Dstillery Audiences

SAVE A LOT SUPERMARKETS

Audience Size: 482.2 Thousand Devices

Explore the Save A Lot Supermarkets Audience

Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 482.2 thousand unique devices whose actions qualify for the Save A Lot Supermarkets audience.

Dstillery Crafted Audiences

INTERESTS

The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Save A Lot Supermarkets audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.07% 3.35x
Ohio County and Local Fair Visitors 8.03% 2.66x
South Atlantic State Fair Visitors 5.26% 1.96x
Michigan County and Local Fair Visitors 5.83% 1.91x
St. Louis Trip Planners 5.19% 1.87x
Cabin Rental Researchers 5.72% 1.83x
UMC Contextually Relevant Audience 4.19% 1.83x
Hard Rock Hotel & Casino Trip Planners 4.80% 1.80x
Cleveland Indians Fans 4.12% 1.79x
Zoo Visitors 4.51% 1.78x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is Maurices.

Location Composition Index
Maurices 1.47% 5.37x
Belk 0.93% 4.98x
Carhartt 25.64% 4.26x
Express Outlets 0.38% 3.37x
Lane Bryant 1.93% 3.14x
Journeys 3.88% 3.09x
Charlotte Russe 0.21% 3.05x
Buckle 2.20% 3.01x
The Childrens Place 3.38% 2.97x
Dressbarn 1.52% 2.96x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel).

Content Affinity Composition Index
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.11% 3.87x
Local & Travel England - East Midlands 0.07% 3.21x
Low Budget Shoppers 0.21% 2.99x
Motorsports 0.28% 2.89x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 2.79x
West Virginia News 2.38% 2.73x
Cub & Girl Scouts 0.11% 2.68x
Amateur Radios 0.28% 2.58x
Missouri News Content Cluster 3.30% 2.51x
RPG Games 0.28% 2.51x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female