Dstillery Audiences

SEASONS 52

Audience Size: 13.4 Thousand Devices

Explore the Seasons 52 Audience

Below you'll find more information about the Seasons 52 audience, broken down in different categories based on their digital and physical behaviors. These are 13.4 thousand unique devices whose actions qualify for the Seasons 52 audience.

Dstillery Crafted Audiences

INTERESTS

The Seasons 52 audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Seasons 52 audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 3.54% 4.83x
Chloroquine Information Researchers 4.42% 4.29x
South Atlantic State Fair Visitors 10.62% 4.24x
Women's Swimsuit Shoppers 7.96% 4.17x
Retail Job Seekers 6.19% 4.16x
Trendy Denim Shoppers 7.08% 4.13x
Women’s Fashion Blogs Readers 5.31% 3.89x
Shared Work Space Researchers 6.19% 3.87x
French Language Learners 6.19% 3.79x
Remdesivir Information Researchers 3.54% 3.77x
Composition Percentage: The overlap percentage between the Seasons 52 audience and the Interest attribute.
Index: A comparison of the Seasons 52 audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Seasons 52 audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Seasons 52 audience is Madewell.

Location Composition Index
Madewell 12.79% 75.35x
Michael Kors 25.88% 53.48x
Free People 9.26% 52.80x
Club Monaco 2.28% 48.94x
Anthropologie 14.93% 47.92x
Brooks Brothers 9.04% 34.24x
Ann Taylor 4.49% 34.21x
Hugo Boss 5.96% 31.10x
Banana Republic 22.72% 29.93x
White House Black Market 22.94% 28.04x
Composition Percentage: The overlap percentage between the Seasons 52 audience and the Location attribute.
Index: A comparison of the Seasons 52 audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Seasons 52 audience is Assorted Topics (Power Trains, Drones, Web Design).

Content Affinity Composition Index
Assorted Topics (Power Trains, Drones, Web Design) 0.70% 7.39x
Florida Naples News Cluster 3.54% 5.74x
Decoration & Fabric 0.12% 4.62x
Psychics & Horoscopes 2.65% 4.43x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.12% 4.02x
Bowling 0.27% 3.94x
Gun Enthusiast - Rifles & Ammo 1.77% 3.47x
Pet Adoption 1.57% 3.31x
Florida Local News Cluster 11.50% 3.24x
Spain News 1.77% 3.15x
Composition Percentage: The overlap percentage between the Seasons 52 audience and the Content Affinity attribute.
Index: A comparison of the Seasons 52 audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Seasons 52 audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female