Explore the Residence Inn Audience
Below you'll find more information about the Residence Inn audience, broken down in different categories based on their digital and physical behaviors. These are 61.2 thousand unique devices whose actions qualify for the Residence Inn audience.
INTERESTS
The Residence Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Residence Inn audience is Opera Enthusiasts.
| Interest | Composition | Index |
| Opera Enthusiasts | 7.41% | 3.91x |
| T-Mobile Customers | 0.12% | 2.47x |
| Corona Virus and COVID-19 News Readers | 11.11% | 2.36x |
| Federal Government Discount Researchers | 4.95% | 2.21x |
| Masters in Management Researchers | 3.96% | 2.09x |
| Hawaii Trip Planners | 3.76% | 2.06x |
| Tax Policy Researchers | 3.37% | 1.97x |
| Readers of Christian Content | 3.70% | 1.94x |
| Seattle Trip Planners | 4.55% | 1.91x |
| Marines | 3.17% | 1.89x |
Composition Percentage:
The overlap percentage between the Residence Inn audience and the Interest attribute.
Index: A comparison of the Residence Inn audience to the internet population.
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APPAREL RETAILERS
The Residence Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Residence Inn audience is Lululemon.
| Location | Composition | Index |
| Lululemon | 2.69% | 11.29x |
| Topshop | 0.06% | 9.91x |
| Anthropologie | 2.40% | 9.38x |
| Brooks Brothers | 1.80% | 9.35x |
| Hugo Boss | 1.50% | 9.02x |
| Coach | 2.69% | 7.61x |
| LOFT | 3.89% | 7.56x |
| American Apparel | 0.88% | 7.45x |
| Urban Outfitters | 1.96% | 7.32x |
| Lorna Jane | 0.17% | 7.29x |
Composition Percentage:
The overlap percentage between the Residence Inn audience and the Location attribute.
Index: A comparison of the Residence Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Residence Inn audience is Memphis News.
| Content Affinity | Composition | Index |
| Memphis News | 1.19% | 10.17x |
| Los Angeles Tourism | 0.59% | 4.46x |
| Backpacking | 1.39% | 4.19x |
| Toronto Tourism | 0.03% | 3.89x |
| Health Issues Cluster | 1.58% | 3.86x |
| Environmental Conservation | 0.02% | 3.75x |
| New Parents | 0.40% | 3.73x |
| Assorted Topics (Viral Media, Paid Traffic) | 0.40% | 3.20x |
| Middle East News | 0.40% | 3.07x |
| US Military Cluster | 1.98% | 3.05x |
Composition Percentage:
The overlap percentage between the Residence Inn audience and the Content Affinity attribute.
Index: A comparison of the Residence Inn audience to the internet population.
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DEMOGRAPHICS
The Residence Inn audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male
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