Dstillery Audiences

RUBY TUESDAY

Audience Size: 382.5 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 382.5 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is Southeastern Voters.

Interest Composition Index
Southeastern Voters 5.17% 2.02x
Asheville Trip Planners 2.74% 2.00x
Essential Oils Enthusiasts 0.17% 1.96x
Sunglasses Shoppers 0.87% 1.95x
North Carolina Travel Researchers 4.70% 1.90x
South Atlantic Voters 4.57% 1.89x
Myrtle Beach Trip Planners 3.74% 1.87x
North Carolina Football Fans 4.83% 1.82x
Smoky Mountains Trip Planners 3.39% 1.79x
Ohio County and Local Fair Visitors 4.61% 1.78x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Belk.

Location Composition Index
Belk 5.07% 4.91x
Tommy Bahama 1.17% 2.60x
Talbots 3.87% 2.48x
Jos A. Bank Clothiers 5.39% 2.47x
LOFT 6.07% 2.34x
American Eagle Outfitters 6.22% 2.34x
Ralph Lauren 1.38% 2.31x
Journeys 10.40% 2.25x
Brooks Brothers 1.83% 2.25x
Charlotte Russe 0.54% 2.23x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 0.26% 5.02x
College Sports 0.09% 3.88x
Arthritis & Bones 0.09% 3.70x
Electronic Cabling 0.08% 3.54x
Clean Energy 0.13% 3.20x
Aid Groups 0.09% 3.19x
Maps & Navigation 0.13% 3.12x
Ancestry & Memorial Researchers 0.09% 3.06x
Online Games for Kids 0.09% 2.96x
Power Tools 0.13% 2.91x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male