Dstillery Audiences

RALPHS

Audience Size: 30.4 Thousand Devices

Explore the Ralphs Audience

Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 30.4 thousand unique devices whose actions qualify for the Ralphs audience.

Dstillery Crafted Audiences

INTERESTS

The Ralphs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralphs audience is Opera Enthusiasts.

Interest Composition Index
Opera Enthusiasts 13.04% 6.52x
Japanese Tourism Researchers 13.04% 5.33x
Hawaii Trip Planners 4.35% 5.15x
Los Angeles Activities Researchers 4.35% 4.85x
Diner and Ice Cream Lovers 4.35% 4.84x
Santa Monica Trip Planners 4.35% 4.59x
Surfers 5.80% 4.17x
POS Systems & Software Researchers 5.80% 4.14x
Business Filing Researchers 4.35% 4.04x
Readers of Korean Content 13.04% 4.01x
Composition Percentage: The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralphs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralphs audience is Lorna Jane.

Location Composition Index
Lorna Jane 1.75% 58.98x
Free People 1.29% 14.85x
Madewell 1.64% 14.40x
Uniqlo 0.63% 13.86x
REI 1.15% 13.72x
Armani 1.05% 13.10x
Intermix 0.24% 12.39x
Zara 1.05% 11.37x
American Apparel 1.75% 11.13x
Michael Kors 2.31% 10.93x
Composition Percentage: The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralphs audience is Perfume, Makeup & Cosmetics.

Content Affinity Composition Index
Perfume, Makeup & Cosmetics 0.37% 5.50x
Science Education & Academia 0.35% 3.83x
Austin Cluster 2.13% 3.83x
Online Learning 0.05% 3.56x
Humor & Entertainment - Comic Culture 1.72% 3.51x
Assorted Topics (Viral Media, Paid Traffic) 2.13% 3.28x
Upstate New York State Athletics 0.03% 3.27x
Home Remodeling 0.19% 2.94x
New Mexico News 1.10% 2.85x
Alternative Movie Streaming 0.08% 2.76x
Composition Percentage: The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralphs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female