Dstillery Audiences

RUBY TUESDAY

Audience Size: 704.6 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 704.6 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is Florida Atlantic Coast Trip Planners.

Interest Composition Index
Florida Atlantic Coast Trip Planners 6.10% 2.48x
Georgia County and Local Fair Visitors 5.65% 2.35x
Asheville Trip Planners 4.56% 2.33x
South Carolina Gamecocks Fans 3.92% 2.27x
Florida Gulf Coast Travel Researchers 5.65% 2.26x
North Carolina Travel Researchers 4.95% 2.25x
Smoky Mountains Trip Planners 4.62% 2.22x
Atlanta Trip Planners 4.50% 2.21x
South Atlantic Voters 5.07% 2.18x
Myrtle Beach Trip Planners 4.17% 2.17x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Everlane.

Location Composition Index
Everlane 0.19% 11.30x
Belk 2.90% 11.10x
Zara 3.92% 10.11x
LOFT 11.16% 8.90x
Charlotte Russe 2.49% 8.58x
Supreme 0.15% 8.54x
Topshop 0.39% 7.54x
Aeropostale 8.36% 6.98x
Intermix 0.73% 6.95x
Calvin Klein 0.46% 6.90x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is International Development & Health.

Content Affinity Composition Index
International Development & Health 0.19% 5.47x
Cardiac & Other Health Research 0.39% 4.58x
Bird Watching 0.13% 3.93x
Perfume, Makeup & Cosmetics 0.26% 3.78x
College Greek Life 0.13% 3.78x
Scuba Diving 0.04% 3.77x
Canadian News 0.13% 3.60x
Electronic Cabling 0.08% 3.54x
European Museums, Restaurants & Events 0.19% 3.24x
Telescopes 0.13% 3.24x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female