Explore the Residence Inn Audience
Below you'll find more information about the Residence Inn audience, broken down in different categories based on their digital and physical behaviors. These are 160 thousand unique devices whose actions qualify for the Residence Inn audience.
INTERESTS
The Residence Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Residence Inn audience is Small Business Administration Cares Act Researchers.
| Interest | Composition | Index |
| Small Business Administration Cares Act Researchers | 2.13% | 2.51x |
| T-Mobile Customers | 0.12% | 2.47x |
| Insurance Professionals | 3.20% | 2.42x |
| Yale University Fans | 2.44% | 2.32x |
| Investment Services Intenders | 2.74% | 2.29x |
| Rideshare App Users | 2.13% | 2.28x |
| World Cup Apparel Shoppers | 3.65% | 2.13x |
| Anesthesiologists | 3.35% | 2.12x |
| BMW Vehicle Shoppers | 3.04% | 2.12x |
| Cape Cod News Readers | 2.59% | 2.10x |
Composition Percentage:
The overlap percentage between the Residence Inn audience and the Interest attribute.
Index: A comparison of the Residence Inn audience to the internet population.
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APPAREL RETAILERS
The Residence Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Residence Inn audience is Urban Outfitters.
| Location | Composition | Index |
| Urban Outfitters | 2.04% | 11.25x |
| Calvin Klein | 0.11% | 10.28x |
| Armani | 0.52% | 9.05x |
| Intermix | 0.17% | 8.89x |
| Bonobos | 0.44% | 8.45x |
| Zara | 0.63% | 8.29x |
| Patagonia | 0.44% | 8.11x |
| Club Monaco | 0.22% | 8.04x |
| Saint Laurent Paris | 0.10% | 8.00x |
| Topshop | 0.03% | 7.68x |
Composition Percentage:
The overlap percentage between the Residence Inn audience and the Location attribute.
Index: A comparison of the Residence Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Residence Inn audience is Central & South American News.
| Content Affinity | Composition | Index |
| Central & South American News | 0.69% | 6.55x |
| Online Games | 0.91% | 5.01x |
| South Africa News Cluster | 0.61% | 4.95x |
| Toronto Tourism | 0.03% | 3.89x |
| Perfume, Makeup & Cosmetics | 0.23% | 3.86x |
| Data, Analytics & Coding | 0.46% | 3.77x |
| Environmental Conservation | 0.02% | 3.75x |
| Learning & Development Products | 0.23% | 3.61x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.06% | 3.60x |
| Public Policy Media | 0.46% | 3.55x |
Composition Percentage:
The overlap percentage between the Residence Inn audience and the Content Affinity attribute.
Index: A comparison of the Residence Inn audience to the internet population.
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DEMOGRAPHICS
The Residence Inn audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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