Dstillery Audiences

RUBY TUESDAY

Audience Size: 163.8 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 163.8 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is North Carolina Travel Researchers.

Interest Composition Index
North Carolina Travel Researchers 5.78% 2.03x
South Atlantic Voters 5.42% 1.99x
Fort Lauderdale Trip Planners 4.33% 1.97x
Palm Beach Trip Planners 4.15% 1.91x
Atlanta United Fans 3.70% 1.91x
Atlanta Trip Planners 4.69% 1.91x
Florida Trip Planners 5.60% 1.90x
Florida Atlantic Coast Trip Planners 5.60% 1.87x
Georgia Trip Planners 5.32% 1.86x
Smokie Mountain Trip Planner 6.05% 1.77x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 2.34% 48.36x
LOFT 4.93% 10.08x
Belk 1.63% 8.26x
Express 4.37% 7.69x
Zara 0.56% 7.39x
Tommy Bahama 0.84% 7.06x
Columbia 0.51% 6.60x
Journeys 5.00% 6.13x
Aeropostale 2.99% 6.09x
Hollister 1.61% 5.06x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is Assorted Topics (Car News, Animals, Viral Media).

Content Affinity Composition Index
Assorted Topics (Car News, Animals, Viral Media) 0.45% 6.20x
College Sports 0.25% 4.17x
Bird Watching 0.13% 3.96x
Shopping Catalogs 0.18% 3.94x
Yoga & Meditation 0.36% 3.94x
Southeast College Athletics 0.18% 3.94x
Poland Cluster 0.20% 3.72x
Grilling 0.36% 3.70x
Home Remodeling 0.17% 3.63x
Electronic Cabling 0.08% 3.54x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male