Explore the Renaissance Audience
Below you'll find more information about the Renaissance audience, broken down in different categories based on their digital and physical behaviors. These are 425.2 thousand unique devices whose actions qualify for the Renaissance audience.
INTERESTS
The Renaissance audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Renaissance audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 6.01% | 2.76x |
| Burger Enthusiast | 0.06% | 2.48x |
| Ballet Enthusiasts | 5.69% | 2.45x |
| Online Grocery Shoppers | 5.50% | 2.30x |
| New York Trip Planners | 4.99% | 2.18x |
| Real Estate Decision Makers | 4.76% | 2.04x |
| Sightseeing Travelers | 4.64% | 2.03x |
| Broadway Fans | 4.19% | 2.03x |
| Luxury Boutique Hotel Researchers | 4.96% | 2.00x |
| Luxury Hotel Guests | 4.70% | 1.97x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Interest attribute.
Index: A comparison of the Renaissance audience to the internet population.
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APPAREL RETAILERS
The Renaissance audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Renaissance audience is Supreme.
| Location | Composition | Index |
| Supreme | 0.50% | 22.59x |
| Everlane | 0.55% | 22.28x |
| Topshop | 1.82% | 22.09x |
| Calvin Klein | 1.56% | 17.61x |
| Saint Laurent Paris | 2.82% | 16.22x |
| Intermix | 2.57% | 15.97x |
| Bonobos | 4.53% | 15.65x |
| Armani | 7.57% | 15.62x |
| Hugo Boss | 11.23% | 15.13x |
| American Apparel | 8.77% | 15.11x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Location attribute.
Index: A comparison of the Renaissance audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Renaissance audience is Canada Travel & Tourism.
| Content Affinity | Composition | Index |
| Canada Travel & Tourism | 0.10% | 4.68x |
| Institutional Investing | 0.26% | 4.51x |
| College Greek Life | 0.19% | 4.44x |
| Low Budget Shoppers | 0.22% | 4.12x |
| New York City Education & News Cluster | 1.41% | 3.95x |
| NYC Tourist Attractions | 2.08% | 3.88x |
| Quebec Vacations | 0.19% | 3.87x |
| Brazil & Portugal News | 0.22% | 3.72x |
| Men's Dress Shirt Shopping | 0.16% | 3.68x |
| Vancouver British Columbia Research Cluster | 0.06% | 3.60x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Content Affinity attribute.
Index: A comparison of the Renaissance audience to the internet population.
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DEMOGRAPHICS
The Renaissance audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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