Dstillery Audiences

REEBOK

Audience Size: 21.2 Thousand Devices

Explore the Reebok Audience

Below you'll find more information about the Reebok audience, broken down in different categories based on their digital and physical behaviors. These are 21.2 thousand unique devices whose actions qualify for the Reebok audience.

Dstillery Crafted Audiences

INTERESTS

The Reebok audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Reebok audience is Costco Deal Blog Readers.

Interest Composition Index
Costco Deal Blog Readers 6.45% 4.79x
Yale University Fans 6.45% 4.55x
Home Coffee Makers 4.26% 3.87x
Travel Guide and Review Readers 5.75% 3.83x
Thrift Store Shoppers 4.65% 3.74x
Ski and Snowboard Enthusiasts 4.65% 3.65x
Camera Review Readers 4.65% 3.58x
Child Car Seat Researchers 6.45% 3.47x
Readers of Tamil Content 6.90% 3.40x
Bitcoin Enthusiasts 6.90% 3.40x
Composition Percentage: The overlap percentage between the Reebok audience and the Interest attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Reebok audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Reebok audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 13.45% 116.95x
Kate Spade 12.38% 74.86x
Express Outlets 5.76% 68.14x
Gap 21.02% 43.95x
Brooks Brothers 6.51% 43.76x
Eddie Bauer 7.79% 38.22x
Michael Kors 11.10% 36.15x
Dressbarn 11.21% 27.65x
J. Crew 8.22% 26.49x
The North Face 2.03% 24.66x
Composition Percentage: The overlap percentage between the Reebok audience and the Location attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Reebok audience is Assorted Topics (Family, Household Wellness, The Beach).

Content Affinity Composition Index
Assorted Topics (Family, Household Wellness, The Beach) 3.45% 5.82x
Northeast Pennsylvania Cluster 3.45% 5.55x
Active Lifestyle Enthusiasts 0.04% 5.37x
Quebec Vacations 0.27% 5.37x
North Carolina 4.60% 3.99x
Garden Power Equipment 1.39% 3.78x
Classic Car Purchase Researchers 4.60% 3.75x
Wisconsin Universities 2.82% 3.68x
Austin Cluster 3.45% 3.57x
Online Quiz & List Readers 2.30% 3.53x
Composition Percentage: The overlap percentage between the Reebok audience and the Content Affinity attribute.
Index: A comparison of the Reebok audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Reebok audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female