Explore the Renaissance Audience
Below you'll find more information about the Renaissance audience, broken down in different categories based on their digital and physical behaviors. These are 128.1 thousand unique devices whose actions qualify for the Renaissance audience.
INTERESTS
The Renaissance audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Renaissance audience is Chloroquine Information Researchers.
| Interest | Composition | Index |
| Chloroquine Information Researchers | 3.09% | 4.51x |
| Dallas Mavericks Fans | 9.87% | 4.49x |
| New York City Events Researchers | 4.61% | 4.07x |
| Elite Cycling Gear Shoppers | 5.92% | 3.78x |
| San Antonio Spurs Fans | 7.89% | 3.72x |
| Business Travelers | 5.92% | 3.63x |
| Miami Dolphins Fans | 8.55% | 3.60x |
| Atlanta Hawks Fans | 7.24% | 3.60x |
| Rideshare App Users | 3.95% | 3.60x |
| Russia Trip Planners | 5.92% | 3.54x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Interest attribute.
Index: A comparison of the Renaissance audience to the internet population.
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APPAREL RETAILERS
The Renaissance audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Renaissance audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.79% | 31.34x |
| Everlane | 0.24% | 25.68x |
| Saint Laurent Paris | 1.46% | 19.27x |
| Armani | 4.58% | 18.75x |
| Supreme | 0.16% | 16.19x |
| Intermix | 1.05% | 16.15x |
| Uniqlo | 2.40% | 16.02x |
| Zara | 3.93% | 15.48x |
| Calvin Klein | 0.64% | 15.38x |
| Bonobos | 1.90% | 14.34x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Location attribute.
Index: A comparison of the Renaissance audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Renaissance audience is Texas News Cluster.
| Content Affinity | Composition | Index |
| Texas News Cluster | 5.92% | 7.93x |
| Space & National Security | 2.63% | 7.69x |
| Conservatives & Conspiracies | 1.97% | 5.99x |
| Canada Tourism Research Cluster | 0.40% | 5.82x |
| Sports - Climbing, Non-traditional | 2.63% | 5.32x |
| Assorted Topics (Art, Photography, Fashion, Paranormal Activity) | 1.97% | 4.95x |
| Wine, Liquor & Mixology | 3.29% | 4.44x |
| US Cycling | 2.63% | 4.26x |
| Mexico Cluster | 1.97% | 4.13x |
| North Carolina Education | 3.95% | 3.99x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Content Affinity attribute.
Index: A comparison of the Renaissance audience to the internet population.
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DEMOGRAPHICS
The Renaissance audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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