Dstillery Audiences

SAVE MART

Audience Size: 29.8 Thousand Devices

Explore the Save Mart Audience

Below you'll find more information about the Save Mart audience, broken down in different categories based on their digital and physical behaviors. These are 29.8 thousand unique devices whose actions qualify for the Save Mart audience.

Dstillery Crafted Audiences

INTERESTS

The Save Mart audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Save Mart audience is Rodeo Enthusiasts.

Interest Composition Index
Rodeo Enthusiasts 35.09% 14.93x
Tahoe Skiers and Snowboarders 26.32% 13.43x
South West State Fair Visitors 26.32% 10.32x
Mid Size Sedan Auto Intenders 8.77% 7.80x
California County and Local Fair Visitors 19.30% 7.40x
Santa Cruz Trip Planners 15.79% 7.21x
Cloud Storage Provider Researchers 12.28% 6.26x
Full Size SUV Auto Intenders 7.02% 5.24x
Cannabis News Readers 8.77% 5.16x
Solar Energy Solution Shoppers 8.77% 5.08x
Composition Percentage: The overlap percentage between the Save Mart audience and the Interest attribute.
Index: A comparison of the Save Mart audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Save Mart audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Save Mart audience is Patagonia.

Location Composition Index
Patagonia 1.34% 13.08x
Maurices 2.46% 9.01x
Charlotte Russe 0.47% 6.66x
Old Navy 6.82% 5.77x
Uniqlo 0.78% 5.64x
Calvin Klein 0.18% 5.62x
Gymboree 3.15% 5.27x
Express Outlets 0.59% 5.21x
Forever 21 2.80% 5.10x
REI 0.90% 5.08x
Composition Percentage: The overlap percentage between the Save Mart audience and the Location attribute.
Index: A comparison of the Save Mart audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Save Mart audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 15.79% 15.40x
Collectibles - Toys & Collectibles 5.26% 5.99x
Hawaii News 1.49% 4.68x
Car Shopping 5.26% 3.84x
Recreational Vehicles 3.51% 3.73x
Southern California Tourism 0.41% 3.72x
Peru Media 0.40% 3.67x
Assorted Topics (Television, Origami, Men's Health) 0.23% 3.58x
University Research 3.51% 3.55x
Internet Radio 0.33% 3.51x
Composition Percentage: The overlap percentage between the Save Mart audience and the Content Affinity attribute.
Index: A comparison of the Save Mart audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Save Mart audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male