Explore the Ralphs Audience
Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 30.4 thousand unique devices whose actions qualify for the Ralphs audience.
INTERESTS
The Ralphs audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ralphs audience is Opera Enthusiasts.
| Interest | Composition | Index |
| Opera Enthusiasts | 13.04% | 6.52x |
| Japanese Tourism Researchers | 13.04% | 5.33x |
| Hawaii Trip Planners | 4.35% | 5.15x |
| Los Angeles Activities Researchers | 4.35% | 4.85x |
| Diner and Ice Cream Lovers | 4.35% | 4.84x |
| Santa Monica Trip Planners | 4.35% | 4.59x |
| Surfers | 5.80% | 4.17x |
| POS Systems & Software Researchers | 5.80% | 4.14x |
| Business Filing Researchers | 4.35% | 4.04x |
| Readers of Korean Content | 13.04% | 4.01x |
Composition Percentage:
The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
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APPAREL RETAILERS
The Ralphs audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ralphs audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 1.75% | 58.98x |
| Free People | 1.29% | 14.85x |
| Madewell | 1.64% | 14.40x |
| Uniqlo | 0.63% | 13.86x |
| REI | 1.15% | 13.72x |
| Armani | 1.05% | 13.10x |
| Intermix | 0.24% | 12.39x |
| Zara | 1.05% | 11.37x |
| American Apparel | 1.75% | 11.13x |
| Michael Kors | 2.31% | 10.93x |
Composition Percentage:
The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ralphs audience is Perfume, Makeup & Cosmetics.
| Content Affinity | Composition | Index |
| Perfume, Makeup & Cosmetics | 0.37% | 5.50x |
| Science Education & Academia | 0.35% | 3.83x |
| Austin Cluster | 2.13% | 3.83x |
| Online Learning | 0.05% | 3.56x |
| Humor & Entertainment - Comic Culture | 1.72% | 3.51x |
| Assorted Topics (Viral Media, Paid Traffic) | 2.13% | 3.28x |
| Upstate New York State Athletics | 0.03% | 3.27x |
| Home Remodeling | 0.19% | 2.94x |
| New Mexico News | 1.10% | 2.85x |
| Alternative Movie Streaming | 0.08% | 2.76x |
Composition Percentage:
The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
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DEMOGRAPHICS
The Ralphs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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