Dstillery Audiences

STADIUMS

Audience Size: 3.1 Million Devices

Explore the Stadiums Audience

Below you'll find more information about the Stadiums audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Stadiums audience.

Dstillery Crafted Audiences

INTERESTS

The Stadiums audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Stadiums audience is Baseball Enthusiasts.

Interest Composition Index
Baseball Enthusiasts 3.99% 2.36x
St. Louis Cardinals Fans 3.63% 2.28x
MLB Fans 4.04% 2.26x
Cininnati Reds Fans 3.56% 2.26x
Cleveland Indians Fans 3.61% 2.23x
Toronto Blue Jays Fans 2.74% 2.20x
Milwaukee Brewers Fans 3.29% 2.07x
Miami Marlins Fans 3.42% 2.06x
Arizona Diamondbacks Fans 3.10% 2.04x
Pittsburgh Pirates Fans 3.28% 2.03x
Composition Percentage: The overlap percentage between the Stadiums audience and the Interest attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Stadiums audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Stadiums audience is Bonobos.

Location Composition Index
Bonobos 1.13% 5.27x
Urban Outfitters 3.87% 5.02x
Topshop 0.28% 4.77x
LL Bean 0.44% 4.61x
REI 1.34% 4.45x
Brooks Brothers 2.53% 4.45x
Uniqlo 1.08% 4.43x
Armani 2.37% 4.41x
Ann Taylor 1.67% 4.31x
Ralph Lauren 0.96% 4.28x
Composition Percentage: The overlap percentage between the Stadiums audience and the Location attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Stadiums audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.19% 5.13x
Missouri News Content Cluster 2.22% 2.60x
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.02% 2.54x
College Sports 0.32% 2.54x
Virginia Athletics 0.10% 2.34x
Upstate New York State Athletics 0.03% 2.31x
Ohio Universities 0.75% 2.26x
Drawing & Animation 0.02% 2.05x
Fantasy Sports 2.58% 2.02x
Lacrosse College Athletics 0.22% 2.02x
Composition Percentage: The overlap percentage between the Stadiums audience and the Content Affinity attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Stadiums audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male