Dstillery Audiences

SAMS CLUB

Audience Size: 1.1 Million Devices

Explore the Sams Club Audience

Below you'll find more information about the Sams Club audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Sams Club audience.

Dstillery Crafted Audiences

INTERESTS

The Sams Club audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sams Club audience is Louisiana State University Tigers Fans.

Interest Composition Index
Louisiana State University Tigers Fans 3.35% 1.84x
Arkansas Razorbacks Fans 3.48% 1.78x
South State Fair Visitors 4.43% 1.77x
Oklahoma Sooners Fans 3.38% 1.61x
SEC Fans 3.01% 1.59x
Louisiana Trip Planners 3.31% 1.59x
New Orleans Pelicans Fans 3.04% 1.58x
Billiards Enthusiasts 3.25% 1.56x
Southeastern Voters 2.91% 1.54x
Florida Gators Fans 2.94% 1.53x
Composition Percentage: The overlap percentage between the Sams Club audience and the Interest attribute.
Index: A comparison of the Sams Club audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sams Club audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sams Club audience is Belk.

Location Composition Index
Belk 1.68% 6.70x
Express Outlets 1.23% 5.94x
Buckle 6.62% 5.84x
Lane Bryant 5.34% 5.61x
Dressbarn 4.79% 5.08x
Charlotte Russe 4.57% 4.97x
Aeropostale 5.37% 4.65x
Journeys 5.14% 4.56x
Old Navy 8.38% 4.56x
American Eagle Outfitters 6.86% 4.40x
Composition Percentage: The overlap percentage between the Sams Club audience and the Location attribute.
Index: A comparison of the Sams Club audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sams Club audience is Cigars.

Content Affinity Composition Index
Cigars 0.10% 5.86x
Assorted Topics (Television, Origami, Men's Health) 0.14% 4.50x
Assorted Topics (Viral Media, Paid Traffic) 0.02% 4.06x
Shipping & Logistics 0.07% 3.23x
Comedy Content 0.07% 3.21x
Cuba & Mexico Media 0.10% 2.99x
Flower Shopping 0.07% 2.89x
Professional Audio Visual 0.07% 2.78x
Holistic Medicine 0.07% 2.71x
Canadian News 0.07% 2.51x
Composition Percentage: The overlap percentage between the Sams Club audience and the Content Affinity attribute.
Index: A comparison of the Sams Club audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sams Club audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male