Dstillery Audiences

SAVE A LOT SUPERMARKETS

Audience Size: 1.2 Million Devices

Explore the Save A Lot Supermarkets Audience

Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Save A Lot Supermarkets audience.

Dstillery Crafted Audiences

INTERESTS

The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Save A Lot Supermarkets audience is Water Park Visitors.

Interest Composition Index
Water Park Visitors 2.64% 2.01x
Smoky Mountains Trip Planners 2.17% 1.98x
Cabin Rental Researchers 2.45% 1.91x
Black Friday Deal Shoppers 2.02% 1.79x
Hip Hop Fans 1.94% 1.60x
Florida Gulf Coast Travel Researchers 2.15% 1.59x
Disability Insurance Researchers 2.06% 1.56x
Myrtle Beach Trip Planners 1.58% 1.55x
Drive-In Theater Enthusiasts 1.53% 1.51x
Florida Atlantic Coast Trip Planners 2.18% 1.50x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is Belk.

Location Composition Index
Belk 1.52% 6.66x
Express Outlets 0.48% 5.12x
Carhartt 10.93% 5.08x
Aeropostale 2.03% 4.63x
Journeys 2.58% 4.55x
Dressbarn 2.88% 4.44x
Brooks Brothers 2.28% 4.34x
American Eagle Outfitters 3.34% 4.24x
Lane Bryant 3.23% 4.19x
Charlotte Russe 1.31% 4.19x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Kentucky News.

Content Affinity Composition Index
Kentucky News 2.52% 2.86x
Cleveland News 2.47% 2.67x
Florida Local News Cluster 3.04% 1.91x
Michigan Cluster 2.12% 1.79x
Florida Jacksonville & Orlando Cluster 2.00% 1.49x
African American Celebrity Gossip 5.26% 1.45x
Hip-Hop Enthusiast 2.96% 1.24x
Assorted Topics (Humor, Gossip, Viral Media) 1.78% 1.23x
Chain Restaurants 1.87% 1.15x
Career Cluster A 3.35% 1.15x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female