Dstillery Audiences

STADIUMS

Audience Size: 407.4 Thousand Devices

Explore the Stadiums Audience

Below you'll find more information about the Stadiums audience, broken down in different categories based on their digital and physical behaviors. These are 407.4 thousand unique devices whose actions qualify for the Stadiums audience.

Dstillery Crafted Audiences

INTERESTS

The Stadiums audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Stadiums audience is AT&T Wireless Customers.

Interest Composition Index
AT&T Wireless Customers 0.22% 6.14x
Phoenix Trip Planners 4.16% 3.50x
Arizona Trip Planners 4.16% 3.16x
Wireless Headphone Researchers 0.06% 2.60x
Arizona Wildcats Fans 2.97% 2.50x
Arizona Diamondbacks Fans 3.56% 2.15x
Phoenix Suns Fans 3.36% 1.95x
Boston Trip Planners 1.79% 1.92x
Cape Cod News Readers 1.75% 1.88x
North East State Fair Visitors 4.36% 1.88x
Composition Percentage: The overlap percentage between the Stadiums audience and the Interest attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Stadiums audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Stadiums audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 2.31% 6.38x
Free People 0.38% 3.18x
Tommy Bahama 0.38% 3.11x
Madewell 0.40% 2.98x
Bonobos 0.16% 2.97x
Intermix 0.06% 2.86x
Abercrombie & Fitch 0.19% 2.65x
The North Face 0.22% 2.63x
Lululemon 0.71% 2.63x
White House Black Market 1.20% 2.62x
Composition Percentage: The overlap percentage between the Stadiums audience and the Location attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Stadiums audience is Upstate New York Travel Cluster.

Content Affinity Composition Index
Upstate New York Travel Cluster 1.35% 6.08x
Phoenix News 5.00% 4.97x
Canadian Universities 0.02% 3.97x
Internet Service Provider Sites 0.04% 3.77x
Online Games for Kids 0.10% 3.49x
Free Online Game Players 0.04% 3.31x
Internet Radio 0.04% 3.25x
New England Universities 0.07% 3.14x
Book Publishers 0.04% 3.11x
Video Content Sites 0.06% 3.09x
Composition Percentage: The overlap percentage between the Stadiums audience and the Content Affinity attribute.
Index: A comparison of the Stadiums audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Stadiums audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male