Dstillery Audiences

SAPP BROS

Audience Size: 22.8 Thousand Devices

Explore the Sapp Bros Audience

Below you'll find more information about the Sapp Bros audience, broken down in different categories based on their digital and physical behaviors. These are 22.8 thousand unique devices whose actions qualify for the Sapp Bros audience.

Dstillery Crafted Audiences

INTERESTS

The Sapp Bros audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sapp Bros audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 32.86% 12.34x
Kansas City Trip Planners 25.71% 8.92x
Kansas City Royals Fans 15.71% 6.65x
BBQ Recipe Researchers 11.43% 4.38x
Engagement Ring Shoppers 10.00% 4.30x
Iowa Hawkeyes Fans 10.00% 4.29x
Big 12 Fans 8.57% 3.79x
Black Friday Deal Shoppers 8.57% 3.60x
Aviation Enthusiasts 7.14% 3.56x
Farm Finance Researchers 5.71% 3.32x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Interest attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sapp Bros audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sapp Bros audience is Maurices.

Location Composition Index
Maurices 2.40% 8.78x
Eddie Bauer 1.94% 6.61x
Buckle 4.42% 6.04x
Carhartt 35.06% 5.83x
American Eagle Outfitters 3.41% 4.36x
Lululemon 1.77% 3.99x
Ralph Lauren 0.76% 3.97x
Saint Laurent Paris 0.37% 3.78x
White House Black Market 2.90% 3.75x
Zumiez 2.99% 3.48x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Location attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sapp Bros audience is Nebraska Cluster.

Content Affinity Composition Index
Nebraska Cluster 25.71% 21.73x
Kansas City News 20.00% 7.58x
Missouri Travel & Outdoors Cluster 5.71% 5.31x
Wisconsin Travel & Tourism Cluster 5.71% 3.79x
Low Budget Shoppers 0.22% 3.76x
Sports News & Apparel 2.86% 3.57x
Iowa Cluster 7.14% 3.57x
Wine, Liquor & Mixology 2.86% 3.51x
Cruise Vacations 2.86% 3.34x
Pool Cleaning 0.29% 3.26x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Content Affinity attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sapp Bros audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female