Dstillery Audiences

SPORTS ARENAS

Audience Size: 1.3 Million Devices

Explore the Sports Arenas Audience

Below you'll find more information about the Sports Arenas audience, broken down in different categories based on their digital and physical behaviors. These are 1.3 million unique devices whose actions qualify for the Sports Arenas audience.

Dstillery Crafted Audiences

INTERESTS

The Sports Arenas audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports Arenas audience is NHL Fans.

Interest Composition Index
NHL Fans 3.95% 2.15x
Baseball Enthusiasts 4.02% 2.10x
Basketball Enthusiasts 4.46% 2.09x
Professional Lacrosse Fans 5.02% 2.06x
ESPN Enthusiasts 3.85% 2.05x
Daily Fantasy Sports Enthusiasts 4.76% 2.04x
Brooklyn Nets Fans 3.83% 2.04x
New York Rangers Fans 3.90% 2.04x
Big East Fans 3.88% 2.03x
MLB Fans 3.69% 1.99x
Composition Percentage: The overlap percentage between the Sports Arenas audience and the Interest attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sports Arenas audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports Arenas audience is Supreme.

Location Composition Index
Supreme 0.20% 8.54x
Uniqlo 2.69% 8.42x
Calvin Klein 0.71% 8.36x
Topshop 0.72% 8.34x
Everlane 0.19% 7.80x
Intermix 1.25% 7.65x
Hugo Boss 5.24% 7.62x
American Apparel 4.45% 7.42x
Joe's Jeans 0.36% 7.41x
Bonobos 2.18% 7.36x
Composition Percentage: The overlap percentage between the Sports Arenas audience and the Location attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports Arenas audience is Winnipeg Canada News.

Content Affinity Composition Index
Winnipeg Canada News 0.06% 4.73x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.03% 4.09x
Assorted Topics (Cooking, Games, Viral Media) 0.02% 3.50x
Sports Apparel 0.09% 3.26x
Hockey 1.94% 3.23x
Canada Shopping - Kitchenware 0.03% 3.14x
Canadian Real Estate Researcher Cluster 0.02% 3.07x
Canadian Lifestyle 0.04% 3.06x
Illinois College Sports 0.07% 3.05x
Ontario Canada Cluster 0.02% 2.91x
Composition Percentage: The overlap percentage between the Sports Arenas audience and the Content Affinity attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sports Arenas audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male