Dstillery Audiences

REEBOK

Audience Size: 13.2 Thousand Devices

Explore the Reebok Audience

Below you'll find more information about the Reebok audience, broken down in different categories based on their digital and physical behaviors. These are 13.2 thousand unique devices whose actions qualify for the Reebok audience.

Dstillery Crafted Audiences

INTERESTS

The Reebok audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Reebok audience is Real Estate Decision Makers.

Interest Composition Index
Real Estate Decision Makers 6.96% 4.28x
Men's Shoe Shoppers 6.96% 4.22x
New York City Events Researchers 4.35% 3.77x
Ebay Shoppers 6.09% 3.63x
Business Decision Makers 5.22% 3.59x
Readers of Dominican Republic Content 6.96% 3.47x
Readers of Puerto Rican Content 6.96% 3.45x
Readers of Argentinian Content 6.09% 3.43x
Investment Services Intenders 6.09% 3.30x
Readers of Panamanian Content 6.96% 3.21x
Composition Percentage: The overlap percentage between the Reebok audience and the Interest attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Reebok audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Reebok audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 17.19% 92.68x
Express Outlets 8.30% 63.85x
Kate Spade 15.22% 62.78x
Michael Kors 15.42% 37.62x
Gap 25.69% 35.80x
Brooks Brothers 7.11% 32.60x
Gymboree 15.22% 25.30x
Coach 8.70% 24.82x
Eddie Bauer 8.30% 24.23x
J. Crew 10.28% 23.64x
Composition Percentage: The overlap percentage between the Reebok audience and the Location attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Reebok audience is Active Lifestyle Enthusiasts.

Content Affinity Composition Index
Active Lifestyle Enthusiasts 0.04% 5.37x
Quebec Vacations 0.27% 5.37x
New York City Family & Activity Cluster 3.48% 4.76x
Fox News Content Consumers 2.61% 4.71x
India Bollywood, Weddings & Gossip 1.74% 3.83x
Garden Power Equipment 1.39% 3.78x
Assorted Topics (Conservative News, Politics, Viral Media) 2.61% 3.66x
Pet Supplies 0.57% 3.49x
Human Resources & Employee Management 0.12% 3.40x
San Diego Cluster 1.74% 3.31x
Composition Percentage: The overlap percentage between the Reebok audience and the Content Affinity attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Reebok audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male