Dstillery Audiences

SHERWIN WILLIAMS

Audience Size: 3.9 Million Devices

Explore the Sherwin Williams Audience

Below you'll find more information about the Sherwin Williams audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Sherwin Williams audience.

Dstillery Crafted Audiences

INTERESTS

The Sherwin Williams audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sherwin Williams audience is Chicago Bears Fans.

Interest Composition Index
Chicago Bears Fans 2.33% 1.23x
Car Enthusiasts 2.34% 1.21x
Cincinnati Bengals Fans 2.21% 1.21x
Cleveland Cavaliers Fans 2.12% 1.20x
Green Bay Packers Fans 2.46% 1.19x
Foreman and Construction Managers 2.09% 1.18x
Cininnati Reds Fans 2.30% 1.18x
Toronto Blue Jays Fans 2.09% 1.17x
Football Enthusiasts 2.64% 1.15x
Detroit Lions Fans 1.94% 1.15x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Interest attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sherwin Williams audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sherwin Williams audience is Topshop.

Location Composition Index
Topshop 0.24% 4.98x
Tommy Bahama 2.04% 4.59x
Gymboree 2.71% 4.57x
Columbia 1.09% 4.55x
Dressbarn 3.85% 4.51x
Abercrombie & Fitch 2.92% 4.49x
Brooks Brothers 3.03% 4.48x
Belk 1.08% 4.48x
Express Outlets 0.69% 4.46x
Jos A. Bank Clothiers 4.58% 4.45x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Location attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sherwin Williams audience is Golf & Boats.

Content Affinity Composition Index
Golf & Boats 0.01% 7.60x
Quinceanera Planning 0.02% 4.06x
Local & Travel England - North Midlands 0.01% 2.78x
Bulgaria Cluster 0.03% 2.42x
Assorted Topics (Toys, T-Shirts, Volvos) 0.05% 2.18x
Assorted Topics (Business Support ToolsForm Templates) 0.07% 2.02x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.03% 1.97x
Canadian Real Estate Researcher Cluster 0.02% 1.92x
Chat Rooms 0.04% 1.92x
Tattoos & Costumes 0.04% 1.89x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Content Affinity attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sherwin Williams audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male