Dstillery Audiences

SOTHEBYS REAL ESTATE

Audience Size: 870 Thousand Devices

Explore the Sothebys Real Estate Audience

Below you'll find more information about the Sothebys Real Estate audience, broken down in different categories based on their digital and physical behaviors. These are 870 thousand unique devices whose actions qualify for the Sothebys Real Estate audience.

Dstillery Crafted Audiences

INTERESTS

The Sothebys Real Estate audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sothebys Real Estate audience is Oregon Ducks Fans.

Interest Composition Index
Oregon Ducks Fans 3.22% 3.38x
Oregon Trip Planners 4.22% 3.37x
Western Canada Skiers and Snowboarders 3.11% 2.29x
Montana and Idaho Trip Planners 2.60% 2.15x
Washington Skiers and Snowboarders 3.16% 2.10x
Seattle Trip Planners 3.28% 1.96x
Seattle Seahawks Fans 2.70% 1.95x
Work Comes First Travelers 0.02% 1.86x
Cape Cod News Readers 2.68% 1.85x
Ski House Second Home Owners 2.25% 1.84x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Interest attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sothebys Real Estate audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sothebys Real Estate audience is Intermix.

Location Composition Index
Intermix 2.25% 17.06x
Patagonia 3.29% 13.03x
Lorna Jane 1.04% 12.98x
Club Monaco 2.23% 12.68x
Ralph Lauren 2.44% 12.27x
LL Bean 1.04% 12.14x
Tommy Bahama 4.76% 12.10x
The North Face 4.15% 12.06x
Bonobos 2.01% 11.70x
Free People 3.91% 11.23x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Location attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sothebys Real Estate audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.05% 24.14x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 13.22x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.02% 7.07x
Local & Travel England - North Midlands 0.02% 6.23x
Fashion & Cosmetics 0.02% 5.82x
Content Streamers & Downloaders 0.03% 5.18x
England Tourism 0.02% 4.73x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.05% 4.14x
Tattoos & Costumes 0.06% 4.00x
Oregon News 5.25% 3.97x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Content Affinity attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sothebys Real Estate audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male