Dstillery Audiences

SALLY BEAUTY SUPPLY

Audience Size: 1.1 Million Devices

Explore the Sally Beauty Supply Audience

Below you'll find more information about the Sally Beauty Supply audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Sally Beauty Supply audience.

Dstillery Crafted Audiences

INTERESTS

The Sally Beauty Supply audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sally Beauty Supply audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.10% 2.56x
Tracfone Customers 0.01% 1.75x
Arizona Wildcats Fans 2.32% 1.31x
Texas State Fairs 4.31% 1.31x
Texas Trip Planners 4.44% 1.29x
Dungeons and Dragons Fans 4.52% 1.25x
Oregon Trip Planners 2.70% 1.24x
Arizona Trip Planners 3.02% 1.23x
Texas County and Local Fair Visitors 3.86% 1.23x
Dallas Trip Planners 3.66% 1.23x
Composition Percentage: The overlap percentage between the Sally Beauty Supply audience and the Interest attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sally Beauty Supply audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sally Beauty Supply audience is Maurices.

Location Composition Index
Maurices 5.41% 4.66x
Dressbarn 2.26% 4.13x
Belk 0.86% 3.66x
Lane Bryant 2.12% 3.47x
Old Navy 3.62% 3.03x
Mens Wearhouse 2.46% 2.71x
Aeropostale 1.71% 2.60x
Buckle 1.93% 2.56x
Columbia 0.21% 2.56x
Abercrombie & Fitch 0.11% 2.55x
Composition Percentage: The overlap percentage between the Sally Beauty Supply audience and the Location attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sally Beauty Supply audience is Survival Guides.

Content Affinity Composition Index
Survival Guides 0.03% 4.52x
Canadian News 0.08% 3.99x
Arts & Crafts 0.02% 3.58x
Vitamin Shoppers 0.07% 3.30x
Yard Structures 0.02% 3.10x
Healthcare Jobs 0.04% 3.05x
London Tourism 0.01% 3.00x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.02% 2.73x
Beauty & Cosmetics 0.05% 2.68x
Pre-Built Home Researchers 0.02% 2.66x
Composition Percentage: The overlap percentage between the Sally Beauty Supply audience and the Content Affinity attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sally Beauty Supply audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female