Explore the Ralphs Audience
Below you'll find more information about the Ralphs audience, broken down in different categories based on their digital and physical behaviors. These are 124.1 thousand unique devices whose actions qualify for the Ralphs audience.
INTERESTS
The Ralphs audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ralphs audience is Cryptocurrency Enthusiasts.
| Interest | Composition | Index |
| Cryptocurrency Enthusiasts | 7.76% | 3.97x |
| Santa Monica Trip Planners | 7.76% | 3.94x |
| Los Angeles Activities Researchers | 3.45% | 3.83x |
| Readers of Chinese Content | 6.03% | 3.67x |
| Los Angeles Trip Planners | 5.17% | 3.41x |
| Los Angeles Mass Transit Commuters | 5.17% | 3.33x |
| Food Delivery Service Users | 2.59% | 3.30x |
| Western Canada Skiers and Snowboarders | 4.31% | 3.29x |
| Mens Fashion Brands Shoppers | 4.31% | 3.28x |
| Toy Blogs Readers | 1.72% | 3.03x |
Composition Percentage:
The overlap percentage between the Ralphs audience and the Interest attribute.
Index: A comparison of the Ralphs audience to the internet population.
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APPAREL RETAILERS
The Ralphs audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ralphs audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 4.72% | 37.01x |
| Topshop | 0.52% | 23.06x |
| Joe's Jeans | 0.59% | 17.79x |
| Supreme | 0.07% | 16.81x |
| Saint Laurent Paris | 0.98% | 14.56x |
| Intermix | 0.79% | 11.75x |
| Uniqlo | 1.82% | 10.31x |
| Free People | 5.31% | 9.99x |
| American Apparel | 3.63% | 9.34x |
| Zara | 2.61% | 8.53x |
Composition Percentage:
The overlap percentage between the Ralphs audience and the Location attribute.
Index: A comparison of the Ralphs audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ralphs audience is Las Vegas Hotels.
| Content Affinity | Composition | Index |
| Las Vegas Hotels | 3.45% | 7.47x |
| Phoenix News | 4.31% | 5.87x |
| Perfume, Makeup & Cosmetics | 0.37% | 5.50x |
| Los Angeles News | 4.31% | 4.70x |
| Edgy Content | 3.45% | 4.42x |
| Science Education & Academia | 0.35% | 3.83x |
| Online Learning | 0.05% | 3.56x |
| Upstate New York State Athletics | 0.03% | 3.27x |
| Accounting | 0.35% | 3.10x |
| Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) | 1.72% | 2.96x |
Composition Percentage:
The overlap percentage between the Ralphs audience and the Content Affinity attribute.
Index: A comparison of the Ralphs audience to the internet population.
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DEMOGRAPHICS
The Ralphs audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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