Dstillery Audiences

SALLY BEAUTY SUPPLY

Audience Size: 2.9 Million Devices

Explore the Sally Beauty Supply Audience

Below you'll find more information about the Sally Beauty Supply audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Sally Beauty Supply audience.

Dstillery Crafted Audiences

INTERESTS

The Sally Beauty Supply audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sally Beauty Supply audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.10% 2.56x
Tracfone Customers 0.01% 1.75x
Wireless Headphone Researchers 0.03% 1.40x
International Womens Day Researchers 1.77% 1.40x
Houston Activity Researchers 1.65% 1.38x
Billiards Enthusiasts 2.58% 1.29x
Mexican Food Enthusiasts 1.89% 1.29x
Readers of Mexican Content 3.03% 1.28x
Online Content Creators 0.29% 1.28x
Holiday Gift Shoppers 1.02% 1.27x
Composition Percentage: The overlap percentage between the Sally Beauty Supply audience and the Interest attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sally Beauty Supply audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sally Beauty Supply audience is Maurices.

Location Composition Index
Maurices 12.99% 2.72x
Dressbarn 6.31% 2.60x
Belk 2.70% 2.50x
Lane Bryant 7.25% 2.45x
Old Navy 12.38% 2.32x
Buckle 7.81% 2.27x
Express Outlets 1.20% 2.19x
Mens Wearhouse 9.29% 2.19x
Aeropostale 6.54% 2.18x
Zumiez 5.72% 2.16x
Composition Percentage: The overlap percentage between the Sally Beauty Supply audience and the Location attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sally Beauty Supply audience is Airsoft & Paintball Equipment.

Content Affinity Composition Index
Airsoft & Paintball Equipment 0.01% 3.71x
Mobile Phone Networks 0.01% 3.60x
Parenting & Children's Activities 0.03% 3.51x
Amateur Radios 0.01% 3.36x
Toys Shopping 0.01% 3.13x
Romanian News 0.02% 2.76x
Canada Travel & Tourism 0.02% 2.72x
South Carolina Travel 0.01% 2.67x
Party Suppliers 0.01% 2.58x
Car Keys, Locks & Remotes 0.01% 2.57x
Composition Percentage: The overlap percentage between the Sally Beauty Supply audience and the Content Affinity attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sally Beauty Supply audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female