Dstillery Audiences

SIZZLER

Audience Size: 71.8 Thousand Devices

Explore the Sizzler Audience

Below you'll find more information about the Sizzler audience, broken down in different categories based on their digital and physical behaviors. These are 71.8 thousand unique devices whose actions qualify for the Sizzler audience.

Dstillery Crafted Audiences

INTERESTS

The Sizzler audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sizzler audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 15.76% 8.67x
Oregon Ducks Fans 7.88% 7.56x
Mood Lifters Researchers 2.42% 7.33x
Oregon County and Local Fair Visitors 12.73% 5.54x
Eco-Conscious Consumers 2.42% 4.98x
Online Grammar Tool Users 2.42% 4.65x
Food Bank Researchers 3.03% 4.46x
Thrift Store Shoppers 4.85% 4.35x
Streaming British TV Users 4.24% 4.25x
Ride Share Drivers 6.67% 4.12x
Composition Percentage: The overlap percentage between the Sizzler audience and the Interest attribute.
Index: A comparison of the Sizzler audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sizzler audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sizzler audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.96% 12.18x
Joe's Jeans 0.22% 11.71x
Uniqlo 1.07% 9.43x
Abercrombie & Fitch 0.75% 8.14x
Topshop 0.12% 7.35x
REI 1.89% 6.54x
Calvin Klein 0.22% 6.41x
Forever 21 5.61% 5.96x
Zumiez 7.82% 5.86x
H&M 4.80% 5.44x
Composition Percentage: The overlap percentage between the Sizzler audience and the Location attribute.
Index: A comparison of the Sizzler audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sizzler audience is Oregon News.

Content Affinity Composition Index
Oregon News 14.55% 11.21x
Utah Cluster 3.03% 7.40x
Idaho Cluster 2.42% 7.21x
Film Production 0.33% 4.67x
Recreational Vehicles 2.42% 4.00x
Spain News - Madrid & Seville 0.75% 3.81x
Cuba & Mexico Media 0.12% 3.79x
Baby Names 1.21% 3.74x
Apple Blogs & Hacks 0.75% 3.65x
Assorted Topics (Family, Household Wellness, The Beach) 1.82% 3.62x
Composition Percentage: The overlap percentage between the Sizzler audience and the Content Affinity attribute.
Index: A comparison of the Sizzler audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sizzler audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female