Dstillery Audiences

RUBY TUESDAY

Audience Size: 996.3 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 996.3 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is South Atlantic Voters.

Interest Composition Index
South Atlantic Voters 3.25% 1.96x
Work Hard, Play Hard Travelers 0.03% 1.93x
North Carolina Travel Researchers 4.10% 1.92x
South Carolina Gamecocks Fans 2.57% 1.81x
Myrtle Beach Trip Planners 2.88% 1.75x
Getting Off the Grid Travelers 0.03% 1.71x
North Carolina Football Fans 3.35% 1.58x
Smoky Mountains Trip Planners 2.78% 1.57x
Florida Atlantic Coast Trip Planners 3.76% 1.56x
Washington DC Trip Planners 3.25% 1.55x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Belk.

Location Composition Index
Belk 2.48% 11.48x
LOFT 8.61% 8.24x
Everlane 0.15% 7.86x
American Eagle Outfitters 8.73% 6.57x
Aeropostale 4.81% 6.39x
Charlotte Russe 4.04% 6.34x
Brooks Brothers 3.46% 6.06x
Zara 2.49% 6.03x
LL Bean 0.57% 5.98x
Jos A. Bank Clothiers 5.28% 5.91x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is Assorted Topics (Self Improvement, Easy Money, Digital Currency).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.01% 5.71x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.02% 4.72x
Quinceanera Planning 0.01% 3.82x
Content Streamers & Downloaders 0.02% 3.52x
Parenting & Nutrition 0.01% 3.09x
South Carolina News 3.80% 3.07x
Quebec Job Seeker Cluster 0.01% 2.80x
Rural Living 0.01% 2.78x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 2.36x
Active Lifestyle Enthusiasts 0.02% 2.34x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female