Dstillery Audiences

SIZZLER

Audience Size: 26.3 Thousand Devices

Explore the Sizzler Audience

Below you'll find more information about the Sizzler audience, broken down in different categories based on their digital and physical behaviors. These are 26.3 thousand unique devices whose actions qualify for the Sizzler audience.

Dstillery Crafted Audiences

INTERESTS

The Sizzler audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sizzler audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 12.34% 7.01x
Food Bank Researchers 3.83% 6.09x
Fall/Winter 2021 High-End Fashion Brands Content Readers 1.68% 5.66x
Oregon Ducks Fans 3.83% 4.82x
Oregon County and Local Fair Visitors 10.21% 4.17x
Mood Lifters Researchers 1.28% 3.76x
Cooking Show Fans 2.88% 3.52x
Gin Enthusiasts 1.28% 3.47x
Hawaii Trip Planners 2.55% 3.38x
Home Cleaning Researchers 2.79% 3.14x
Composition Percentage: The overlap percentage between the Sizzler audience and the Interest attribute.
Index: A comparison of the Sizzler audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sizzler audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sizzler audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.53% 16.75x
REI 0.89% 9.14x
Uniqlo 0.36% 6.82x
Forever 21 1.60% 5.48x
Eddie Bauer 1.00% 5.18x
Zara 0.46% 4.80x
Lane Bryant 1.85% 4.76x
Kate Spade 0.57% 4.65x
Zumiez 3.13% 4.58x
Victoria's Secret 3.35% 4.41x
Composition Percentage: The overlap percentage between the Sizzler audience and the Location attribute.
Index: A comparison of the Sizzler audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sizzler audience is Oregon News.

Content Affinity Composition Index
Oregon News 12.77% 12.93x
Utah Cluster 4.26% 12.68x
Northern California Cluster 1.28% 4.86x
Film Production 0.33% 4.67x
San Francisco Bay Area Cluster 1.68% 4.52x
Idaho Cluster 1.28% 4.23x
Car Enthusiasts 1.28% 4.20x
Magic & Games 1.70% 3.89x
Spain News - Madrid & Seville 0.75% 3.81x
Gun Enthusiast - Hunting & Self Defense 0.85% 3.80x
Composition Percentage: The overlap percentage between the Sizzler audience and the Content Affinity attribute.
Index: A comparison of the Sizzler audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sizzler audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male