Dstillery Audiences

SONIC DRIVE IN

Audience Size: 1.2 Million Devices

Explore the Sonic Drive In Audience

Below you'll find more information about the Sonic Drive In audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Sonic Drive In audience.

Dstillery Crafted Audiences

INTERESTS

The Sonic Drive In audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sonic Drive In audience is South State Fair Visitors.

Interest Composition Index
South State Fair Visitors 7.65% 2.64x
Southern Central Voters 6.04% 2.42x
Texas State Fairs 5.82% 2.24x
Texas Longhorn Fans 4.98% 2.18x
AT&T Wireless Customers 0.08% 2.13x
Arkansas Razorbacks Fans 4.80% 2.05x
Kansas City Trip Planners 5.20% 2.00x
Texas County and Local Fair Visitors 4.90% 2.00x
Dallas Cowboys Fans 4.66% 1.98x
Texas Energy Providers 4.55% 1.94x
Composition Percentage: The overlap percentage between the Sonic Drive In audience and the Interest attribute.
Index: A comparison of the Sonic Drive In audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sonic Drive In audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sonic Drive In audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.03% 9.88x
Belk 1.31% 4.55x
Buckle 3.67% 4.13x
Maurices 5.75% 4.01x
Lane Bryant 3.10% 3.90x
Express Outlets 0.52% 3.57x
Carhartt 33.50% 3.47x
The Childrens Place 4.27% 3.35x
Victoria's Secret 4.36% 3.23x
Aeropostale 2.64% 3.21x
Composition Percentage: The overlap percentage between the Sonic Drive In audience and the Location attribute.
Index: A comparison of the Sonic Drive In audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sonic Drive In audience is Airsoft & Paintball Equipment.

Content Affinity Composition Index
Airsoft & Paintball Equipment 0.03% 5.06x
Art News & Products 0.03% 3.76x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.02% 3.56x
East Texas Cluster 0.96% 3.51x
Arkansas News 2.23% 3.47x
Reproductive Health 0.03% 3.46x
Flower Shopping 0.02% 3.37x
Texas News Cluster 1.24% 3.29x
Paper & Packaging 0.02% 3.24x
Northern Texas Cluster 2.73% 3.23x
Composition Percentage: The overlap percentage between the Sonic Drive In audience and the Content Affinity attribute.
Index: A comparison of the Sonic Drive In audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sonic Drive In audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female