Dstillery Audiences

RUBY TUESDAY

Audience Size: 379.8 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 379.8 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is Small Business COVID-19 Relief Researchers.

Interest Composition Index
Small Business COVID-19 Relief Researchers 0.13% 2.25x
Pennsylvania County and Local Fair Visitors 5.10% 2.19x
Smokie Mountain Trip Planner 7.04% 2.14x
Georgia Trip Planners 5.63% 2.06x
North Carolina Travel Researchers 5.30% 2.05x
Hulu Users 0.27% 2.00x
South Atlantic Voters 5.23% 1.94x
Florida Gulf Coast Travel Researchers 5.57% 1.93x
Georgia County and Local Fair Visitors 4.90% 1.78x
Aftermarket Accessories Shoppers 4.09% 1.78x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 1.46% 19.09x
Belk 2.18% 10.89x
Zara 2.63% 10.37x
LOFT 8.51% 9.62x
Supreme 0.08% 7.73x
Everlane 0.07% 7.68x
Aeropostale 5.84% 6.97x
Journeys 9.45% 6.92x
Topshop 0.17% 6.75x
Express 7.02% 6.62x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is Dermatology.

Content Affinity Composition Index
Dermatology 0.27% 5.89x
Bird Watching 0.13% 3.96x
Shopping Catalogs 0.20% 3.93x
Youth Educational Resources 0.13% 3.84x
College Greek Life 0.13% 3.78x
Reproductive Health 0.13% 3.55x
Electronic Cabling 0.08% 3.54x
Brazil & Portugal News 0.20% 3.40x
Construction Apparel 0.13% 3.39x
Medical Journals 0.27% 3.31x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female