Dstillery Audiences

RENT-A-CENTER

Audience Size: 1.7 Million Devices

Explore the Rent-A-Center Audience

Below you'll find more information about the Rent-A-Center audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Rent-A-Center audience.

Dstillery Crafted Audiences

INTERESTS

The Rent-A-Center audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rent-A-Center audience is Shelf-Stable Food Content Readers.

Interest Composition Index
Shelf-Stable Food Content Readers 0.08% 2.80x
Verizon Wireless Customers 0.10% 1.92x
T-Mobile Customers 0.10% 1.91x
Ohio County and Local Fair Visitors 4.06% 1.65x
Michigan County and Local Fair Visitors 3.89% 1.56x
The Walking Dead Fans 3.80% 1.49x
Haunted House Researchers 3.37% 1.48x
Midwestern Voters 2.93% 1.47x
Hip Hop Fans 3.20% 1.47x
Tracfone Customers 0.01% 1.46x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Interest attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rent-A-Center audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rent-A-Center audience is Maurices.

Location Composition Index
Maurices 0.22% 5.39x
Everlane 0.08% 5.07x
The Childrens Place 8.19% 4.76x
Charlotte Russe 1.34% 4.62x
Belk 1.15% 4.39x
Carhartt 23.26% 4.33x
Aeropostale 5.13% 4.28x
Dressbarn 3.09% 4.25x
Journeys 7.51% 4.15x
Old Navy 7.18% 4.15x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Location attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rent-A-Center audience is Flags & Trump.

Content Affinity Composition Index
Flags & Trump 0.02% 4.73x
Assorted Topics (Safari, Health, Wellness, Sports) 0.02% 3.23x
Robotics 0.10% 3.22x
Cigars 0.04% 2.80x
Vietnam Cluster 0.06% 2.77x
General Interest 0.02% 2.67x
Hipster Clothing 0.04% 2.62x
Hobby Vehicles 0.17% 2.56x
Bird Watching 0.08% 2.40x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.15% 2.33x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Content Affinity attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rent-A-Center audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female