Explore the Ralph Lauren Audience
Below you'll find more information about the Ralph Lauren audience, broken down in different categories based on their digital and physical behaviors. These are 22.3 thousand unique devices whose actions qualify for the Ralph Lauren audience.
INTERESTS
The Ralph Lauren audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ralph Lauren audience is Getaways Researchers.
| Interest | Composition | Index |
| Getaways Researchers | 5.26% | 5.21x |
| Yale University Fans | 6.58% | 4.87x |
| Eco-Conscious Consumers | 5.26% | 4.11x |
| Restaurant Researchers | 5.26% | 3.94x |
| Logistics Professionals | 7.89% | 3.69x |
| Home-Made Face Mask Researchers | 3.95% | 3.65x |
| San Francisco Giants Fans | 7.89% | 3.43x |
| Blood Donors | 7.89% | 3.40x |
| Hematologists | 3.95% | 3.39x |
| Readers of South American Content | 6.58% | 3.38x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Interest attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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APPAREL RETAILERS
The Ralph Lauren audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ralph Lauren audience is Intermix.
| Location | Composition | Index |
| Intermix | 2.02% | 89.50x |
| Express Outlets | 9.06% | 66.29x |
| Kate Spade | 16.97% | 61.36x |
| Hugo Boss | 9.37% | 49.53x |
| Brooks Brothers | 12.01% | 46.81x |
| Columbia | 3.96% | 45.42x |
| Michael Kors | 22.43% | 44.34x |
| Abercrombie & Fitch | 1.89% | 43.49x |
| Armani | 4.44% | 42.52x |
| J. Crew | 20.71% | 41.40x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Location attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ralph Lauren audience is Spain News.
| Content Affinity | Composition | Index |
| Spain News | 5.26% | 6.47x |
| Wisconsin Local Research Cluster | 3.95% | 4.54x |
| Assorted Topics (Viral Media, Paid Traffic) | 3.95% | 4.15x |
| New York City Family & Activity Cluster | 2.63% | 3.64x |
| Computers & Accessories | 2.63% | 3.64x |
| Mississippi News | 2.63% | 3.62x |
| Las Vegas Hotels | 2.63% | 3.55x |
| Fashion Cluster | 1.21% | 3.48x |
| Wedding Planning | 1.21% | 3.44x |
| Bird Watching | 0.13% | 3.44x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Content Affinity attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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DEMOGRAPHICS
The Ralph Lauren audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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