Dstillery Audiences

RADISSON

Audience Size: 204 Thousand Devices

Explore the Radisson Audience

Below you'll find more information about the Radisson audience, broken down in different categories based on their digital and physical behaviors. These are 204 thousand unique devices whose actions qualify for the Radisson audience.

Dstillery Crafted Audiences

INTERESTS

The Radisson audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Radisson audience is Minnesota Twins Fans.

Interest Composition Index
Minnesota Twins Fans 5.17% 2.41x
Green Bay Packers Fans 5.50% 2.24x
Midwestern Voters 4.78% 2.16x
Wisconsin County and Local Fair Visitors 5.52% 2.16x
Rapid City Trip Planners 4.37% 2.03x
Water Park Visitors 5.39% 2.02x
Iowa Hawkeyes Fans 4.49% 2.02x
Milwaukee Brewers Fans 4.41% 2.01x
Cleveland Indians Fans 4.25% 1.96x
Minnesota Vikings Fans 4.11% 1.95x
Composition Percentage: The overlap percentage between the Radisson audience and the Interest attribute.
Index: A comparison of the Radisson audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Radisson audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Radisson audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.56% 6.53x
Eddie Bauer 3.01% 6.42x
Columbia 1.74% 6.36x
Carhartt 0.63% 6.31x
Levi Strauss 1.94% 6.08x
Madewell 2.42% 5.62x
LL Bean 0.64% 5.60x
Free People 2.11% 5.56x
Brooks Brothers 3.24% 5.49x
Bonobos 1.58% 5.44x
Composition Percentage: The overlap percentage between the Radisson audience and the Location attribute.
Index: A comparison of the Radisson audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Radisson audience is Local & Travel England - Northern England.

Content Affinity Composition Index
Local & Travel England - Northern England 0.03% 4.90x
North Dakota Cluster 2.01% 3.81x
Minnesota Community Business Cluster 1.43% 3.66x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 3.21x
Winnipeg Canada News 0.06% 3.14x
Los Angeles Cluster 0.07% 3.01x
Texas Off-Roading 0.02% 3.00x
Scientology 0.02% 3.00x
College Sports 0.35% 2.92x
Minnesota Local News Cluster 4.70% 2.89x
Composition Percentage: The overlap percentage between the Radisson audience and the Content Affinity attribute.
Index: A comparison of the Radisson audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Radisson audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male