Dstillery Audiences

REEBOK

Audience Size: 15.2 Thousand Devices

Explore the Reebok Audience

Below you'll find more information about the Reebok audience, broken down in different categories based on their digital and physical behaviors. These are 15.2 thousand unique devices whose actions qualify for the Reebok audience.

Dstillery Crafted Audiences

INTERESTS

The Reebok audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Reebok audience is Primary Care Doctor Researchers.

Interest Composition Index
Primary Care Doctor Researchers 3.77% 5.05x
Internal Medicine Journal Researchers 3.77% 4.81x
DIY Upcycle Home Project Planners 2.63% 4.35x
Luxury Watch Shoppers 2.83% 4.23x
Luxury Travel Researchers 2.83% 4.15x
Mercedes-Benz Vehicle Shoppers 3.77% 4.12x
Parents of Teenagers Going to College 2.83% 4.10x
Smoking Cessation Intenders 2.83% 4.06x
Vodka Enthusiasts 3.77% 4.06x
Cold and Flu Prevention Researchers 2.83% 3.87x
Composition Percentage: The overlap percentage between the Reebok audience and the Interest attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Reebok audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Reebok audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 8.94% 125.69x
Kate Spade 5.53% 106.70x
Brooks Brothers 9.56% 104.91x
Express Outlets 7.10% 102.82x
Levi Strauss 10.17% 85.91x
Gap 12.70% 62.33x
Michael Kors 13.79% 61.94x
Coach 8.33% 53.84x
Banana Republic 7.65% 51.87x
Hugo Boss 6.01% 51.45x
Composition Percentage: The overlap percentage between the Reebok audience and the Location attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Reebok audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 2.83% 5.41x
Austin Cluster 2.83% 5.39x
Active Lifestyle Enthusiasts 0.04% 5.37x
Quebec Vacations 0.27% 5.37x
Texas Media 6.60% 4.72x
Health Issues Cluster 0.97% 3.98x
Northern California Cluster 1.18% 3.72x
Tennessee Cluster 2.83% 3.71x
K-12 Teacher Resources 0.68% 3.64x
New York City Family & Activity Cluster 1.89% 3.50x
Composition Percentage: The overlap percentage between the Reebok audience and the Content Affinity attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Reebok audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female