Explore the Sally Beauty Supply Audience
Below you'll find more information about the Sally Beauty Supply audience, broken down in different categories based on their digital and physical behaviors. These are 458.8 thousand unique devices whose actions qualify for the Sally Beauty Supply audience.
INTERESTS
The Sally Beauty Supply audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sally Beauty Supply audience is AT&T Wireless Customers.
| Interest | Composition | Index |
| AT&T Wireless Customers | 0.10% | 2.56x |
| Tracfone Customers | 0.01% | 1.75x |
| Oregon County and Local Fair Visitors | 3.66% | 1.39x |
| Thai Food Enthusiasts | 2.39% | 1.38x |
| Denver Trip Planners | 2.55% | 1.38x |
| Amazon Prime Movie Subscribers | 2.10% | 1.37x |
| Trivia Enthusiasts | 3.62% | 1.37x |
| Los Angeles Mass Transit Commuters | 2.76% | 1.36x |
| Model Train Enthusiasts | 3.54% | 1.35x |
| Vegans | 2.59% | 1.34x |
Composition Percentage:
The overlap percentage between the Sally Beauty Supply audience and the Interest attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
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APPAREL RETAILERS
The Sally Beauty Supply audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sally Beauty Supply audience is Maurices.
| Location | Composition | Index |
| Maurices | 7.89% | 5.60x |
| Dressbarn | 3.51% | 5.15x |
| Lane Bryant | 3.74% | 4.89x |
| Belk | 1.50% | 4.78x |
| Old Navy | 6.04% | 4.33x |
| Express Outlets | 0.56% | 4.13x |
| Mens Wearhouse | 4.27% | 4.11x |
| Charlotte Russe | 0.29% | 4.03x |
| Aeropostale | 3.47% | 4.01x |
| Abercrombie & Fitch | 0.17% | 3.98x |
Composition Percentage:
The overlap percentage between the Sally Beauty Supply audience and the Location attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sally Beauty Supply audience is Party Suppliers.
| Content Affinity | Composition | Index |
| Party Suppliers | 0.08% | 3.80x |
| Natural Diet & Supplement Researchers | 0.06% | 3.71x |
| Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) | 0.08% | 3.69x |
| Hobby Vehicles | 0.11% | 3.66x |
| Book Publishers | 0.08% | 3.53x |
| College Sports | 0.12% | 3.51x |
| Medical Supplies and Information | 0.06% | 3.31x |
| Vitamin Shoppers | 0.07% | 3.30x |
| Comedy Content | 0.11% | 3.28x |
| Cuba & Mexico Media | 0.03% | 3.15x |
Composition Percentage:
The overlap percentage between the Sally Beauty Supply audience and the Content Affinity attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
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DEMOGRAPHICS
The Sally Beauty Supply audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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