Dstillery Audiences

RENT-A-CENTER

Audience Size: 830.5 Thousand Devices

Explore the Rent-A-Center Audience

Below you'll find more information about the Rent-A-Center audience, broken down in different categories based on their digital and physical behaviors. These are 830.5 thousand unique devices whose actions qualify for the Rent-A-Center audience.

Dstillery Crafted Audiences

INTERESTS

The Rent-A-Center audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Rent-A-Center audience is Mid-Range Grocery Shoppers.

Interest Composition Index
Mid-Range Grocery Shoppers 3.66% 1.96x
Verizon Wireless Customers 0.10% 1.92x
T-Mobile Customers 0.10% 1.91x
Northeastern Voters 2.60% 1.52x
Ice Cream Shoppers 2.66% 1.50x
Philadelphia Trip Planners 1.32% 1.47x
Tracfone Customers 0.01% 1.46x
COVID Symptoms Researchers 0.90% 1.45x
Foot Pain Sufferers 1.09% 1.44x
Pennsylvania County and Local Fair Visitors 3.05% 1.43x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Interest attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Rent-A-Center audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Rent-A-Center audience is Belk.

Location Composition Index
Belk 1.74% 3.63x
Maurices 8.29% 3.62x
Carhartt 32.68% 3.15x
The Childrens Place 6.03% 3.00x
Buckle 4.73% 2.99x
Express Outlets 0.62% 2.96x
Journeys 6.31% 2.91x
Aeropostale 3.80% 2.83x
Lane Bryant 3.58% 2.78x
Hollister 2.64% 2.76x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Location attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Rent-A-Center audience is Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing).

Content Affinity Composition Index
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.04% 4.89x
Foreign Language Education 0.02% 3.77x
Vegans & Animal Welfare 0.03% 3.77x
Nutrition & Diabetic Living 0.02% 3.46x
Hair & Beauty 0.06% 3.25x
Assorted Topics (Safari, Health, Wellness, Sports) 0.02% 3.23x
Shoes & Accessories 0.02% 3.12x
Unique & Personalized Fashion 0.06% 3.10x
Philadelphia Cluster 2.72% 2.93x
Custom Gifts 0.03% 2.62x
Composition Percentage: The overlap percentage between the Rent-A-Center audience and the Content Affinity attribute.
Index: A comparison of the Rent-A-Center audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Rent-A-Center audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female