Explore the Ralph Lauren Audience
Below you'll find more information about the Ralph Lauren audience, broken down in different categories based on their digital and physical behaviors. These are 282.8 thousand unique devices whose actions qualify for the Ralph Lauren audience.
INTERESTS
The Ralph Lauren audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ralph Lauren audience is Real Estate Decision Makers.
| Interest | Composition | Index |
| Real Estate Decision Makers | 5.15% | 2.23x |
| Ballet Enthusiasts | 4.76% | 2.07x |
| New York City Events Researchers | 4.44% | 2.07x |
| New York Trip Planners | 4.58% | 2.03x |
| Miami Trip Planners | 4.44% | 2.00x |
| Readers of South American Content | 3.98% | 1.99x |
| Cape Cod News Readers | 3.63% | 1.95x |
| Major Airline Customers | 4.34% | 1.95x |
| Sightseeing Travelers | 4.30% | 1.91x |
| Online Grocery Shoppers | 4.48% | 1.90x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Interest attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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APPAREL RETAILERS
The Ralph Lauren audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ralph Lauren audience is Topshop.
| Location | Composition | Index |
| Topshop | 3.83% | 46.35x |
| Supreme | 0.99% | 44.38x |
| Intermix | 6.94% | 43.17x |
| Kate Spade | 26.35% | 42.59x |
| Armani | 19.23% | 39.70x |
| Saint Laurent Paris | 6.67% | 38.37x |
| Hugo Boss | 27.38% | 36.89x |
| Express Outlets | 8.06% | 34.84x |
| Club Monaco | 7.39% | 30.82x |
| Everlane | 0.74% | 30.21x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Location attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ralph Lauren audience is Beach & Intimate Wear.
| Content Affinity | Composition | Index |
| Beach & Intimate Wear | 0.14% | 6.05x |
| Art News & Products | 0.28% | 4.25x |
| Turkey & Iran Cluster | 0.07% | 3.70x |
| Southeast College Athletics | 0.28% | 3.54x |
| Professional Audio Visual | 0.07% | 3.40x |
| Institutional Investing | 0.18% | 3.27x |
| New York City Education & News Cluster | 1.09% | 3.23x |
| Russia Cluster | 0.11% | 3.14x |
| Human Resources & Employee Management | 0.11% | 3.13x |
| Medical Supplies and Information | 0.42% | 3.12x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Content Affinity attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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DEMOGRAPHICS
The Ralph Lauren audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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