Dstillery Audiences

SHOPRITE MARKETS

Audience Size: 246.5 Thousand Devices

Explore the ShopRite Markets Audience

Below you'll find more information about the ShopRite Markets audience, broken down in different categories based on their digital and physical behaviors. These are 246.5 thousand unique devices whose actions qualify for the ShopRite Markets audience.

Dstillery Crafted Audiences

INTERESTS

The ShopRite Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ShopRite Markets audience is Mid-Range Grocery Shoppers.

Interest Composition Index
Mid-Range Grocery Shoppers 11.23% 6.76x
Northeastern Voters 10.25% 6.47x
New York City Events Researchers 7.05% 5.61x
New York Mets Fans 8.61% 5.21x
New York Rangers Fans 8.61% 4.98x
Ballet Enthusiasts 6.48% 4.75x
Philadelphia Trip Planners 6.07% 4.41x
New York Trip Planners 6.80% 4.41x
New York Yankees Fans 7.38% 4.34x
Stay-at-Home Parents 6.80% 4.14x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Interest attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ShopRite Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ShopRite Markets audience is Uniqlo.

Location Composition Index
Uniqlo 2.94% 11.89x
LL Bean 1.27% 11.43x
Calvin Klein 0.74% 11.02x
Supreme 0.18% 10.33x
Club Monaco 1.76% 9.72x
Zara 3.50% 9.01x
Ann Taylor 2.83% 8.54x
Intermix 0.89% 8.42x
Everlane 0.14% 8.30x
Topshop 0.42% 8.24x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Location attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ShopRite Markets audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 5.41% 15.67x
Hudson Valley New York Media 5.33% 11.53x
New York City Family & Activity Cluster 9.43% 11.34x
New Jersey News Cluster 21.89% 10.08x
Philadelphia Cluster 6.97% 7.12x
Poland Cluster 0.33% 6.81x
Delaware Cluster 2.05% 6.32x
Lacrosse College Athletics 0.33% 5.94x
Lighting & Power 0.33% 5.33x
NYC Tourist Attractions 1.39% 5.17x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Content Affinity attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ShopRite Markets audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female