Dstillery Audiences

STADIUMS

Audience Size: 3 Million Devices

Explore the Stadiums Audience

Below you'll find more information about the Stadiums audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Stadiums audience.

Dstillery Crafted Audiences

INTERESTS

The Stadiums audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Stadiums audience is Tennessee Volunteers Fans.

Interest Composition Index
Tennessee Volunteers Fans 4.39% 2.24x
College Football Fans 4.31% 2.12x
NCAA Football Fans 4.19% 2.11x
March Madness Enthusiasts 3.92% 2.06x
Auburn Tigers Fans 4.38% 2.05x
Nashville Trip Planners 4.16% 2.02x
Tennessee Titans Fans 3.90% 2.01x
Florida Gators Fans 4.26% 2.00x
Florida State Seminoles Fans 4.03% 2.00x
St. Louis Cardinals Fans 4.12% 1.98x
Composition Percentage: The overlap percentage between the Stadiums audience and the Interest attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Stadiums audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Stadiums audience is Bonobos.

Location Composition Index
Bonobos 1.52% 5.11x
Topshop 0.43% 4.92x
Urban Outfitters 4.24% 4.78x
American Apparel 2.78% 4.63x
Madewell 2.07% 4.62x
The North Face 1.75% 4.55x
Ann Taylor 2.14% 4.49x
Brooks Brothers 2.78% 4.48x
Joe's Jeans 0.22% 4.41x
LL Bean 0.55% 4.41x
Composition Percentage: The overlap percentage between the Stadiums audience and the Location attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Stadiums audience is Canadian Real Estate Researcher Cluster.

Content Affinity Composition Index
Canadian Real Estate Researcher Cluster 0.03% 4.93x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.02% 4.54x
Canada Online Shopping Cluster 0.04% 4.45x
Alternative Streaming Services 0.05% 3.68x
Canada Job Seekers Cluster 0.02% 3.68x
Credit Unions & Consumer Protection 0.04% 3.37x
Environmentally Friendly Cars 0.01% 3.30x
Canadian Lifestyle 0.04% 2.85x
Ontario Canada Cluster 0.02% 2.81x
Tennessee News 3.52% 2.76x
Composition Percentage: The overlap percentage between the Stadiums audience and the Content Affinity attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Stadiums audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male