Dstillery Audiences

SPRINT

Audience Size: 543 Thousand Devices

Explore the Sprint Audience

Below you'll find more information about the Sprint audience, broken down in different categories based on their digital and physical behaviors. These are 543 thousand unique devices whose actions qualify for the Sprint audience.

Dstillery Crafted Audiences

INTERESTS

The Sprint audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sprint audience is Liberal Think Tank Readers.

Interest Composition Index
Liberal Think Tank Readers 2.68% 3.33x
Finance Continuing Education Researchers 2.68% 3.20x
Men's Clothing Shoppers 2.68% 2.89x
Small Business COVID-19 Relief Researchers 1.68% 2.87x
Portuguese Food Enthusiasts 3.02% 2.85x
Joint Pain Health Care Professionals 2.68% 2.81x
Retirement Planning Amid Covid-19 1.68% 2.81x
Moviegoers 3.02% 2.80x
Dieters 2.68% 2.79x
Chicago Trip Planners 3.36% 2.79x
Composition Percentage: The overlap percentage between the Sprint audience and the Interest attribute.
Index: A comparison of the Sprint audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sprint audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sprint audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.71% 10.04x
Abercrombie & Fitch 0.43% 9.71x
Hollister 4.11% 9.54x
Zumiez 4.50% 8.54x
Hugo Boss 1.34% 8.10x
Aeropostale 5.06% 7.98x
H&M 2.88% 7.97x
Victoria's Secret 7.90% 7.91x
Express 6.12% 7.86x
The Childrens Place 7.15% 7.80x
Composition Percentage: The overlap percentage between the Sprint audience and the Location attribute.
Index: A comparison of the Sprint audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sprint audience is LGBTQ Advocacy.

Content Affinity Composition Index
LGBTQ Advocacy 1.34% 6.65x
Conscious Living 1.01% 5.51x
Dating & Relationships 1.01% 4.44x
Movie Reviews 2.01% 4.26x
Texas News Cluster 1.01% 4.09x
Nepal News 0.03% 4.09x
Coupons & Family 1.01% 3.90x
Free Online Game Players 0.07% 3.87x
Organic Beauty & Skincare Products 0.04% 3.84x
Fox News Content Consumers 1.01% 3.80x
Composition Percentage: The overlap percentage between the Sprint audience and the Content Affinity attribute.
Index: A comparison of the Sprint audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sprint audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male