Dstillery Audiences

SAPP BROS

Audience Size: 18.9 Thousand Devices

Explore the Sapp Bros Audience

Below you'll find more information about the Sapp Bros audience, broken down in different categories based on their digital and physical behaviors. These are 18.9 thousand unique devices whose actions qualify for the Sapp Bros audience.

Dstillery Crafted Audiences

INTERESTS

The Sapp Bros audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sapp Bros audience is Diesel Vehicle Shoppers.

Interest Composition Index
Diesel Vehicle Shoppers 4.75% 2.29x
NCAA Football Fans 4.19% 2.10x
Sweepstakes Enthusiasts 2.79% 1.58x
Olympic Sports Enthusiasts 2.23% 1.49x
Super Mario Bros Fans 2.23% 1.47x
Luxury Department Store Shoppers 2.23% 1.46x
Competitive Car Brand Shoppers 3.07% 1.41x
Digital Antenna Users 3.07% 1.36x
PlayStation Enthusiasts 4.19% 1.34x
Vaping Shoppers 2.23% 1.34x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Interest attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sapp Bros audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sapp Bros audience is Carhartt.

Location Composition Index
Carhartt 9.92% 6.32x
Victoria's Secret 1.78% 3.49x
Gymboree 1.08% 3.30x
Old Navy 1.29% 3.09x
American Eagle Outfitters 1.13% 2.99x
Dressbarn 0.76% 2.66x
Coach 1.02% 2.63x
Chicos 0.81% 2.59x
J. Crew 0.86% 2.43x
REI 0.70% 2.27x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Location attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sapp Bros audience is Car Forums.

Content Affinity Composition Index
Car Forums 2.51% 1.65x
Latest Sports News 5.59% 1.62x
Cooking Recipe & Ingredient Researchers 3.07% 1.54x
Home Cooking Researchers 5.31% 1.46x
Cooking Blog Content Enthusiasts 3.35% 1.40x
Kitchen Blog Readers 4.75% 1.34x
Do It Yourself 3.63% 1.22x
Diet & Exercise 3.35% 1.20x
Home Cooking 10.61% 1.18x
Recipe Hunters 12.01% 1.17x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Content Affinity attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sapp Bros audience resonates most for the following age bracket and gender.
Age
18-24
Gender