Dstillery Audiences

STADIUMS

Audience Size: 2.7 Million Devices

Explore the Stadiums Audience

Below you'll find more information about the Stadiums audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Stadiums audience.

Dstillery Crafted Audiences

INTERESTS

The Stadiums audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Stadiums audience is St. Louis Cardinals Fans.

Interest Composition Index
St. Louis Cardinals Fans 4.51% 2.11x
Nashville Trip Planners 4.24% 1.99x
Tennessee Titans Fans 3.89% 1.92x
NCAA Football Fans 4.18% 1.91x
Professional Lacrosse Fans 4.99% 1.91x
College Football Fans 4.06% 1.88x
Tennessee Volunteers Fans 3.93% 1.88x
Daily Fantasy Sports Enthusiasts 4.56% 1.83x
SEC Fans 3.80% 1.81x
College Athletic Scholarships Researchers 4.20% 1.80x
Composition Percentage: The overlap percentage between the Stadiums audience and the Interest attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Stadiums audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Stadiums audience is Bonobos.

Location Composition Index
Bonobos 1.58% 5.44x
Topshop 0.44% 5.27x
Urban Outfitters 4.52% 5.02x
American Apparel 2.85% 4.91x
Madewell 2.31% 4.83x
The North Face 1.90% 4.81x
Brooks Brothers 3.04% 4.72x
Free People 2.21% 4.71x
Ann Taylor 2.21% 4.70x
Joe's Jeans 0.22% 4.57x
Composition Percentage: The overlap percentage between the Stadiums audience and the Location attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Stadiums audience is Ontario Canada Cluster.

Content Affinity Composition Index
Ontario Canada Cluster 0.03% 4.42x
Credit Unions & Consumer Protection 0.03% 3.80x
Flags & Trump 0.01% 3.66x
Missouri News Content Cluster 2.40% 3.00x
Assorted Topics (Safari, Health, Wellness, Sports) 0.02% 2.95x
Illinois College Sports 0.06% 2.73x
College Greek Life 0.11% 2.60x
Tennessee News 3.07% 2.57x
Canadian Universities 0.02% 2.48x
London Tourism 0.01% 2.39x
Composition Percentage: The overlap percentage between the Stadiums audience and the Content Affinity attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Stadiums audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male