Dstillery Audiences

SHOPRITE MARKETS

Audience Size: 324.8 Thousand Devices

Explore the ShopRite Markets Audience

Below you'll find more information about the ShopRite Markets audience, broken down in different categories based on their digital and physical behaviors. These are 324.8 thousand unique devices whose actions qualify for the ShopRite Markets audience.

Dstillery Crafted Audiences

INTERESTS

The ShopRite Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ShopRite Markets audience is Mid-Range Grocery Shoppers.

Interest Composition Index
Mid-Range Grocery Shoppers 11.23% 4.89x
Northeastern Voters 10.70% 4.73x
New York Mets Fans 6.89% 3.27x
Cable TV Shoppers 7.39% 3.24x
Christmas Celebration Researchers 8.24% 3.22x
New York Rangers Fans 6.54% 3.09x
New York Trip Planners 7.77% 2.92x
Stay-at-Home Parents 7.64% 2.89x
North East State Fair Visitors 6.70% 2.69x
Chocolate Lovers 5.91% 2.68x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Interest attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ShopRite Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ShopRite Markets audience is Uniqlo.

Location Composition Index
Uniqlo 3.90% 11.80x
LL Bean 1.43% 10.92x
Calvin Klein 0.94% 10.85x
Supreme 0.23% 10.51x
Club Monaco 2.30% 9.76x
Intermix 1.34% 8.53x
Zara 4.11% 8.25x
Everlane 0.20% 8.24x
Ann Taylor 3.68% 8.07x
Dressbarn 7.21% 7.92x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Location attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ShopRite Markets audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 4.25% 13.41x
Hudson Valley New York Media 3.99% 10.04x
New Jersey News Cluster 16.58% 8.69x
New York City Family & Activity Cluster 5.91% 8.30x
Philadelphia Cluster 5.50% 6.59x
Delaware Cluster 1.51% 5.58x
Concert Posters 0.09% 4.60x
Northeast Pennsylvania Cluster 2.61% 3.72x
Chemicals 0.06% 3.61x
Pool Cleaning 0.19% 3.53x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Content Affinity attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ShopRite Markets audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female