Dstillery Audiences

SPRINT

Audience Size: 2.5 Million Devices

Explore the Sprint Audience

Below you'll find more information about the Sprint audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Sprint audience.

Dstillery Crafted Audiences

INTERESTS

The Sprint audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sprint audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.04% 3.12x
Telemedicine Content Readers 0.01% 2.66x
Small Business Administration Cares Act Researchers 0.04% 1.73x
Chicago Trip Planners 3.48% 1.55x
Food Bank Researchers 1.11% 1.51x
Retirement Planning Amid Covid-19 0.04% 1.49x
Online Payroll Services Users 3.13% 1.49x
Detroit Trip Planners 2.89% 1.41x
Texas Longhorn Fans 3.36% 1.36x
Detroit Pistons Fans 3.15% 1.36x
Composition Percentage: The overlap percentage between the Sprint audience and the Interest attribute.
Index: A comparison of the Sprint audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sprint audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sprint audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.70% 9.14x
Hollister 4.66% 7.85x
Abercrombie & Fitch 0.49% 7.74x
Zumiez 7.08% 7.54x
The Childrens Place 8.98% 7.32x
Express 7.50% 7.06x
Journeys 9.61% 7.04x
Forever 21 4.18% 7.02x
Aeropostale 5.85% 6.99x
Victoria's Secret 10.90% 6.88x
Composition Percentage: The overlap percentage between the Sprint audience and the Location attribute.
Index: A comparison of the Sprint audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sprint audience is Instagram Management.

Content Affinity Composition Index
Instagram Management 0.02% 4.49x
Higher-End Fashion Brands 0.04% 3.89x
Russia Cluster 0.06% 3.89x
Texas Sporting & Outdoors Cluster 0.02% 3.43x
Survival Guides 0.04% 3.29x
Men's Fashion Shopping 0.01% 3.17x
Italy Cluster 0.04% 2.99x
Law School Research Cluster 0.01% 2.88x
Memes & Comedy 0.04% 2.86x
Comedy Content 0.06% 2.85x
Composition Percentage: The overlap percentage between the Sprint audience and the Content Affinity attribute.
Index: A comparison of the Sprint audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sprint audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male