Explore the Ramada Audience
Below you'll find more information about the Ramada audience, broken down in different categories based on their digital and physical behaviors. These are 293.7 thousand unique devices whose actions qualify for the Ramada audience.
INTERESTS
The Ramada audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ramada audience is Aspen Trip Planners.
| Interest | Composition | Index |
| Aspen Trip Planners | 1.83% | 1.79x |
| San Francisco Activities Researchers | 1.84% | 1.62x |
| San Diego Events Researchers | 1.84% | 1.62x |
| San Diego Trip Planners | 2.37% | 1.59x |
| California Trip Planners | 2.12% | 1.52x |
| San Diego Activities Researchers | 1.79% | 1.52x |
| California Skiers and Snowboarders | 2.08% | 1.50x |
| Ski House Second Home Owners | 1.15% | 1.45x |
| Tahoe Skiers and Snowboarders | 1.79% | 1.45x |
| Denver Trip Planners | 1.83% | 1.41x |
Composition Percentage:
The overlap percentage between the Ramada audience and the Interest attribute.
Index: A comparison of the Ramada audience to the internet population.
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APPAREL RETAILERS
The Ramada audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ramada audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.75% | 12.72x |
| Saint Laurent Paris | 0.77% | 8.97x |
| Joe's Jeans | 0.36% | 8.24x |
| Calvin Klein | 0.79% | 8.16x |
| Michael Kors | 1.56% | 7.93x |
| American Apparel | 2.35% | 7.92x |
| Columbia | 0.79% | 7.82x |
| Free People | 1.27% | 7.76x |
| Ralph Lauren | 0.64% | 7.61x |
| Levi Strauss | 0.75% | 7.14x |
Composition Percentage:
The overlap percentage between the Ramada audience and the Location attribute.
Index: A comparison of the Ramada audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ramada audience is Colorado Snow.
| Content Affinity | Composition | Index |
| Colorado Snow | 0.70% | 3.24x |
| Colorado Cluster | 0.70% | 2.77x |
| Cuba & Mexico Media | 0.12% | 2.75x |
| Winter Sports & Gear | 0.36% | 2.67x |
| Spanish Lifestyle & Health | 0.11% | 2.62x |
| San Diego Cluster | 1.84% | 2.48x |
| Assorted Topics #11411 (Photography Resources, Stock Photos, Motorcycles) | 0.14% | 2.44x |
| North Dakota Cluster | 0.59% | 2.43x |
| Instagram Management | 0.09% | 2.34x |
| Gadgets | 0.06% | 2.20x |
Composition Percentage:
The overlap percentage between the Ramada audience and the Content Affinity attribute.
Index: A comparison of the Ramada audience to the internet population.
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DEMOGRAPHICS
The Ramada audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Male
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