Dstillery Audiences

RENT-A-CENTER

Audience Size: 394 Thousand Devices

Explore the Rent-A-Center Audience

Below you'll find more information about the Rent-A-Center audience, broken down in different categories based on their digital and physical behaviors. These are 394 thousand unique devices whose actions qualify for the Rent-A-Center audience.

Dstillery Crafted Audiences

INTERESTS

The Rent-A-Center audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rent-A-Center audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.10% 1.92x
T-Mobile Customers 0.10% 1.91x
Tracfone Customers 0.01% 1.46x
Ohio County and Local Fair Visitors 3.95% 1.45x
2020 Holiday Season Sale News Researchers 1.98% 1.41x
Turkey Trip Planners 2.35% 1.39x
Michigan County and Local Fair Visitors 3.92% 1.38x
Military Servicemembers & Veterans 3.03% 1.37x
Budget Mobile Phone Researchers 2.87% 1.35x
The Walking Dead Fans 3.27% 1.35x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Interest attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rent-A-Center audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rent-A-Center audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.01% 5.73x
Maurices 6.35% 4.43x
Belk 1.12% 3.91x
The Childrens Place 4.76% 3.74x
Express Outlets 0.54% 3.73x
Buckle 3.31% 3.73x
Aeropostale 3.01% 3.66x
Carhartt 35.00% 3.62x
Journeys 4.69% 3.50x
Victoria's Secret 4.67% 3.46x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Location attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rent-A-Center audience is Fire Fighting.

Content Affinity Composition Index
Fire Fighting 0.12% 5.57x
Diabetes Research 0.10% 3.61x
Bird Watching 0.06% 3.25x
Hair & Beauty 0.06% 3.25x
Assorted Topics (Safari, Health, Wellness, Sports) 0.02% 3.23x
Police Gear 0.19% 3.23x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.06% 3.14x
Auctions & Repossessions 0.05% 2.97x
Science Education & Academia 0.06% 2.76x
Writing Resources 0.05% 2.60x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Content Affinity attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rent-A-Center audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female