Dstillery Audiences

SAVE A LOT SUPERMARKETS

Audience Size: 758.1 Thousand Devices

Explore the Save A Lot Supermarkets Audience

Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 758.1 thousand unique devices whose actions qualify for the Save A Lot Supermarkets audience.

Dstillery Crafted Audiences

INTERESTS

The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Save A Lot Supermarkets audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 7.79% 3.28x
Sprint Customers 0.09% 2.64x
Michigan County and Local Fair Visitors 5.41% 2.23x
Water Park Visitors 5.21% 2.21x
St. Louis Trip Planners 4.58% 2.02x
Cabin Rental Researchers 5.21% 1.99x
Midwestern Voters 3.86% 1.88x
Kentucky Wildcats Fans 3.98% 1.87x
Cleveland Indians Fans 3.92% 1.83x
Automotive Auctions Enthusiasts 4.44% 1.78x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is Belk.

Location Composition Index
Belk 1.34% 5.14x
Maurices 0.13% 4.30x
Carhartt 21.64% 4.17x
Charlotte Russe 1.28% 4.11x
Express Outlets 0.68% 3.68x
Buckle 3.97% 3.62x
Journeys 6.34% 3.52x
Aeropostale 4.15% 3.44x
Lane Bryant 2.95% 3.42x
The Childrens Place 5.89% 3.41x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Higher-End Fashion Brands.

Content Affinity Composition Index
Higher-End Fashion Brands 0.09% 5.35x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.17% 4.61x
Alternative Movie Streaming 0.06% 3.57x
Memphis News 0.49% 3.36x
Phone & Computer Game Downloaders 0.29% 3.32x
West Virginia News 2.23% 3.22x
Airsoft & Paintball Equipment 0.09% 3.15x
Costumes 0.06% 3.05x
Auctions & Repossessions 0.11% 2.90x
Missouri News Content Cluster 2.78% 2.83x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male