Explore the Sprouts Farmers Market Audience
Below you'll find more information about the Sprouts Farmers Market audience, broken down in different categories based on their digital and physical behaviors. These are 465.1 thousand unique devices whose actions qualify for the Sprouts Farmers Market audience.
INTERESTS
The Sprouts Farmers Market audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sprouts Farmers Market audience is South West State Fair Visitors.
| Interest | Composition | Index |
| South West State Fair Visitors | 7.73% | 2.92x |
| California Skiers and Snowboarders | 6.60% | 2.87x |
| San Diego Trip Planners | 7.37% | 2.83x |
| California Trip Planners | 6.64% | 2.75x |
| Santa Cruz Trip Planners | 5.93% | 2.42x |
| Phoenix Trip Planners | 5.18% | 2.30x |
| San Diego Activities Researchers | 5.10% | 2.23x |
| San Diego Events Researchers | 4.80% | 2.22x |
| San Francisco Activities Researchers | 4.80% | 2.22x |
| Los Angeles Mass Transit Commuters | 5.63% | 2.14x |
Composition Percentage:
The overlap percentage between the Sprouts Farmers Market audience and the Interest attribute.
Index: A comparison of the Sprouts Farmers Market audience to the internet population.
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APPAREL RETAILERS
The Sprouts Farmers Market audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sprouts Farmers Market audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 1.44% | 17.06x |
| Joe's Jeans | 0.57% | 10.03x |
| Topshop | 0.72% | 8.55x |
| REI | 2.30% | 7.45x |
| Tommy Bahama | 3.81% | 7.36x |
| Urban Outfitters | 5.75% | 6.90x |
| Abercrombie & Fitch | 3.70% | 6.48x |
| Saint Laurent Paris | 0.97% | 6.25x |
| Forever 21 | 5.94% | 6.18x |
| Madewell | 2.64% | 6.13x |
Composition Percentage:
The overlap percentage between the Sprouts Farmers Market audience and the Location attribute.
Index: A comparison of the Sprouts Farmers Market audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sprouts Farmers Market audience is New Mexico News.
| Content Affinity | Composition | Index |
| New Mexico News | 3.43% | 5.96x |
| Southern California Cluster | 0.24% | 4.84x |
| San Diego Cluster | 3.98% | 4.26x |
| French Education | 0.03% | 3.84x |
| Assorted Topics (Cooking, Games, Viral Media) | 0.03% | 3.66x |
| Phoenix News | 4.80% | 3.53x |
| Southern California Tourism | 0.84% | 3.41x |
| San Francisco Tourism | 0.28% | 3.39x |
| Assorted Topics (Discount Stores, Sporting Goods, Viral Media) | 0.04% | 3.34x |
| Central California Cluster | 1.33% | 3.26x |
Composition Percentage:
The overlap percentage between the Sprouts Farmers Market audience and the Content Affinity attribute.
Index: A comparison of the Sprouts Farmers Market audience to the internet population.
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DEMOGRAPHICS
The Sprouts Farmers Market audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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