Dstillery Audiences

SHOPRITE MARKETS

Audience Size: 83 Thousand Devices

Explore the ShopRite Markets Audience

Below you'll find more information about the ShopRite Markets audience, broken down in different categories based on their digital and physical behaviors. These are 83 thousand unique devices whose actions qualify for the ShopRite Markets audience.

Dstillery Crafted Audiences

INTERESTS

The ShopRite Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ShopRite Markets audience is Mid-Range Grocery Shoppers.

Interest Composition Index
Mid-Range Grocery Shoppers 12.23% 6.46x
Philadelphia Trip Planners 4.44% 4.89x
Northeastern Voters 8.47% 4.85x
UConn Huskies Fans 4.44% 4.38x
New York City Events Researchers 4.84% 4.37x
Stay-at-Home Parents 7.93% 4.29x
Readers of Jewish Content 4.57% 4.25x
New York Rangers Fans 8.33% 4.16x
Fall/Winter 2021 Fashion Trend Researchers 0.27% 3.76x
Sunglasses Shoppers 1.69% 3.67x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Interest attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ShopRite Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ShopRite Markets audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.22% 6.64x
Uniqlo 0.67% 6.10x
LL Bean 0.57% 5.47x
Club Monaco 0.42% 4.96x
Charlotte Russe 0.52% 4.58x
Levi Strauss 0.08% 4.56x
Zara 0.83% 4.12x
Armani 0.80% 3.78x
Ann Taylor 0.89% 3.75x
Dressbarn 3.87% 3.65x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Location attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ShopRite Markets audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 2.96% 15.55x
Hudson Valley New York Media 4.30% 10.84x
New York City Family & Activity Cluster 8.87% 9.52x
Upstate New York Travel Cluster 2.55% 9.37x
New Jersey News Cluster 16.40% 7.21x
Philadelphia Cluster 6.99% 7.00x
Northeast Pennsylvania Cluster 4.44% 6.12x
Connecticut News 6.72% 5.93x
Smart Travel 0.18% 5.67x
Caribbean Cluster 0.67% 4.89x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Content Affinity attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ShopRite Markets audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male