Dstillery Audiences

SHERWIN WILLIAMS

Audience Size: 396.1 Thousand Devices

Explore the Sherwin Williams Audience

Below you'll find more information about the Sherwin Williams audience, broken down in different categories based on their digital and physical behaviors. These are 396.1 thousand unique devices whose actions qualify for the Sherwin Williams audience.

Dstillery Crafted Audiences

INTERESTS

The Sherwin Williams audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sherwin Williams audience is Post COVID-19 Restaurant Reopening Researchers.

Interest Composition Index
Post COVID-19 Restaurant Reopening Researchers 1.50% 4.19x
Remdesivir Information Researchers 1.50% 3.92x
Investment Banking Professionals 3.00% 3.27x
Techies 2.50% 3.09x
Land Rover Shoppers 3.50% 2.98x
Toyota Vehicle Shopper 3.50% 2.95x
Motorcycle Enthusiasts 4.00% 2.90x
Cocktail Recipe Researchers 4.50% 2.83x
Laptop Researchers 3.00% 2.81x
Commercial Truck Researchers 3.00% 2.80x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Interest attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sherwin Williams audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sherwin Williams audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.11% 4.73x
Columbia 0.41% 4.67x
Abercrombie & Fitch 0.21% 4.54x
Free People 0.72% 4.46x
REI 0.70% 4.41x
Tommy Bahama 0.57% 4.38x
Intermix 0.10% 4.38x
Ann Taylor 0.57% 4.37x
Madewell 0.70% 4.26x
Mens Wearhouse 4.28% 4.22x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Location attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sherwin Williams audience is Auto Enthusiast Information Researchers.

Content Affinity Composition Index
Auto Enthusiast Information Researchers 1.50% 5.37x
Fire Fighting 0.08% 4.30x
Canadian Homes 1.50% 4.12x
Dental Health 0.11% 3.80x
Vitamin Shoppers 0.06% 3.75x
Retail Industry News 0.03% 3.73x
Yard Structures 0.06% 3.66x
Technology News 2.50% 3.63x
Vegans & Animal Welfare 0.08% 3.53x
Wine, Liquor & Mixology 1.50% 3.50x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Content Affinity attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sherwin Williams audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male