Explore the Ralph Lauren Audience
Below you'll find more information about the Ralph Lauren audience, broken down in different categories based on their digital and physical behaviors. These are 267.6 thousand unique devices whose actions qualify for the Ralph Lauren audience.
INTERESTS
The Ralph Lauren audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ralph Lauren audience is Work Hard, Play Hard Travelers.
| Interest | Composition | Index |
| Work Hard, Play Hard Travelers | 0.24% | 2.24x |
| Burger Enthusiast | 1.19% | 2.11x |
| Last Minute Travelers | 4.08% | 2.01x |
| Cape Cod News Readers | 3.30% | 2.01x |
| Major Airline Customers | 3.82% | 2.00x |
| United Arab Emirates Trip Planners | 3.41% | 1.94x |
| New York City Events Researchers | 3.61% | 1.93x |
| Ballet Enthusiasts | 3.77% | 1.92x |
| Shared Work Space Researchers | 3.41% | 1.91x |
| Elite Cycling Gear Shoppers | 3.51% | 1.90x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Interest attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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APPAREL RETAILERS
The Ralph Lauren audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ralph Lauren audience is Topshop.
| Location | Composition | Index |
| Topshop | 4.16% | 48.01x |
| Intermix | 7.34% | 44.87x |
| Supreme | 1.05% | 44.20x |
| Kate Spade | 24.58% | 43.40x |
| Armani | 21.25% | 40.30x |
| Saint Laurent Paris | 6.55% | 40.09x |
| Hugo Boss | 26.67% | 38.76x |
| LL Bean | 4.58% | 36.76x |
| Express Outlets | 7.18% | 33.99x |
| Everlane | 0.75% | 30.94x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Location attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ralph Lauren audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 0.31% | 4.92x |
| Vietnam Cluster | 0.10% | 3.93x |
| NYC Tourist Attractions | 1.86% | 3.61x |
| Virginia Athletics | 0.10% | 3.58x |
| Visa & Immigration | 0.15% | 3.52x |
| Canadian Healthcare | 0.21% | 3.41x |
| Health & Safety Compliance | 0.10% | 3.38x |
| Philanthropy - Nonprofits | 0.10% | 3.37x |
| Canada Shopping - Lifestyle and Mommy Blogs | 0.10% | 3.33x |
| Higher-End Fashion Brands | 0.10% | 3.28x |
Composition Percentage:
The overlap percentage between the Ralph Lauren audience and the Content Affinity attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
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DEMOGRAPHICS
The Ralph Lauren audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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