Dstillery Audiences

SAVE MART

Audience Size: 50.2 Thousand Devices

Explore the Save Mart Audience

Below you'll find more information about the Save Mart audience, broken down in different categories based on their digital and physical behaviors. These are 50.2 thousand unique devices whose actions qualify for the Save Mart audience.

Dstillery Crafted Audiences

INTERESTS

The Save Mart audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Save Mart audience is Tahoe Skiers and Snowboarders.

Interest Composition Index
Tahoe Skiers and Snowboarders 11.36% 6.60x
South West State Fair Visitors 15.91% 6.04x
Rodeo Enthusiasts 13.64% 6.03x
Santa Cruz Trip Planners 10.23% 5.23x
Ohio County and Local Fair Visitors 9.68% 4.36x
California Trip Planners 5.68% 3.92x
Hearthstone Video Game Fans 8.20% 3.65x
Skin Care Researchers 6.82% 3.37x
Remdesivir Information Researchers 2.27% 3.34x
Readers of Costa Rican Content 5.68% 3.30x
Composition Percentage: The overlap percentage between the Save Mart audience and the Interest attribute.
Index: A comparison of the Save Mart audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Save Mart audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Save Mart audience is Patagonia.

Location Composition Index
Patagonia 0.59% 4.76x
Charlotte Russe 0.57% 4.27x
REI 1.12% 3.56x
Dressbarn 4.32% 3.36x
Forever 21 3.49% 3.32x
Calvin Klein 0.13% 3.14x
Express Outlets 0.90% 2.98x
Aeropostale 4.58% 2.93x
Joe's Jeans 0.07% 2.69x
Madewell 1.05% 2.59x
Composition Percentage: The overlap percentage between the Save Mart audience and the Location attribute.
Index: A comparison of the Save Mart audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Save Mart audience is Las Vegas Hotels.

Content Affinity Composition Index
Las Vegas Hotels 7.95% 12.61x
RPG & MMO Video Game Fans 4.92% 5.83x
Poetry Fans 4.92% 4.14x
Southern California Tourism 0.41% 3.72x
Assorted Topics (Television, Origami, Men's Health) 0.23% 3.58x
Assorted Topics (Puzzles, Travel Tips, Tech Reviews, Cooking) 2.27% 3.55x
Home Decoration Content Readers 2.27% 3.52x
Texas News 3.41% 3.52x
Internet Radio 0.33% 3.51x
Colorado Snow 0.41% 3.35x
Composition Percentage: The overlap percentage between the Save Mart audience and the Content Affinity attribute.
Index: A comparison of the Save Mart audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Save Mart audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female