Dstillery Audiences

SAPP BROS

Audience Size: 35 Thousand Devices

Explore the Sapp Bros Audience

Below you'll find more information about the Sapp Bros audience, broken down in different categories based on their digital and physical behaviors. These are 35 thousand unique devices whose actions qualify for the Sapp Bros audience.

Dstillery Crafted Audiences

INTERESTS

The Sapp Bros audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sapp Bros audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 25.23% 11.86x
Kansas City Trip Planners 15.89% 7.26x
Kansas City Royals Fans 12.15% 5.74x
Iowa County and Local Fair Visitors 12.15% 5.62x
Wisconsin County and Local Fair Visitors 8.41% 3.94x
Sustainable Lifestyle Enthusiasts 6.54% 3.93x
Electronics Shoppers 7.48% 3.75x
Civil War History Buff 8.41% 3.72x
Chicago Cubs Fans 7.48% 3.61x
Volleyball Enthusiasts 6.54% 3.57x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Interest attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sapp Bros audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sapp Bros audience is Buckle.

Location Composition Index
Buckle 7.50% 6.85x
Eddie Bauer 2.98% 6.46x
Maurices 0.35% 6.42x
Carhartt 31.36% 6.04x
Topshop 0.30% 4.26x
American Eagle Outfitters 5.05% 4.23x
Columbia 0.73% 4.03x
Johnston and Murphy 2.30% 3.52x
Dressbarn 2.53% 3.46x
White House Black Market 3.96% 3.37x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Location attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sapp Bros audience is Nebraska Cluster.

Content Affinity Composition Index
Nebraska Cluster 19.63% 22.74x
North Dakota Cluster 3.74% 6.15x
Kansas City News 10.28% 5.70x
Online Games for Kids 2.03% 5.62x
Photography 2.80% 5.08x
Iowa Cluster 6.54% 4.60x
Sports News & Apparel 3.74% 4.57x
Family on a Budget 5.61% 4.20x
Illinois News 3.74% 4.15x
West Virginia News 2.80% 4.14x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Content Affinity attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sapp Bros audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male