Dstillery Audiences

SAVE A LOT SUPERMARKETS

Audience Size: 119.2 Thousand Devices

Explore the Save A Lot Supermarkets Audience

Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 119.2 thousand unique devices whose actions qualify for the Save A Lot Supermarkets audience.

Dstillery Crafted Audiences

INTERESTS

The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Save A Lot Supermarkets audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.07% 3.35x
Smoky Mountains Trip Planners 7.07% 2.73x
Ohio County and Local Fair Visitors 7.24% 2.36x
Coupon Researchers 3.62% 2.28x
Antiquing Enthusiasts 4.93% 2.23x
Wig Shoppers 5.59% 2.22x
Legal Advice Researchers 4.28% 2.22x
Ancestry Researchers 4.61% 2.20x
Ebay Shoppers 4.11% 2.16x
Kentucky Wildcats Fans 5.43% 2.15x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is Belk.

Location Composition Index
Belk 1.15% 4.62x
Carhartt 29.12% 3.76x
Maurices 3.91% 3.55x
Express Outlets 0.35% 3.51x
Lane Bryant 1.88% 3.27x
Topshop 0.02% 3.22x
American Eagle Outfitters 2.19% 3.04x
Talbots 1.17% 3.03x
Victoria's Secret 3.32% 3.01x
Buckle 2.32% 2.99x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Beer, Wine & Alcohol.

Content Affinity Composition Index
Beer, Wine & Alcohol 0.33% 3.95x
Horse Racing 0.11% 3.74x
Maine Cluster 1.81% 3.59x
Kentucky News 8.06% 3.50x
Missouri News Content Cluster 3.45% 3.48x
Home Remodeling 0.08% 3.29x
Quotes & Inspiration 0.66% 3.09x
African-American Hair 0.11% 2.96x
Healthcare - Dermatology & Aging 0.99% 2.87x
Detroit News 3.95% 2.79x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female