Explore the Stripes Audience
Below you'll find more information about the Stripes audience, broken down in different categories based on their digital and physical behaviors. These are 128.8 thousand unique devices whose actions qualify for the Stripes audience.
INTERESTS
The Stripes audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Stripes audience is Texas Trip Planners.
| Interest | Composition | Index |
| Texas Trip Planners | 11.60% | 4.87x |
| AT&T Wireless Customers | 0.18% | 4.75x |
| Texas Energy Providers | 7.05% | 4.59x |
| Texas State Fairs | 7.93% | 4.45x |
| Dallas Cowboys Fans | 5.58% | 4.38x |
| Texas Longhorn Fans | 5.29% | 3.98x |
| Houston Astros Fans | 4.41% | 3.87x |
| Readers of Mexican Content | 6.61% | 3.81x |
| Cowboy Boots Shoppers | 7.93% | 3.71x |
| Readers of Hispanic Content | 2.94% | 3.57x |
Composition Percentage:
The overlap percentage between the Stripes audience and the Interest attribute.
Index: A comparison of the Stripes audience to the internet population.
Curious about what else the Stripes audience is interested in?
Sign Up
APPAREL RETAILERS
The Stripes audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Stripes audience is Zara.
| Location | Composition | Index |
| Zara | 0.87% | 7.98x |
| Ann Taylor | 0.69% | 5.98x |
| Aeropostale | 3.94% | 5.29x |
| The Childrens Place | 6.04% | 5.16x |
| Buckle | 3.83% | 4.57x |
| Michael Kors | 1.79% | 4.37x |
| Express Outlets | 0.54% | 4.16x |
| Saint Laurent Paris | 0.08% | 4.15x |
| Express | 3.23% | 3.82x |
| Journeys | 4.43% | 3.69x |
Composition Percentage:
The overlap percentage between the Stripes audience and the Location attribute.
Index: A comparison of the Stripes audience to the internet population.
Want to find more of the Stripes audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Stripes audience is Northern Texas Cluster.
| Content Affinity | Composition | Index |
| Northern Texas Cluster | 7.20% | 14.17x |
| Texas News | 8.66% | 13.32x |
| Mexico Cluster | 1.62% | 8.40x |
| Spanish Lifestyle & Health | 0.19% | 5.51x |
| Latin American News | 0.73% | 4.91x |
| Spain News | 1.62% | 4.50x |
| New Mexico News | 1.47% | 4.37x |
| Texas Media | 5.14% | 4.28x |
| Austin Cluster | 1.91% | 4.20x |
| Higher-End Fashion Brands | 0.07% | 4.07x |
Composition Percentage:
The overlap percentage between the Stripes audience and the Content Affinity attribute.
Index: A comparison of the Stripes audience to the internet population.
Want to see more of the Content Affinities the Stripes audience visits?
Sign Up
DEMOGRAPHICS
The Stripes audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
Interested in seeing other characteristics of the Stripes audience?
Sign Up