Dstillery Audiences

SHOOTING RANGES

Audience Size: 32.5 Thousand Devices

Explore the Shooting Ranges Audience

Below you'll find more information about the Shooting Ranges audience, broken down in different categories based on their digital and physical behaviors. These are 32.5 thousand unique devices whose actions qualify for the Shooting Ranges audience.

Dstillery Crafted Audiences

INTERESTS

The Shooting Ranges audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Shooting Ranges audience is Mid-Atlantic Voters.

Interest Composition Index
Mid-Atlantic Voters 2.42% 2.04x
Vermont Trip Planners 2.23% 1.93x
Washington DC Trip Planners 2.74% 1.88x
Home Theater Enthusiasts 1.91% 1.87x
IT Decision Makers 1.65% 1.86x
Retired Government Employees 1.40% 1.84x
NHL Fans 1.97% 1.82x
Classical Music Enthusiasts 2.10% 1.80x
Chicken Recipe Researchers 1.59% 1.80x
Boston Trip Planners 1.46% 1.78x
Composition Percentage: The overlap percentage between the Shooting Ranges audience and the Interest attribute.
Index: A comparison of the Shooting Ranges audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Shooting Ranges audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Shooting Ranges audience is H&M.

Location Composition Index
H&M 1.40% 5.75x
Anthropologie 1.09% 4.71x
Urban Outfitters 1.21% 4.69x
Gymboree 1.55% 4.64x
Dressbarn 1.36% 4.56x
Talbots 1.30% 4.44x
Gap 2.98% 4.18x
J. Crew 1.49% 4.11x
Coach 1.64% 4.06x
Forever 21 1.12% 3.94x
Composition Percentage: The overlap percentage between the Shooting Ranges audience and the Location attribute.
Index: A comparison of the Shooting Ranges audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Shooting Ranges audience is Washington & Northern Virginia.

Content Affinity Composition Index
Washington & Northern Virginia 2.55% 3.44x
Illinois News 1.34% 3.20x
Assorted Topics #11153 (Viral Media, Paid Traffic) 0.95% 2.66x
Hawaii News 0.89% 2.60x
Pittsburgh News 1.53% 2.20x
South Carolina News 1.46% 2.18x
Missouri Travel & Outdoors Cluster 0.70% 2.15x
Upstate New York Local Information Cluster 0.95% 1.89x
Boston Cluster 3.18% 1.87x
Fashion Cluster 0.89% 1.82x
Composition Percentage: The overlap percentage between the Shooting Ranges audience and the Content Affinity attribute.
Index: A comparison of the Shooting Ranges audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Shooting Ranges audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male