Dstillery Audiences

RALPH LAUREN

Audience Size: 234.8 Thousand Devices

Explore the Ralph Lauren Audience

Below you'll find more information about the Ralph Lauren audience, broken down in different categories based on their digital and physical behaviors. These are 234.8 thousand unique devices whose actions qualify for the Ralph Lauren audience.

Dstillery Crafted Audiences

INTERESTS

The Ralph Lauren audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralph Lauren audience is Cape Cod News Readers.

Interest Composition Index
Cape Cod News Readers 4.32% 4.03x
Executive Travelers 0.04% 3.79x
Boston Trip Planners 3.17% 2.98x
Vermont Trip Planners 3.89% 2.85x
Canoeing and Kayaking Enthusiasts 3.45% 2.79x
New England Patriots Fans 3.54% 2.77x
Boston Bruins Fans 2.61% 2.43x
New York City Events Researchers 3.61% 2.41x
UConn Huskies Fans 2.36% 2.37x
Major Airline Customers 3.14% 2.36x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Interest attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralph Lauren audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralph Lauren audience is LL Bean.

Location Composition Index
LL Bean 4.66% 50.60x
Intermix 6.61% 49.61x
Express Outlets 7.17% 46.32x
Topshop 2.36% 42.52x
Kate Spade 14.67% 40.70x
Columbia 9.19% 39.37x
Saint Laurent Paris 5.19% 37.82x
Everlane 0.70% 37.74x
Club Monaco 6.70% 36.79x
Hugo Boss 17.99% 36.47x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Location attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralph Lauren audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.04% 47.17x
Golf & Boats 0.02% 24.21x
Home Décor, Furniture, & Decorating 0.04% 21.34x
Canada News 0.01% 18.41x
Barcode Site & App Users 0.05% 16.48x
Washington D.C. Hotels 0.02% 16.05x
Parenting & Nutrition 0.05% 15.51x
Quebec Job Seeker Cluster 0.05% 15.41x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 14.97x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 11.72x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Content Affinity attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralph Lauren audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male