Dstillery Audiences

SAVE MART

Audience Size: 11.2 Thousand Devices

Explore the Save Mart Audience

Below you'll find more information about the Save Mart audience, broken down in different categories based on their digital and physical behaviors. These are 11.2 thousand unique devices whose actions qualify for the Save Mart audience.

Dstillery Crafted Audiences

INTERESTS

The Save Mart audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Save Mart audience is South West State Fair Visitors.

Interest Composition Index
South West State Fair Visitors 14.00% 5.52x
Tahoe Skiers and Snowboarders 10.00% 5.39x
RV Owners and Upgraders 6.00% 4.63x
Medical Science Researchers 6.38% 4.57x
Rodeo Enthusiasts 12.00% 4.10x
Competitive Car Brand Shoppers 5.00% 3.95x
Movie Ticket Buyers 6.56% 3.91x
BMW Vehicle Shoppers 6.00% 3.90x
Ecommerce Platform Researchers 4.00% 3.88x
Reusable Drinkware Shoppers 3.23% 3.83x
Composition Percentage: The overlap percentage between the Save Mart audience and the Interest attribute.
Index: A comparison of the Save Mart audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Save Mart audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Save Mart audience is The Childrens Place.

Location Composition Index
The Childrens Place 1.19% 5.47x
Lane Bryant 1.10% 5.09x
Armani 0.37% 5.05x
LOFT 1.19% 4.86x
Forever 21 0.61% 4.51x
Jos A. Bank Clothiers 0.61% 4.36x
Old Navy 2.39% 4.31x
Lululemon 1.01% 4.19x
Chicos 1.19% 3.81x
Express Outlets 0.25% 3.76x
Composition Percentage: The overlap percentage between the Save Mart audience and the Location attribute.
Index: A comparison of the Save Mart audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Save Mart audience is Assorted Topics (Auto, Hobbies, Viral Media).

Content Affinity Composition Index
Assorted Topics (Auto, Hobbies, Viral Media) 4.00% 3.84x
Internet Radio 0.33% 3.51x
Colorado Snow 0.41% 3.35x
Canada News 0.08% 3.33x
Science & Technology 6.00% 3.20x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.41% 2.86x
Car Forums 3.75% 2.83x
Healthcare Jobs 0.23% 2.77x
Personal Investment & Advisor Researchers 0.65% 2.63x
Assorted Topics (Shopping, Deals, Causes, Truth, Life Hacks) 6.00% 2.61x
Composition Percentage: The overlap percentage between the Save Mart audience and the Content Affinity attribute.
Index: A comparison of the Save Mart audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Save Mart audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female