Dstillery Audiences

SAPP BROS

Audience Size: 18.3 Thousand Devices

Explore the Sapp Bros Audience

Below you'll find more information about the Sapp Bros audience, broken down in different categories based on their digital and physical behaviors. These are 18.3 thousand unique devices whose actions qualify for the Sapp Bros audience.

Dstillery Crafted Audiences

INTERESTS

The Sapp Bros audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sapp Bros audience is North Midwest State Fair Visitors.

Interest Composition Index
North Midwest State Fair Visitors 26.23% 8.67x
Wyoming Cowboys Fans 13.93% 6.64x
Kansas City Trip Planners 16.39% 5.25x
Rapid City Trip Planners 11.48% 4.82x
Iowa Hawkeyes Fans 9.84% 4.62x
Restaurant News Readers 11.48% 4.28x
Rodeo Enthusiasts 9.02% 4.26x
Denver Trip Planners 9.84% 4.25x
Commercial Truck Researchers 10.66% 4.07x
Kansas City Royals Fans 8.20% 3.90x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Interest attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sapp Bros audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sapp Bros audience is Maurices.

Location Composition Index
Maurices 7.91% 6.26x
Buckle 3.60% 5.40x
Eddie Bauer 1.75% 4.51x
Lululemon 1.15% 4.27x
Carhartt 38.59% 3.97x
Dressbarn 2.18% 3.46x
Patagonia 0.27% 3.34x
Supreme 0.06% 3.23x
Mens Wearhouse 3.38% 3.21x
Kate Spade 0.66% 3.04x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Location attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sapp Bros audience is Nebraska Cluster.

Content Affinity Composition Index
Nebraska Cluster 18.03% 19.45x
South Dakota Cluster 7.38% 15.06x
Colorado Cluster 8.20% 10.89x
North Dakota Cluster 5.74% 8.70x
Minecraft Video Game Players 4.30% 6.86x
Kansas City News 12.30% 6.34x
Military & Law Enforcement 7.38% 5.06x
Colorado News 12.30% 5.03x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 2.46% 4.35x
Missouri Travel & Outdoors Cluster 3.28% 4.27x
Composition Percentage: The overlap percentage between the Sapp Bros audience and the Content Affinity attribute.
Index: A comparison of the Sapp Bros audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sapp Bros audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male