Dstillery Audiences

RALPH LAUREN

Audience Size: 267.6 Thousand Devices

Explore the Ralph Lauren Audience

Below you'll find more information about the Ralph Lauren audience, broken down in different categories based on their digital and physical behaviors. These are 267.6 thousand unique devices whose actions qualify for the Ralph Lauren audience.

Dstillery Crafted Audiences

INTERESTS

The Ralph Lauren audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralph Lauren audience is Work Hard, Play Hard Travelers.

Interest Composition Index
Work Hard, Play Hard Travelers 0.24% 2.24x
Burger Enthusiast 1.19% 2.11x
Last Minute Travelers 4.08% 2.01x
Cape Cod News Readers 3.30% 2.01x
Major Airline Customers 3.82% 2.00x
United Arab Emirates Trip Planners 3.41% 1.94x
New York City Events Researchers 3.61% 1.93x
Ballet Enthusiasts 3.77% 1.92x
Shared Work Space Researchers 3.41% 1.91x
Elite Cycling Gear Shoppers 3.51% 1.90x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Interest attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralph Lauren audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralph Lauren audience is Topshop.

Location Composition Index
Topshop 4.16% 48.01x
Intermix 7.34% 44.87x
Supreme 1.05% 44.20x
Kate Spade 24.58% 43.40x
Armani 21.25% 40.30x
Saint Laurent Paris 6.55% 40.09x
Hugo Boss 26.67% 38.76x
LL Bean 4.58% 36.76x
Express Outlets 7.18% 33.99x
Everlane 0.75% 30.94x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Location attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralph Lauren audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.31% 4.92x
Vietnam Cluster 0.10% 3.93x
NYC Tourist Attractions 1.86% 3.61x
Virginia Athletics 0.10% 3.58x
Visa & Immigration 0.15% 3.52x
Canadian Healthcare 0.21% 3.41x
Health & Safety Compliance 0.10% 3.38x
Philanthropy - Nonprofits 0.10% 3.37x
Canada Shopping - Lifestyle and Mommy Blogs 0.10% 3.33x
Higher-End Fashion Brands 0.10% 3.28x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Content Affinity attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralph Lauren audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male