Explore the Ramada Audience
Below you'll find more information about the Ramada audience, broken down in different categories based on their digital and physical behaviors. These are 184.2 thousand unique devices whose actions qualify for the Ramada audience.
INTERESTS
The Ramada audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ramada audience is World Spa Day Researchers.
| Interest | Composition | Index |
| World Spa Day Researchers | 0.26% | 2.67x |
| Budget Wireless Shoppers | 4.24% | 2.17x |
| Streaming Linear TV Watchers (National Channels) | 3.05% | 2.16x |
| Christmas Lights Shoppers | 2.12% | 2.09x |
| Miami Dolphins Fans | 2.91% | 1.99x |
| Baby Products Buyers | 2.52% | 1.98x |
| Remdesivir Information Researchers | 1.06% | 1.94x |
| Wyoming Cowboys Fans | 3.97% | 1.90x |
| Fall/Winter 2021 High-End Fashion Brands Content Readers | 0.12% | 1.90x |
| Big Box Store Jewelry Sale Shoppers | 0.13% | 1.89x |
Composition Percentage:
The overlap percentage between the Ramada audience and the Interest attribute.
Index: A comparison of the Ramada audience to the internet population.
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APPAREL RETAILERS
The Ramada audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ramada audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.64% | 3.51x |
| Supreme | 0.02% | 3.25x |
| Patagonia | 0.62% | 3.10x |
| Topshop | 0.12% | 3.08x |
| Levi Strauss | 0.04% | 2.98x |
| REI | 1.55% | 2.72x |
| Free People | 2.00% | 2.67x |
| American Apparel | 1.41% | 2.66x |
| Uniqlo | 0.63% | 2.50x |
| Calvin Klein | 0.17% | 2.44x |
Composition Percentage:
The overlap percentage between the Ramada audience and the Location attribute.
Index: A comparison of the Ramada audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ramada audience is Maine Cluster.
| Content Affinity | Composition | Index |
| Maine Cluster | 1.99% | 4.86x |
| Apartment & Community Real Estate Researchers | 0.09% | 4.71x |
| Children's Learning Tools | 0.53% | 3.75x |
| Assorted Topics (Internet Slang, Hoaxes, Photography) | 0.09% | 3.74x |
| Assorted Topics (The Outdoors, Sports, Furniture, Travel) | 1.32% | 3.63x |
| Tennis, Golf & Boxing | 1.23% | 3.59x |
| Science Education & Resources | 0.40% | 3.58x |
| South Dakota Cluster | 1.19% | 3.56x |
| Baby Names | 1.19% | 3.44x |
| Utah Cluster | 1.32% | 2.96x |
Composition Percentage:
The overlap percentage between the Ramada audience and the Content Affinity attribute.
Index: A comparison of the Ramada audience to the internet population.
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DEMOGRAPHICS
The Ramada audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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