Dstillery Audiences

RED ROOF INN

Audience Size: 747.7 Thousand Devices

Explore the Red Roof Inn Audience

Below you'll find more information about the Red Roof Inn audience, broken down in different categories based on their digital and physical behaviors. These are 747.7 thousand unique devices whose actions qualify for the Red Roof Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Red Roof Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Red Roof Inn audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 4.29% 1.81x
Cabin Rental Researchers 3.89% 1.60x
Smokie Mountain Trip Planner 3.86% 1.58x
Smoky Mountains Trip Planners 3.38% 1.55x
Aquarium Trip Planners 3.53% 1.54x
Drive-In Theater Enthusiasts 3.19% 1.49x
Myrtle Beach Trip Planners 2.84% 1.44x
Lottery Enthusiasts 3.22% 1.43x
Florida Gulf Coast Travel Researchers 3.58% 1.40x
Ohio State Buckeyes Fans 3.12% 1.40x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Interest attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Red Roof Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Red Roof Inn audience is Topshop.

Location Composition Index
Topshop 0.50% 6.27x
Belk 1.64% 5.70x
Express Outlets 1.19% 5.24x
Levi Strauss 0.88% 4.94x
Brooks Brothers 2.99% 4.71x
Ralph Lauren 1.48% 4.63x
Talbots 3.57% 4.60x
Ann Taylor 2.08% 4.56x
Buckle 5.54% 4.50x
Jos A. Bank Clothiers 4.39% 4.45x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Location attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Red Roof Inn audience is Ohio Universities.

Content Affinity Composition Index
Ohio Universities 1.07% 3.78x
Canada Shopping - General Commerce 0.04% 3.59x
Illinois College Sports 0.07% 3.53x
South Carolina Travel 0.03% 3.44x
Humor & Entertainment 0.12% 3.18x
Cosmetics Business 0.05% 3.02x
College Sports 0.26% 2.92x
Central & Northwest Ohio Cluster 2.91% 2.87x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.03% 2.79x
Sports - Golf, Hunting, Fishing 0.05% 2.76x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Content Affinity attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Red Roof Inn audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female