Dstillery Audiences

RED ROOF INN

Audience Size: 785.7 Thousand Devices

Explore the Red Roof Inn Audience

Below you'll find more information about the Red Roof Inn audience, broken down in different categories based on their digital and physical behaviors. These are 785.7 thousand unique devices whose actions qualify for the Red Roof Inn audience.

Dstillery Crafted Audiences

INTERESTS

The Red Roof Inn audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Red Roof Inn audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 0.04% 2.37x
Work Comes First Travelers 0.12% 2.05x
Ohio County and Local Fair Visitors 5.06% 1.98x
Cabin Rental Researchers 4.36% 1.78x
Ohio State Buckeyes Fans 3.59% 1.73x
Smoky Mountains Trip Planners 3.59% 1.71x
North Carolina Travel Researchers 3.64% 1.68x
Myrtle Beach Trip Planners 3.25% 1.63x
SEC Fans 3.36% 1.59x
South Carolina Gamecocks Fans 2.88% 1.58x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Interest attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Red Roof Inn audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Red Roof Inn audience is Topshop.

Location Composition Index
Topshop 0.46% 5.30x
Belk 1.36% 5.18x
Express Outlets 1.00% 4.74x
Levi Strauss 1.23% 4.44x
Buckle 4.92% 4.35x
Talbots 3.46% 4.30x
Jos A. Bank Clothiers 4.12% 4.24x
Brooks Brothers 2.62% 4.22x
Aeropostale 5.29% 4.21x
Charlotte Russe 3.62% 4.15x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Location attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Red Roof Inn audience is Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet).

Content Affinity Composition Index
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.07% 5.33x
French Canadian Cluster 0.14% 4.94x
Illinois College Sports 0.09% 4.31x
Ohio Universities 1.16% 3.71x
Arts & Crafts 0.12% 3.66x
Canadian Lifestyle 0.05% 3.64x
South Carolina Travel 0.03% 3.44x
Canadian News 0.09% 3.32x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.05% 3.20x
Local & Travel England - East Midlands 0.05% 3.16x
Composition Percentage: The overlap percentage between the Red Roof Inn audience and the Content Affinity attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Red Roof Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female