Explore the Shooting Ranges Audience
Below you'll find more information about the Shooting Ranges audience, broken down in different categories based on their digital and physical behaviors. These are 32.5 thousand unique devices whose actions qualify for the Shooting Ranges audience.
INTERESTS
The Shooting Ranges audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Shooting Ranges audience is Mid-Atlantic Voters.
| Interest | Composition | Index |
| Mid-Atlantic Voters | 2.42% | 2.04x |
| Vermont Trip Planners | 2.23% | 1.93x |
| Washington DC Trip Planners | 2.74% | 1.88x |
| Home Theater Enthusiasts | 1.91% | 1.87x |
| IT Decision Makers | 1.65% | 1.86x |
| Retired Government Employees | 1.40% | 1.84x |
| NHL Fans | 1.97% | 1.82x |
| Classical Music Enthusiasts | 2.10% | 1.80x |
| Chicken Recipe Researchers | 1.59% | 1.80x |
| Boston Trip Planners | 1.46% | 1.78x |
Composition Percentage:
The overlap percentage between the Shooting Ranges audience and the Interest attribute.
Index: A comparison of the Shooting Ranges audience to the internet population.
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APPAREL RETAILERS
The Shooting Ranges audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Shooting Ranges audience is H&M.
| Location | Composition | Index |
| H&M | 1.40% | 5.75x |
| Anthropologie | 1.09% | 4.71x |
| Urban Outfitters | 1.21% | 4.69x |
| Gymboree | 1.55% | 4.64x |
| Dressbarn | 1.36% | 4.56x |
| Talbots | 1.30% | 4.44x |
| Gap | 2.98% | 4.18x |
| J. Crew | 1.49% | 4.11x |
| Coach | 1.64% | 4.06x |
| Forever 21 | 1.12% | 3.94x |
Composition Percentage:
The overlap percentage between the Shooting Ranges audience and the Location attribute.
Index: A comparison of the Shooting Ranges audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Shooting Ranges audience is Washington & Northern Virginia.
| Content Affinity | Composition | Index |
| Washington & Northern Virginia | 2.55% | 3.44x |
| Illinois News | 1.34% | 3.20x |
| Assorted Topics #11153 (Viral Media, Paid Traffic) | 0.95% | 2.66x |
| Hawaii News | 0.89% | 2.60x |
| Pittsburgh News | 1.53% | 2.20x |
| South Carolina News | 1.46% | 2.18x |
| Missouri Travel & Outdoors Cluster | 0.70% | 2.15x |
| Upstate New York Local Information Cluster | 0.95% | 1.89x |
| Boston Cluster | 3.18% | 1.87x |
| Fashion Cluster | 0.89% | 1.82x |
Composition Percentage:
The overlap percentage between the Shooting Ranges audience and the Content Affinity attribute.
Index: A comparison of the Shooting Ranges audience to the internet population.
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DEMOGRAPHICS
The Shooting Ranges audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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