Dstillery Audiences

SUNGLASS HUT

Audience Size: 240.1 Thousand Devices

Explore the Sunglass Hut Audience

Below you'll find more information about the Sunglass Hut audience, broken down in different categories based on their digital and physical behaviors. These are 240.1 thousand unique devices whose actions qualify for the Sunglass Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglass Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglass Hut audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.38% 3.19x
Sprint Customers 0.06% 2.90x
T-Mobile Customers 0.11% 2.32x
Verizon Wireless Customers 0.09% 1.76x
Mercedes-Benz Vehicle Shoppers 3.59% 1.65x
Readers of Bengali Content 2.17% 1.64x
Cigars Shoppers 3.69% 1.60x
Private Jet Traveler 3.40% 1.59x
Online Investors 2.93% 1.59x
AT&T Wireless Customers 0.06% 1.57x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Interest attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglass Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglass Hut audience is Topshop.

Location Composition Index
Topshop 0.22% 33.20x
Charlotte Russe 1.81% 26.04x
Hollister 14.36% 23.75x
Michael Kors 10.80% 21.62x
Aeropostale 18.12% 21.16x
Express 20.50% 21.12x
Zumiez 14.95% 20.73x
Madewell 3.54% 20.63x
Gymboree 13.16% 20.44x
Express Outlets 2.69% 20.32x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Location attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglass Hut audience is Peru Media.

Content Affinity Composition Index
Peru Media 0.28% 4.37x
Smart Travel 0.35% 4.19x
China Cluster 0.21% 4.01x
NYC Tourist Attractions 0.28% 3.99x
Education Cluster 0.14% 3.97x
Canadian Auto 0.14% 3.89x
Low Budget Shoppers 0.13% 3.80x
Private Aviation 0.38% 3.74x
Florida College Athletics 0.19% 3.57x
India Cluster 0.28% 3.49x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Content Affinity attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglass Hut audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female