Dstillery Audiences

SUBARU

Audience Size: 97.8 Thousand Devices

Explore the Subaru Audience

Below you'll find more information about the Subaru audience, broken down in different categories based on their digital and physical behaviors. These are 97.8 thousand unique devices whose actions qualify for the Subaru audience.

Dstillery Crafted Audiences

INTERESTS

The Subaru audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Subaru audience is Post COVID-19 Restaurant Reopening Researchers.

Interest Composition Index
Post COVID-19 Restaurant Reopening Researchers 2.14% 2.59x
Oregon Ducks Fans 4.00% 2.40x
Oregon Trip Planners 4.86% 2.38x
Mid Size SUV Auto Intenders 2.29% 2.09x
Food Bank Researchers 1.57% 2.06x
Beekeeping Enthusiasts 3.86% 2.03x
Oregon County and Local Fair Visitors 5.14% 2.02x
Social Distancing Content Readers 2.14% 1.97x
Portland Trail Blazers Fans 3.57% 1.96x
Horse Race Enthusiasts 3.86% 1.96x
Composition Percentage: The overlap percentage between the Subaru audience and the Interest attribute.
Index: A comparison of the Subaru audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Subaru audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Subaru audience is Patagonia.

Location Composition Index
Patagonia 0.38% 7.05x
REI 0.87% 5.61x
Eddie Bauer 1.13% 4.97x
The North Face 0.42% 4.74x
Free People 0.60% 4.73x
LL Bean 0.19% 4.69x
Mens Wearhouse 4.51% 4.65x
Club Monaco 0.12% 4.61x
Ralph Lauren 0.63% 4.48x
Zumiez 1.88% 4.34x
Composition Percentage: The overlap percentage between the Subaru audience and the Location attribute.
Index: A comparison of the Subaru audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Subaru audience is France Online Music & Quiz Content Cluster.

Content Affinity Composition Index
France Online Music & Quiz Content Cluster 0.14% 5.95x
Assorted Topics (Car News, Animals, Viral Media) 0.41% 5.07x
Upstate New York Travel Cluster 1.86% 4.40x
Illinois Education 0.14% 4.31x
Alberta Canada Cluster 1.14% 4.27x
Internet Radio 0.28% 3.98x
Nature & Wildlife 0.43% 3.94x
Central California Cluster 0.86% 3.83x
Visa & Immigration 0.12% 3.72x
Men's Dress Shirt Shopping 0.14% 3.70x
Composition Percentage: The overlap percentage between the Subaru audience and the Content Affinity attribute.
Index: A comparison of the Subaru audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Subaru audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male