Dstillery Audiences

RALPHS

Audience Size: 150.2 Thousand Devices

Explore the Ralphs Audience

Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 150.2 thousand unique devices whose actions qualify for the Ralphs audience.

Dstillery Crafted Audiences

INTERESTS

The Ralphs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralphs audience is Las Vegas Nightlife Researchers.

Interest Composition Index
Las Vegas Nightlife Researchers 13.95% 7.16x
New Zealand Trip Planners 9.30% 6.00x
Gonzaga Bulldogs Fans 9.30% 5.67x
Fast Fashion Shoppers 9.30% 5.64x
Homemade Gifts Crafters 9.30% 5.49x
Building Service Contractors 9.30% 5.42x
San Francisco Activities Researchers 6.98% 5.30x
San Diego Events Researchers 6.98% 5.30x
San Diego Activities Researchers 6.98% 5.07x
Washington Skiers and Snowboarders 9.30% 5.07x
Composition Percentage: The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralphs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralphs audience is Lorna Jane.

Location Composition Index
Lorna Jane 5.27% 76.37x
Joe's Jeans 1.55% 52.43x
Topshop 1.36% 26.41x
Supreme 0.32% 18.56x
Uniqlo 4.39% 17.78x
Free People 7.11% 17.42x
Abercrombie & Fitch 1.59% 17.03x
American Apparel 7.32% 16.05x
Saint Laurent Paris 1.89% 15.05x
Madewell 4.91% 13.41x
Composition Percentage: The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralphs audience is Perfume, Makeup & Cosmetics.

Content Affinity Composition Index
Perfume, Makeup & Cosmetics 0.37% 5.50x
English as a Second Language 0.29% 5.02x
Northern California Cluster 1.30% 4.96x
Science Education & Academia 0.35% 3.83x
Data Analysis & Scripting 0.87% 3.69x
Cooking Blog Content Enthusiasts 13.95% 3.64x
Dubai Travel 0.88% 3.63x
Online Learning 0.05% 3.56x
Personal Finance Researchers 0.53% 3.49x
Music Magazines 9.30% 3.46x
Composition Percentage: The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralphs audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female