Explore the Residence Inn Audience
Below you'll find more information about the Residence Inn audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Residence Inn audience.
INTERESTS
The Residence Inn audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Residence Inn audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.02% | 1.97x |
| Investment Banking Professionals | 2.59% | 1.60x |
| Atlanta United Fans | 2.03% | 1.60x |
| Georgia Activities Researchers | 2.27% | 1.59x |
| Mens Business Clothes Shoppers | 2.56% | 1.55x |
| Blu-ray & DVD Movie Shoppers | 0.19% | 1.52x |
| Luxury Boutique Hotel Researchers | 3.11% | 1.52x |
| Symphony Music Enthusiasts | 2.13% | 1.52x |
| Chelsea Fans | 2.43% | 1.50x |
| Atlanta Braves Fans | 1.94% | 1.49x |
Composition Percentage:
The overlap percentage between the Residence Inn audience and the Interest attribute.
Index: A comparison of the Residence Inn audience to the internet population.
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APPAREL RETAILERS
The Residence Inn audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Residence Inn audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.43% | 9.42x |
| Everlane | 0.17% | 9.17x |
| Bonobos | 1.41% | 8.20x |
| Intermix | 1.06% | 8.05x |
| Zara | 2.90% | 7.33x |
| Urban Outfitters | 5.64% | 7.25x |
| Uniqlo | 1.62% | 7.20x |
| Madewell | 2.56% | 7.13x |
| Club Monaco | 1.24% | 7.05x |
| Calvin Klein | 0.77% | 7.03x |
Composition Percentage:
The overlap percentage between the Residence Inn audience and the Location attribute.
Index: A comparison of the Residence Inn audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Residence Inn audience is Environmentally Friendly Cars.
| Content Affinity | Composition | Index |
| Environmentally Friendly Cars | 0.03% | 5.59x |
| Malaya | 0.04% | 4.95x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.02% | 4.15x |
| Content Streamers & Downloaders | 0.04% | 3.80x |
| Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) | 0.03% | 2.69x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.07% | 2.41x |
| Illinois College Sports | 0.09% | 2.37x |
| Alternative Streaming Services | 0.05% | 2.35x |
| France Online Music & Quiz Content Cluster | 0.03% | 2.21x |
| Cars, Travel & Food | 0.06% | 2.21x |
Composition Percentage:
The overlap percentage between the Residence Inn audience and the Content Affinity attribute.
Index: A comparison of the Residence Inn audience to the internet population.
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DEMOGRAPHICS
The Residence Inn audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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