Dstillery Audiences

REEBOK

Audience Size: 10.1 Thousand Devices

Explore the Reebok Audience

Below you'll find more information about the Reebok audience, broken down in different categories based on their digital and physical behaviors. These are 10.1 thousand unique devices whose actions qualify for the Reebok audience.

Dstillery Crafted Audiences

INTERESTS

The Reebok audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Reebok audience is San Diego Trip Planners.

Interest Composition Index
San Diego Trip Planners 9.23% 5.10x
Readers of Argentinian Content 9.23% 4.93x
Coders & Developers 7.69% 4.35x
Readers of El Salvadoran Content 9.23% 4.22x
Vegetarians 6.15% 4.02x
Cycling Enthusiasts 6.15% 4.00x
Computing Networking Tutorial Watchers 7.69% 3.80x
Readers of Nicaraguan Content 7.69% 3.74x
SEO Specialists 4.62% 3.53x
Ice Skating Enthusiasts 6.38% 3.51x
Composition Percentage: The overlap percentage between the Reebok audience and the Interest attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Reebok audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Reebok audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 16.09% 82.83x
Kate Spade 14.33% 51.68x
Express Outlets 6.58% 48.26x
Brooks Brothers 9.22% 36.22x
Charlotte Russe 2.45% 34.41x
Gap 25.61% 33.10x
Hugo Boss 5.99% 31.52x
Michael Kors 15.80% 31.14x
Columbia 2.45% 28.24x
Eddie Bauer 9.72% 26.67x
Composition Percentage: The overlap percentage between the Reebok audience and the Location attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Reebok audience is Poetry Fans.

Content Affinity Composition Index
Poetry Fans 6.15% 5.67x
Active Lifestyle Enthusiasts 0.04% 5.37x
Quebec Vacations 0.27% 5.37x
Song Lyrics & Sheet Music 6.15% 4.60x
Home Decoration - Remodeling & Outdoors 3.08% 3.93x
India Bollywood, Weddings & Gossip 1.74% 3.83x
Garden Power Equipment 1.39% 3.78x
Pet Supplies 0.57% 3.49x
Human Resources & Employee Management 0.12% 3.40x
Austin Cluster 3.08% 3.39x
Composition Percentage: The overlap percentage between the Reebok audience and the Content Affinity attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Reebok audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female