Dstillery Audiences

SPRINGHILL SUITES

Audience Size: 870 Thousand Devices

Explore the Springhill Suites Audience

Below you'll find more information about the Springhill Suites audience, broken down in different categories based on their digital and physical behaviors. These are 870 thousand unique devices whose actions qualify for the Springhill Suites audience.

Dstillery Crafted Audiences

INTERESTS

The Springhill Suites audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Springhill Suites audience is Pittsburgh Pirates Fans.

Interest Composition Index
Pittsburgh Pirates Fans 1.76% 1.74x
Indiana Hoosiers Fans 1.66% 1.67x
College Football Fans 2.00% 1.65x
North Carolina Football Fans 2.24% 1.65x
Swimming Enthusiasts 1.60% 1.63x
Golf Enthusiasts 2.09% 1.62x
NCAA Fans 1.76% 1.62x
MLB Fans 1.70% 1.62x
Big East Fans 1.93% 1.61x
March Madness Enthusiasts 1.84% 1.61x
Composition Percentage: The overlap percentage between the Springhill Suites audience and the Interest attribute.
Index: A comparison of the Springhill Suites audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Springhill Suites audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Springhill Suites audience is Club Monaco.

Location Composition Index
Club Monaco 1.02% 8.11x
Topshop 0.14% 7.85x
Levi Strauss 1.07% 7.12x
Brooks Brothers 3.51% 6.69x
Tommy Bahama 2.28% 6.66x
Free People 1.85% 6.49x
Johnston and Murphy 1.14% 6.45x
Saint Laurent Paris 0.80% 6.44x
J. Crew 2.93% 6.17x
Eddie Bauer 1.39% 6.16x
Composition Percentage: The overlap percentage between the Springhill Suites audience and the Location attribute.
Index: A comparison of the Springhill Suites audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Springhill Suites audience is Pittsburgh News.

Content Affinity Composition Index
Pittsburgh News 1.65% 1.99x
Fantasy Sports 1.57% 1.59x
Discount Travel 11.29% 1.30x
Virginia News 1.52% 1.27x
Latest Sports News 4.20% 1.26x
New Orleans Cluster 1.51% 1.26x
News Cluster 2.82% 1.26x
Georgia Cluster 2.39% 1.25x
Chicago Cluster 1.63% 1.25x
Small Business Resources 3.24% 1.22x
Composition Percentage: The overlap percentage between the Springhill Suites audience and the Content Affinity attribute.
Index: A comparison of the Springhill Suites audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Springhill Suites audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male