Dstillery Audiences

SHOPRITE MARKETS

Audience Size: 124.3 Thousand Devices

Explore the ShopRite Markets Audience

Below you'll find more information about the ShopRite Markets audience, broken down in different categories based on their digital and physical behaviors. These are 124.3 thousand unique devices whose actions qualify for the ShopRite Markets audience.

Dstillery Crafted Audiences

INTERESTS

The ShopRite Markets audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the ShopRite Markets audience is Mid-Range Grocery Shoppers.

Interest Composition Index
Mid-Range Grocery Shoppers 9.76% 5.82x
Northeastern Voters 8.70% 5.62x
New York City Events Researchers 5.45% 5.22x
New York Mets Fans 7.26% 4.70x
New York Trip Planners 6.43% 4.23x
Stay-at-Home Parents 7.79% 4.18x
New York Rangers Fans 6.51% 3.96x
Ballet Enthusiasts 5.14% 3.82x
Sunglasses Shoppers 1.69% 3.67x
School Closings Updates Readers 2.04% 3.51x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Interest attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The ShopRite Markets audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the ShopRite Markets audience is Everlane.

Location Composition Index
Everlane 0.03% 5.85x
Levi Strauss 0.08% 4.56x
LL Bean 0.56% 3.80x
Uniqlo 0.56% 3.43x
Club Monaco 0.40% 3.34x
Ann Taylor 1.03% 3.17x
Zara 0.83% 2.92x
Calvin Klein 0.13% 2.85x
Dressbarn 4.16% 2.68x
Brooks Brothers 1.48% 2.57x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Location attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the ShopRite Markets audience is New Jersey Travel Location Cluster.

Content Affinity Composition Index
New Jersey Travel Location Cluster 2.50% 13.86x
Hudson Valley New York Media 2.50% 9.32x
New York City Family & Activity Cluster 7.03% 9.28x
New Jersey News Cluster 16.26% 8.63x
Caribbean Vacation 0.45% 7.48x
Philadelphia Cluster 5.98% 6.69x
New York City Real Estate Research Cluster 1.13% 4.83x
Delaware Cluster 1.13% 4.72x
Northeast Pennsylvania Cluster 2.65% 3.91x
Online Mini Game Players 0.15% 3.85x
Composition Percentage: The overlap percentage between the ShopRite Markets audience and the Content Affinity attribute.
Index: A comparison of the ShopRite Markets audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The ShopRite Markets audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male