Dstillery Audiences

SHAKE SHACK

Audience Size: 20.9 Thousand Devices

Explore the Shake Shack Audience

Below you'll find more information about the Shake Shack audience, broken down in different categories based on their digital and physical behaviors. These are 20.9 thousand unique devices whose actions qualify for the Shake Shack audience.

Dstillery Crafted Audiences

INTERESTS

The Shake Shack audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shake Shack audience is Work Visa Researchers.

Interest Composition Index
Work Visa Researchers 8.87% 5.91x
Rideshare App Users 4.93% 4.34x
Tokyo Trip Planners 6.40% 4.29x
Los Angeles Activities Researchers 6.40% 4.04x
California Trip Planners 6.90% 4.01x
Getaways Researchers 3.94% 3.96x
Real Estate Decision Makers 6.40% 3.87x
United Arab Emirates Trip Planners 5.42% 3.86x
Crypto Market Investors 6.90% 3.82x
Ballet Enthusiasts 5.42% 3.70x
Composition Percentage: The overlap percentage between the Shake Shack audience and the Interest attribute.
Index: A comparison of the Shake Shack audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shake Shack audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shake Shack audience is Bonobos.

Location Composition Index
Bonobos 3.20% 60.93x
Free People 5.65% 43.78x
Zara 3.29% 43.33x
Uniqlo 1.20% 37.39x
Lululemon 8.20% 34.97x
Armani 1.90% 32.21x
Club Monaco 0.88% 31.85x
Ann Taylor 2.32% 28.34x
American Apparel 3.06% 28.02x
Hugo Boss 3.01% 26.80x
Composition Percentage: The overlap percentage between the Shake Shack audience and the Location attribute.
Index: A comparison of the Shake Shack audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shake Shack audience is Scrapbooking & Home Art Projects.

Content Affinity Composition Index
Scrapbooking & Home Art Projects 1.48% 5.57x
Los Angeles Tourism 1.97% 5.42x
Luxury Sneakers 2.96% 5.13x
Hudson Valley New York Media 2.96% 5.07x
Las Vegas Hotels 4.93% 4.57x
New York City Real Estate Research Cluster 1.97% 4.45x
Car Enthusiasts 1.97% 4.06x
Studio & Franchise Video Game Players 0.99% 4.00x
RPG & MMO Video Game Fans 4.93% 3.78x
Texas News Cluster 2.46% 3.70x
Composition Percentage: The overlap percentage between the Shake Shack audience and the Content Affinity attribute.
Index: A comparison of the Shake Shack audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shake Shack audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male