Explore the Ralphs Audience
Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 43.4 thousand unique devices whose actions qualify for the Ralphs audience.
INTERESTS
The Ralphs audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ralphs audience is Rheumatologists.
| Interest | Composition | Index |
| Rheumatologists | 9.09% | 6.50x |
| Los Angeles Mass Transit Commuters | 7.27% | 5.51x |
| Opera Enthusiasts | 7.27% | 5.49x |
| Oral Hygiene Shoppers | 9.38% | 4.98x |
| Dance Clothing Shoppers | 9.30% | 4.85x |
| Critical Care Journal Researchers | 7.27% | 4.69x |
| Los Angeles Trip Planners | 7.27% | 4.28x |
| Western Canada Skiers and Snowboarders | 5.45% | 3.78x |
| Los Angeles Angels Fans | 7.27% | 3.71x |
| Restaurant Researchers | 5.45% | 3.68x |
Composition Percentage:
The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
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APPAREL RETAILERS
The Ralphs audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ralphs audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 1.86% | 96.52x |
| Calvin Klein | 0.49% | 34.74x |
| Free People | 3.55% | 27.48x |
| Saint Laurent Paris | 0.33% | 25.83x |
| American Apparel | 2.30% | 21.10x |
| Uniqlo | 0.58% | 17.87x |
| Urban Outfitters | 2.84% | 15.43x |
| Tommy Bahama | 1.73% | 14.58x |
| Lululemon | 3.18% | 13.54x |
| Armani | 0.78% | 13.22x |
Composition Percentage:
The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ralphs audience is Los Angeles News.
| Content Affinity | Composition | Index |
| Los Angeles News | 7.27% | 6.21x |
| Perfume, Makeup & Cosmetics | 0.37% | 5.50x |
| Science Education & Academia | 0.35% | 3.83x |
| Indiana News & Business Cluster | 3.64% | 3.60x |
| Online Learning | 0.05% | 3.56x |
| Personal Finance Researchers | 0.53% | 3.49x |
| Upstate New York State Athletics | 0.03% | 3.27x |
| Tennessee News | 3.64% | 3.16x |
| Accounting | 0.35% | 3.10x |
| Small Business Resources | 3.64% | 2.95x |
Composition Percentage:
The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
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DEMOGRAPHICS
The Ralphs audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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