Explore the Sports Arenas Audience
Below you'll find more information about the Sports Arenas audience, broken down in different categories based on their digital and physical behaviors. These are 487.1 thousand unique devices whose actions qualify for the Sports Arenas audience.
INTERESTS
The Sports Arenas audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sports Arenas audience is T-Mobile Customers.
| Interest | Composition | Index |
| T-Mobile Customers | 0.19% | 3.83x |
| AT&T Wireless Customers | 0.13% | 3.45x |
| NHL Fans | 2.85% | 2.12x |
| Volleyball Enthusiasts | 5.24% | 2.12x |
| Fantasy Football Enthusiasts | 2.93% | 2.10x |
| NBA Fans | 2.89% | 2.05x |
| Essential Oils Enthusiasts | 0.09% | 2.00x |
| Swimming Enthusiasts | 2.24% | 1.96x |
| College Athletic Scholarships Researchers | 3.58% | 1.95x |
| Olympics Fans | 3.39% | 1.95x |
Composition Percentage:
The overlap percentage between the Sports Arenas audience and the Interest attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
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APPAREL RETAILERS
The Sports Arenas audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sports Arenas audience is Levi Strauss.
| Location | Composition | Index |
| Levi Strauss | 0.08% | 6.52x |
| Johnston and Murphy | 0.02% | 4.29x |
| Bonobos | 1.15% | 4.19x |
| American Apparel | 1.97% | 3.74x |
| Calvin Klein | 0.26% | 3.72x |
| Lululemon | 4.89% | 3.72x |
| Urban Outfitters | 3.67% | 3.60x |
| Club Monaco | 0.65% | 3.53x |
| Express Outlets | 1.86% | 3.47x |
| Coach | 4.99% | 3.38x |
Composition Percentage:
The overlap percentage between the Sports Arenas audience and the Location attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sports Arenas audience is US Soccer.
| Content Affinity | Composition | Index |
| US Soccer | 0.18% | 6.92x |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.11% | 4.33x |
| Beer, Wine & Alcohol | 0.11% | 4.15x |
| Caribbean Vacation | 0.25% | 4.08x |
| Career Cluster A | 0.11% | 3.84x |
| Men's Fashion Shopping | 0.02% | 3.73x |
| Southeast College Athletics | 0.25% | 3.68x |
| Canadian Universities | 0.02% | 3.67x |
| Smart Travel | 0.11% | 3.38x |
| School Curriculum | 0.18% | 3.38x |
Composition Percentage:
The overlap percentage between the Sports Arenas audience and the Content Affinity attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
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DEMOGRAPHICS
The Sports Arenas audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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