Explore the Red Lobster Audience
Below you'll find more information about the Red Lobster audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Red Lobster audience.
INTERESTS
The Red Lobster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Red Lobster audience is Countdown to the Beach Travelers.
| Interest | Composition | Index |
| Countdown to the Beach Travelers | 0.01% | 1.40x |
| Cininnati Reds Fans | 2.02% | 1.27x |
| Cabin Rental Researchers | 2.27% | 1.27x |
| Tea Party Policy Supporters | 1.75% | 1.25x |
| Water Park Visitors | 2.46% | 1.24x |
| Big & Tall Men | 2.60% | 1.24x |
| Black Friday Deal Shoppers | 2.33% | 1.23x |
| As Seen on TV Shoppers | 2.08% | 1.23x |
| Family Values Advocates | 2.06% | 1.23x |
| Pittsburgh Steelers Fans | 1.94% | 1.22x |
Composition Percentage:
The overlap percentage between the Red Lobster audience and the Interest attribute.
Index: A comparison of the Red Lobster audience to the internet population.
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APPAREL RETAILERS
The Red Lobster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Red Lobster audience is LOFT.
| Location | Composition | Index |
| LOFT | 7.07% | 6.76x |
| Express Outlets | 1.07% | 6.60x |
| Buckle | 5.25% | 6.31x |
| Belk | 1.35% | 6.26x |
| Charlotte Russe | 3.97% | 6.24x |
| Topshop | 0.37% | 6.19x |
| Journeys | 5.58% | 6.15x |
| Mens Wearhouse | 9.81% | 6.09x |
| Hollister | 3.83% | 6.07x |
| Dressbarn | 4.80% | 5.94x |
Composition Percentage:
The overlap percentage between the Red Lobster audience and the Location attribute.
Index: A comparison of the Red Lobster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Red Lobster audience is Local & Travel England - North Midlands.
| Content Affinity | Composition | Index |
| Local & Travel England - North Midlands | 0.02% | 5.55x |
| Quinceanera Planning | 0.02% | 5.50x |
| ISPs & Local Services | 0.02% | 5.22x |
| As Seen On TV Products | 0.02% | 3.43x |
| Survey Websites | 0.02% | 3.28x |
| Active Lifestyle Enthusiasts | 0.03% | 3.11x |
| Environmentally Friendly Cars | 0.01% | 3.05x |
| Assorted Topics (Car Rental, Travel, Fashion, Blogs) | 0.03% | 2.65x |
| Comedy Content | 0.07% | 2.52x |
| Chat Rooms | 0.04% | 2.42x |
Composition Percentage:
The overlap percentage between the Red Lobster audience and the Content Affinity attribute.
Index: A comparison of the Red Lobster audience to the internet population.
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DEMOGRAPHICS
The Red Lobster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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