Dstillery Audiences

RETRO FITNESS

Audience Size: 53.8 Thousand Devices

Explore the Retro Fitness Audience

Below you'll find more information about the Retro Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 53.8 thousand unique devices whose actions qualify for the Retro Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Retro Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Retro Fitness audience is New York Rangers Fans.

Interest Composition Index
New York Rangers Fans 6.89% 4.67x
Northeastern Voters 5.57% 4.03x
Mid-Range Grocery Shoppers 5.90% 3.94x
New York Giants Fans 5.90% 3.49x
New York City Events Researchers 2.95% 3.43x
School Closings Updates Readers 1.64% 3.34x
New York Trip Planners 4.59% 3.29x
Lottery Enthusiasts 4.26% 3.06x
New York Yankees Fans 3.93% 3.01x
Telemedicine Content Readers 1.31% 3.00x
Composition Percentage: The overlap percentage between the Retro Fitness audience and the Interest attribute.
Index: A comparison of the Retro Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Retro Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Retro Fitness audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.12% 6.59x
Topshop 0.13% 5.14x
Uniqlo 0.80% 4.22x
Calvin Klein 0.23% 4.10x
Zara 1.31% 3.96x
Express Outlets 1.63% 3.92x
Charlotte Russe 0.68% 3.73x
Intermix 0.27% 3.71x
Hugo Boss 2.01% 3.71x
Armani 1.12% 3.32x
Composition Percentage: The overlap percentage between the Retro Fitness audience and the Location attribute.
Index: A comparison of the Retro Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Retro Fitness audience is New York City Family & Activity Cluster.

Content Affinity Composition Index
New York City Family & Activity Cluster 5.57% 8.52x
New Jersey Travel Location Cluster 1.31% 7.51x
New York City Real Estate Research Cluster 1.31% 6.56x
New Jersey News Cluster 10.16% 5.51x
Hudson Valley New York Media 0.98% 3.60x
Washington D.C. Hotels 0.03% 3.55x
Sports Apparel 0.98% 3.44x
Assorted Topics (Events, Tickets, Fitness) 0.50% 3.44x
Washington & Northern Virginia 1.31% 3.42x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.04% 3.39x
Composition Percentage: The overlap percentage between the Retro Fitness audience and the Content Affinity attribute.
Index: A comparison of the Retro Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Retro Fitness audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male