Dstillery Audiences

SHERWIN WILLIAMS

Audience Size: 2.8 Million Devices

Explore the Sherwin Williams Audience

Below you'll find more information about the Sherwin Williams audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Sherwin Williams audience.

Dstillery Crafted Audiences

INTERESTS

The Sherwin Williams audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sherwin Williams audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.04% 3.85x
Pantry Recipes Researchers 0.04% 1.89x
Social Distancing Content Readers 0.70% 1.29x
Ohio State Buckeyes Fans 2.62% 1.29x
Contractors & Construction Professionals 2.21% 1.28x
Mid-Prestige Luxury Sedan Auto Intenders 1.16% 1.28x
Oregon County and Local Fair Visitors 2.78% 1.28x
AT&T Wireless Customers 0.05% 1.27x
Los Angeles Clippers Fans 2.27% 1.27x
Pre-Measured Grocery Shoppers 2.18% 1.27x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Interest attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sherwin Williams audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sherwin Williams audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 0.16% 5.23x
Maurices 0.21% 5.03x
Everlane 0.08% 4.95x
REI 1.22% 4.82x
Topshop 0.25% 4.82x
Abercrombie & Fitch 0.44% 4.77x
Tommy Bahama 1.55% 4.76x
Lorna Jane 0.33% 4.72x
Intermix 0.50% 4.70x
Madewell 1.71% 4.67x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Location attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sherwin Williams audience is Mexico Travel.

Content Affinity Composition Index
Mexico Travel 0.06% 4.61x
Home Improvement Contractor 0.02% 3.50x
Assorted Topics (Business Support ToolsForm Templates) 0.03% 2.91x
Texas Sporting & Outdoors Cluster 0.03% 2.87x
Holistic Medicine 0.05% 2.87x
Canada Shopping - Kitchenware 0.02% 2.87x
Memes & Comedy 0.04% 2.77x
Canadian Lifestyle 0.03% 2.25x
Electronic Cabling 0.05% 2.25x
Homeschooling 0.04% 2.10x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Content Affinity attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sherwin Williams audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male