Explore the Stadiums Audience
Below you'll find more information about the Stadiums audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Stadiums audience.
INTERESTS
The Stadiums audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Stadiums audience is Florida Gators Fans.
| Interest | Composition | Index |
| Florida Gators Fans | 9.21% | 3.61x |
| True Crime Podcast Listeners | 0.03% | 2.95x |
| AT&T Wireless Customers | 0.19% | 2.83x |
| South Atlantic Voters | 6.46% | 2.51x |
| Florida State Seminoles Fans | 5.05% | 2.17x |
| Florida Trip Planners | 4.99% | 2.13x |
| Florida County and Local Fair Visitors | 6.31% | 2.01x |
| SEC Fans | 4.41% | 1.85x |
| Arkansas Razorbacks Fans | 4.21% | 1.80x |
| Hard Rock Hotel & Casino Trip Planners | 4.31% | 1.73x |
Composition Percentage:
The overlap percentage between the Stadiums audience and the Interest attribute.
Index: A comparison of the Stadiums audience to the internet population.
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APPAREL RETAILERS
The Stadiums audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Stadiums audience is Bonobos.
| Location | Composition | Index |
| Bonobos | 1.26% | 5.71x |
| Urban Outfitters | 3.76% | 5.33x |
| American Apparel | 2.45% | 5.30x |
| Topshop | 0.28% | 5.30x |
| Madewell | 1.90% | 5.21x |
| Abercrombie & Fitch | 0.48% | 5.15x |
| Ann Taylor | 1.65% | 4.90x |
| Free People | 1.97% | 4.82x |
| Anthropologie | 2.70% | 4.71x |
| Patagonia | 0.75% | 4.71x |
Composition Percentage:
The overlap percentage between the Stadiums audience and the Location attribute.
Index: A comparison of the Stadiums audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Stadiums audience is Scuba Diving.
| Content Affinity | Composition | Index |
| Scuba Diving | 0.05% | 5.59x |
| Italy Cluster | 0.07% | 5.45x |
| Nepal News | 0.05% | 4.39x |
| Canadian Universities | 0.02% | 3.97x |
| Humor & Entertainment | 0.14% | 3.87x |
| Law School Research Cluster | 0.03% | 3.69x |
| Texas Sporting & Outdoors Cluster | 0.03% | 3.63x |
| Assorted Topics (Viral Media, Paid Traffic) | 3.00% | 3.00x |
| Pac 12 Sports | 0.10% | 2.96x |
| Holiday Gifts | 0.07% | 2.80x |
Composition Percentage:
The overlap percentage between the Stadiums audience and the Content Affinity attribute.
Index: A comparison of the Stadiums audience to the internet population.
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DEMOGRAPHICS
The Stadiums audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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