Explore the Rallys Drive-In Audience
Below you'll find more information about the Rallys Drive-In audience, broken down in different categories based on their digital and physical behaviors. These are 422.7 thousand unique devices whose actions qualify for the Rallys Drive-In audience.
INTERESTS
The Rallys Drive-In audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Rallys Drive-In audience is Ohio County and Local Fair Visitors.
| Interest | Composition | Index |
| Ohio County and Local Fair Visitors | 8.87% | 3.70x |
| New Orleans Activities Researchers | 5.81% | 3.07x |
| New Orleans Pelicans Fans | 6.83% | 2.91x |
| New Orleans Trip Planners | 5.91% | 2.85x |
| Midwestern Voters | 5.59% | 2.69x |
| Louisiana Activities Researchers | 5.11% | 2.69x |
| Jazz Festival Enthusiasts | 5.11% | 2.64x |
| Michigan County and Local Fair Visitors | 6.13% | 2.51x |
| Louisiana Trip Planners | 5.27% | 2.40x |
| Louisville Cardinals Fans | 5.22% | 2.37x |
Composition Percentage:
The overlap percentage between the Rallys Drive-In audience and the Interest attribute.
Index: A comparison of the Rallys Drive-In audience to the internet population.
Curious about what else the Rallys Drive-In audience is interested in?
Sign Up
APPAREL RETAILERS
The Rallys Drive-In audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Rallys Drive-In audience is Maurices.
| Location | Composition | Index |
| Maurices | 0.17% | 5.53x |
| Buckle | 5.58% | 5.10x |
| Carhartt | 25.81% | 4.97x |
| Abercrombie & Fitch | 0.46% | 4.94x |
| Lane Bryant | 4.14% | 4.81x |
| The Childrens Place | 7.84% | 4.53x |
| Journeys | 7.91% | 4.39x |
| Aeropostale | 5.16% | 4.29x |
| Express Outlets | 0.76% | 4.14x |
| Dressbarn | 3.02% | 4.14x |
Composition Percentage:
The overlap percentage between the Rallys Drive-In audience and the Location attribute.
Index: A comparison of the Rallys Drive-In audience to the internet population.
Want to find more of the Rallys Drive-In audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Rallys Drive-In audience is Central & Northwest Ohio Cluster.
| Content Affinity | Composition | Index |
| Central & Northwest Ohio Cluster | 6.88% | 4.86x |
| College Sports | 0.32% | 4.68x |
| Ohio Universities | 1.34% | 4.46x |
| New Orleans Cluster | 8.49% | 4.02x |
| Indiana News & Business Cluster | 6.29% | 4.00x |
| Kentucky News | 7.96% | 3.71x |
| Cincinnati Cluster | 6.45% | 3.52x |
| Website Launchers | 0.16% | 3.41x |
| Cleveland News | 7.26% | 3.33x |
| Arts & Crafts | 0.07% | 3.29x |
Composition Percentage:
The overlap percentage between the Rallys Drive-In audience and the Content Affinity attribute.
Index: A comparison of the Rallys Drive-In audience to the internet population.
Want to see more of the Content Affinities the Rallys Drive-In audience visits?
Sign Up
DEMOGRAPHICS
The Rallys Drive-In audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
Interested in seeing other characteristics of the Rallys Drive-In audience?
Sign Up