Explore the Sports Arenas Audience
Below you'll find more information about the Sports Arenas audience, broken down in different categories based on their digital and physical behaviors. These are 37.8 thousand unique devices whose actions qualify for the Sports Arenas audience.
INTERESTS
The Sports Arenas audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sports Arenas audience is T-Mobile Customers.
| Interest | Composition | Index |
| T-Mobile Customers | 0.19% | 3.83x |
| AT&T Wireless Customers | 0.13% | 3.45x |
| Pennsylvania County and Local Fair Visitors | 7.53% | 2.92x |
| Philadelphia Trip Planners | 3.92% | 2.90x |
| Basketball Enthusiasts | 6.33% | 2.89x |
| Mid-Range Grocery Shoppers | 5.72% | 2.66x |
| Houston Rockets Fans | 5.42% | 2.56x |
| Philadelphia 76ers Fans | 5.72% | 2.52x |
| NHL Fans | 4.52% | 2.44x |
| NBA Fans | 4.52% | 2.37x |
Composition Percentage:
The overlap percentage between the Sports Arenas audience and the Interest attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
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APPAREL RETAILERS
The Sports Arenas audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sports Arenas audience is Saint Laurent Paris.
| Location | Composition | Index |
| Saint Laurent Paris | 0.23% | 14.66x |
| Bonobos | 0.51% | 9.97x |
| Uniqlo | 0.42% | 9.53x |
| Armani | 0.76% | 9.40x |
| Lululemon | 1.90% | 8.64x |
| Urban Outfitters | 1.33% | 8.08x |
| Brooks Brothers | 1.53% | 8.02x |
| American Apparel | 0.68% | 7.54x |
| Hugo Boss | 1.02% | 7.00x |
| Madewell | 0.91% | 6.75x |
Composition Percentage:
The overlap percentage between the Sports Arenas audience and the Location attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sports Arenas audience is Delaware Cluster.
| Content Affinity | Composition | Index |
| Delaware Cluster | 4.22% | 14.15x |
| Philadelphia Cluster | 6.93% | 5.97x |
| New Jersey Travel Location Cluster | 1.20% | 5.64x |
| Florida Naples News Cluster | 3.31% | 5.00x |
| Low Carb Diets | 0.90% | 4.57x |
| Online Arcade Games | 0.90% | 4.32x |
| Latin American Spanish Language News | 0.90% | 3.97x |
| Clean Energy | 0.19% | 3.90x |
| Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) | 0.90% | 3.74x |
| Men's Fashion Shopping | 0.02% | 3.73x |
Composition Percentage:
The overlap percentage between the Sports Arenas audience and the Content Affinity attribute.
Index: A comparison of the Sports Arenas audience to the internet population.
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DEMOGRAPHICS
The Sports Arenas audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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