Dstillery Audiences

SHOPRITE MARKETS

Audience Size: 66.7 Thousand Devices

Explore the ShopRite Markets Audience

Below you'll find more information about the ShopRite Markets audience, broken down in different categories based on their digital and physical behaviors. These are 66.7 thousand unique devices whose actions qualify for the ShopRite Markets audience.

Dstillery Crafted Audiences

INTERESTS

The ShopRite Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ShopRite Markets audience is Northeastern Voters.

Interest Composition Index
Northeastern Voters 12.81% 6.15x
Mid-Range Grocery Shoppers 11.90% 5.71x
New York Mets Fans 9.61% 4.78x
New York City Events Researchers 5.72% 4.43x
Stay-at-Home Parents 9.38% 4.42x
Ballet Enthusiasts 7.78% 4.36x
New York Rangers Fans 9.84% 4.19x
Online Grocery Shoppers 7.32% 4.00x
Caribbean Trip Planners 7.78% 3.74x
Sports Memorabilia Shoppers 8.92% 3.71x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Interest attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ShopRite Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ShopRite Markets audience is Club Monaco.

Location Composition Index
Club Monaco 0.30% 9.76x
Ann Taylor 0.75% 9.04x
Zara 0.66% 8.91x
Uniqlo 0.36% 8.89x
Dressbarn 2.64% 6.51x
Hugo Boss 0.75% 6.19x
Gap 2.94% 6.14x
LL Bean 0.24% 6.07x
Saint Laurent Paris 0.09% 5.96x
Forever 21 1.86% 5.95x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Location attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ShopRite Markets audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 2.75% 13.26x
Hudson Valley New York Media 4.12% 11.20x
New Jersey News Cluster 21.28% 9.84x
New York City Family & Activity Cluster 7.78% 9.01x
New York City Education & News Cluster 0.92% 7.89x
New York City Real Estate Research Cluster 1.83% 6.24x
Philadelphia Cluster 6.64% 5.88x
Upstate New York Travel Cluster 1.37% 4.92x
Northeast Pennsylvania Cluster 3.66% 4.30x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.46% 3.98x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Content Affinity attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ShopRite Markets audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male