Dstillery Audiences

RENT-A-CENTER

Audience Size: 633.9 Thousand Devices

Explore the Rent-A-Center Audience

Below you'll find more information about the Rent-A-Center audience, broken down in different categories based on their digital and physical behaviors. These are 633.9 thousand unique devices whose actions qualify for the Rent-A-Center audience.

Dstillery Crafted Audiences

INTERESTS

The Rent-A-Center audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rent-A-Center audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.10% 1.92x
T-Mobile Customers 0.10% 1.91x
Restaurant Supply Shoppers 0.15% 1.47x
Tracfone Customers 0.01% 1.46x
Michigan County and Local Fair Visitors 4.25% 1.38x
Travel Insurance and Safety Researchers 3.89% 1.36x
Ohio County and Local Fair Visitors 3.97% 1.35x
South State Fair Visitors 5.00% 1.34x
Iowa County and Local Fair Visitors 4.19% 1.31x
Disability Insurance Researchers 3.59% 1.30x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Interest attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rent-A-Center audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rent-A-Center audience is Maurices.

Location Composition Index
Maurices 3.60% 3.10x
Belk 0.60% 2.53x
Carhartt 18.86% 2.49x
The Childrens Place 2.25% 2.19x
Buckle 1.64% 2.17x
Aeropostale 1.42% 2.16x
Journeys 2.30% 2.11x
Lane Bryant 1.27% 2.08x
Dressbarn 1.11% 2.02x
Victoria's Secret 2.28% 1.98x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Location attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rent-A-Center audience is Work Productivity.

Content Affinity Composition Index
Work Productivity 0.07% 5.79x
Natural & Healthy Living Researchers 0.05% 3.86x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.03% 3.81x
France Online Music & Quiz Content Cluster 0.03% 3.26x
Hair & Beauty 0.06% 3.25x
Assorted Topics (Safari, Health, Wellness, Sports) 0.02% 3.23x
Auctions & Repossessions 0.05% 2.97x
Machines & Industrial Supplies 0.03% 2.86x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.03% 2.78x
Writing Resources 0.05% 2.60x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Content Affinity attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rent-A-Center audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female