Dstillery Audiences

RUBY TUESDAY

Audience Size: 474.2 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 474.2 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is North Carolina Travel Researchers.

Interest Composition Index
North Carolina Travel Researchers 5.52% 2.20x
North Carolina Football Fans 5.37% 2.13x
Smoky Mountains Trip Planners 4.40% 2.03x
Florida Gulf Coast Travel Researchers 6.34% 2.03x
South Carolina Gamecocks Fans 3.15% 2.01x
Sunglasses Shoppers 0.87% 1.95x
Southeastern Voters 4.99% 1.88x
Tennessee Volunteers Fans 4.24% 1.78x
Nashville Trip Planners 3.53% 1.76x
Smokie Mountain Trip Planner 6.24% 1.74x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Belk.

Location Composition Index
Belk 3.34% 4.86x
Tommy Bahama 1.03% 2.87x
LOFT 4.61% 2.38x
Jos A. Bank Clothiers 3.96% 2.36x
Talbots 2.91% 2.33x
Ralph Lauren 1.22% 2.30x
American Eagle Outfitters 4.40% 2.27x
Journeys 7.31% 2.24x
Aeropostale 4.48% 2.24x
Columbia 0.55% 2.23x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is African-American Hair.

Content Affinity Composition Index
African-American Hair 0.09% 5.51x
Police Gear 0.09% 4.80x
Startup Investment 0.09% 4.50x
Comedy Content 0.09% 4.22x
US Soccer 0.12% 4.09x
Southeast College Athletics 0.25% 4.03x
Arthritis & Bones 0.09% 3.70x
Lacrosse College Athletics 0.06% 3.54x
Electronic Cabling 0.08% 3.54x
Painting & Renovation 0.09% 3.42x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female