Dstillery Audiences

RACK ROOM SHOES

Audience Size: 63.9 Thousand Devices

Explore the Rack Room Shoes Audience

Below you'll find more information about the Rack Room Shoes audience, broken down in different categories based on their digital and physical behaviors. These are 63.9 thousand unique devices whose actions qualify for the Rack Room Shoes audience.

Dstillery Crafted Audiences

INTERESTS

The Rack Room Shoes audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rack Room Shoes audience is Asheville Trip Planners.

Interest Composition Index
Asheville Trip Planners 3.81% 4.39x
eBook Readers 1.55% 3.23x
Online Directory Searchers 1.27% 3.11x
Plant Based & Vegan Food Recipe Shoppers 0.71% 2.94x
Restaurant Supply Shoppers 0.28% 2.94x
Romance Movie and TV enthusiasts 1.41% 2.75x
Home Lending Researchers 1.69% 2.70x
AT&T Wireless Customers 0.17% 2.64x
Curly Hair Care Shoppers 1.55% 2.58x
Myrtle Beach Trip Planners 4.23% 2.51x
Composition Percentage: The overlap percentage between the Rack Room Shoes audience and the Interest attribute.
Index: A comparison of the Rack Room Shoes audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rack Room Shoes audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rack Room Shoes audience is Express Outlets.

Location Composition Index
Express Outlets 4.59% 67.97x
Belk 3.86% 39.15x
Columbia 1.82% 29.38x
Charlotte Russe 2.56% 25.14x
Aeropostale 8.28% 23.78x
Dressbarn 6.45% 23.74x
Journeys 12.91% 23.72x
Abercrombie & Fitch 1.90% 23.18x
LOFT 5.68% 23.09x
Lane Bryant 4.69% 21.64x
Composition Percentage: The overlap percentage between the Rack Room Shoes audience and the Location attribute.
Index: A comparison of the Rack Room Shoes audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rack Room Shoes audience is North Carolina Education.

Content Affinity Composition Index
North Carolina Education 1.69% 5.38x
North Carolina 3.39% 5.17x
Calendar & Holidays 0.21% 4.51x
Design Software 0.18% 4.43x
Discount Travel 0.56% 4.21x
Ancestry & Memorial Researchers 0.16% 4.21x
North Carolina News 2.82% 3.78x
Trucking 0.17% 3.76x
Texas News Cluster 0.55% 3.68x
Tiny & Modular Home Researchers 0.28% 3.58x
Composition Percentage: The overlap percentage between the Rack Room Shoes audience and the Content Affinity attribute.
Index: A comparison of the Rack Room Shoes audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rack Room Shoes audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female