Dstillery Audiences

SUNGLASS HUT

Audience Size: 388.2 Thousand Devices

Explore the Sunglass Hut Audience

Below you'll find more information about the Sunglass Hut audience, broken down in different categories based on their digital and physical behaviors. These are 388.2 thousand unique devices whose actions qualify for the Sunglass Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglass Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglass Hut audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.06% 2.90x
Restaurant Supply Shoppers 0.20% 2.37x
T-Mobile Customers 0.11% 2.32x
Oregon Ducks Fans 1.93% 2.29x
Oregon Trip Planners 3.40% 1.97x
Verizon Wireless Customers 0.09% 1.76x
Oregon County and Local Fair Visitors 3.95% 1.60x
AT&T Wireless Customers 0.06% 1.57x
Trendy Shoe Shoppers 0.53% 1.55x
Mood Lifters Researchers 0.53% 1.54x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Interest attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglass Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglass Hut audience is Charlotte Russe.

Location Composition Index
Charlotte Russe 2.94% 33.54x
Hollister 10.67% 32.51x
Express Outlets 2.41% 30.05x
Express 17.29% 29.87x
Abercrombie & Fitch 2.02% 29.23x
Aeropostale 14.62% 28.81x
Michael Kors 8.62% 28.14x
Journeys 22.71% 28.10x
Topshop 0.21% 27.68x
Coach 5.97% 27.51x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Location attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglass Hut audience is Accounting.

Content Affinity Composition Index
Accounting 0.12% 6.33x
Corporate Employment Pages 0.05% 5.27x
Healthcare - Doctors & Diagnosis 0.06% 4.55x
Internet Radio 0.04% 3.88x
Canadian News 0.05% 3.83x
Bags & Luggage 0.09% 3.70x
Cakes & Sweets 0.04% 3.37x
University Press 0.07% 3.23x
Scrapbooking & Home Art Projects 0.28% 3.00x
Paper & Packaging 0.04% 3.00x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Content Affinity attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglass Hut audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male