Explore the Save A Lot Supermarkets Audience
Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 957.5 thousand unique devices whose actions qualify for the Save A Lot Supermarkets audience.
INTERESTS
The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Save A Lot Supermarkets audience is Ohio County and Local Fair Visitors.
| Interest | Composition | Index |
| Ohio County and Local Fair Visitors | 5.95% | 2.56x |
| South Atlantic State Fair Visitors | 4.44% | 1.91x |
| Florida Atlantic Coast Trip Planners | 4.41% | 1.84x |
| Smokie Mountain Trip Planner | 4.57% | 1.84x |
| Water Park Visitors | 4.18% | 1.81x |
| Cabin Rental Researchers | 4.26% | 1.79x |
| Disability Insurance Researchers | 3.88% | 1.77x |
| Smoky Mountains Trip Planners | 3.52% | 1.76x |
| Cleveland Indians Fans | 3.69% | 1.72x |
| South State Fair Visitors | 4.47% | 1.72x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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APPAREL RETAILERS
The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is Belk.
| Location | Composition | Index |
| Belk | 1.48% | 5.09x |
| Carhartt | 14.87% | 4.07x |
| Charlotte Russe | 2.59% | 3.74x |
| Express Outlets | 0.85% | 3.69x |
| Buckle | 4.36% | 3.51x |
| Journeys | 6.03% | 3.35x |
| Talbots | 2.63% | 3.32x |
| Aeropostale | 4.73% | 3.31x |
| Dressbarn | 3.08% | 3.30x |
| The Childrens Place | 6.72% | 3.25x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Ontario Canada Cluster.
| Content Affinity | Composition | Index |
| Ontario Canada Cluster | 0.03% | 3.84x |
| Holiday Gifts | 0.12% | 3.62x |
| Mining & Natural Resources | 0.03% | 3.53x |
| Missouri News Content Cluster | 2.44% | 3.08x |
| Paper & Packaging | 0.04% | 2.97x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.02% | 2.79x |
| Canada Online Shopping Cluster | 0.03% | 2.78x |
| Survival Guides | 0.03% | 2.76x |
| Cleveland News | 4.35% | 2.76x |
| Central & Northwest Ohio Cluster | 2.64% | 2.68x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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DEMOGRAPHICS
The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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