Explore the Subaru Audience
Below you'll find more information about the Subaru audience, broken down in different categories based on their digital and physical behaviors. These are 35.5 thousand unique devices whose actions qualify for the Subaru audience.
INTERESTS
The Subaru audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Subaru audience is Climate Data Researchers.
| Interest | Composition | Index |
| Climate Data Researchers | 10.53% | 3.30x |
| Rheumatologists | 10.53% | 3.28x |
| Pet Friendly Vacation Researchers | 10.53% | 3.11x |
| Key West Florida Trip Planners | 10.53% | 2.86x |
| Ballet Enthusiasts | 4.00% | 2.79x |
| Beard Care Shoppers | 4.80% | 2.49x |
| School Closings Updates Readers | 1.87% | 2.34x |
| Mother's Day Celebrators | 2.67% | 2.27x |
| Tesla Enthusiasts | 4.53% | 2.25x |
| Remdesivir Information Researchers | 2.13% | 2.24x |
Composition Percentage:
The overlap percentage between the Subaru audience and the Interest attribute.
Index: A comparison of the Subaru audience to the internet population.
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APPAREL RETAILERS
The Subaru audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Subaru audience is Dressbarn.
| Location | Composition | Index |
| Dressbarn | 5.95% | 10.82x |
| Zumiez | 5.36% | 10.15x |
| Victoria's Secret | 8.93% | 8.93x |
| American Eagle Outfitters | 4.76% | 7.49x |
| Maurices | 7.14% | 6.74x |
| Banana Republic | 3.57% | 6.45x |
| Mens Wearhouse | 6.50% | 6.20x |
| Chicos | 4.88% | 6.05x |
| Buckle | 4.17% | 5.99x |
| Gymboree | 2.98% | 5.98x |
Composition Percentage:
The overlap percentage between the Subaru audience and the Location attribute.
Index: A comparison of the Subaru audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Subaru audience is Upstate New York Travel Cluster.
| Content Affinity | Composition | Index |
| Upstate New York Travel Cluster | 3.73% | 12.82x |
| Online Games | 1.07% | 6.59x |
| Legal Information Research Cluster | 0.78% | 4.27x |
| Internet Radio | 0.28% | 3.98x |
| Music Magazines | 15.79% | 3.89x |
| Children's Learning Tools | 0.53% | 3.72x |
| Men's Dress Shirt Shopping | 0.14% | 3.70x |
| Broadway Information | 0.53% | 3.40x |
| New Hampshire News | 1.07% | 3.37x |
| Alaska Cluster | 0.39% | 3.33x |
Composition Percentage:
The overlap percentage between the Subaru audience and the Content Affinity attribute.
Index: A comparison of the Subaru audience to the internet population.
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DEMOGRAPHICS
The Subaru audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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