Explore the Sams Club Audience
Below you'll find more information about the Sams Club audience, broken down in different categories based on their digital and physical behaviors. These are 252.8 thousand unique devices whose actions qualify for the Sams Club audience.
INTERESTS
The Sams Club audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sams Club audience is Wellness Enthusiasts.
| Interest | Composition | Index |
| Wellness Enthusiasts | 0.28% | 2.73x |
| Pressure Cooking Recipe Researchers | 1.02% | 2.13x |
| Airfrying Enthusiasts | 1.53% | 1.97x |
| Cooking Show Fans | 0.68% | 1.89x |
| Meat Smokers Receipe Researchers | 1.02% | 1.85x |
| Nutrition Conscious Eaters | 1.19% | 1.82x |
| Smoking Cessation Intenders | 1.13% | 1.80x |
| Women’s Lifestyle Blogs Researchers | 0.34% | 1.76x |
| Milk and Dairy Shoppers | 2.21% | 1.73x |
| Dachshund Content Readers | 0.57% | 1.72x |
Composition Percentage:
The overlap percentage between the Sams Club audience and the Interest attribute.
Index: A comparison of the Sams Club audience to the internet population.
Curious about what else the Sams Club audience is interested in?
Sign Up
APPAREL RETAILERS
The Sams Club audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sams Club audience is Lane Bryant.
| Location | Composition | Index |
| Lane Bryant | 1.80% | 8.21x |
| Belk | 0.81% | 8.21x |
| Calvin Klein | 0.22% | 7.74x |
| Dressbarn | 1.92% | 7.08x |
| Buckle | 2.66% | 7.02x |
| Express Outlets | 0.48% | 7.01x |
| Journeys | 3.53% | 6.46x |
| Eddie Bauer | 0.56% | 6.42x |
| Charlotte Russe | 0.64% | 6.27x |
| Express | 2.40% | 5.95x |
Composition Percentage:
The overlap percentage between the Sams Club audience and the Location attribute.
Index: A comparison of the Sams Club audience to the internet population.
Want to find more of the Sams Club audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sams Club audience is Sewing, Embroidery & Quilting.
| Content Affinity | Composition | Index |
| Sewing, Embroidery & Quilting | 0.17% | 4.97x |
| Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) | 0.23% | 4.59x |
| Moving & Storage | 0.06% | 4.52x |
| US Military Cluster | 0.08% | 3.62x |
| Female Lifestyle Content Readers | 0.11% | 3.49x |
| Canadian Lifestyle | 0.03% | 3.46x |
| Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) | 0.11% | 3.32x |
| Illinois College Sports | 0.05% | 2.85x |
| Missouri News Content Cluster | 1.30% | 2.84x |
| Bulgaria Cluster | 0.02% | 2.79x |
Composition Percentage:
The overlap percentage between the Sams Club audience and the Content Affinity attribute.
Index: A comparison of the Sams Club audience to the internet population.
Want to see more of the Content Affinities the Sams Club audience visits?
Sign Up
DEMOGRAPHICS
The Sams Club audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
Interested in seeing other characteristics of the Sams Club audience?
Sign Up