Explore the Red Roof Inn Audience
Below you'll find more information about the Red Roof Inn audience, broken down in different categories based on their digital and physical behaviors. These are 128.5 thousand unique devices whose actions qualify for the Red Roof Inn audience.
INTERESTS
The Red Roof Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Red Roof Inn audience is Gourmet Food & Wine Researchers.
| Interest | Composition | Index |
| Gourmet Food & Wine Researchers | 2.97% | 3.29x |
| Home Kitchen Chefs | 2.97% | 3.28x |
| Yale University Fans | 2.67% | 3.09x |
| Post COVID-19 Restaurant Reopening Researchers | 1.19% | 2.88x |
| Tech-Savvy Moms | 2.37% | 2.87x |
| Luxury Athletic Footwear Shoppers | 2.37% | 2.73x |
| Luxury Fitness Shoppers | 2.37% | 2.73x |
| Shelf-Stable Food Content Readers | 1.78% | 2.68x |
| Ride Share Drivers | 2.97% | 2.65x |
| Cininnati Reds Fans | 3.56% | 2.64x |
Composition Percentage:
The overlap percentage between the Red Roof Inn audience and the Interest attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
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APPAREL RETAILERS
The Red Roof Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Red Roof Inn audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.02% | 6.33x |
| Joe's Jeans | 0.03% | 4.58x |
| Belk | 1.26% | 4.38x |
| Topshop | 0.03% | 4.16x |
| Express Outlets | 0.61% | 4.15x |
| Kate Spade | 1.15% | 4.09x |
| Abercrombie & Fitch | 0.19% | 3.79x |
| Jos A. Bank Clothiers | 2.18% | 3.72x |
| Coach | 1.51% | 3.63x |
| Lane Bryant | 2.78% | 3.49x |
Composition Percentage:
The overlap percentage between the Red Roof Inn audience and the Location attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Red Roof Inn audience is Math Reference.
| Content Affinity | Composition | Index |
| Math Reference | 1.48% | 4.70x |
| People Search | 0.89% | 4.51x |
| Cincinnati Cluster | 4.75% | 4.27x |
| Right Wing Blogs - Pro-gun & Pro-life | 0.59% | 3.97x |
| College Planning | 0.89% | 3.95x |
| West Virginia News | 1.48% | 3.94x |
| Sports - Climbing, Non-traditional | 0.59% | 3.90x |
| Finance & Accounting Cluster | 0.59% | 3.76x |
| Electronic Accessories | 0.59% | 3.76x |
| Vancouver British Columbia Locals Cluster | 0.59% | 3.70x |
Composition Percentage:
The overlap percentage between the Red Roof Inn audience and the Content Affinity attribute.
Index: A comparison of the Red Roof Inn audience to the internet population.
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DEMOGRAPHICS
The Red Roof Inn audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female
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