Dstillery Audiences

SEASONS 52

Audience Size: 82.2 Thousand Devices

Explore the Seasons 52 Audience

Below you'll find more information about the Seasons 52 audience, broken down in different categories based on their digital and physical behaviors. These are 82.2 thousand unique devices whose actions qualify for the Seasons 52 audience.

Dstillery Crafted Audiences

INTERESTS

The Seasons 52 audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Seasons 52 audience is Palm Beach Trip Planners.

Interest Composition Index
Palm Beach Trip Planners 4.93% 3.78x
Hard Rock Hotel & Casino Trip Planners 4.62% 3.63x
Miami Trip Planners 4.62% 3.21x
Fort Lauderdale Trip Planners 5.25% 3.19x
Orlando Trip Planners 4.72% 2.87x
Tampa and St Petersburg Trip Planners 2.62% 2.74x
Coffee Lovers 3.36% 2.72x
Florida Gulf Coast Travel Researchers 3.78% 2.70x
Beach House Second Home Owners 2.73% 2.67x
Luxury Boutique Hotel Researchers 8.71% 2.62x
Composition Percentage: The overlap percentage between the Seasons 52 audience and the Interest attribute.
Index: A comparison of the Seasons 52 audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Seasons 52 audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Seasons 52 audience is Abercrombie & Fitch.

Location Composition Index
Abercrombie & Fitch 17.18% 37.23x
Madewell 9.35% 34.40x
Kate Spade 8.17% 32.61x
Michael Kors 9.89% 31.36x
Brooks Brothers 15.93% 30.32x
Tommy Bahama 9.71% 28.33x
Johnston and Murphy 4.96% 28.07x
Free People 7.28% 25.53x
LL Bean 1.65% 23.71x
Jos A. Bank Clothiers 15.55% 23.32x
Composition Percentage: The overlap percentage between the Seasons 52 audience and the Location attribute.
Index: A comparison of the Seasons 52 audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Seasons 52 audience is Florida Naples News Cluster.

Content Affinity Composition Index
Florida Naples News Cluster 1.99% 4.68x
Washington & Northern Virginia 3.67% 3.93x
South Florida Cluster 5.04% 3.34x
Tennis, Golf & Boxing 1.57% 2.93x
Florida Jacksonville & Orlando Cluster 4.09% 2.86x
Weight Loss & Nutrition Assistance Researchers 2.41% 2.74x
Florida Local News Cluster 4.62% 2.71x
Boating & Yachts 2.20% 2.55x
Kansas City News 2.31% 2.50x
Wedding Planning 1.68% 2.28x
Composition Percentage: The overlap percentage between the Seasons 52 audience and the Content Affinity attribute.
Index: A comparison of the Seasons 52 audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Seasons 52 audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male