Dstillery Audiences

SHERWIN WILLIAMS

Audience Size: 4.1 Million Devices

Explore the Sherwin Williams Audience

Below you'll find more information about the Sherwin Williams audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Sherwin Williams audience.

Dstillery Crafted Audiences

INTERESTS

The Sherwin Williams audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sherwin Williams audience is Dallas Trip Planners.

Interest Composition Index
Dallas Trip Planners 2.74% 1.14x
Ohio County and Local Fair Visitors 2.72% 1.10x
Readers of El Salvadoran Content 2.07% 1.08x
Readers of Malayalam Content 2.00% 1.07x
Readers of Honduran Content 1.92% 1.07x
Readers of Caribbean Content 2.14% 1.07x
Readers of Cuban Content 1.69% 1.06x
Iowa County and Local Fair Visitors 2.53% 1.05x
Readers of Guatemalan Content 1.89% 1.04x
Oklahoma State Cowboys Fans 2.24% 1.04x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Interest attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sherwin Williams audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sherwin Williams audience is Topshop.

Location Composition Index
Topshop 0.42% 5.06x
Levi Strauss 1.44% 4.53x
Columbia 1.20% 4.41x
REI 1.36% 4.40x
Tommy Bahama 2.26% 4.37x
Free People 1.66% 4.36x
Mens Wearhouse 7.33% 4.35x
Carhartt 0.43% 4.33x
Abercrombie & Fitch 2.47% 4.33x
Jos A. Bank Clothiers 4.06% 4.33x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Location attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sherwin Williams audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).

Content Affinity Composition Index
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 2.71x
Apartment & Community Real Estate Researchers 0.05% 1.95x
Franco-African Cluster 0.02% 1.94x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.02% 1.83x
Homeschooling 0.04% 1.81x
Law School Research Cluster 0.04% 1.79x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.02% 1.67x
Greece Cluster 0.02% 1.60x
Ohio Universities 0.44% 1.49x
Computer Printers 0.03% 1.47x
Composition Percentage: The overlap percentage between the Sherwin Williams audience and the Content Affinity attribute.
Index: A comparison of the Sherwin Williams audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sherwin Williams audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male