Explore the Shoe Carnival Audience
Below you'll find more information about the Shoe Carnival audience, broken down in different categories based on their digital and physical behaviors. These are 296.3 thousand unique devices whose actions qualify for the Shoe Carnival audience.
INTERESTS
The Shoe Carnival audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Shoe Carnival audience is Holiday Season Home Improvement Deal Shoppers.
| Interest | Composition | Index |
| Holiday Season Home Improvement Deal Shoppers | 2.66% | 1.88x |
| Big Box Store Jewelry Sale Shoppers | 0.07% | 1.87x |
| Holiday Season Low-Cost Retail Deal Shoppers | 2.80% | 1.87x |
| Holiday Season Department Store Deal Shoppers | 2.80% | 1.86x |
| Womens Subscription Box Shoppers | 2.38% | 1.73x |
| Weight Lifting Enthusiasts | 1.68% | 1.73x |
| Plant Based & Vegan Food Recipe Shoppers | 0.98% | 1.73x |
| St. Louis Trip Planners | 4.75% | 1.73x |
| Weight Loss Researchers | 1.05% | 1.72x |
| True Crime Podcast Listeners | 0.98% | 1.72x |
Composition Percentage:
The overlap percentage between the Shoe Carnival audience and the Interest attribute.
Index: A comparison of the Shoe Carnival audience to the internet population.
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APPAREL RETAILERS
The Shoe Carnival audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Shoe Carnival audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 10.53% | 4.77x |
| Old Navy | 22.41% | 4.65x |
| Lane Bryant | 11.13% | 4.06x |
| Belk | 4.08% | 3.96x |
| Maurices | 16.32% | 3.58x |
| Johnston and Murphy | 0.03% | 3.36x |
| The Childrens Place | 14.09% | 3.33x |
| Buckle | 10.56% | 3.14x |
| Aeropostale | 8.52% | 2.97x |
| American Eagle Outfitters | 7.62% | 2.87x |
Composition Percentage:
The overlap percentage between the Shoe Carnival audience and the Location attribute.
Index: A comparison of the Shoe Carnival audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Shoe Carnival audience is Sewing, Embroidery & Quilting.
| Content Affinity | Composition | Index |
| Sewing, Embroidery & Quilting | 0.14% | 3.95x |
| Female Lifestyle Content Readers | 0.28% | 3.63x |
| Woodwork | 0.42% | 3.61x |
| Assorted Topics (Car News, Animals, Viral Media) | 0.14% | 3.39x |
| Personal Finance Researchers | 0.10% | 3.34x |
| Auctions & Repossessions | 0.13% | 3.15x |
| Beer, Wine & Alcohol | 0.09% | 3.07x |
| South Africa News Cluster | 0.09% | 2.97x |
| Missouri News Content Cluster | 2.31% | 2.92x |
| RPG Games | 0.14% | 2.88x |
Composition Percentage:
The overlap percentage between the Shoe Carnival audience and the Content Affinity attribute.
Index: A comparison of the Shoe Carnival audience to the internet population.
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DEMOGRAPHICS
The Shoe Carnival audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female
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