Dstillery Audiences

RALPHS

Audience Size: 285 Thousand Devices

Explore the Ralphs Audience

Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 285 thousand unique devices whose actions qualify for the Ralphs audience.

Dstillery Crafted Audiences

INTERESTS

The Ralphs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralphs audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 19.53% 7.99x
California Skiers and Snowboarders 14.32% 6.49x
Men's Suit Shoppers 13.16% 6.08x
Los Angeles Trip Planners 13.78% 5.48x
California Trip Planners 12.06% 5.44x
Santa Monica Trip Planners 14.94% 5.04x
Long Beach California Trip Planners 11.31% 4.77x
Los Angeles Activities Researchers 10.69% 4.74x
San Diego Trip Planners 12.06% 4.66x
San Diego Events Researchers 9.87% 4.64x
Composition Percentage: The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralphs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralphs audience is Lorna Jane.

Location Composition Index
Lorna Jane 4.56% 48.61x
Topshop 1.04% 21.74x
Joe's Jeans 1.70% 19.25x
Uniqlo 3.55% 14.27x
American Apparel 8.03% 12.07x
Zara 5.03% 11.16x
Supreme 0.47% 10.69x
Tommy Bahama 4.74% 10.65x
Urban Outfitters 9.56% 10.62x
Saint Laurent Paris 1.63% 10.30x
Composition Percentage: The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralphs audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.02% 25.51x
Canada News 0.04% 23.70x
Watches & Jewelry 0.02% 19.81x
Washington D.C. Hotels 0.02% 16.48x
Assorted Topics (Animals, Clothing, Events, Education) 0.07% 16.05x
Saskatchewan Media & Retail Cluster 0.02% 13.42x
Southern California Tourism 6.17% 12.85x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.07% 12.35x
Southern California Cluster 1.30% 11.84x
Los Angeles Cluster 0.48% 11.74x
Composition Percentage: The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralphs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male