Dstillery Audiences

RALPH LAUREN

Audience Size: 58.7 Thousand Devices

Explore the Ralph Lauren Audience

Below you'll find more information about the Ralph Lauren audience, broken down in different categories based on their digital and physical behaviors. These are 58.7 thousand unique devices whose actions qualify for the Ralph Lauren audience.

Dstillery Crafted Audiences

INTERESTS

The Ralph Lauren audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralph Lauren audience is Luxury Womens Brands Shoppers.

Interest Composition Index
Luxury Womens Brands Shoppers 3.08% 2.33x
Canoeing and Kayaking Enthusiasts 2.78% 2.33x
Vermont Trip Planners 2.69% 2.30x
Aspen Skiers and Snowboarders 2.74% 2.27x
New York Trip Planners 2.87% 2.09x
Luxury Department Store Shoppers 3.04% 1.99x
Luxury Home Fixture Shoppers 2.69% 1.99x
Aspen Trip Planners 1.91% 1.93x
New England Patriots Fans 2.30% 1.91x
Readers of Italian Content 2.00% 1.90x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Interest attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralph Lauren audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralph Lauren audience is J. Crew.

Location Composition Index
J. Crew 36.21% 99.90x
Kate Spade 8.47% 71.54x
Michael Kors 9.45% 67.46x
Armani 7.31% 55.18x
Coach 21.45% 53.02x
Abercrombie & Fitch 6.47% 48.07x
Anthropologie 10.30% 44.68x
Zara 7.03% 42.73x
The North Face 8.82% 37.11x
Madewell 3.48% 36.71x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Location attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralph Lauren audience is Maine Cluster.

Content Affinity Composition Index
Maine Cluster 4.17% 16.91x
New York City Real Estate Research Cluster 1.61% 5.09x
NYC Tourist Attractions 2.04% 3.41x
Colorado Snow 0.74% 3.14x
Fashion Cluster 1.48% 3.06x
Hudson Valley New York Media 0.70% 2.80x
New York City Family & Activity Cluster 1.26% 2.68x
Florida Naples News Cluster 0.87% 2.46x
Furniture & Home Improvement 1.65% 2.32x
Broadway Information 0.56% 2.27x
Composition Percentage: The overlap percentage between the Ralph Lauren audience and the Content Affinity attribute.
Index: A comparison of the Ralph Lauren audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralph Lauren audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male