Dstillery Audiences

RUBY TUESDAY

Audience Size: 960.3 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 960.3 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is North Carolina Travel Researchers.

Interest Composition Index
North Carolina Travel Researchers 5.13% 2.20x
South Atlantic Voters 4.71% 2.01x
Smoky Mountains Trip Planners 4.32% 1.97x
South Atlantic State Fair Visitors 4.71% 1.94x
Myrtle Beach Trip Planners 3.84% 1.94x
Florida Atlantic Coast Trip Planners 4.64% 1.85x
South Carolina Gamecocks Fans 3.58% 1.85x
North Carolina Football Fans 4.64% 1.79x
Florida Trip Planners 3.97% 1.79x
Washington DC Trip Planners 4.44% 1.76x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Belk.

Location Composition Index
Belk 3.07% 10.68x
Supreme 0.20% 9.27x
Everlane 0.22% 9.17x
Zara 4.23% 8.51x
LOFT 12.15% 8.24x
Topshop 0.58% 7.23x
Charlotte Russe 4.51% 6.95x
American Eagle Outfitters 9.98% 6.74x
Uniqlo 2.20% 6.66x
Calvin Klein 0.57% 6.61x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is Instagram Management.

Content Affinity Composition Index
Instagram Management 0.05% 4.41x
Consumer Rewards 0.03% 3.93x
South Carolina Travel 0.03% 3.69x
Southeast College Athletics 0.28% 3.43x
Law School Research Cluster 0.05% 3.40x
Virginia Athletics 0.08% 3.24x
South Carolina News 4.39% 3.17x
Canada Shopping - General Commerce 0.03% 3.17x
Online Games 0.55% 3.12x
Chat Rooms 0.05% 3.09x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female