Dstillery Audiences

SPORTS ARENAS

Audience Size: 1.7 Million Devices

Explore the Sports Arenas Audience

Below you'll find more information about the Sports Arenas audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Sports Arenas audience.

Dstillery Crafted Audiences

INTERESTS

The Sports Arenas audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports Arenas audience is Minnesota Twins Fans.

Interest Composition Index
Minnesota Twins Fans 2.86% 1.87x
Miami Marlins Fans 2.70% 1.64x
New York Mets Fans 2.51% 1.64x
Baseball Enthusiasts 2.74% 1.63x
Essential Oils Enthusiasts 0.18% 1.62x
New York Rangers Fans 2.57% 1.61x
MLB Fans 2.80% 1.58x
Daily Fantasy Sports Enthusiasts 3.17% 1.57x
Minnesota Timberwolves Fans 2.60% 1.57x
Brooklyn Nets Fans 2.63% 1.56x
Composition Percentage: The overlap percentage between the Sports Arenas audience and the Interest attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sports Arenas audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports Arenas audience is Topshop.

Location Composition Index
Topshop 0.42% 7.12x
Hugo Boss 3.56% 7.02x
Uniqlo 1.68% 6.91x
Everlane 0.13% 6.77x
Calvin Klein 0.64% 6.65x
Bonobos 1.39% 6.48x
Urban Outfitters 4.95% 6.42x
Supreme 0.19% 6.42x
Intermix 0.95% 6.32x
American Apparel 3.53% 6.14x
Composition Percentage: The overlap percentage between the Sports Arenas audience and the Location attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports Arenas audience is Minnesota Community Business Cluster.

Content Affinity Composition Index
Minnesota Community Business Cluster 1.32% 3.51x
As Seen On TV Products 0.02% 3.43x
Assorted Topics (Cooking, Games, Viral Media) 0.03% 3.14x
Illinois College Sports 0.10% 2.76x
Assorted Topics (Toys, T-Shirts, Volvos) 0.04% 2.61x
General Interest 0.03% 2.58x
Electronic Document Assembly 0.08% 2.46x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 2.39x
Minnesota Local News Cluster 3.38% 2.24x
Virginia Athletics 0.09% 2.20x
Composition Percentage: The overlap percentage between the Sports Arenas audience and the Content Affinity attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sports Arenas audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male