Dstillery Audiences

RALPHS

Audience Size: 30.4 Thousand Devices

Explore the Ralphs Audience

Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 30.4 thousand unique devices whose actions qualify for the Ralphs audience.

Dstillery Crafted Audiences

INTERESTS

The Ralphs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralphs audience is Los Angeles Activities Researchers.

Interest Composition Index
Los Angeles Activities Researchers 3.19% 4.99x
Louisiana State University Tigers Fans 4.26% 4.70x
Restaurant Reservation Enthusiasts 3.19% 4.56x
Los Angeles Trip Planners 4.26% 4.28x
Healthcare Discount Shoppers 3.19% 4.12x
Las Vegas Hotel Researchers 4.26% 3.96x
Volvo Vehicle Shoppers 3.19% 3.90x
Generic Prescription Drug Shoppers 3.19% 3.86x
Louisiana Activities Researchers 2.13% 3.76x
Kitchen Appliance Shoppers 3.19% 3.64x
Composition Percentage: The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralphs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralphs audience is Lorna Jane.

Location Composition Index
Lorna Jane 2.10% 65.88x
Club Monaco 0.57% 15.84x
Free People 1.78% 14.81x
Uniqlo 0.71% 13.63x
Zara 1.25% 12.94x
Madewell 1.71% 12.82x
American Apparel 1.99% 11.47x
Intermix 0.25% 11.17x
Armani 0.96% 10.49x
Abercrombie & Fitch 0.71% 10.21x
Composition Percentage: The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralphs audience is Los Angeles News.

Content Affinity Composition Index
Los Angeles News 5.32% 6.23x
Perfume, Makeup & Cosmetics 0.37% 5.50x
Assorted Topics (Rubik Cube, Gawker, Viral Media) 3.19% 4.00x
Science Education & Academia 0.35% 3.83x
Austin Cluster 2.13% 3.83x
Collectibles - Toys & Collectibles 2.13% 3.78x
Fantasy Sports 2.02% 3.75x
Military & Law Enforcement 2.13% 3.67x
Online Learning 0.05% 3.56x
Assorted Topics (Viral Media, Paid Traffic) 2.13% 3.28x
Composition Percentage: The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralphs audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male