Explore the Ralph Lauren Audience
Below you'll find more information about the Ralph Lauren audience, broken down in different categories based on their digital and physical behaviors. These are 52.7 thousand unique devices whose actions qualify for the Ralph Lauren audience.
INTERESTS
The Ralph Lauren audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ralph Lauren audience is Charitable Donors.
| Interest | Composition | Index |
| Charitable Donors | 5.52% | 2.62x |
| Iowa Hawkeyes Fans | 6.90% | 2.62x |
| Project Managers | 6.21% | 2.57x |
| Syracuse Orange Fans | 5.06% | 2.54x |
| North Carolina Football Fans | 6.67% | 2.40x |
| College Athletic Scholarships Researchers | 6.21% | 2.38x |
| New York Yankees Fans | 4.37% | 2.36x |
| Miami Marlins Fans | 5.06% | 2.36x |
| New York City Events Researchers | 2.99% | 2.36x |
| Accounting & CPA Continuing Education Researchers | 4.83% | 2.34x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Interest attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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APPAREL RETAILERS
The Ralph Lauren audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ralph Lauren audience is Intermix.
| Location | Composition | Index |
| Intermix | 1.64% | 89.15x |
| Kate Spade | 14.28% | 69.87x |
| Saint Laurent Paris | 1.30% | 65.67x |
| Express Outlets | 6.05% | 56.92x |
| Michael Kors | 19.12% | 50.57x |
| Club Monaco | 1.91% | 49.39x |
| Brooks Brothers | 9.06% | 48.37x |
| J. Crew | 16.82% | 44.14x |
| Hugo Boss | 6.49% | 42.56x |
| Columbia | 3.01% | 40.80x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Location attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ralph Lauren audience is Online Games.
| Content Affinity | Composition | Index |
| Online Games | 0.69% | 4.32x |
| Missouri Travel & Outdoors Cluster | 2.78% | 4.15x |
| New York City Real Estate Research Cluster | 1.15% | 3.84x |
| Data Analysis & Scripting | 0.92% | 3.63x |
| North Carolina Education | 2.53% | 3.56x |
| DIY Decoration & Furniture | 0.46% | 3.46x |
| Bird Watching | 0.13% | 3.44x |
| Middle East News | 0.46% | 3.41x |
| Assorted Topics (Conservative News, Politics, Viral Media) | 1.69% | 3.31x |
| Sports News & Apparel | 2.76% | 3.10x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Content Affinity attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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DEMOGRAPHICS
The Ralph Lauren audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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