Dstillery Audiences

SOTHEBYS REAL ESTATE

Audience Size: 16.5 Thousand Devices

Explore the Sothebys Real Estate Audience

Below you'll find more information about the Sothebys Real Estate audience, broken down in different categories based on their digital and physical behaviors. These are 16.5 thousand unique devices whose actions qualify for the Sothebys Real Estate audience.

Dstillery Crafted Audiences

INTERESTS

The Sothebys Real Estate audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sothebys Real Estate audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.21% 3.25x
Cape Cod News Readers 5.37% 3.17x
Canada Trip Planners 4.17% 3.13x
Oregon Trip Planners 6.26% 3.11x
North East State Fair Visitors 6.56% 2.98x
UConn Huskies Fans 4.92% 2.96x
School Closings Updates Readers 2.53% 2.90x
Oregon Ducks Fans 4.77% 2.89x
Washington Skiers and Snowboarders 5.66% 2.78x
Vermont Trip Planners 4.92% 2.72x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Interest attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sothebys Real Estate audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sothebys Real Estate audience is Patagonia.

Location Composition Index
Patagonia 2.38% 43.86x
The North Face 2.34% 26.70x
LL Bean 0.99% 24.60x
Club Monaco 0.50% 18.39x
Talbots 6.95% 15.73x
Free People 1.94% 15.34x
REI 2.32% 14.82x
Lululemon 2.65% 11.36x
Columbia 0.84% 11.22x
Chicos 6.87% 11.04x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Location attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sothebys Real Estate audience is Rhode Island Cluster.

Content Affinity Composition Index
Rhode Island Cluster 2.83% 6.95x
New England Universities 0.89% 5.00x
Watches Retail 0.45% 4.79x
Furniture & Home Improvement 0.75% 4.74x
Pacific Northwest Sports & News Cluster 2.38% 4.73x
Music Production 0.60% 4.53x
Beer, Wine & Alcohol 0.60% 3.98x
Bags & Luggage 0.30% 3.98x
Custom Gifts 0.30% 3.93x
Yard Structures 0.33% 3.91x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Content Affinity attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sothebys Real Estate audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male