Dstillery Audiences

RED ROOF INN

Audience Size: 802.3 Thousand Devices

Explore the Red Roof Inn Audience

Below you'll find more information about the Red Roof Inn audience, broken down in different categories based on their digital and physical behaviors. These are 802.3 thousand unique devices whose actions qualify for the Red Roof Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Red Roof Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Red Roof Inn audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.04% 2.37x
Cininnati Reds Fans 2.19% 2.05x
Work Comes First Travelers 0.12% 2.05x
Smoky Mountains Trip Planners 2.15% 1.90x
Water Park Visitors 2.11% 1.62x
Pittsburgh Steelers Fans 1.56% 1.60x
Southeastern Voters 1.61% 1.60x
Cleveland Cavaliers Fans 1.40% 1.59x
Nascar Fans 1.51% 1.57x
Cabin Rental Researchers 2.03% 1.56x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Interest attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Red Roof Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Red Roof Inn audience is Belk.

Location Composition Index
Belk 1.64% 7.07x
Express Outlets 0.59% 5.94x
Aeropostale 2.50% 5.58x
Brooks Brothers 2.87% 5.29x
Ralph Lauren 0.74% 5.21x
Gymboree 2.17% 5.08x
Journeys 2.99% 5.06x
Dressbarn 3.35% 4.98x
Jos A. Bank Clothiers 3.47% 4.93x
Lane Bryant 3.92% 4.87x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Location attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Red Roof Inn audience is Professional Audio Visual.

Content Affinity Composition Index
Professional Audio Visual 0.10% 3.38x
Cincinnati Cluster 2.34% 3.26x
Canada Travel & Tourism 0.05% 2.63x
Homeschooling 0.05% 2.61x
Ohio Universities 0.55% 2.48x
French Canadian Cluster 0.05% 2.44x
Savannah Georgia News 0.47% 2.38x
Canadian News 0.06% 2.28x
Bowling 0.15% 2.15x
Illinois Education 0.12% 2.03x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Content Affinity attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Red Roof Inn audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male