Dstillery Audiences

RENAISSANCE

Audience Size: 125.9 Thousand Devices

Explore the Renaissance Audience

Below you'll find more information about the Renaissance audience, broken down in different categories based on their digital and physical behaviors. These are 125.9 thousand unique devices whose actions qualify for the Renaissance audience.

Dstillery Crafted Audiences

INTERESTS

The Renaissance audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Renaissance audience is New Orleans Trip Planners.

Interest Composition Index
New Orleans Trip Planners 1.96% 2.11x
Jam Band Festival Fans 2.77% 2.10x
New York Trip Planners 2.86% 2.10x
Men's Shoe Shoppers 2.09% 2.08x
Chicago Trip Planners 2.57% 2.01x
New Orleans Pelicans Fans 2.18% 1.94x
Preppy Clothing Shoppers 2.33% 1.89x
Investment Banking Professionals 1.94% 1.85x
Business Travelers 1.59% 1.84x
LGBT Activists 2.05% 1.84x
Composition Percentage: The overlap percentage between the Renaissance audience and the Interest attribute.
Index: A comparison of the Renaissance audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Renaissance audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Renaissance audience is H&M.

Location Composition Index
H&M 7.90% 32.53x
Club Monaco 2.77% 30.55x
Zara 4.94% 30.06x
Armani 3.61% 27.25x
Ann Taylor 2.98% 26.61x
Levi Strauss 1.88% 26.19x
Hugo Boss 2.30% 25.33x
Madewell 2.09% 22.10x
American Apparel 3.68% 21.66x
Uniqlo 1.65% 21.11x
Composition Percentage: The overlap percentage between the Renaissance audience and the Location attribute.
Index: A comparison of the Renaissance audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Renaissance audience is LGBTQ Advocacy.

Content Affinity Composition Index
LGBTQ Advocacy 1.31% 3.00x
Northeast Pennsylvania Cluster 1.46% 2.90x
NYC Tourist Attractions 1.70% 2.80x
New York City Education & News Cluster 1.20% 2.75x
Southeast College Athletics 0.31% 2.72x
Broadway Information 0.63% 2.51x
New York City Real Estate Research Cluster 0.78% 2.44x
Chicago Cluster 2.20% 2.20x
Colorado Snow 0.50% 2.10x
Assorted Topics #11849 (Games, Calendars, Journals, Pillows, Fitness) 0.24% 2.07x
Composition Percentage: The overlap percentage between the Renaissance audience and the Content Affinity attribute.
Index: A comparison of the Renaissance audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Renaissance audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male