Explore the Snap Fitness Audience
Below you'll find more information about the Snap Fitness audience, broken down in different categories based on their digital and physical behaviors. These are 923.8 thousand unique devices whose actions qualify for the Snap Fitness audience.
INTERESTS
The Snap Fitness audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Snap Fitness audience is Minnesota Twins Fans.
| Interest | Composition | Index |
| Minnesota Twins Fans | 6.27% | 3.00x |
| Minnesota Vikings Fans | 4.23% | 2.12x |
| Midwestern Voters | 4.23% | 1.96x |
| Wisconsin County and Local Fair Visitors | 4.74% | 1.93x |
| Animal Humane Society Helpers | 4.56% | 1.93x |
| Green Bay Packers Fans | 4.33% | 1.87x |
| Oregon County and Local Fair Visitors | 4.13% | 1.84x |
| Minnesota Timberwolves Fans | 4.09% | 1.83x |
| Texas Energy Providers | 4.50% | 1.79x |
| Iowa County and Local Fair Visitors | 3.98% | 1.78x |
Composition Percentage:
The overlap percentage between the Snap Fitness audience and the Interest attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
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APPAREL RETAILERS
The Snap Fitness audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Snap Fitness audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 0.67% | 6.37x |
| Eddie Bauer | 2.58% | 6.04x |
| Columbia | 1.51% | 5.80x |
| Calvin Klein | 0.44% | 4.93x |
| Buckle | 4.78% | 4.86x |
| Chicos | 4.49% | 4.76x |
| Free People | 1.69% | 4.49x |
| Levi Strauss | 1.46% | 4.17x |
| The North Face | 1.44% | 4.16x |
| Lane Bryant | 3.69% | 4.08x |
Composition Percentage:
The overlap percentage between the Snap Fitness audience and the Location attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Snap Fitness audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.01% | 10.05x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.02% | 8.04x |
| Minnesota Community Business Cluster | 2.83% | 7.65x |
| Minnesota Local News Cluster | 8.69% | 5.77x |
| Assorted Topics (Animals, Clothing, Events, Education) | 0.01% | 4.14x |
| Quinceanera Planning | 0.01% | 3.99x |
| ISPs & Local Services | 0.01% | 3.76x |
| Scientology | 0.03% | 3.48x |
| Rural Living | 0.02% | 3.46x |
| Survival Guides | 0.05% | 3.30x |
Composition Percentage:
The overlap percentage between the Snap Fitness audience and the Content Affinity attribute.
Index: A comparison of the Snap Fitness audience to the internet population.
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DEMOGRAPHICS
The Snap Fitness audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female
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