Explore the Remax Audience
Below you'll find more information about the Remax audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Remax audience.
INTERESTS
The Remax audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Remax audience is Yachting Enthusiasts.
| Interest | Composition | Index |
| Yachting Enthusiasts | 2.93% | 1.37x |
| Cape Cod News Readers | 2.59% | 1.36x |
| Aspen Trip Planners | 2.58% | 1.35x |
| Minnesota Twins Fans | 2.65% | 1.35x |
| Key West Florida Trip Planners | 3.98% | 1.34x |
| Colorado Skiers and Snowboarders | 2.96% | 1.33x |
| Kitchen Stove Shoppers | 2.46% | 1.31x |
| South Atlantic State Fair Visitors | 3.05% | 1.30x |
| Canoeing and Kayaking Enthusiasts | 2.64% | 1.30x |
| Surfers | 3.03% | 1.30x |
Composition Percentage:
The overlap percentage between the Remax audience and the Interest attribute.
Index: A comparison of the Remax audience to the internet population.
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APPAREL RETAILERS
The Remax audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Remax audience is Tommy Bahama.
| Location | Composition | Index |
| Tommy Bahama | 2.69% | 5.25x |
| Lorna Jane | 0.54% | 5.07x |
| The North Face | 1.99% | 5.02x |
| LL Bean | 0.66% | 4.91x |
| REI | 1.50% | 4.85x |
| Free People | 2.26% | 4.82x |
| Bonobos | 1.39% | 4.79x |
| Chicos | 5.55% | 4.78x |
| Talbots | 3.77% | 4.75x |
| Abercrombie & Fitch | 1.68% | 4.75x |
Composition Percentage:
The overlap percentage between the Remax audience and the Location attribute.
Index: A comparison of the Remax audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Remax audience is Barcode Site & App Users.
| Content Affinity | Composition | Index |
| Barcode Site & App Users | 0.01% | 4.01x |
| Environmental Conservation | 0.01% | 2.51x |
| Law School Research Cluster | 0.04% | 2.40x |
| Home Office Products | 0.02% | 2.10x |
| Minnesota Community Business Cluster | 0.62% | 2.01x |
| Beach & Intimate Wear | 0.05% | 1.91x |
| Computer Printers | 0.03% | 1.87x |
| Flower Shopping | 0.05% | 1.77x |
| French Education | 0.01% | 1.75x |
| Florida Naples News Cluster | 0.91% | 1.74x |
Composition Percentage:
The overlap percentage between the Remax audience and the Content Affinity attribute.
Index: A comparison of the Remax audience to the internet population.
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DEMOGRAPHICS
The Remax audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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