Dstillery Audiences

SUNGLASS HUT

Audience Size: 3.5 Million Devices

Explore the Sunglass Hut Audience

Below you'll find more information about the Sunglass Hut audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Sunglass Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglass Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglass Hut audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.05% 1.86x
Los Angeles Mass Transit Commuters 4.04% 1.54x
New York City Events Researchers 3.27% 1.51x
Opera Enthusiasts 3.12% 1.50x
Los Angeles Trip Planners 3.63% 1.49x
Ballet Enthusiasts 3.42% 1.48x
Readers of South American Content 2.98% 1.47x
Santa Cruz Trip Planners 3.29% 1.46x
Santa Monica Trip Planners 3.60% 1.45x
Real Estate Decision Makers 3.33% 1.43x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Interest attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglass Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglass Hut audience is Topshop.

Location Composition Index
Topshop 1.44% 17.43x
Abercrombie & Fitch 5.25% 14.83x
Hollister 15.65% 14.60x
Michael Kors 15.91% 13.80x
Charlotte Russe 9.49% 13.70x
Uniqlo 4.54% 13.43x
Zumiez 21.88% 13.42x
Express Outlets 3.10% 13.37x
Express 21.00% 13.37x
Joe's Jeans 0.64% 13.33x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Location attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglass Hut audience is Mining & Natural Resources.

Content Affinity Composition Index
Mining & Natural Resources 0.02% 2.84x
Home Office Products 0.02% 2.55x
Malaya 0.02% 2.55x
Retail Industry News 0.12% 2.45x
Brazil & Portugal News 0.13% 2.29x
Office Furniture Design 0.04% 2.21x
Greece Cluster 0.03% 2.21x
LGBTQ Advocacy 1.26% 2.17x
Serbia & Albania Cluster 0.06% 2.17x
Philippines News 0.34% 2.10x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Content Affinity attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglass Hut audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male