Explore the Rack Room Shoes Audience
Below you'll find more information about the Rack Room Shoes audience, broken down in different categories based on their digital and physical behaviors. These are 82.8 thousand unique devices whose actions qualify for the Rack Room Shoes audience.
INTERESTS
The Rack Room Shoes audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Rack Room Shoes audience is Georgia Trip Planners.
| Interest | Composition | Index |
| Georgia Trip Planners | 9.19% | 3.11x |
| Georgia County and Local Fair Visitors | 8.32% | 2.95x |
| AT&T Wireless Customers | 0.17% | 2.64x |
| Readers of Colombian Content | 4.81% | 2.29x |
| Atlanta Trip Planners | 5.47% | 2.25x |
| Georgia Activities Researchers | 3.50% | 2.15x |
| Symphony Music Enthusiasts | 3.72% | 2.15x |
| Business Communication Product Researchers | 3.50% | 2.04x |
| Black Friday Deal Shoppers | 4.81% | 2.02x |
| Holiday Season Department Store Deal Shoppers | 3.72% | 2.02x |
Composition Percentage:
The overlap percentage between the Rack Room Shoes audience and the Interest attribute.
Index: A comparison of the Rack Room Shoes audience to the internet population.
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APPAREL RETAILERS
The Rack Room Shoes audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Rack Room Shoes audience is Belk.
| Location | Composition | Index |
| Belk | 5.59% | 17.77x |
| Express Outlets | 2.37% | 17.31x |
| Ralph Lauren | 2.90% | 14.78x |
| Columbia | 1.19% | 13.64x |
| Journeys | 18.56% | 12.93x |
| Brooks Brothers | 3.04% | 11.86x |
| Aeropostale | 9.92% | 11.41x |
| Dressbarn | 7.71% | 11.23x |
| Gymboree | 7.14% | 10.78x |
| Kate Spade | 2.97% | 10.74x |
Composition Percentage:
The overlap percentage between the Rack Room Shoes audience and the Location attribute.
Index: A comparison of the Rack Room Shoes audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Rack Room Shoes audience is Memphis News.
| Content Affinity | Composition | Index |
| Memphis News | 0.88% | 6.87x |
| Home Remodeling | 0.26% | 5.49x |
| Personal Finance Researchers | 0.42% | 5.38x |
| MBA Education | 0.23% | 5.03x |
| Motorsport Equipment | 0.75% | 4.48x |
| Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) | 1.09% | 4.33x |
| Charity Walks | 0.57% | 4.02x |
| Credit Unions & Consumer Protection | 0.04% | 3.53x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.44% | 3.51x |
| Medical Diagnostics | 0.44% | 3.50x |
Composition Percentage:
The overlap percentage between the Rack Room Shoes audience and the Content Affinity attribute.
Index: A comparison of the Rack Room Shoes audience to the internet population.
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DEMOGRAPHICS
The Rack Room Shoes audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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