Dstillery Audiences

RUBY TUESDAY

Audience Size: 35.5 Thousand Devices

Explore the Ruby Tuesday Audience

Below you'll find more information about the Ruby Tuesday audience, broken down in different categories based on their digital and physical behaviors. These are 35.5 thousand unique devices whose actions qualify for the Ruby Tuesday audience.

Dstillery Crafted Audiences

INTERESTS

The Ruby Tuesday audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Ruby Tuesday audience is Kitchen Stove Shoppers.

Interest Composition Index
Kitchen Stove Shoppers 2.72% 4.00x
Harvard University Fans 0.82% 3.63x
HGTV Enthusiasts 1.36% 3.26x
Gas Discount Researchers 0.54% 3.18x
Gourmet Food & Wine Researchers 1.09% 3.05x
Plant Based & Vegan Food Recipe Shoppers 0.73% 3.00x
Food Safety QA Professionals 1.63% 2.89x
Dessert/Sweets Bakers 1.36% 2.87x
DIY Upcycle Home Project Planners 1.90% 2.87x
Women’s Fashion Blogs Readers 1.47% 2.81x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Interest attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Ruby Tuesday audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Ruby Tuesday audience is Belk.

Location Composition Index
Belk 1.22% 12.35x
Talbots 1.46% 7.57x
Charlotte Russe 0.77% 7.55x
The Childrens Place 1.24% 5.66x
Ralph Lauren 0.37% 5.31x
Lane Bryant 1.11% 5.10x
Chicos 1.57% 5.01x
Express Outlets 0.34% 5.00x
Journeys 2.72% 4.99x
Michael Kors 1.03% 4.88x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Location attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Ruby Tuesday audience is Weight Loss & Nutrition Assistance Researchers.

Content Affinity Composition Index
Weight Loss & Nutrition Assistance Researchers 0.98% 6.74x
Appliances & Reviews 0.50% 4.58x
Coupons & Family 0.82% 3.86x
Arthritis & Bones 0.09% 3.70x
Electronic Cabling 0.08% 3.54x
Clean Energy 0.13% 3.20x
Graphic Design 0.82% 3.20x
Tennessee Cluster 2.17% 3.09x
Caribbean Cluster 0.32% 3.08x
US Cycling 0.49% 2.88x
Composition Percentage: The overlap percentage between the Ruby Tuesday audience and the Content Affinity attribute.
Index: A comparison of the Ruby Tuesday audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Ruby Tuesday audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female