Dstillery Audiences

RENAISSANCE

Audience Size: 69.8 Thousand Devices

Explore the Renaissance Audience

Below you'll find more information about the Renaissance audience, broken down in different categories based on their digital and physical behaviors. These are 69.8 thousand unique devices whose actions qualify for the Renaissance audience.

Dstillery Crafted Audiences

INTERESTS

The Renaissance audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Renaissance audience is Minnesota County and Local Fair Visitors.

Interest Composition Index
Minnesota County and Local Fair Visitors 19.27% 6.95x
Minnesota Twins Fans 11.08% 5.62x
Animal Humane Society Helpers 10.24% 5.44x
Texas Energy Providers 9.48% 3.99x
Minnesota Vikings Fans 5.92% 3.71x
Retail Job Seekers 5.39% 3.12x
Minnesota Timberwolves Fans 5.16% 2.85x
Coffee Chain Shoppers 3.03% 2.61x
Midwestern Voters 4.78% 2.23x
Chicken Recipe Researchers 2.43% 2.17x
Composition Percentage: The overlap percentage between the Renaissance audience and the Interest attribute.
Index: A comparison of the Renaissance audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Renaissance audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Renaissance audience is Club Monaco.

Location Composition Index
Club Monaco 0.97% 11.82x
Armani 2.14% 10.36x
Topshop 0.15% 10.04x
Joe's Jeans 0.16% 9.37x
Madewell 3.17% 9.30x
Anthropologie 4.79% 8.55x
Bonobos 0.99% 8.07x
Saint Laurent Paris 0.40% 7.65x
Calvin Klein 0.24% 7.48x
American Apparel 1.81% 7.37x
Composition Percentage: The overlap percentage between the Renaissance audience and the Location attribute.
Index: A comparison of the Renaissance audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Renaissance audience is Minnesota Local News Cluster.

Content Affinity Composition Index
Minnesota Local News Cluster 17.60% 11.26x
Bowling 0.30% 7.01x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.23% 4.16x
Fishing 0.46% 4.00x
North Dakota Cluster 1.44% 3.79x
Auctions & Repossessions 0.14% 3.41x
Pool Cleaning 0.17% 3.39x
Spanish Health & Wellness 0.15% 3.35x
Home Printing 0.05% 3.14x
US Cycling 0.83% 3.12x
Composition Percentage: The overlap percentage between the Renaissance audience and the Content Affinity attribute.
Index: A comparison of the Renaissance audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Renaissance audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female