Explore the Save A Lot Supermarkets Audience
Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Save A Lot Supermarkets audience.
INTERESTS
The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Save A Lot Supermarkets audience is Water Park Visitors.
| Interest | Composition | Index |
| Water Park Visitors | 3.26% | 1.92x |
| Cleveland Cavaliers Fans | 1.93% | 1.90x |
| Cabin Rental Researchers | 2.55% | 1.82x |
| Disability Insurance Researchers | 2.14% | 1.69x |
| Smoky Mountains Trip Planners | 2.32% | 1.68x |
| Cleveland Indians Fans | 2.14% | 1.67x |
| Florida Atlantic Coast Trip Planners | 2.86% | 1.61x |
| Hip Hop Fans | 2.12% | 1.60x |
| Automotive Auctions Enthusiasts | 2.26% | 1.60x |
| Black Friday Deal Shoppers | 2.00% | 1.59x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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APPAREL RETAILERS
The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is Belk.
| Location | Composition | Index |
| Belk | 1.20% | 5.40x |
| Carhartt | 6.50% | 4.81x |
| Express Outlets | 0.60% | 4.35x |
| Aeropostale | 2.31% | 3.96x |
| Buckle | 2.47% | 3.75x |
| Dressbarn | 2.79% | 3.67x |
| Journeys | 2.94% | 3.66x |
| Lane Bryant | 3.07% | 3.56x |
| American Eagle Outfitters | 3.92% | 3.49x |
| Brooks Brothers | 2.02% | 3.47x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Washington D.C. Hotels.
| Content Affinity | Composition | Index |
| Washington D.C. Hotels | 0.01% | 11.53x |
| Flags & Trump | 0.06% | 10.49x |
| Survey Websites | 0.04% | 7.92x |
| ISPs & Local Services | 0.03% | 7.31x |
| Decoration & Fabric | 0.01% | 6.22x |
| Environmental Conservation | 0.02% | 6.06x |
| Scientology | 0.05% | 5.16x |
| England Tourism | 0.01% | 4.02x |
| Quinceanera Planning | 0.01% | 4.01x |
| Rural Living | 0.02% | 3.94x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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DEMOGRAPHICS
The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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