Explore the Red Lobster Audience
Below you'll find more information about the Red Lobster audience, broken down in different categories based on their digital and physical behaviors. These are 625.5 thousand unique devices whose actions qualify for the Red Lobster audience.
INTERESTS
The Red Lobster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Red Lobster audience is Sunglasses Shoppers.
| Interest | Composition | Index |
| Sunglasses Shoppers | 0.76% | 1.67x |
| North Midwest State Fair Visitors | 4.04% | 1.36x |
| Holiday Season Low-Cost Retail Deal Shoppers | 2.62% | 1.32x |
| Holiday Season Home Improvement Deal Shoppers | 2.34% | 1.31x |
| Michigan County and Local Fair Visitors | 3.85% | 1.31x |
| Kansas City Trip Planners | 3.64% | 1.31x |
| Holiday Season Electronics and Game Deal Shoppers | 2.43% | 1.30x |
| Oklahoma Sooners Fans | 3.33% | 1.29x |
| Detroit Tigers Fans | 2.60% | 1.29x |
| Volleyball Enthusiasts | 3.50% | 1.29x |
Composition Percentage:
The overlap percentage between the Red Lobster audience and the Interest attribute.
Index: A comparison of the Red Lobster audience to the internet population.
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APPAREL RETAILERS
The Red Lobster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Red Lobster audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.03% | 2.99x |
| Mens Wearhouse | 7.66% | 2.85x |
| Buckle | 5.66% | 2.73x |
| Lane Bryant | 4.60% | 2.55x |
| Eddie Bauer | 2.01% | 2.44x |
| Journeys | 7.08% | 2.41x |
| Dressbarn | 3.64% | 2.39x |
| Victoria's Secret | 7.37% | 2.36x |
| American Eagle Outfitters | 4.10% | 2.35x |
| Maurices | 7.24% | 2.33x |
Composition Percentage:
The overlap percentage between the Red Lobster audience and the Location attribute.
Index: A comparison of the Red Lobster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Red Lobster audience is Internet Radio.
| Content Affinity | Composition | Index |
| Internet Radio | 0.05% | 3.60x |
| Russia Cluster | 0.07% | 3.33x |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.02% | 3.32x |
| Survey Websites | 0.02% | 3.28x |
| Apartment & Community Real Estate Researchers | 0.03% | 3.04x |
| Community Planning & Transportation | 0.05% | 2.83x |
| Diet & Weight Loss | 0.07% | 2.61x |
| Canadian Auto | 0.07% | 2.57x |
| Career Cluster A | 0.12% | 2.35x |
| Data Centers | 0.07% | 2.30x |
Composition Percentage:
The overlap percentage between the Red Lobster audience and the Content Affinity attribute.
Index: A comparison of the Red Lobster audience to the internet population.
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DEMOGRAPHICS
The Red Lobster audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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