Explore the Save A Lot Supermarkets Audience
Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 292.8 thousand unique devices whose actions qualify for the Save A Lot Supermarkets audience.
INTERESTS
The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Save A Lot Supermarkets audience is Sprint Customers.
| Interest | Composition | Index |
| Sprint Customers | 0.07% | 3.35x |
| Ohio County and Local Fair Visitors | 6.43% | 2.09x |
| St. Louis Trip Planners | 5.40% | 1.86x |
| Michigan County and Local Fair Visitors | 5.63% | 1.81x |
| Cabin Rental Researchers | 5.58% | 1.76x |
| Smokie Mountain Trip Planner | 5.77% | 1.74x |
| Water Park Visitors | 4.69% | 1.73x |
| Disability Insurance Researchers | 4.46% | 1.62x |
| South State Fair Visitors | 5.02% | 1.56x |
| Zoo Visitors | 4.08% | 1.54x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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APPAREL RETAILERS
The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is Belk.
| Location | Composition | Index |
| Belk | 1.01% | 3.99x |
| Maurices | 4.67% | 3.42x |
| Carhartt | 32.28% | 3.30x |
| Aeropostale | 2.00% | 2.82x |
| Express Outlets | 0.37% | 2.81x |
| Journeys | 3.23% | 2.78x |
| Hollister | 1.26% | 2.63x |
| Buckle | 2.03% | 2.61x |
| Charlotte Russe | 0.16% | 2.59x |
| American Eagle Outfitters | 1.93% | 2.57x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Fire Fighting.
| Content Affinity | Composition | Index |
| Fire Fighting | 0.14% | 4.25x |
| Low Budget Shoppers | 0.19% | 4.23x |
| Chef & Restaurant Resources | 0.08% | 3.58x |
| Free Online Game Players | 0.10% | 3.51x |
| Home Remodeling | 0.08% | 3.29x |
| Beauty & Cosmetics | 0.09% | 3.26x |
| Auto Tires & Parts Repair Researchers | 0.09% | 3.12x |
| Fashion & Retail | 0.33% | 3.03x |
| Medical Journals | 0.14% | 2.82x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.02% | 2.79x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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DEMOGRAPHICS
The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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