Dstillery Audiences

SOTHEBYS REAL ESTATE

Audience Size: 193.2 Thousand Devices

Explore the Sothebys Real Estate Audience

Below you'll find more information about the Sothebys Real Estate audience, broken down in different categories based on their digital and physical behaviors. These are 193.2 thousand unique devices whose actions qualify for the Sothebys Real Estate audience.

Dstillery Crafted Audiences

INTERESTS

The Sothebys Real Estate audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sothebys Real Estate audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 2.13% 3.92x
Food Bank Researchers 2.13% 3.38x
Cape Cod News Readers 3.47% 3.27x
AT&T Wireless Customers 0.21% 3.25x
Vermont Trip Planners 3.73% 3.05x
Canoeing and Kayaking Enthusiasts 5.33% 3.03x
North East State Fair Visitors 5.73% 3.02x
Telemedicine Content Readers 1.33% 2.89x
Harvard University Fans 3.07% 2.66x
Elite Cycling Gear Shoppers 3.33% 2.57x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Interest attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sothebys Real Estate audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sothebys Real Estate audience is Patagonia.

Location Composition Index
Patagonia 3.62% 21.42x
LL Bean 2.30% 12.56x
The North Face 4.17% 10.65x
REI 4.03% 8.70x
Club Monaco 1.24% 8.31x
Free People 4.85% 7.97x
Bonobos 1.64% 7.20x
Intermix 0.53% 6.79x
Lululemon 6.91% 6.47x
Supreme 0.05% 6.38x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Location attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sothebys Real Estate audience is Maine Cluster.

Content Affinity Composition Index
Maine Cluster 2.67% 6.90x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 2.40% 6.30x
Tahoe & Reno Tourism 0.67% 6.28x
Rhode Island Cluster 1.47% 5.85x
Vermont Cluster 0.40% 5.85x
Home Furnishings 0.28% 5.70x
Car Keys, Locks & Remotes 0.46% 5.18x
New Hampshire News 0.93% 4.13x
Legal Information Research Cluster 0.40% 4.01x
Motorcycle Racing Researchers 0.19% 3.93x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Content Affinity attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sothebys Real Estate audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male