Dstillery Audiences

SAVE A LOT SUPERMARKETS

Audience Size: 119.2 Thousand Devices

Explore the Save A Lot Supermarkets Audience

Below you'll find more information about the Save A Lot Supermarkets audience, broken down in different categories based on their digital and physical behaviors. These are 119.2 thousand unique devices whose actions qualify for the Save A Lot Supermarkets audience.

Dstillery Crafted Audiences

INTERESTS

The Save A Lot Supermarkets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Save A Lot Supermarkets audience is Astronomy Enthusiasts.

Interest Composition Index
Astronomy Enthusiasts 4.55% 4.51x
Doctor Who Fans 4.55% 4.48x
Ohio County and Local Fair Visitors 7.58% 4.01x
Men's Suit Shoppers 4.55% 3.77x
Yogis 3.03% 3.74x
Holiday Season Low-Cost Retail Deal Shoppers 4.55% 3.73x
St. Louis Trip Planners 6.06% 3.59x
Canoeing and Kayaking Enthusiasts 4.55% 3.59x
Readers of Portuguese Content 4.55% 3.52x
Oklahoma City Thunder Fans 3.03% 3.46x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Interest attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Save A Lot Supermarkets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Save A Lot Supermarkets audience is The North Face.

Location Composition Index
The North Face 1.02% 7.63x
Johnston and Murphy 0.01% 5.09x
Talbots 1.45% 4.85x
Tommy Bahama 0.61% 4.81x
LOFT 2.17% 4.22x
Belk 1.23% 4.18x
Carhartt 30.92% 4.13x
J. Crew 1.45% 3.98x
Free People 0.82% 3.95x
Forever 21 1.45% 3.90x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Location attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Save A Lot Supermarkets audience is Shoes & Accessories.

Content Affinity Composition Index
Shoes & Accessories 0.17% 4.07x
Central & Northwest Ohio Cluster 3.03% 3.86x
Central & South American News 0.20% 3.82x
Horse Racing 0.11% 3.74x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.29% 3.52x
Antiques & Auctions 0.39% 3.49x
Home Remodeling 0.08% 3.29x
Cincinnati Cluster 3.03% 3.03x
Assorted Topics (Entertainment, Fashion, Viral Media) 3.03% 2.96x
African-American Hair 0.11% 2.96x
Composition Percentage: The overlap percentage between the Save A Lot Supermarkets audience and the Content Affinity attribute.
Index: A comparison of the Save A Lot Supermarkets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Save A Lot Supermarkets audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female