Dstillery Audiences

RADISSON

Audience Size: 164.4 Thousand Devices

Explore the Radisson Audience

Below you'll find more information about the Radisson audience, broken down in different categories based on their digital and physical behaviors. These are 164.4 thousand unique devices whose actions qualify for the Radisson audience.

Dstillery Crafted Audiences

INTERESTS

The Radisson audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Radisson audience is Midwestern Voters.

Interest Composition Index
Midwestern Voters 5.08% 2.28x
Detroit Lions Fans 4.64% 2.02x
Green Bay Packers Fans 4.20% 1.91x
Wisconsin County and Local Fair Visitors 4.64% 1.88x
Detroit Pistons Fans 4.09% 1.87x
Country Music Festivals Enthusiasts 4.86% 1.86x
Detroit Tigers Fans 3.98% 1.83x
Nascar Fans 3.76% 1.71x
Darts Enthusiasts 4.20% 1.68x
Online Payroll Services Users 4.31% 1.62x
Composition Percentage: The overlap percentage between the Radisson audience and the Interest attribute.
Index: A comparison of the Radisson audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Radisson audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Radisson audience is LL Bean.

Location Composition Index
LL Bean 0.96% 7.28x
Columbia 1.82% 7.16x
Calvin Klein 0.60% 6.90x
Eddie Bauer 3.60% 6.50x
Levi Strauss 1.10% 6.23x
Bonobos 1.70% 5.97x
Express Outlets 1.35% 5.96x
Brooks Brothers 3.76% 5.92x
The North Face 2.29% 5.84x
Free People 2.70% 5.80x
Composition Percentage: The overlap percentage between the Radisson audience and the Location attribute.
Index: A comparison of the Radisson audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Radisson audience is Art News & Products.

Content Affinity Composition Index
Art News & Products 0.44% 6.20x
Networking Marketing 0.44% 6.18x
Local & Travel England - Northern England 0.03% 4.77x
Motorsports 0.33% 4.19x
Unique & Personalized Fashion 0.44% 4.03x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.18% 3.99x
Office Furniture Design 0.08% 3.88x
Hobby Vehicles 0.33% 3.80x
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 0.33% 3.79x
Engineering 0.44% 3.59x
Composition Percentage: The overlap percentage between the Radisson audience and the Content Affinity attribute.
Index: A comparison of the Radisson audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Radisson audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male