Dstillery Audiences

SIZZLER

Audience Size: 57.2 Thousand Devices

Explore the Sizzler Audience

Below you'll find more information about the Sizzler audience, broken down in different categories based on their digital and physical behaviors. These are 57.2 thousand unique devices whose actions qualify for the Sizzler audience.

Dstillery Crafted Audiences

INTERESTS

The Sizzler audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sizzler audience is Food Bank Researchers.

Interest Composition Index
Food Bank Researchers 5.64% 7.47x
Oregon Ducks Fans 8.15% 5.89x
Oregon Trip Planners 12.23% 5.75x
Medical Science Researchers 6.06% 4.71x
Oregon County and Local Fair Visitors 10.97% 4.17x
Montana and Idaho Trip Planners 7.84% 3.66x
Portland Trail Blazers Fans 6.90% 3.60x
Washington Skiers and Snowboarders 7.52% 3.59x
Washington County and Local Fair Visitors 9.09% 3.51x
Doctors 4.55% 3.26x
Composition Percentage: The overlap percentage between the Sizzler audience and the Interest attribute.
Index: A comparison of the Sizzler audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sizzler audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sizzler audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.24% 6.45x
Charlotte Russe 0.27% 4.79x
Uniqlo 0.27% 4.55x
REI 0.55% 3.97x
Abercrombie & Fitch 0.15% 3.62x
The North Face 0.43% 3.59x
Eddie Bauer 1.00% 3.51x
Forever 21 1.49% 3.47x
Zumiez 2.01% 3.41x
American Apparel 0.36% 3.22x
Composition Percentage: The overlap percentage between the Sizzler audience and the Location attribute.
Index: A comparison of the Sizzler audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sizzler audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 5.33% 12.85x
Utah Cluster 6.27% 11.06x
Oregon News 12.85% 7.32x
Pacific Northwest Sports & News Cluster 2.19% 6.50x
Korea Cluster 0.33% 4.98x
High-End Audio 0.94% 4.69x
Film Production 0.33% 4.67x
Routers, Switches & Networking 0.94% 3.96x
Cuba & Mexico Media 0.12% 3.79x
Hawaii News 1.25% 3.74x
Composition Percentage: The overlap percentage between the Sizzler audience and the Content Affinity attribute.
Index: A comparison of the Sizzler audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sizzler audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male