Dstillery Audiences

SHOPRITE MARKETS

Audience Size: 125.9 Thousand Devices

Explore the ShopRite Markets Audience

Below you'll find more information about the ShopRite Markets audience, broken down in different categories based on their digital and physical behaviors. These are 125.9 thousand unique devices whose actions qualify for the ShopRite Markets audience.

Dstillery Crafted Audiences

INTERESTS

The ShopRite Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ShopRite Markets audience is Mid-Range Grocery Shoppers.

Interest Composition Index
Mid-Range Grocery Shoppers 4.76% 3.71x
Northeastern Voters 3.94% 3.58x
New York Mets Fans 3.46% 3.27x
Stay-at-Home Parents 3.98% 3.00x
New York Rangers Fans 2.89% 2.93x
New York Giants Fans 2.86% 2.83x
New York Trip Planners 3.75% 2.82x
Philadelphia Trip Planners 2.31% 2.79x
Philadelphia Phillies Fans 3.28% 2.65x
Aquarium Trip Planners 3.36% 2.61x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Interest attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ShopRite Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ShopRite Markets audience is Club Monaco.

Location Composition Index
Club Monaco 1.60% 17.64x
Zara 2.37% 14.40x
Saint Laurent Paris 0.78% 13.80x
LL Bean 0.61% 12.92x
Free People 1.42% 12.67x
Calvin Klein 0.86% 12.16x
Ann Taylor 1.35% 12.10x
Uniqlo 0.92% 11.77x
H&M 2.65% 10.91x
Dressbarn 3.23% 10.81x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Location attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ShopRite Markets audience is New Jersey News Cluster.

Content Affinity Composition Index
New Jersey News Cluster 11.87% 10.29x
New Jersey Travel Location Cluster 2.95% 8.67x
New York City Family & Activity Cluster 3.75% 8.07x
Hudson Valley New York Media 1.83% 7.44x
Philadelphia Cluster 3.50% 6.35x
New York City Education & News Cluster 1.40% 3.30x
Caribbean Cluster 0.37% 3.20x
Northeast Pennsylvania Cluster 1.53% 3.14x
Delaware Cluster 0.54% 2.89x
Connecticut News 2.45% 2.73x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Content Affinity attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ShopRite Markets audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female