Dstillery Audiences

SHERWIN WILLIAMS

Audience Size: 976.9 Thousand Devices

Explore the Sherwin Williams Audience

Below you'll find more information about the Sherwin Williams audience, broken down in different categories based on their digital and physical behaviors. These are 976.9 thousand unique devices whose actions qualify for the Sherwin Williams audience.

Dstillery Crafted Audiences

INTERESTS

The Sherwin Williams audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sherwin Williams audience is Oregon Ducks Fans.

Interest Composition Index
Oregon Ducks Fans 2.33% 1.36x
Sleep Researchers 2.76% 1.32x
College Athletic Scholarships Researchers 2.34% 1.31x
NCAA Fans 2.41% 1.30x
Home Theater Enthusiasts 2.37% 1.30x
Food Delivery Service Users 0.80% 1.30x
Cannabis News Readers 2.55% 1.30x
Home Brewing Enthusiasts 2.49% 1.30x
Sale Seekers 2.07% 1.30x
Small Luxury SUV Auto Intenders 0.62% 1.29x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Interest attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sherwin Williams audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sherwin Williams audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.01% 5.04x
Columbia 0.43% 4.43x
REI 0.76% 4.26x
Patagonia 0.27% 4.18x
Tommy Bahama 0.57% 4.00x
Madewell 0.60% 3.95x
Lorna Jane 0.10% 3.93x
Jos A. Bank Clothiers 2.22% 3.91x
Mens Wearhouse 4.30% 3.90x
Free People 0.63% 3.81x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Location attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sherwin Williams audience is Canadian News.

Content Affinity Composition Index
Canadian News 0.08% 4.61x
Nutrition & Diabetic Living 0.05% 4.61x
Lighting & Power 0.08% 3.89x
Canada Culture and Tourism 0.08% 3.85x
Canada Travel & Tourism 0.04% 3.66x
Construction Apparel 0.05% 3.32x
Phone & Computer Game Downloaders 0.05% 3.28x
California Universities 0.04% 3.22x
Assorted Topics (Children'S Activities, Outdoor Play, Viral Media) 0.03% 2.97x
Higher Education 0.03% 2.97x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Content Affinity attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sherwin Williams audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male