Dstillery Audiences

SUNGLASS HUT

Audience Size: 2.5 Million Devices

Explore the Sunglass Hut Audience

Below you'll find more information about the Sunglass Hut audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Sunglass Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglass Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglass Hut audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.04% 3.84x
School Closings Updates Readers 0.12% 2.33x
New York City Events Researchers 3.31% 1.96x
Real Estate Decision Makers 3.39% 1.86x
Burger Enthusiast 0.06% 1.69x
Verizon Wireless Customers 0.16% 1.67x
Online Grocery Shoppers 3.41% 1.66x
Restaurant Menu Researchers 2.92% 1.61x
Social Distancing Content Readers 0.06% 1.59x
T-Mobile Customers 0.12% 1.58x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Interest attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglass Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglass Hut audience is Topshop.

Location Composition Index
Topshop 1.14% 21.46x
Hollister 15.24% 17.25x
Charlotte Russe 5.31% 17.05x
Michael Kors 15.18% 16.57x
Express Outlets 2.93% 15.92x
Zumiez 21.76% 15.88x
Joe's Jeans 0.47% 15.71x
Express 20.92% 15.61x
Coach 12.55% 15.54x
Aeropostale 18.67% 15.51x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Location attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglass Hut audience is Canada Shopping - Kitchenware.

Content Affinity Composition Index
Canada Shopping - Kitchenware 0.04% 5.35x
Higher-End Fashion Brands 0.06% 3.66x
Canada Shopping - General Commerce 0.03% 3.49x
Canada Tax and Finance Research Cluster 0.03% 3.46x
Chemicals 0.03% 3.29x
Retail Industry News 0.12% 3.18x
Russia Cluster 0.07% 3.17x
New York City Education & News Cluster 0.81% 3.07x
Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.04% 3.02x
Beach & Intimate Wear 0.06% 3.00x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Content Affinity attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglass Hut audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male