Dstillery Audiences

SONIC DRIVE IN

Audience Size: 1.8 Million Devices

Explore the Sonic Drive In Audience

Below you'll find more information about the Sonic Drive In audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Sonic Drive In audience.

Dstillery Crafted Audiences

INTERESTS

The Sonic Drive In audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sonic Drive In audience is South State Fair Visitors.

Interest Composition Index
South State Fair Visitors 8.26% 3.29x
Southern Central Voters 5.44% 2.83x
Texas State Fairs 6.04% 2.69x
Texas County and Local Fair Visitors 5.19% 2.46x
Arkansas Razorbacks Fans 4.80% 2.45x
Texas Trip Planners 5.51% 2.36x
North Midwest State Fair Visitors 4.90% 2.23x
Dallas Cowboys Fans 4.47% 2.20x
Texas Energy Providers 4.37% 2.14x
Oklahoma Sooners Fans 4.51% 2.14x
Composition Percentage: The overlap percentage between the Sonic Drive In audience and the Interest attribute.
Index: A comparison of the Sonic Drive In audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sonic Drive In audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sonic Drive In audience is Belk.

Location Composition Index
Belk 1.50% 5.96x
Buckle 5.56% 4.90x
Lane Bryant 3.85% 4.05x
Express Outlets 0.83% 4.02x
Charlotte Russe 3.49% 3.79x
Aeropostale 4.19% 3.63x
Carhartt 1.33% 3.50x
Journeys 3.92% 3.48x
The Childrens Place 6.07% 3.47x
Dressbarn 3.24% 3.44x
Composition Percentage: The overlap percentage between the Sonic Drive In audience and the Location attribute.
Index: A comparison of the Sonic Drive In audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sonic Drive In audience is Flags & Trump.

Content Affinity Composition Index
Flags & Trump 0.02% 5.18x
Arkansas News 2.31% 4.62x
East Texas Cluster 0.98% 4.22x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.02% 3.82x
Northern Texas Cluster 2.28% 3.44x
Scuba Diving 0.05% 3.41x
Texas News Cluster 2.06% 3.35x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.03% 3.19x
Missouri Travel & Outdoors Cluster 1.44% 3.04x
Austin Cluster 1.58% 2.88x
Composition Percentage: The overlap percentage between the Sonic Drive In audience and the Content Affinity attribute.
Index: A comparison of the Sonic Drive In audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sonic Drive In audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female