Dstillery Audiences

RALPHS

Audience Size: 15.6 Thousand Devices

Explore the Ralphs Audience

Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 15.6 thousand unique devices whose actions qualify for the Ralphs audience.

Dstillery Crafted Audiences

INTERESTS

The Ralphs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralphs audience is Daily Horoscope Checkers.

Interest Composition Index
Daily Horoscope Checkers 8.70% 3.82x
Readers of Malayalam Content 8.70% 3.82x
Background Check Users 8.70% 3.47x
Travel Book Readers 3.39% 3.23x
Toronto Raptors Fans 5.08% 3.14x
Mainstream Diet Plan Followers 8.70% 3.14x
Home Custom Bedroom Decorators 3.70% 3.10x
Custom Home Lighting Shoppers 3.70% 3.10x
Hulu Users 3.39% 2.95x
Online Home Decor Shoppers 3.70% 2.72x
Composition Percentage: The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralphs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralphs audience is Free People.

Location Composition Index
Free People 3.18% 19.16x
American Apparel 2.08% 16.95x
Uniqlo 0.84% 15.34x
Abercrombie & Fitch 0.58% 13.42x
Urban Outfitters 2.85% 13.33x
Armani 1.10% 10.55x
Forever 21 4.93% 10.25x
Zara 1.10% 9.69x
Patagonia 0.52% 9.20x
Tommy Bahama 1.30% 9.02x
Composition Percentage: The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralphs audience is Perfume, Makeup & Cosmetics.

Content Affinity Composition Index
Perfume, Makeup & Cosmetics 0.37% 5.50x
Science Education & Academia 0.35% 3.83x
Online Learning 0.05% 3.56x
Florida Local News Cluster 11.11% 3.49x
Personal Finance Researchers 0.53% 3.49x
Upstate New York State Athletics 0.03% 3.27x
Accounting 0.35% 3.10x
Home Remodeling 0.19% 2.94x
Alternative Movie Streaming 0.08% 2.76x
News Cluster 8.70% 2.74x
Composition Percentage: The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralphs audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male