Dstillery Audiences

RALPH LAUREN

Audience Size: 23.2 Thousand Devices

Explore the Ralph Lauren Audience

Below you'll find more information about the Ralph Lauren audience, broken down in different categories based on their digital and physical behaviors. These are 23.2 thousand unique devices whose actions qualify for the Ralph Lauren audience.

Dstillery Crafted Audiences

INTERESTS

The Ralph Lauren audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralph Lauren audience is Entry Level Luxury Sedan Auto Intenders.

Interest Composition Index
Entry Level Luxury Sedan Auto Intenders 2.87% 3.72x
Remdesivir Information Researchers 1.91% 3.62x
Ballet Enthusiasts 3.35% 3.35x
Social Distancing Content Readers 1.91% 3.06x
Cardio Health Researchers 4.31% 2.80x
Readers of Pakistani Content 2.39% 2.77x
Readers of Jamaican Content 2.87% 2.68x
Olympics Fans 3.35% 2.66x
Fathers Day Celebrators 2.39% 2.48x
United Nations Donors 1.91% 2.43x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Interest attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralph Lauren audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralph Lauren audience is Kate Spade.

Location Composition Index
Kate Spade 13.57% 80.30x
Michael Kors 19.85% 72.15x
Club Monaco 1.86% 68.75x
Express Outlets 6.19% 66.32x
Intermix 1.19% 62.32x
Lorna Jane 1.10% 58.01x
J. Crew 18.45% 57.51x
Columbia 4.10% 55.28x
Eddie Bauer 12.53% 54.90x
Brooks Brothers 8.92% 53.06x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Location attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralph Lauren audience is Caribbean Vacation.

Content Affinity Composition Index
Caribbean Vacation 1.16% 5.94x
Hudson Valley New York Media 1.91% 5.81x
Vermont Cluster 0.96% 5.52x
Children's Learning Tools 0.96% 5.10x
Sports - Climbing, Non-traditional 1.44% 4.91x
Fashion Cluster 1.44% 4.63x
North Carolina 4.31% 4.35x
Pet Forums 0.77% 3.92x
Healthcare - Doctors & Diagnosis 0.62% 3.88x
Assorted Topics (Family, Household Wellness, The Beach) 1.44% 3.87x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Content Affinity attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralph Lauren audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female