Explore the Renaissance Audience
Below you'll find more information about the Renaissance audience, broken down in different categories based on their digital and physical behaviors. These are 36.6 thousand unique devices whose actions qualify for the Renaissance audience.
INTERESTS
The Renaissance audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Renaissance audience is Getaways Researchers.
| Interest | Composition | Index |
| Getaways Researchers | 4.20% | 3.54x |
| New York City Events Researchers | 3.90% | 3.07x |
| Spain Trip Planners | 6.01% | 2.70x |
| Los Angeles Trip Planners | 4.80% | 2.54x |
| Womens Fashion Brands Shoppers | 5.41% | 2.50x |
| Broadway Fans | 3.60% | 2.50x |
| Sightseeing Travelers | 4.80% | 2.46x |
| France Trip Planners | 4.80% | 2.46x |
| Luxury Kitchen Goods Shoppers | 5.11% | 2.43x |
| Western Canada Skiers and Snowboarders | 4.20% | 2.41x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Interest attribute.
Index: A comparison of the Renaissance audience to the internet population.
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APPAREL RETAILERS
The Renaissance audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Renaissance audience is Armani.
| Location | Composition | Index |
| Armani | 1.79% | 17.73x |
| Madewell | 2.78% | 17.06x |
| Club Monaco | 0.63% | 14.52x |
| Bonobos | 0.72% | 11.61x |
| American Apparel | 1.21% | 10.71x |
| Anthropologie | 3.00% | 10.34x |
| Hugo Boss | 1.66% | 9.71x |
| H&M | 3.86% | 9.10x |
| Lululemon | 2.51% | 8.83x |
| Urban Outfitters | 1.84% | 8.47x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Location attribute.
Index: A comparison of the Renaissance audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Renaissance audience is New York City Real Estate Research Cluster.
| Content Affinity | Composition | Index |
| New York City Real Estate Research Cluster | 1.80% | 6.12x |
| Female Lifestyle Content Readers | 0.60% | 3.97x |
| Hometown Livability | 1.20% | 3.83x |
| Vegans & Animal Welfare | 0.40% | 3.81x |
| Texas News Cluster | 1.80% | 3.69x |
| Auctions & Repossessions | 0.14% | 3.41x |
| Travel Adventure | 1.20% | 3.39x |
| Pool Cleaning | 0.17% | 3.39x |
| East Texas Cluster | 1.20% | 3.24x |
| Home Printing | 0.05% | 3.14x |
Composition Percentage:
The overlap percentage between the Renaissance audience and the Content Affinity attribute.
Index: A comparison of the Renaissance audience to the internet population.
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DEMOGRAPHICS
The Renaissance audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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