Dstillery Audiences

RUBY TUESDAY

Audience Size: 700.6 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 700.6 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is South Carolina Gamecocks Fans.

Interest Composition Index
South Carolina Gamecocks Fans 2.06% 2.05x
Getting Off the Grid Travelers 0.22% 2.01x
Myrtle Beach Trip Planners 2.38% 2.00x
Washington DC Trip Planners 2.85% 1.94x
North Carolina Football Fans 2.54% 1.91x
Georgia Trip Planners 2.94% 1.89x
North Carolina Travel Researchers 5.77% 1.88x
Smoky Mountains Trip Planners 2.47% 1.87x
Florida Gulf Coast Travel Researchers 2.59% 1.83x
SEC Fans 1.96% 1.81x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Belk.

Location Composition Index
Belk 3.26% 14.23x
Everlane 0.12% 11.03x
LOFT 5.04% 10.08x
Club Monaco 0.92% 7.67x
Journeys 2.98% 7.42x
Brooks Brothers 3.84% 7.25x
Jos A. Bank Clothiers 3.51% 7.25x
Ralph Lauren 0.71% 7.18x
Levi Strauss 0.93% 7.07x
Columbia 0.89% 7.04x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is Chat Rooms.

Content Affinity Composition Index
Chat Rooms 0.05% 3.79x
South Carolina News 2.06% 2.96x
North Carolina Education 1.28% 2.82x
Arkansas News 0.77% 2.55x
Southeast College Athletics 0.32% 2.52x
Savannah Georgia News 0.46% 2.50x
South Carolina Travel 0.05% 2.50x
North Carolina 1.36% 2.37x
Auctions & Repossessions 0.15% 2.33x
Electronic Cabling 0.12% 2.30x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female