Explore the Retro Fitness Audience
Below you'll find more information about the Retro Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 64 thousand unique devices whose actions qualify for the Retro Fitness audience.
INTERESTS
The Retro Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Retro Fitness audience is School Closings Updates Readers.
| Interest | Composition | Index |
| School Closings Updates Readers | 2.10% | 5.48x |
| Small Business COVID-19 Relief Researchers | 2.94% | 4.84x |
| New York City Events Researchers | 4.92% | 4.30x |
| New York Trip Planners | 6.77% | 4.25x |
| Northeastern Voters | 7.08% | 4.21x |
| New York Mets Fans | 7.08% | 4.10x |
| New York Rangers Fans | 6.77% | 3.90x |
| New York Yankees Fans | 5.85% | 3.49x |
| Ballet Enthusiasts | 4.62% | 3.44x |
| Telemedicine Content Readers | 1.26% | 3.42x |
Composition Percentage:
The overlap percentage between the Retro Fitness audience and the Interest attribute.
Index: A comparison of the Retro Fitness audience to the internet population.
Curious about what else the Retro Fitness audience is interested in?
Sign Up
APPAREL RETAILERS
The Retro Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Retro Fitness audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.32% | 38.51x |
| Topshop | 0.49% | 21.30x |
| Supreme | 0.20% | 20.81x |
| Uniqlo | 2.34% | 16.93x |
| Intermix | 0.96% | 15.72x |
| Zara | 3.31% | 14.10x |
| Charlotte Russe | 0.93% | 13.24x |
| Calvin Klein | 0.49% | 12.98x |
| American Apparel | 3.23% | 11.38x |
| Club Monaco | 1.11% | 10.97x |
Composition Percentage:
The overlap percentage between the Retro Fitness audience and the Location attribute.
Index: A comparison of the Retro Fitness audience to the internet population.
Want to find more of the Retro Fitness audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Retro Fitness audience is New York City Family & Activity Cluster.
| Content Affinity | Composition | Index |
| New York City Family & Activity Cluster | 8.62% | 9.84x |
| New Jersey News Cluster | 16.31% | 7.62x |
| Perfume, Makeup & Cosmetics | 0.38% | 5.57x |
| Hudson Valley New York Media | 2.15% | 4.56x |
| Delaware Cluster | 1.54% | 4.11x |
| Philadelphia Cluster | 4.31% | 3.88x |
| Online Games | 0.92% | 3.84x |
| New Jersey Travel Location Cluster | 1.23% | 3.81x |
| Theme Park Tourism | 2.15% | 3.79x |
| Numerology & Astrology | 0.62% | 3.75x |
Composition Percentage:
The overlap percentage between the Retro Fitness audience and the Content Affinity attribute.
Index: A comparison of the Retro Fitness audience to the internet population.
Want to see more of the Content Affinities the Retro Fitness audience visits?
Sign Up
DEMOGRAPHICS
The Retro Fitness audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
Interested in seeing other characteristics of the Retro Fitness audience?
Sign Up