Dstillery Audiences

SAKS FIFTH AVENUE

Audience Size: 20.6 Thousand Devices

Explore the Saks Fifth Avenue Audience

Below you'll find more information about the Saks Fifth Avenue audience, broken down in different categories based on their digital and physical behaviors. These are 20.6 thousand unique devices whose actions qualify for the Saks Fifth Avenue audience.

Dstillery Crafted Audiences

INTERESTS

The Saks Fifth Avenue audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Saks Fifth Avenue audience is Executive Travelers.

Interest Composition Index
Executive Travelers 2.61% 6.36x
Small Business Opportunity Researchers 3.92% 4.53x
Commercial Banking Market Intelligence Researchers 4.58% 4.26x
Retirement Financial Account Researchers 3.92% 3.92x
Trendy Shoe Shoppers 1.96% 3.66x
Credit Card Researchers 3.27% 3.64x
Orlando Magic Fans 4.58% 3.57x
Business Communication Product Researchers 5.88% 3.56x
Patio Furniture Shoppers 3.27% 3.53x
Trendy Denim Shoppers 5.23% 3.50x
Composition Percentage: The overlap percentage between the Saks Fifth Avenue audience and the Interest attribute.
Index: A comparison of the Saks Fifth Avenue audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Saks Fifth Avenue audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Saks Fifth Avenue audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 8.18% 148.43x
Armani 26.83% 121.45x
Hugo Boss 37.48% 106.67x
Club Monaco 5.17% 58.54x
Intermix 2.70% 55.13x
Tommy Bahama 10.92% 47.41x
Kate Spade 14.65% 34.01x
Brooks Brothers 14.20% 33.95x
Anthropologie 17.98% 29.88x
Zara 5.75% 27.12x
Composition Percentage: The overlap percentage between the Saks Fifth Avenue audience and the Location attribute.
Index: A comparison of the Saks Fifth Avenue audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Saks Fifth Avenue audience is New York City Family & Activity Cluster.

Content Affinity Composition Index
New York City Family & Activity Cluster 3.92% 4.85x
Hudson Valley New York Media 1.31% 3.82x
Youth Educational Resources 0.27% 3.80x
Vaping 0.30% 3.77x
LGBTQ Advocacy 0.77% 3.69x
Poetry Fans 1.96% 3.55x
Tennessee News 3.92% 3.52x
West Virginia News 2.06% 2.99x
Washington & Northern Virginia 1.31% 2.85x
Parenting & Pregnancy Resources 4.58% 2.77x
Composition Percentage: The overlap percentage between the Saks Fifth Avenue audience and the Content Affinity attribute.
Index: A comparison of the Saks Fifth Avenue audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Saks Fifth Avenue audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female