Dstillery Audiences

RENT-A-CENTER

Audience Size: 2.1 Million Devices

Explore the Rent-A-Center Audience

Below you'll find more information about the Rent-A-Center audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Rent-A-Center audience.

Dstillery Crafted Audiences

INTERESTS

The Rent-A-Center audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rent-A-Center audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 3.58% 1.60x
Hip Hop Fans 3.44% 1.50x
Wig Shoppers 2.71% 1.44x
Auto Body Shoppers 3.05% 1.41x
Automotive Auctions Enthusiasts 3.06% 1.35x
Myrtle Beach Trip Planners 2.49% 1.34x
Cabin Rental Researchers 3.31% 1.34x
Budget Wireless Shoppers 2.63% 1.33x
Prepaid Smartphone Shoppers 2.84% 1.33x
Chain Pizzeria Fans 3.09% 1.31x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Interest attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rent-A-Center audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rent-A-Center audience is The Childrens Place.

Location Composition Index
The Childrens Place 8.98% 4.61x
Charlotte Russe 2.39% 4.52x
Belk 1.22% 4.31x
Carhartt 19.03% 4.27x
Aeropostale 5.62% 4.16x
Everlane 0.09% 4.13x
American Eagle Outfitters 5.41% 4.11x
Dressbarn 3.49% 4.08x
Journeys 7.49% 4.06x
Old Navy 7.86% 4.02x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Location attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rent-A-Center audience is Flags & Trump.

Content Affinity Composition Index
Flags & Trump 0.02% 4.73x
Survival Guides 0.04% 4.45x
Canadian Real Estate Researcher Cluster 0.01% 3.56x
Assorted Topics (Safari, Health, Wellness, Sports) 0.02% 3.23x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.03% 3.22x
London Tourism 0.01% 2.85x
Assorted Topics (Comics, Architecture, Fine Spirits, Sports) 0.07% 2.73x
Nepal News 0.03% 2.73x
General Interest 0.02% 2.67x
Local & Travel England - Northern England 0.02% 2.63x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Content Affinity attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rent-A-Center audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female