Dstillery Audiences

SPRINT

Audience Size: 560.8 Thousand Devices

Explore the Sprint Audience

Below you'll find more information about the Sprint audience, broken down in different categories based on their digital and physical behaviors. These are 560.8 thousand unique devices whose actions qualify for the Sprint audience.

Dstillery Crafted Audiences

INTERESTS

The Sprint audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sprint audience is Houston Activity Researchers.

Interest Composition Index
Houston Activity Researchers 2.87% 1.69x
Detroit Trip Planners 3.34% 1.69x
Texas County and Local Fair Visitors 4.84% 1.65x
Online Payroll Services Users 3.25% 1.60x
Santa Cruz Trip Planners 3.66% 1.60x
Counseling Researchers 3.05% 1.60x
Coders & Developers 3.34% 1.59x
Work Visa Researchers 2.14% 1.58x
New & Expecting Parents 1.99% 1.56x
Thrift Store Shoppers 2.29% 1.55x
Composition Percentage: The overlap percentage between the Sprint audience and the Interest attribute.
Index: A comparison of the Sprint audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sprint audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sprint audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 0.56% 9.51x
Supreme 0.01% 8.70x
Abercrombie & Fitch 0.31% 8.63x
Hollister 3.81% 7.88x
H&M 2.88% 7.16x
Johnston and Murphy 0.02% 7.14x
Express 5.56% 7.11x
Victoria's Secret 7.79% 7.05x
Zumiez 4.07% 6.87x
Uniqlo 0.31% 6.85x
Composition Percentage: The overlap percentage between the Sprint audience and the Location attribute.
Index: A comparison of the Sprint audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sprint audience is Diet & Weight Loss.

Content Affinity Composition Index
Diet & Weight Loss 0.15% 4.29x
Arabic News 0.09% 3.84x
Philanthropy - Nonprofits 0.02% 3.52x
MBA Education 0.09% 3.50x
French News & Gossip Cluster 0.09% 3.25x
Sports - Golf, Hunting, Fishing 0.02% 3.25x
Men's Fashion Shopping 0.01% 3.17x
Minnesota Community Business Cluster 0.21% 3.16x
Police Gear 0.09% 3.14x
Illinois College Sports 0.06% 3.01x
Composition Percentage: The overlap percentage between the Sprint audience and the Content Affinity attribute.
Index: A comparison of the Sprint audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sprint audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female