Explore the Save A Lot Supermarkets Audience
Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 883.2 thousand unique devices whose actions qualify for the Save A Lot Supermarkets audience.
INTERESTS
The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Save A Lot Supermarkets audience is Ohio County and Local Fair Visitors.
| Interest | Composition | Index |
| Ohio County and Local Fair Visitors | 5.78% | 2.57x |
| Smokie Mountain Trip Planner | 5.35% | 2.14x |
| Cabin Rental Researchers | 5.24% | 2.11x |
| Water Park Visitors | 4.52% | 2.04x |
| Disability Insurance Researchers | 4.45% | 1.91x |
| South Atlantic State Fair Visitors | 3.96% | 1.89x |
| Wig Shoppers | 3.26% | 1.73x |
| Florida Atlantic Coast Trip Planners | 3.56% | 1.67x |
| As Seen on TV Shoppers | 3.56% | 1.65x |
| Hip Hop Fans | 3.79% | 1.65x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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APPAREL RETAILERS
The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is Belk.
| Location | Composition | Index |
| Belk | 1.37% | 4.84x |
| Carhartt | 17.95% | 4.02x |
| Charlotte Russe | 1.98% | 3.74x |
| Express Outlets | 0.78% | 3.69x |
| Buckle | 4.14% | 3.45x |
| Journeys | 6.22% | 3.37x |
| Aeropostale | 4.44% | 3.29x |
| Lane Bryant | 3.13% | 3.24x |
| Dressbarn | 2.76% | 3.24x |
| The Childrens Place | 6.29% | 3.23x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Holiday Gifts.
| Content Affinity | Composition | Index |
| Holiday Gifts | 0.09% | 3.12x |
| Illinois College Sports | 0.05% | 2.97x |
| Central & Northwest Ohio Cluster | 3.12% | 2.91x |
| Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) | 0.10% | 2.85x |
| Memes & Comedy | 0.05% | 2.81x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.02% | 2.79x |
| Missouri News Content Cluster | 2.34% | 2.75x |
| France Online Music & Quiz Content Cluster | 0.05% | 2.73x |
| Cleveland News | 4.62% | 2.70x |
| West Virginia News | 1.38% | 2.59x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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DEMOGRAPHICS
The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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