Explore the Save A Lot Supermarkets Audience
Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 336.6 thousand unique devices whose actions qualify for the Save A Lot Supermarkets audience.
INTERESTS
The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Save A Lot Supermarkets audience is Sprint Customers.
| Interest | Composition | Index |
| Sprint Customers | 0.07% | 3.35x |
| Ohio County and Local Fair Visitors | 7.31% | 2.38x |
| St. Louis Trip Planners | 5.29% | 1.95x |
| Cabin Rental Researchers | 6.24% | 1.92x |
| Water Park Visitors | 4.98% | 1.87x |
| South Atlantic State Fair Visitors | 4.85% | 1.78x |
| Florida Atlantic Coast Trip Planners | 4.98% | 1.78x |
| Smoky Mountains Trip Planners | 4.71% | 1.76x |
| Black Friday Deal Shoppers | 4.49% | 1.76x |
| Disability Insurance Researchers | 4.62% | 1.74x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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APPAREL RETAILERS
The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is Belk.
| Location | Composition | Index |
| Belk | 0.74% | 3.86x |
| Maurices | 3.70% | 3.42x |
| Carhartt | 30.77% | 3.36x |
| Charlotte Russe | 0.16% | 3.31x |
| Aeropostale | 1.42% | 2.93x |
| Journeys | 2.35% | 2.93x |
| Hollister | 0.86% | 2.74x |
| Victoria's Secret | 2.20% | 2.72x |
| American Eagle Outfitters | 1.44% | 2.68x |
| Gymboree | 1.10% | 2.66x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Pool Cleaning.
| Content Affinity | Composition | Index |
| Pool Cleaning | 0.18% | 4.62x |
| Fire Fighting | 0.13% | 4.13x |
| Homemade Jewelry & Crafts | 0.18% | 3.90x |
| Free Online Game Players | 0.13% | 3.78x |
| Comedy Content | 0.13% | 3.50x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.22% | 3.28x |
| Reproductive Health | 0.09% | 3.22x |
| Canada Culture and Tourism | 0.09% | 3.01x |
| Ohio Universities | 1.03% | 2.94x |
| Central & South American News | 0.27% | 2.93x |
Composition Percentage:
The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
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DEMOGRAPHICS
The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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