Dstillery Audiences

RALPHS

Audience Size: 123.9 Thousand Devices

Explore the Ralphs Audience

Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 123.9 thousand unique devices whose actions qualify for the Ralphs audience.

Dstillery Crafted Audiences

INTERESTS

The Ralphs audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ralphs audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 12.15% 8.75x
Los Angeles Trip Planners 9.65% 6.42x
Santa Monica Trip Planners 9.53% 5.99x
California Skiers and Snowboarders 8.64% 5.97x
California Trip Planners 7.24% 5.32x
San Diego Trip Planners 6.37% 4.37x
Long Beach California Trip Planners 6.25% 4.18x
Los Angeles Angels Fans 4.70% 4.14x
Los Angeles Dodgers Fans 5.43% 3.97x
Los Angeles Chargers Fans 4.22% 3.13x
Composition Percentage: The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ralphs audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ralphs audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 1.32% 23.38x
Michael Kors 2.74% 19.57x
Zara 3.21% 19.51x
American Apparel 3.19% 18.78x
Madewell 1.77% 18.64x
Hugo Boss 1.58% 17.42x
Abercrombie & Fitch 2.27% 16.82x
Urban Outfitters 4.20% 16.31x
Free People 1.68% 15.03x
Levi Strauss 1.03% 14.39x
Composition Percentage: The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ralphs audience is Southern California Tourism.

Content Affinity Composition Index
Southern California Tourism 4.24% 13.90x
Los Angeles Tourism 6.44% 10.66x
Los Angeles News 9.04% 8.95x
San Diego Cluster 4.70% 5.74x
California Universities 1.94% 5.62x
Central California Cluster 1.06% 4.45x
Film Production 0.40% 4.17x
Pac 12 Sports 0.47% 3.97x
Philippines News 0.40% 3.87x
LGBTQ Advocacy 1.22% 2.81x
Composition Percentage: The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ralphs audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male