Explore the Red Lobster Audience
Below you'll find more information about the Red Lobster audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Red Lobster audience.
INTERESTS
The Red Lobster audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Red Lobster audience is Smoky Mountains Trip Planners.
| Interest | Composition | Index |
| Smoky Mountains Trip Planners | 1.61% | 1.44x |
| Oklahoma Sooners Fans | 1.53% | 1.30x |
| Bowling Enthusiasts | 1.58% | 1.28x |
| Restaurant News Readers | 1.60% | 1.27x |
| Hard Rock Hotel & Casino Trip Planners | 1.56% | 1.25x |
| Water Park Visitors | 1.66% | 1.24x |
| Florida Gulf Coast Travel Researchers | 1.69% | 1.23x |
| Georgia Trip Planners | 1.81% | 1.23x |
| Cabin Rental Researchers | 1.59% | 1.21x |
| Fireworks Enthusiasts | 1.58% | 1.20x |
Composition Percentage:
The overlap percentage between the Red Lobster audience and the Interest attribute.
Index: A comparison of the Red Lobster audience to the internet population.
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APPAREL RETAILERS
The Red Lobster audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Red Lobster audience is Belk.
| Location | Composition | Index |
| Belk | 1.86% | 8.18x |
| Aeropostale | 3.38% | 7.71x |
| Dressbarn | 5.00% | 7.71x |
| Journeys | 4.34% | 7.66x |
| Charlotte Russe | 2.38% | 7.60x |
| Express Outlets | 0.71% | 7.53x |
| Hollister | 2.98% | 7.52x |
| American Eagle Outfitters | 5.81% | 7.39x |
| Lane Bryant | 5.69% | 7.39x |
| Gymboree | 3.06% | 7.35x |
Composition Percentage:
The overlap percentage between the Red Lobster audience and the Location attribute.
Index: A comparison of the Red Lobster audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Red Lobster audience is Kentucky News.
| Content Affinity | Composition | Index |
| Kentucky News | 1.75% | 1.91x |
| Cleveland News | 1.56% | 1.62x |
| Christianity - Evangelism & Creationism | 1.55% | 1.21x |
| Gossip & Rumors | 1.52% | 1.19x |
| Chain Restaurants | 1.92% | 1.14x |
| Appliances & Reviews | 3.35% | 1.14x |
| Furniture Shopping | 2.15% | 1.12x |
| African American Celebrity Gossip | 4.21% | 1.12x |
| Georgia Cluster | 2.07% | 1.10x |
| Latest Sports News | 3.52% | 1.08x |
Composition Percentage:
The overlap percentage between the Red Lobster audience and the Content Affinity attribute.
Index: A comparison of the Red Lobster audience to the internet population.
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DEMOGRAPHICS
The Red Lobster audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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