Dstillery Audiences

SALLY BEAUTY SUPPLY

Audience Size: 2.1 Million Devices

Explore the Sally Beauty Supply Audience

Below you'll find more information about the Sally Beauty Supply audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Sally Beauty Supply audience.

Dstillery Crafted Audiences

INTERESTS

The Sally Beauty Supply audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sally Beauty Supply audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.10% 2.56x
Tracfone Customers 0.01% 1.75x
South West State Fair Visitors 3.85% 1.37x
Texas County and Local Fair Visitors 3.60% 1.31x
Arizona Trip Planners 2.91% 1.30x
Painting Hobbyist 3.44% 1.28x
Quilting Enthusiasts 2.56% 1.27x
Houston Trip Planners 3.30% 1.26x
Holiday Gift Shoppers 1.44% 1.26x
Texas Trip Planners 3.87% 1.25x
Composition Percentage: The overlap percentage between the Sally Beauty Supply audience and the Interest attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sally Beauty Supply audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sally Beauty Supply audience is Maurices.

Location Composition Index
Maurices 9.41% 3.03x
Dressbarn 4.27% 2.81x
Belk 1.58% 2.60x
Lane Bryant 4.54% 2.51x
Old Navy 8.01% 2.40x
Buckle 4.68% 2.26x
Aeropostale 3.97% 2.20x
Mens Wearhouse 5.86% 2.18x
Express Outlets 0.74% 2.16x
Abercrombie & Fitch 0.27% 2.15x
Composition Percentage: The overlap percentage between the Sally Beauty Supply audience and the Location attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sally Beauty Supply audience is Mobile Phone Networks.

Content Affinity Composition Index
Mobile Phone Networks 0.02% 5.91x
Human Resources & Employee Management 0.02% 4.35x
Canadian News 0.05% 4.01x
Reproductive Health 0.01% 3.52x
Amateur Radios 0.01% 3.36x
Higher Education 0.01% 3.26x
Medical Supplies 0.01% 3.21x
Audio Clips & Sound Effects 0.01% 3.08x
Germany Cluster 0.01% 3.08x
Fashion & Retail 0.02% 2.69x
Composition Percentage: The overlap percentage between the Sally Beauty Supply audience and the Content Affinity attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sally Beauty Supply audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female