Dstillery Audiences

SAKS FIFTH AVENUE

Audience Size: 143.7 Thousand Devices

Explore the Saks Fifth Avenue Audience

Below you'll find more information about the Saks Fifth Avenue audience, broken down in different categories based on their digital and physical behaviors. These are 143.7 thousand unique devices whose actions qualify for the Saks Fifth Avenue audience.

Dstillery Crafted Audiences

INTERESTS

The Saks Fifth Avenue audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Saks Fifth Avenue audience is Work Hard, Play Hard Travelers.

Interest Composition Index
Work Hard, Play Hard Travelers 0.05% 3.39x
Real Estate Decision Makers 7.11% 2.95x
Essential Oils Enthusiasts 0.30% 2.58x
New York City Events Researchers 6.03% 2.57x
Online Grocery Shoppers 6.41% 2.54x
Ballet Enthusiasts 6.10% 2.51x
Restaurant Menu Researchers 4.57% 2.28x
Home Interior Design Enthusiasts 4.89% 2.24x
New York Trip Planners 5.46% 2.16x
Men's Shoe Shoppers 5.08% 2.13x
Composition Percentage: The overlap percentage between the Saks Fifth Avenue audience and the Interest attribute.
Index: A comparison of the Saks Fifth Avenue audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Saks Fifth Avenue audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Saks Fifth Avenue audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 15.18% 97.40x
Topshop 8.09% 96.55x
Armani 41.62% 76.66x
Hugo Boss 40.44% 63.89x
Intermix 8.05% 50.24x
Club Monaco 11.05% 49.69x
Joe's Jeans 2.47% 43.44x
Bonobos 11.86% 40.70x
Ralph Lauren 9.76% 37.89x
Everlane 0.80% 36.57x
Composition Percentage: The overlap percentage between the Saks Fifth Avenue audience and the Location attribute.
Index: A comparison of the Saks Fifth Avenue audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Saks Fifth Avenue audience is Russia Cluster.

Content Affinity Composition Index
Russia Cluster 0.19% 4.41x
Meeting Planning & Hotels 0.19% 4.34x
Canadian Auto 0.25% 4.25x
New York City Real Estate Research Cluster 2.22% 3.98x
Higher-End Fashion Brands 0.19% 3.96x
Retail Industry News 0.32% 3.85x
New York City Education & News Cluster 1.52% 3.63x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.14% 3.49x
Ohio Universities 1.02% 3.37x
Health & Safety Compliance 0.12% 3.22x
Composition Percentage: The overlap percentage between the Saks Fifth Avenue audience and the Content Affinity attribute.
Index: A comparison of the Saks Fifth Avenue audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Saks Fifth Avenue audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male