Dstillery Audiences

REEBOK

Audience Size: 38.3 Thousand Devices

Explore the Reebok Audience

Below you'll find more information about the Reebok audience, broken down in different categories based on their digital and physical behaviors. These are 38.3 thousand unique devices whose actions qualify for the Reebok audience.

Dstillery Crafted Audiences

INTERESTS

The Reebok audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Reebok audience is Readers of Bengali Content.

Interest Composition Index
Readers of Bengali Content 4.20% 6.89x
Executive Travelers 2.52% 5.98x
Women’s Lifestyle Blogs Researchers 2.52% 4.85x
Global Destinations Reopening Researchers 3.36% 4.73x
Hard Seltzer Aficionados 1.64% 4.67x
Liberal News Readers 2.52% 4.63x
Small Business COVID-19 Relief Researchers 2.52% 4.48x
Family Adventures Travelers 2.52% 4.18x
Mexico Trip Planners 8.40% 4.08x
School Closings Updates Readers 1.68% 3.98x
Composition Percentage: The overlap percentage between the Reebok audience and the Interest attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Reebok audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Reebok audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 16.96% 28.49x
Kate Spade 16.45% 19.20x
Express Outlets 8.39% 17.84x
Brooks Brothers 12.35% 15.20x
Columbia 3.22% 11.28x
Eddie Bauer 12.47% 10.49x
Gap 28.42% 10.43x
Michael Kors 17.39% 9.94x
The North Face 4.33% 8.58x
Zumiez 21.08% 8.47x
Composition Percentage: The overlap percentage between the Reebok audience and the Location attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Reebok audience is Active Lifestyle Enthusiasts.

Content Affinity Composition Index
Active Lifestyle Enthusiasts 0.04% 5.37x
Quebec Vacations 0.27% 5.37x
Theme Park Tourism 2.52% 4.94x
Rochester New York Cluster 3.36% 4.87x
Northeast Pennsylvania Cluster 2.52% 4.36x
K-12 Teacher Resources 0.67% 3.74x
Pet Supplies 0.57% 3.49x
Philadelphia Cluster 2.52% 3.45x
Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) 2.52% 3.32x
South Florida Cluster 5.04% 2.95x
Composition Percentage: The overlap percentage between the Reebok audience and the Content Affinity attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Reebok audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male