Dstillery Audiences

SNAP FITNESS

Audience Size: 106.5 Thousand Devices

Explore the Snap Fitness Audience

Below you'll find more information about the Snap Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 106.5 thousand unique devices whose actions qualify for the Snap Fitness audience.

Dstillery Crafted Audiences

INTERESTS

The Snap Fitness audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Snap Fitness audience is Minnesota County and Local Fair Visitors.

Interest Composition Index
Minnesota County and Local Fair Visitors 12.84% 4.13x
Minnesota Twins Fans 7.57% 3.06x
Animal Humane Society Helpers 6.16% 2.67x
Louisiana Trip Planners 6.03% 2.16x
Minnesota Vikings Fans 4.75% 2.15x
Midwestern Voters 5.65% 2.10x
Texas Energy Providers 5.26% 2.01x
Gonzaga Bulldogs Fans 3.85% 1.87x
Ikea Enthusiasts 3.72% 1.83x
Jazz Music Fans 3.59% 1.81x
Composition Percentage: The overlap percentage between the Snap Fitness audience and the Interest attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Snap Fitness audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Snap Fitness audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.10% 6.84x
Eddie Bauer 1.44% 5.33x
REI 0.67% 5.18x
Columbia 0.33% 5.13x
Maurices 5.63% 5.11x
The North Face 0.49% 4.96x
Club Monaco 0.17% 4.88x
Express Outlets 0.45% 4.45x
Lane Bryant 2.45% 4.28x
Buckle 3.28% 4.22x
Composition Percentage: The overlap percentage between the Snap Fitness audience and the Location attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Snap Fitness audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 0.90% 13.50x
Calendar & Holidays 0.51% 5.45x
Minnesota Local News Cluster 12.45% 5.28x
Private Aviation 0.51% 4.46x
Quinceanera Planning 0.01% 3.99x
Low Budget Shoppers 0.18% 3.86x
Sewing, Embroidery & Quilting 0.26% 3.80x
New Parents 0.39% 3.76x
Book Publishers 0.11% 3.57x
Smart Travel 0.26% 3.55x
Composition Percentage: The overlap percentage between the Snap Fitness audience and the Content Affinity attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Snap Fitness audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male