Explore the Sally Beauty Supply Audience
Below you'll find more information about the Sally Beauty Supply audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Sally Beauty Supply audience.
INTERESTS
The Sally Beauty Supply audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sally Beauty Supply audience is Black Friday Deal Shoppers.
| Interest | Composition | Index |
| Black Friday Deal Shoppers | 2.39% | 1.24x |
| Cleveland Indians Fans | 2.38% | 1.22x |
| Military Benefits Researchers | 2.42% | 1.20x |
| Dallas Cowboys Fans | 2.52% | 1.19x |
| Pet Food Shoppers | 2.22% | 1.18x |
| Cabin Rental Researchers | 2.26% | 1.18x |
| Pet Lovers | 2.34% | 1.16x |
| Vacuum Shoppers | 2.30% | 1.16x |
| Smoky Mountains Trip Planners | 2.16% | 1.16x |
| Chain Pizzeria Fans | 2.72% | 1.16x |
Composition Percentage:
The overlap percentage between the Sally Beauty Supply audience and the Interest attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
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APPAREL RETAILERS
The Sally Beauty Supply audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sally Beauty Supply audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 5.85% | 6.06x |
| Dressbarn | 5.12% | 6.02x |
| Columbia | 1.41% | 5.87x |
| Belk | 1.40% | 5.77x |
| Express Outlets | 0.84% | 5.43x |
| Charlotte Russe | 2.77% | 5.09x |
| Old Navy | 7.03% | 5.06x |
| Hollister | 2.85% | 5.05x |
| Gymboree | 2.97% | 5.02x |
| Topshop | 0.24% | 5.00x |
Composition Percentage:
The overlap percentage between the Sally Beauty Supply audience and the Location attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sally Beauty Supply audience is Quinceanera Planning.
| Content Affinity | Composition | Index |
| Quinceanera Planning | 0.03% | 5.15x |
| Survey Websites | 0.03% | 3.61x |
| Upstate New York State Athletics | 0.06% | 3.26x |
| Assorted Topics (Coupons, Stain Removal, Seafood) | 0.04% | 2.25x |
| Men's Fashion Shopping | 0.04% | 2.14x |
| Drawing & Animation | 0.03% | 1.93x |
| Memes & Comedy | 0.09% | 1.84x |
| Electronic Cabling | 0.11% | 1.79x |
| Canada Travel & Tourism | 0.05% | 1.70x |
| Chat Rooms | 0.04% | 1.63x |
Composition Percentage:
The overlap percentage between the Sally Beauty Supply audience and the Content Affinity attribute.
Index: A comparison of the Sally Beauty Supply audience to the internet population.
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DEMOGRAPHICS
The Sally Beauty Supply audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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