Dstillery Audiences

SHOPRITE MARKETS

Audience Size: 39 Thousand Devices

Explore the ShopRite Markets Audience

Below you'll find more information about the ShopRite Markets audience, broken down in different categories based on their digital and physical behaviors. These are 39 thousand unique devices whose actions qualify for the ShopRite Markets audience.

Dstillery Crafted Audiences

INTERESTS

The ShopRite Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ShopRite Markets audience is Mid-Range Grocery Shoppers.

Interest Composition Index
Mid-Range Grocery Shoppers 9.93% 5.11x
Northeastern Voters 7.94% 4.38x
Philadelphia Trip Planners 5.21% 4.13x
Post COVID-19 Restaurant Reopening Researchers 3.23% 3.91x
Stay-at-Home Parents 7.20% 3.87x
Ballet Enthusiasts 5.21% 3.79x
New York City Events Researchers 4.47% 3.65x
New York Rangers Fans 6.70% 3.32x
COVID Treatment Researchers 4.22% 3.18x
New York Mets Fans 5.96% 3.14x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Interest attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ShopRite Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ShopRite Markets audience is Club Monaco.

Location Composition Index
Club Monaco 0.59% 12.96x
Uniqlo 0.61% 11.58x
Calvin Klein 0.17% 10.23x
Ann Taylor 1.15% 8.80x
Zara 0.97% 8.71x
American Apparel 0.90% 7.59x
LL Bean 0.51% 7.38x
Armani 0.72% 7.19x
Gap 5.29% 6.99x
Hugo Boss 1.19% 6.35x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Location attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ShopRite Markets audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 3.23% 16.39x
Hudson Valley New York Media 5.21% 13.09x
Philadelphia Cluster 8.93% 9.26x
New Jersey News Cluster 14.14% 7.94x
New York City Family & Activity Cluster 5.96% 7.80x
Children's Learning Tools 0.74% 5.03x
New York City Real Estate Research Cluster 1.24% 4.38x
Connecticut News 6.70% 4.00x
Delaware Cluster 0.99% 3.93x
Northeast Pennsylvania Cluster 2.98% 3.65x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Content Affinity attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ShopRite Markets audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female