Dstillery Audiences

SUNGLASS HUT

Audience Size: 1.9 Million Devices

Explore the Sunglass Hut Audience

Below you'll find more information about the Sunglass Hut audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Sunglass Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglass Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglass Hut audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 2.63% 1.90x
Ballet Enthusiasts 2.55% 1.87x
New York Trip Planners 2.51% 1.80x
Major Airline Customers 2.70% 1.67x
Miami Trip Planners 2.35% 1.66x
Broadway Fans 1.88% 1.65x
Restaurant Menu Researchers 2.05% 1.64x
Real Estate Decision Makers 4.54% 1.63x
Home Interior Design Enthusiasts 2.02% 1.59x
Online Grocery Shoppers 4.37% 1.59x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Interest attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglass Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglass Hut audience is Uniqlo.

Location Composition Index
Uniqlo 3.92% 25.45x
Everlane 0.25% 22.60x
Levi Strauss 2.74% 20.58x
Hollister 5.12% 20.00x
Express 6.19% 18.21x
Michael Kors 4.60% 18.01x
Columbia 2.19% 16.82x
Hugo Boss 4.66% 16.79x
Calvin Klein 1.91% 16.76x
Kate Spade 3.63% 16.51x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Location attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglass Hut audience is Quebec Job Seeker Cluster.

Content Affinity Composition Index
Quebec Job Seeker Cluster 0.04% 6.86x
Quebec Real Estate 0.05% 6.42x
Canadian Lifestyle 0.10% 5.35x
Canada Online Shopping Cluster 0.06% 5.15x
French Canadian Cluster 0.14% 5.01x
Canada Job Seekers Cluster 0.05% 4.28x
Ontario Canada Cluster 0.05% 3.98x
Quebec Vacations 0.11% 3.21x
Canada Shopping - Kitchenware 0.06% 3.05x
French News & Gossip Cluster 0.08% 2.92x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Content Affinity attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglass Hut audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male