Dstillery Audiences

SUNGLASS HUT

Audience Size: 1.2 Million Devices

Explore the Sunglass Hut Audience

Below you'll find more information about the Sunglass Hut audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Sunglass Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglass Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglass Hut audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.06% 2.90x
T-Mobile Customers 0.11% 2.32x
Verizon Wireless Customers 0.09% 1.76x
AT&T Wireless Customers 0.06% 1.57x
Washington Skiers and Snowboarders 2.76% 1.50x
French Language Learners 2.92% 1.50x
Disney Vacation Planners 2.46% 1.48x
Halloween Candy Enthusiasts 0.15% 1.48x
Readers of Puerto Rican Content 2.86% 1.47x
Tokyo Trip Planners 1.48% 1.45x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Interest attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglass Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglass Hut audience is Topshop.

Location Composition Index
Topshop 0.25% 11.41x
Lorna Jane 1.28% 10.17x
Charlotte Russe 1.66% 9.99x
Hollister 13.62% 9.62x
Express 20.08% 8.93x
Aeropostale 16.97% 8.70x
Zumiez 15.16% 8.60x
Zara 2.61% 8.59x
Uniqlo 1.49% 8.56x
Michael Kors 10.69% 8.51x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Location attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglass Hut audience is Visa & Immigration.

Content Affinity Composition Index
Visa & Immigration 0.03% 3.96x
Vietnam Cluster 0.06% 3.96x
Pharmacy 0.03% 3.87x
Canada Business Cluster 0.06% 3.71x
Dermatology 0.03% 3.57x
Custom Printing 0.04% 3.44x
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.03% 3.41x
Serbia & Albania Cluster 0.06% 3.29x
University Press 0.07% 3.23x
Mobile Phone Networks 0.03% 3.21x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Content Affinity attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglass Hut audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female