Dstillery Audiences

SHOPRITE MARKETS

Audience Size: 162.8 Thousand Devices

Explore the ShopRite Markets Audience

Below you'll find more information about the ShopRite Markets audience, broken down in different categories based on their digital and physical behaviors. These are 162.8 thousand unique devices whose actions qualify for the ShopRite Markets audience.

Dstillery Crafted Audiences

INTERESTS

The ShopRite Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ShopRite Markets audience is Mid-Range Grocery Shoppers.

Interest Composition Index
Mid-Range Grocery Shoppers 9.01% 5.92x
Northeastern Voters 8.59% 5.80x
New York City Events Researchers 4.39% 4.97x
New York Trip Planners 6.19% 4.31x
Stay-at-Home Parents 7.21% 4.24x
New York Rangers Fans 6.43% 4.11x
Ballet Enthusiasts 5.05% 3.86x
New York Mets Fans 5.23% 3.78x
Philadelphia Trip Planners 3.00% 3.70x
Sunglasses Shoppers 1.69% 3.67x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Interest attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ShopRite Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ShopRite Markets audience is Levi Strauss.

Location Composition Index
Levi Strauss 0.08% 4.56x
LL Bean 1.00% 4.45x
Club Monaco 0.70% 3.78x
Uniqlo 0.81% 3.23x
Calvin Klein 0.23% 3.21x
Zara 1.37% 3.12x
Ann Taylor 1.62% 3.04x
Armani 1.13% 2.54x
Topshop 0.09% 2.46x
Charlotte Russe 0.60% 2.37x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Location attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ShopRite Markets audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 2.82% 15.37x
New York City Family & Activity Cluster 6.73% 10.49x
Hudson Valley New York Media 3.19% 10.42x
New Jersey News Cluster 14.24% 7.93x
Philadelphia Cluster 6.13% 7.84x
New England & Ivy League Sports 0.24% 6.47x
Medical Diagnostics 0.24% 6.05x
Smart Travel 0.18% 5.67x
RPG Games 0.30% 5.21x
Parenting Blogs 0.18% 4.77x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Content Affinity attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ShopRite Markets audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female