Explore the Snap Fitness Audience
Below you'll find more information about the Snap Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 909.8 thousand unique devices whose actions qualify for the Snap Fitness audience.
INTERESTS
The Snap Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Snap Fitness audience is Minnesota Twins Fans.
| Interest | Composition | Index |
| Minnesota Twins Fans | 4.42% | 3.60x |
| Minnesota Vikings Fans | 2.74% | 2.59x |
| Texas Energy Providers | 3.35% | 2.30x |
| Green Bay Packers Fans | 2.88% | 2.24x |
| Midwestern Voters | 2.74% | 2.23x |
| Animal Humane Society Helpers | 3.25% | 2.23x |
| Rapid City Trip Planners | 2.37% | 2.09x |
| Minnesota Timberwolves Fans | 2.29% | 1.85x |
| Softball Enthusiasts | 2.58% | 1.85x |
| Countdown to the Beach Travelers | 0.01% | 1.64x |
Composition Percentage:
The overlap percentage between the Snap Fitness audience and the Interest attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
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APPAREL RETAILERS
The Snap Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Snap Fitness audience is Columbia.
| Location | Composition | Index |
| Columbia | 1.51% | 6.89x |
| Eddie Bauer | 2.14% | 6.79x |
| Carhartt | 7.58% | 5.61x |
| Chicos | 4.26% | 5.29x |
| Buckle | 3.44% | 5.21x |
| Free People | 1.67% | 4.79x |
| Calvin Klein | 0.53% | 4.79x |
| The North Face | 1.63% | 4.76x |
| Express Outlets | 0.63% | 4.53x |
| Gymboree | 2.48% | 4.53x |
Composition Percentage:
The overlap percentage between the Snap Fitness audience and the Location attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Snap Fitness audience is Minnesota Community Business Cluster.
| Content Affinity | Composition | Index |
| Minnesota Community Business Cluster | 3.11% | 8.83x |
| Handyman Tools | 0.01% | 8.22x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.02% | 8.04x |
| Minnesota Local News Cluster | 9.29% | 6.78x |
| Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.02% | 4.97x |
| Rural Living | 0.03% | 4.95x |
| Local & Travel England - Northern England | 0.03% | 4.58x |
| Quinceanera Planning | 0.01% | 3.99x |
| ISPs & Local Services | 0.01% | 3.76x |
| Environmentally Friendly Cars | 0.02% | 3.63x |
Composition Percentage:
The overlap percentage between the Snap Fitness audience and the Content Affinity attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
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DEMOGRAPHICS
The Snap Fitness audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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