Explore the Snap Fitness Audience
Below you'll find more information about the Snap Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 101 thousand unique devices whose actions qualify for the Snap Fitness audience.
INTERESTS
The Snap Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Snap Fitness audience is Minnesota Vikings Fans.
| Interest | Composition | Index |
| Minnesota Vikings Fans | 7.18% | 3.54x |
| Minnesota County and Local Fair Visitors | 8.62% | 3.19x |
| Ivy League College Researchers | 0.33% | 2.85x |
| Harvard University Fans | 0.55% | 2.68x |
| Sunglasses Shoppers | 1.19% | 2.66x |
| Orthodontics Researchers | 0.66% | 2.61x |
| Work Comes First Travelers | 0.21% | 2.51x |
| Women’s Lifestyle Blogs Researchers | 0.44% | 2.45x |
| Restaurant Supply Shoppers | 0.22% | 2.28x |
| Wellness Enthusiasts | 0.22% | 2.25x |
Composition Percentage:
The overlap percentage between the Snap Fitness audience and the Interest attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
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APPAREL RETAILERS
The Snap Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Snap Fitness audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.54% | 9.95x |
| The North Face | 0.36% | 6.04x |
| Eddie Bauer | 0.48% | 5.59x |
| Club Monaco | 0.15% | 5.49x |
| Columbia | 0.34% | 5.41x |
| Banana Republic | 0.74% | 5.36x |
| Kate Spade | 0.24% | 4.82x |
| Chicos | 1.51% | 4.81x |
| Maurices | 2.95% | 4.74x |
| Calvin Klein | 0.13% | 4.62x |
Composition Percentage:
The overlap percentage between the Snap Fitness audience and the Location attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Snap Fitness audience is Minnesota Local News Cluster.
| Content Affinity | Composition | Index |
| Minnesota Local News Cluster | 7.40% | 6.74x |
| Wedding Planning | 0.55% | 3.65x |
| Tiny & Modular Home Researchers | 0.30% | 3.62x |
| Pacific Northwest Sports & News Cluster | 0.42% | 3.61x |
| Healthcare - Doctors & Diagnosis | 0.08% | 3.56x |
| Woodwork | 0.22% | 3.50x |
| Science Education & Resources | 0.22% | 3.48x |
| Central California Cluster | 0.14% | 3.40x |
| Dial-Up Internet | 0.44% | 3.28x |
| Parenting Blogs | 0.19% | 3.27x |
Composition Percentage:
The overlap percentage between the Snap Fitness audience and the Content Affinity attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
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DEMOGRAPHICS
The Snap Fitness audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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