Dstillery Audiences

SONIC DRIVE IN

Audience Size: 2.1 Million Devices

Explore the Sonic Drive In Audience

Below you'll find more information about the Sonic Drive In audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Sonic Drive In audience.

Dstillery Crafted Audiences

INTERESTS

The Sonic Drive In audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sonic Drive In audience is South State Fair Visitors.

Interest Composition Index
South State Fair Visitors 9.77% 2.61x
Southern Central Voters 6.61% 2.22x
Texas State Fairs 7.30% 2.20x
AT&T Wireless Customers 0.08% 2.13x
Arkansas Razorbacks Fans 5.67% 2.00x
Texas Energy Providers 5.48% 1.99x
Texas County and Local Fair Visitors 6.18% 1.92x
Kansas City Trip Planners 5.96% 1.91x
Texas Longhorn Fans 4.88% 1.90x
North Midwest State Fair Visitors 6.07% 1.89x
Composition Percentage: The overlap percentage between the Sonic Drive In audience and the Interest attribute.
Index: A comparison of the Sonic Drive In audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sonic Drive In audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sonic Drive In audience is Belk.

Location Composition Index
Belk 0.57% 2.63x
Maurices 2.62% 2.48x
Buckle 1.66% 2.39x
Lane Bryant 1.18% 2.14x
Carhartt 14.97% 2.14x
The Childrens Place 1.90% 2.02x
Express Outlets 0.21% 2.01x
Victoria's Secret 1.97% 1.89x
Journeys 1.84% 1.84x
Zumiez 0.96% 1.79x
Composition Percentage: The overlap percentage between the Sonic Drive In audience and the Location attribute.
Index: A comparison of the Sonic Drive In audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sonic Drive In audience is Online Media Converters.

Content Affinity Composition Index
Online Media Converters 0.06% 4.69x
Sports - Golf, Hunting, Fishing 0.02% 4.52x
Healthy Eating Researchers 0.05% 3.61x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.02% 3.39x
Arkansas News 3.26% 3.39x
East Texas Cluster 1.25% 3.34x
Paper & Packaging 0.02% 3.24x
Foreign Language Education 0.03% 3.13x
Philanthropy - Nonprofits 0.01% 3.01x
Memphis News 0.37% 2.91x
Composition Percentage: The overlap percentage between the Sonic Drive In audience and the Content Affinity attribute.
Index: A comparison of the Sonic Drive In audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sonic Drive In audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female