Explore the Ramada Audience
Below you'll find more information about the Ramada audience, broken down in different categories based on their digital and physical behaviors. These are 28.4 thousand unique devices whose actions qualify for the Ramada audience.
INTERESTS
The Ramada audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ramada audience is Rapid City Trip Planners.
| Interest | Composition | Index |
| Rapid City Trip Planners | 6.47% | 3.13x |
| Turkey Trip Planners | 5.76% | 3.08x |
| Travel Guide and Review Readers | 5.04% | 3.03x |
| Car Rental Shoppers | 5.76% | 2.88x |
| Mazda Vehicle Shoppers | 5.76% | 2.80x |
| Telluride Trip Planners | 5.76% | 2.79x |
| Costa Rica Trip Planners | 5.76% | 2.79x |
| Cricket Enthusiasts | 4.32% | 2.75x |
| Newly Recruited Military Personnel | 6.47% | 2.71x |
| Trampoline Shoppers | 6.47% | 2.70x |
Composition Percentage:
The overlap percentage between the Ramada audience and the Interest attribute.
Index: A comparison of the Ramada audience to the internet population.
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APPAREL RETAILERS
The Ramada audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ramada audience is Patagonia.
| Location | Composition | Index |
| Patagonia | 0.36% | 8.87x |
| Abercrombie & Fitch | 0.28% | 7.62x |
| Columbia | 0.40% | 6.07x |
| Charlotte Russe | 0.36% | 6.06x |
| Free People | 0.75% | 5.78x |
| Ralph Lauren | 0.79% | 5.45x |
| The North Face | 0.51% | 5.20x |
| Forever 21 | 1.86% | 4.85x |
| Maurices | 5.14% | 4.67x |
| Zumiez | 2.73% | 4.60x |
Composition Percentage:
The overlap percentage between the Ramada audience and the Location attribute.
Index: A comparison of the Ramada audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ramada audience is Assorted Topics (The Outdoors, Sports, Furniture, Travel).
| Content Affinity | Composition | Index |
| Assorted Topics (The Outdoors, Sports, Furniture, Travel) | 3.60% | 6.61x |
| Wedding Planning | 2.16% | 4.84x |
| Apartment & Community Real Estate Researchers | 0.09% | 4.71x |
| Assorted Topics (College Sports, Anime, Business, Social Media, Food) | 2.16% | 3.89x |
| Assorted Topics (Internet Slang, Hoaxes, Photography) | 0.09% | 3.74x |
| Tennis, Golf & Boxing | 1.23% | 3.59x |
| South Dakota Cluster | 1.44% | 3.53x |
| Vegetarian Diet | 1.44% | 3.52x |
| North Dakota Cluster | 2.16% | 3.47x |
| Classic Car Enthusiasts | 3.60% | 3.26x |
Composition Percentage:
The overlap percentage between the Ramada audience and the Content Affinity attribute.
Index: A comparison of the Ramada audience to the internet population.
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DEMOGRAPHICS
The Ramada audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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