Dstillery Audiences

SUNGLASS HUT

Audience Size: 935.1 Thousand Devices

Explore the Sunglass Hut Audience

Below you'll find more information about the Sunglass Hut audience, broken down in different categories based on their digital and physical behaviors. These are 935.1 thousand unique devices whose actions qualify for the Sunglass Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglass Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglass Hut audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.04% 3.84x
Home-Made Face Mask Researchers 0.07% 3.19x
Sprint Customers 0.06% 2.90x
T-Mobile Customers 0.11% 2.32x
Last Minute Travelers 3.24% 1.86x
Verizon Wireless Customers 0.09% 1.76x
Real Estate Decision Makers 2.84% 1.66x
Phoenix Trip Planners 2.99% 1.65x
AT&T Wireless Customers 0.06% 1.57x
Mobile Phone Purchase Intenders 3.65% 1.57x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Interest attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglass Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglass Hut audience is Topshop.

Location Composition Index
Topshop 0.71% 30.50x
Hollister 12.94% 23.98x
Charlotte Russe 1.61% 22.86x
Michael Kors 12.14% 22.13x
Zumiez 18.38% 21.42x
Express 20.43% 20.93x
Aeropostale 16.02% 20.85x
Express Outlets 2.35% 20.67x
Levi Strauss 0.06% 20.29x
Coach 9.13% 19.86x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Location attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglass Hut audience is Flower Shopping.

Content Affinity Composition Index
Flower Shopping 0.11% 5.14x
Russia Cluster 0.09% 4.49x
Retail Industry News 0.11% 4.04x
Cuba & Mexico Media 0.11% 3.60x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.07% 3.55x
Southern California Tourism 0.07% 3.49x
Canada Tax and Finance Research Cluster 0.03% 3.46x
Action Sports 0.15% 3.17x
Canadian Lifestyle 0.07% 3.15x
Auctions & Repossessions 0.11% 3.10x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Content Affinity attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglass Hut audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male