Explore the Seasons 52 Audience
Below you'll find more information about the Seasons 52 audience, broken down in different categories based on their digital and physical behaviors. These are 82.2 thousand unique devices whose actions qualify for the Seasons 52 audience.
INTERESTS
The Seasons 52 audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Seasons 52 audience is Palm Beach Trip Planners.
| Interest | Composition | Index |
| Palm Beach Trip Planners | 4.93% | 3.78x |
| Hard Rock Hotel & Casino Trip Planners | 4.62% | 3.63x |
| Miami Trip Planners | 4.62% | 3.21x |
| Fort Lauderdale Trip Planners | 5.25% | 3.19x |
| Orlando Trip Planners | 4.72% | 2.87x |
| Tampa and St Petersburg Trip Planners | 2.62% | 2.74x |
| Coffee Lovers | 3.36% | 2.72x |
| Florida Gulf Coast Travel Researchers | 3.78% | 2.70x |
| Beach House Second Home Owners | 2.73% | 2.67x |
| Luxury Boutique Hotel Researchers | 8.71% | 2.62x |
Composition Percentage:
The overlap percentage between the Seasons 52 audience and the Interest attribute.
Index: A comparison of the Seasons 52 audience to the internet population.
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APPAREL RETAILERS
The Seasons 52 audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Seasons 52 audience is Abercrombie & Fitch.
| Location | Composition | Index |
| Abercrombie & Fitch | 17.18% | 37.23x |
| Madewell | 9.35% | 34.40x |
| Kate Spade | 8.17% | 32.61x |
| Michael Kors | 9.89% | 31.36x |
| Brooks Brothers | 15.93% | 30.32x |
| Tommy Bahama | 9.71% | 28.33x |
| Johnston and Murphy | 4.96% | 28.07x |
| Free People | 7.28% | 25.53x |
| LL Bean | 1.65% | 23.71x |
| Jos A. Bank Clothiers | 15.55% | 23.32x |
Composition Percentage:
The overlap percentage between the Seasons 52 audience and the Location attribute.
Index: A comparison of the Seasons 52 audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Seasons 52 audience is Florida Naples News Cluster.
| Content Affinity | Composition | Index |
| Florida Naples News Cluster | 1.99% | 4.68x |
| Washington & Northern Virginia | 3.67% | 3.93x |
| South Florida Cluster | 5.04% | 3.34x |
| Tennis, Golf & Boxing | 1.57% | 2.93x |
| Florida Jacksonville & Orlando Cluster | 4.09% | 2.86x |
| Weight Loss & Nutrition Assistance Researchers | 2.41% | 2.74x |
| Florida Local News Cluster | 4.62% | 2.71x |
| Boating & Yachts | 2.20% | 2.55x |
| Kansas City News | 2.31% | 2.50x |
| Wedding Planning | 1.68% | 2.28x |
Composition Percentage:
The overlap percentage between the Seasons 52 audience and the Content Affinity attribute.
Index: A comparison of the Seasons 52 audience to the internet population.
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DEMOGRAPHICS
The Seasons 52 audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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