Dstillery Audiences

SAPP BROS

Audience Size: 29.1 Thousand Devices

Explore the Sapp Bros Audience

Below you'll find more information about the Sapp Bros audience, broken down in different categories based on their digital and physical behaviors. These are 29.1 thousand unique devices whose actions qualify for the Sapp Bros audience.

Dstillery Crafted Audiences

INTERESTS

The Sapp Bros audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sapp Bros audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 23.03% 8.16x
Kansas City Trip Planners 15.73% 5.90x
Kansas City Royals Fans 9.55% 4.44x
Food Delivery Service Users 1.52% 3.81x
Commercial Vehicles Shoppers 7.87% 3.31x
Commercial Truck Researchers 5.06% 2.88x
Volleyball Enthusiasts 7.30% 2.82x
Iowa County and Local Fair Visitors 7.87% 2.69x
Iowa Hawkeyes Fans 5.62% 2.67x
Soda Drinkers 3.37% 2.64x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Interest attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sapp Bros audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sapp Bros audience is Maurices.

Location Composition Index
Maurices 17.46% 4.19x
Buckle 10.06% 3.49x
Supreme 0.06% 3.23x
Lululemon 3.03% 2.61x
Express Outlets 1.21% 2.54x
Carhartt 45.50% 2.39x
Calvin Klein 0.17% 2.08x
Eddie Bauer 2.34% 2.07x
American Eagle Outfitters 4.72% 1.97x
Mens Wearhouse 6.75% 1.80x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Location attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sapp Bros audience is Nebraska Cluster.

Content Affinity Composition Index
Nebraska Cluster 15.73% 20.01x
South Dakota Cluster 1.69% 5.18x
Kansas City News 6.74% 4.37x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 1.69% 4.31x
Gun Enthusiast - Hunting & Self Defense 1.69% 4.27x
Low Budget Shoppers 0.22% 3.76x
Auto Enthusiast Information Researchers 1.12% 3.33x
All-Terrain Vehicles 1.69% 3.26x
Pool Cleaning 0.29% 3.26x
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 1.69% 3.04x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Content Affinity attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sapp Bros audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female