Dstillery Audiences

SPRINGHILL SUITES

Audience Size: 166.1 Thousand Devices

Explore the Springhill Suites Audience

Below you'll find more information about the Springhill Suites audience, broken down in different categories based on their digital and physical behaviors. These are 166.1 thousand unique devices whose actions qualify for the Springhill Suites audience.

Dstillery Crafted Audiences

INTERESTS

The Springhill Suites audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Springhill Suites audience is Dallas Mavericks Fans.

Interest Composition Index
Dallas Mavericks Fans 3.27% 2.16x
Texas Activity Researchers 2.81% 2.10x
Scuba Diving Enthusiasts 1.00% 2.03x
Texas County and Local Fair Visitors 4.90% 1.98x
Restaurant Supply Shoppers 0.18% 1.96x
Certified Events Professionals 2.54% 1.90x
Texas State Fairs 4.99% 1.90x
Luxury Hotel Guests 0.54% 1.89x
Costco Deal Blog Readers 0.45% 1.84x
Ski and Snowboard Trip Planners 2.18% 1.84x
Composition Percentage: The overlap percentage between the Springhill Suites audience and the Interest attribute.
Index: A comparison of the Springhill Suites audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Springhill Suites audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Springhill Suites audience is Calvin Klein.

Location Composition Index
Calvin Klein 0.12% 4.24x
Lorna Jane 0.12% 3.93x
Supreme 0.02% 3.80x
Tommy Bahama 0.42% 3.67x
Club Monaco 0.10% 3.50x
Forever 21 0.48% 3.20x
Express Outlets 0.21% 3.17x
REI 0.26% 3.02x
Lululemon 0.71% 2.99x
Free People 0.25% 2.88x
Composition Percentage: The overlap percentage between the Springhill Suites audience and the Location attribute.
Index: A comparison of the Springhill Suites audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Springhill Suites audience is Texas News Cluster.

Content Affinity Composition Index
Texas News Cluster 0.64% 5.06x
Assorted Topics (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.18% 3.84x
Party Planning & Invitations 0.18% 3.83x
Design Software 0.12% 3.78x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.18% 3.30x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 0.09% 3.30x
Muscle Cars 0.36% 3.06x
Online Arcade Games 0.35% 3.02x
High-End Audio 0.18% 2.96x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.12% 2.78x
Composition Percentage: The overlap percentage between the Springhill Suites audience and the Content Affinity attribute.
Index: A comparison of the Springhill Suites audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Springhill Suites audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female