Explore the Renaissance Audience
Below you'll find more information about the Renaissance audience, broken down in different categories based on their digital and physical behaviors. These are 386.9 thousand unique devices whose actions qualify for the Renaissance audience.
INTERESTS
The Renaissance audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Renaissance audience is Burger Enthusiast.
| Interest | Composition | Index |
| Burger Enthusiast | 0.17% | 4.74x |
| New York City Events Researchers | 4.78% | 2.57x |
| Ballet Enthusiasts | 4.95% | 2.45x |
| Online Grocery Shoppers | 5.24% | 2.42x |
| Venture Capitalists | 3.70% | 2.27x |
| Luxury Boutique Hotel Researchers | 3.91% | 2.22x |
| SEO Specialists | 3.87% | 2.20x |
| Luxury Retail Researchers | 4.03% | 2.20x |
| Restaurant Menu Researchers | 3.70% | 2.13x |
| Mens Business Clothes Shoppers | 3.74% | 2.13x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Interest attribute.
Index: A comparison of the Renaissance audience to the internet population.
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APPAREL RETAILERS
The Renaissance audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Renaissance audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.53% | 24.27x |
| Topshop | 1.62% | 22.90x |
| Supreme | 0.45% | 21.23x |
| Calvin Klein | 1.41% | 17.18x |
| Intermix | 2.28% | 16.81x |
| Armani | 7.26% | 16.10x |
| Saint Laurent Paris | 2.52% | 15.76x |
| American Apparel | 8.11% | 15.27x |
| Zara | 6.95% | 15.18x |
| Bonobos | 4.00% | 14.93x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Location attribute.
Index: A comparison of the Renaissance audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Renaissance audience is Institutional Investing.
| Content Affinity | Composition | Index |
| Institutional Investing | 0.25% | 4.80x |
| Audio Clips & Sound Effects | 0.12% | 4.52x |
| Marketing Professionals | 0.54% | 4.35x |
| Men's Dress Shirt Shopping | 0.17% | 4.23x |
| Costumes | 0.08% | 3.99x |
| New York City Education & News Cluster | 1.21% | 3.59x |
| Film Production | 0.25% | 3.58x |
| Philanthropy - Nonprofits | 0.08% | 3.54x |
| Canada Culture and Tourism | 0.25% | 3.44x |
| Illinois | 0.62% | 3.37x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Content Affinity attribute.
Index: A comparison of the Renaissance audience to the internet population.
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DEMOGRAPHICS
The Renaissance audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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