Dstillery Audiences

RALPHS

Audience Size: 79.9 Thousand Devices

Explore the Ralphs Audience

Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 79.9 thousand unique devices whose actions qualify for the Ralphs audience.

Dstillery Crafted Audiences

INTERESTS

The Ralphs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralphs audience is College Students.

Interest Composition Index
College Students 2.35% 3.81x
Patio Furniture Shoppers 4.17% 3.58x
Liberal Think Tank Readers 2.35% 3.23x
Rheumatology Content Readers 5.88% 3.07x
Star Trek Fans 5.88% 3.05x
Readers of Chinese Content 4.71% 2.93x
UConn Huskies Fans 1.60% 2.82x
Classic Rock Fans 2.40% 2.80x
Legal Help Seekers 2.35% 2.64x
Business News Readers 1.60% 2.53x
Composition Percentage: The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralphs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralphs audience is Lorna Jane.

Location Composition Index
Lorna Jane 5.76% 34.17x
Topshop 1.03% 31.13x
Joe's Jeans 0.85% 22.30x
Saint Laurent Paris 1.48% 14.88x
Intermix 0.98% 11.26x
Uniqlo 2.43% 11.06x
Free People 6.66% 9.67x
American Apparel 4.55% 9.36x
Calvin Klein 0.60% 9.13x
Club Monaco 1.48% 8.68x
Composition Percentage: The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralphs audience is Perfume, Makeup & Cosmetics.

Content Affinity Composition Index
Perfume, Makeup & Cosmetics 0.37% 5.50x
Science Education & Academia 0.35% 3.83x
Fantasy Sports 2.02% 3.75x
Online Learning 0.05% 3.56x
Upstate New York State Athletics 0.03% 3.27x
Home Remodeling 0.19% 2.94x
North Carolina News 2.35% 2.92x
Cincinnati Cluster 2.40% 2.82x
Alternative Movie Streaming 0.08% 2.76x
Police Gear 0.35% 2.59x
Composition Percentage: The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralphs audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female