Dstillery Audiences

RENT-A-CENTER

Audience Size: 572.5 Thousand Devices

Explore the Rent-A-Center Audience

Below you'll find more information about the Rent-A-Center audience, broken down in different categories based on their digital and physical behaviors. These are 572.5 thousand unique devices whose actions qualify for the Rent-A-Center audience.

Dstillery Crafted Audiences

INTERESTS

The Rent-A-Center audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rent-A-Center audience is Philadelphia Trip Planners.

Interest Composition Index
Philadelphia Trip Planners 4.23% 3.59x
Pennsylvania County and Local Fair Visitors 3.71% 2.40x
Mid-Range Grocery Shoppers 5.52% 2.35x
Penn State Nittany Lions Fans 2.35% 2.26x
Renaissance Faire Visitors 2.70% 2.00x
Verizon Wireless Customers 0.10% 1.92x
T-Mobile Customers 0.10% 1.91x
Northeastern Voters 4.34% 1.72x
Chocolate Lovers 3.11% 1.72x
Philadelphia 76ers Fans 3.44% 1.59x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Interest attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rent-A-Center audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rent-A-Center audience is American Eagle Outfitters.

Location Composition Index
American Eagle Outfitters 2.15% 4.74x
Belk 0.38% 3.57x
The Childrens Place 1.10% 3.41x
Charlotte Russe 0.38% 3.41x
Maurices 2.05% 3.20x
Lane Bryant 0.80% 3.09x
Dressbarn 0.79% 3.00x
Aeropostale 1.30% 3.00x
Journeys 1.99% 2.96x
Express Outlets 0.21% 2.91x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Location attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rent-A-Center audience is Philadelphia Cluster.

Content Affinity Composition Index
Philadelphia Cluster 3.53% 6.52x
Northeast Pennsylvania Cluster 2.35% 4.90x
New Jersey Travel Location Cluster 0.43% 4.68x
Vegans & Animal Welfare 0.03% 3.77x
Foreign Language Education 0.02% 3.70x
Motorsports 0.04% 3.34x
Book Publishers 0.04% 3.30x
Mail Order Food 0.02% 3.28x
Hair & Beauty 0.06% 3.25x
Assorted Topics (Safari, Health, Wellness, Sports) 0.02% 3.23x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Content Affinity attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rent-A-Center audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male