Explore the Ralph Lauren Audience
Below you'll find more information about the Ralph Lauren audience, broken down in different categories based on their digital and physical behaviors. These are 187.9 thousand unique devices whose actions qualify for the Ralph Lauren audience.
INTERESTS
The Ralph Lauren audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ralph Lauren audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.04% | 3.79x |
| Vermont Trip Planners | 4.95% | 2.42x |
| Work Hard, Play Hard Travelers | 0.24% | 2.24x |
| Cape Cod News Readers | 4.35% | 2.18x |
| New York City Events Researchers | 5.04% | 2.17x |
| Ballet Enthusiasts | 5.04% | 2.13x |
| Canoeing and Kayaking Enthusiasts | 4.06% | 2.11x |
| New York Trip Planners | 5.14% | 1.97x |
| Portugal Trip Planners | 4.15% | 1.95x |
| Boston Trip Planners | 3.66% | 1.89x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Interest attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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APPAREL RETAILERS
The Ralph Lauren audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ralph Lauren audience is LL Bean.
| Location | Composition | Index |
| LL Bean | 5.25% | 52.70x |
| Express Outlets | 7.74% | 49.92x |
| Intermix | 6.87% | 44.41x |
| Topshop | 2.05% | 42.70x |
| Columbia | 10.00% | 41.61x |
| Everlane | 0.74% | 37.32x |
| Club Monaco | 7.30% | 36.07x |
| Calvin Klein | 4.57% | 34.89x |
| Saint Laurent Paris | 5.19% | 32.83x |
| Kate Spade | 11.64% | 32.08x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Location attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ralph Lauren audience is Watches & Jewelry.
| Content Affinity | Composition | Index |
| Watches & Jewelry | 0.04% | 47.17x |
| Golf & Boats | 0.02% | 24.21x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.10% | 24.16x |
| Home Décor, Furniture, & Decorating | 0.04% | 21.34x |
| Canada News | 0.01% | 18.41x |
| Barcode Site & App Users | 0.05% | 16.48x |
| Washington D.C. Hotels | 0.02% | 16.05x |
| Parenting & Nutrition | 0.05% | 15.51x |
| Quebec Job Seeker Cluster | 0.05% | 15.41x |
| Survey Websites | 0.10% | 13.94x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Content Affinity attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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DEMOGRAPHICS
The Ralph Lauren audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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