Dstillery Audiences

RUBY TUESDAY

Audience Size: 189.7 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 189.7 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is North Carolina Football Fans.

Interest Composition Index
North Carolina Football Fans 5.56% 2.00x
Sunglasses Shoppers 0.87% 1.95x
North Carolina Travel Researchers 5.56% 1.94x
UNC Tar Heels Fans 4.50% 1.87x
Smoky Mountains Trip Planners 5.00% 1.86x
Georgia Trip Planners 5.75% 1.82x
Myrtle Beach Trip Planners 4.31% 1.81x
Georgia County and Local Fair Visitors 5.81% 1.79x
Tennessee Volunteers Fans 5.00% 1.75x
Washington DC Trip Planners 4.31% 1.74x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.46% 8.78x
Belk 1.33% 6.21x
Zara 0.53% 5.57x
LOFT 2.41% 4.41x
Aeropostale 2.45% 4.07x
Journeys 3.98% 3.97x
Jos A. Bank Clothiers 1.77% 3.78x
Express 2.57% 3.65x
Tommy Bahama 0.42% 3.57x
American Eagle Outfitters 2.12% 3.45x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is Healthcare - Doctors & Diagnosis.

Content Affinity Composition Index
Healthcare - Doctors & Diagnosis 0.25% 4.31x
College Sports 0.25% 4.17x
Shopping Catalogs 0.18% 3.94x
Watches Retail 0.12% 3.85x
Electronic Cabling 0.08% 3.54x
Horse Racing 0.15% 3.37x
Central & South American News 0.19% 3.35x
North Carolina Education 2.31% 3.33x
Clean Energy 0.13% 3.20x
Low Budget Shoppers 0.12% 3.19x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female