Explore the Rallys Drive-In Audience
Below you'll find more information about the Rallys Drive-In audience, broken down in different categories based on their digital and physical behaviors. These are 71.3 thousand unique devices whose actions qualify for the Rallys Drive-In audience.
INTERESTS
The Rallys Drive-In audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Rallys Drive-In audience is Ohio County and Local Fair Visitors.
| Interest | Composition | Index |
| Ohio County and Local Fair Visitors | 8.29% | 2.71x |
| New Orleans Trip Planners | 5.43% | 2.69x |
| Michigan County and Local Fair Visitors | 8.29% | 2.58x |
| St. Louis Trip Planners | 6.57% | 2.38x |
| Water Park Visitors | 6.29% | 2.38x |
| Cininnati Reds Fans | 6.00% | 2.31x |
| Ohio State Buckeyes Fans | 5.43% | 2.17x |
| Jazz Festival Enthusiasts | 4.00% | 2.14x |
| Volkswagen Vehicle Shopper | 4.29% | 2.05x |
| Commercial Banking Market Intelligence Researchers | 4.00% | 2.04x |
Composition Percentage:
The overlap percentage between the Rallys Drive-In audience and the Interest attribute.
Index: A comparison of the Rallys Drive-In audience to the internet population.
Curious about what else the Rallys Drive-In audience is interested in?
Sign Up
APPAREL RETAILERS
The Rallys Drive-In audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Rallys Drive-In audience is Johnston and Murphy.
| Location | Composition | Index |
| Johnston and Murphy | 0.02% | 7.49x |
| Abercrombie & Fitch | 0.21% | 4.75x |
| Madewell | 0.80% | 4.59x |
| Buckle | 4.17% | 4.31x |
| Maurices | 5.95% | 4.22x |
| Aeropostale | 3.58% | 4.13x |
| Carhartt | 36.26% | 3.84x |
| Coach | 1.61% | 3.71x |
| Mens Wearhouse | 3.80% | 3.66x |
| Urban Outfitters | 0.78% | 3.66x |
Composition Percentage:
The overlap percentage between the Rallys Drive-In audience and the Location attribute.
Index: A comparison of the Rallys Drive-In audience to the internet population.
Want to find more of the Rallys Drive-In audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Rallys Drive-In audience is Central & Northwest Ohio Cluster.
| Content Affinity | Composition | Index |
| Central & Northwest Ohio Cluster | 8.57% | 6.04x |
| High-End Audio | 0.93% | 4.10x |
| Free Online Game Players | 0.19% | 3.96x |
| Indiana Finance & Business Cluster | 2.57% | 3.74x |
| Cincinnati Cluster | 7.71% | 3.70x |
| Indiana News & Business Cluster | 4.86% | 3.63x |
| Ohio Universities | 0.86% | 3.56x |
| Cardiac & Other Health Research | 0.24% | 3.56x |
| Hunting | 1.18% | 3.51x |
| Auto Tires & Parts Repair Researchers | 0.20% | 3.50x |
Composition Percentage:
The overlap percentage between the Rallys Drive-In audience and the Content Affinity attribute.
Index: A comparison of the Rallys Drive-In audience to the internet population.
Want to see more of the Content Affinities the Rallys Drive-In audience visits?
Sign Up
DEMOGRAPHICS
The Rallys Drive-In audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
Interested in seeing other characteristics of the Rallys Drive-In audience?
Sign Up