Dstillery Audiences

REEBOK

Audience Size: 115.4 Thousand Devices

Explore the Reebok Audience

Below you'll find more information about the Reebok audience, broken down in different categories based on their digital and physical behaviors. These are 115.4 thousand unique devices whose actions qualify for the Reebok audience.

Dstillery Crafted Audiences

INTERESTS

The Reebok audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Reebok audience is Readers of Panamanian Content.

Interest Composition Index
Readers of Panamanian Content 6.56% 3.57x
San Francisco Trip Planners 5.74% 3.47x
Readers of Nicaraguan Content 5.74% 3.22x
Pre-Measured Grocery Shoppers 4.92% 3.08x
Readers of Guatemalan Content 5.74% 3.02x
Readers of Belizean Content 5.74% 3.01x
Sunglasses Shoppers 8.20% 3.01x
Readers of Puerto Rican Content 4.92% 2.89x
Brooklyn Nets Fans 4.10% 2.77x
Shared Work Space Researchers 4.10% 2.74x
Composition Percentage: The overlap percentage between the Reebok audience and the Interest attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Reebok audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Reebok audience is Everlane.

Location Composition Index
Everlane 1.13% 69.05x
Supreme 1.17% 67.76x
Ralph Lauren 18.18% 65.20x
Topshop 2.60% 50.52x
Express Outlets 7.10% 38.77x
Kate Spade 17.74% 37.60x
Saint Laurent Paris 4.19% 33.35x
Intermix 3.42% 32.36x
Columbia 5.34% 30.11x
Calvin Klein 1.93% 28.74x
Composition Percentage: The overlap percentage between the Reebok audience and the Location attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Reebok audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 2.29% 6.61x
Active Lifestyle Enthusiasts 0.04% 5.37x
Quebec Vacations 0.27% 5.37x
Mortgages & Insurance 0.86% 4.07x
Business News & Information Readers 0.86% 4.00x
Recreational Vehicles 2.46% 4.00x
Wine, Liquor & Mixology 1.64% 3.62x
Learning & Development Products 0.53% 3.57x
Austin Cluster 2.46% 3.57x
Luxury Sneakers 1.64% 3.55x
Composition Percentage: The overlap percentage between the Reebok audience and the Content Affinity attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Reebok audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male