Explore the Ruby Tuesday Audience
Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 382.5 thousand unique devices whose actions qualify for the Ruby Tuesday audience.
INTERESTS
The Ruby Tuesday audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Ruby Tuesday audience is Southeastern Voters.
| Interest | Composition | Index |
| Southeastern Voters | 5.17% | 2.02x |
| Asheville Trip Planners | 2.74% | 2.00x |
| Essential Oils Enthusiasts | 0.17% | 1.96x |
| Sunglasses Shoppers | 0.87% | 1.95x |
| North Carolina Travel Researchers | 4.70% | 1.90x |
| South Atlantic Voters | 4.57% | 1.89x |
| Myrtle Beach Trip Planners | 3.74% | 1.87x |
| North Carolina Football Fans | 4.83% | 1.82x |
| Smoky Mountains Trip Planners | 3.39% | 1.79x |
| Ohio County and Local Fair Visitors | 4.61% | 1.78x |
Composition Percentage:
The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
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APPAREL RETAILERS
The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Belk.
| Location | Composition | Index |
| Belk | 5.07% | 4.91x |
| Tommy Bahama | 1.17% | 2.60x |
| Talbots | 3.87% | 2.48x |
| Jos A. Bank Clothiers | 5.39% | 2.47x |
| LOFT | 6.07% | 2.34x |
| American Eagle Outfitters | 6.22% | 2.34x |
| Ralph Lauren | 1.38% | 2.31x |
| Journeys | 10.40% | 2.25x |
| Brooks Brothers | 1.83% | 2.25x |
| Charlotte Russe | 0.54% | 2.23x |
Composition Percentage:
The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Ruby Tuesday audience is Central & South American News.
| Content Affinity | Composition | Index |
| Central & South American News | 0.26% | 5.02x |
| College Sports | 0.09% | 3.88x |
| Arthritis & Bones | 0.09% | 3.70x |
| Electronic Cabling | 0.08% | 3.54x |
| Clean Energy | 0.13% | 3.20x |
| Aid Groups | 0.09% | 3.19x |
| Maps & Navigation | 0.13% | 3.12x |
| Ancestry & Memorial Researchers | 0.09% | 3.06x |
| Online Games for Kids | 0.09% | 2.96x |
| Power Tools | 0.13% | 2.91x |
Composition Percentage:
The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
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DEMOGRAPHICS
The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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