Dstillery Audiences

RED ROOF INN

Audience Size: 207.2 Thousand Devices

Explore the Red Roof Inn Audience

Below you'll find more information about the Red Roof Inn audience, broken down in different categories based on their digital and physical behaviors. These are 207.2 thousand unique devices whose actions qualify for the Red Roof Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Red Roof Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Red Roof Inn audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.06% 1.78x
College Professors 2.21% 1.69x
Smokie Mountain Trip Planner 5.60% 1.63x
COVID Thanksgiving Planners 1.43% 1.58x
Crochet Enthusiasts 3.12% 1.56x
Alabama Trip Planners 6.18% 1.54x
Southeastern Voters 3.97% 1.54x
Smoky Mountains Trip Planners 3.39% 1.51x
Wig Shoppers 3.12% 1.49x
Florida Gulf Coast Travel Researchers 4.36% 1.45x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Interest attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Red Roof Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Red Roof Inn audience is Belk.

Location Composition Index
Belk 1.02% 2.08x
Kate Spade 0.94% 1.85x
Abercrombie & Fitch 0.19% 1.79x
Coach 1.36% 1.77x
Ralph Lauren 0.73% 1.77x
Journeys 4.18% 1.71x
Carhartt 23.04% 1.70x
The Childrens Place 3.79% 1.67x
Talbots 1.52% 1.67x
Buckle 2.80% 1.63x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Location attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Red Roof Inn audience is Personal Finance Researchers.

Content Affinity Composition Index
Personal Finance Researchers 0.20% 3.45x
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.08% 3.36x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.13% 3.04x
New England Universities 0.20% 3.03x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.03% 2.79x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.20% 2.78x
Parenting Blogs 0.13% 2.75x
Knitting & Crochet 0.72% 2.68x
Pakistan Cluster 0.13% 2.56x
Nature & Wildlife 0.22% 2.42x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Content Affinity attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Red Roof Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male