Dstillery Audiences

SPORTS ARENAS

Audience Size: 2 Million Devices

Explore the Sports Arenas Audience

Below you'll find more information about the Sports Arenas audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Sports Arenas audience.

Dstillery Crafted Audiences

INTERESTS

The Sports Arenas audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sports Arenas audience is Minnesota Twins Fans.

Interest Composition Index
Minnesota Twins Fans 3.82% 2.05x
Iowa Hawkeyes Fans 3.12% 1.66x
Big East Fans 3.25% 1.61x
Houston Trip Planners 3.40% 1.60x
Fantasy Football Enthusiasts 3.23% 1.58x
Minnesota Vikings Fans 2.80% 1.57x
Houston Texans Fans 2.95% 1.57x
NCAA Fans 3.01% 1.56x
NCAA Football Fans 3.01% 1.55x
Daily Fantasy Sports Enthusiasts 3.56% 1.53x
Composition Percentage: The overlap percentage between the Sports Arenas audience and the Interest attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sports Arenas audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sports Arenas audience is Topshop.

Location Composition Index
Topshop 0.31% 6.40x
Urban Outfitters 5.65% 6.28x
Levi Strauss 1.30% 6.03x
Hugo Boss 3.40% 5.82x
Uniqlo 1.44% 5.80x
Intermix 0.88% 5.70x
Everlane 0.11% 5.61x
Zara 2.52% 5.58x
Bonobos 1.05% 5.56x
Calvin Klein 0.70% 5.37x
Composition Percentage: The overlap percentage between the Sports Arenas audience and the Location attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sports Arenas audience is Canada News.

Content Affinity Composition Index
Canada News 0.02% 17.91x
Fashion & Cosmetics 0.01% 4.30x
Minnesota Community Business Cluster 1.76% 3.89x
Active Lifestyle Enthusiasts 0.04% 3.40x
Franchising 0.09% 3.25x
Canada Shopping - Kitchenware 0.07% 3.23x
Assorted Topics (Television, Origami, Men's Health) 0.04% 3.09x
Home Printing 0.09% 2.98x
Survey Websites 0.02% 2.93x
General Interest 0.04% 2.90x
Composition Percentage: The overlap percentage between the Sports Arenas audience and the Content Affinity attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sports Arenas audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male