Dstillery Audiences

SOTHEBYS REAL ESTATE

Audience Size: 330.6 Thousand Devices

Explore the Sothebys Real Estate Audience

Below you'll find more information about the Sothebys Real Estate audience, broken down in different categories based on their digital and physical behaviors. These are 330.6 thousand unique devices whose actions qualify for the Sothebys Real Estate audience.

Dstillery Crafted Audiences

INTERESTS

The Sothebys Real Estate audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sothebys Real Estate audience is Western Canada Skiers and Snowboarders.

Interest Composition Index
Western Canada Skiers and Snowboarders 3.79% 2.80x
Washington Skiers and Snowboarders 5.68% 2.63x
Oregon Trip Planners 5.68% 2.63x
Burger Enthusiast 0.08% 2.60x
Aspen Skiers and Snowboarders 4.65% 2.45x
Canada Trip Planners 3.14% 2.38x
Oregon County and Local Fair Visitors 5.25% 2.35x
North West State Fair Visitors 5.47% 2.31x
Vermont Trip Planners 3.79% 2.29x
Seattle Trip Planners 5.81% 2.27x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Interest attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sothebys Real Estate audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sothebys Real Estate audience is Patagonia.

Location Composition Index
Patagonia 4.20% 22.02x
LL Bean 2.10% 16.48x
Free People 6.63% 14.70x
The North Face 5.45% 14.46x
Bonobos 3.82% 14.26x
Club Monaco 2.88% 13.02x
Intermix 1.68% 12.40x
REI 3.42% 11.58x
Ann Taylor 4.48% 11.01x
Lululemon 8.73% 10.94x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Location attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sothebys Real Estate audience is Assorted Topics (Internet Slang, Hoaxes, Photography).

Content Affinity Composition Index
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.13% 5.39x
Maine Cluster 2.32% 5.24x
Winter Sports & Gear 0.52% 5.05x
Retail Industry News 0.22% 4.67x
China Cluster 0.47% 4.27x
Tahoe & Reno Tourism 0.77% 4.10x
Local & Travel England - East Midlands 0.09% 3.90x
Social & Demographic Trends 0.17% 3.84x
Higher-End Fashion Brands 0.09% 3.74x
Assorted Topics (The Outdoors, Sports, Furniture, Travel) 1.64% 3.50x
Composition Percentage: The overlap percentage between the Sothebys Real Estate audience and the Content Affinity attribute.
Index: A comparison of the Sothebys Real Estate audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sothebys Real Estate audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female