Dstillery Audiences

SUNGLASS HUT

Audience Size: 295.2 Thousand Devices

Explore the Sunglass Hut Audience

Below you'll find more information about the Sunglass Hut audience, broken down in different categories based on their digital and physical behaviors. These are 295.2 thousand unique devices whose actions qualify for the Sunglass Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglass Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglass Hut audience is Sprint Customers.

Interest Composition Index
Sprint Customers 0.06% 2.90x
Oregon Ducks Fans 2.63% 2.70x
Executive Travelers 0.29% 2.56x
Oregon Trip Planners 5.65% 2.40x
Modern Art Museum Researchers 1.88% 2.35x
T-Mobile Customers 0.11% 2.32x
New Year Resolution Intender 0.34% 2.28x
Authors 2.00% 2.03x
College Students 3.37% 2.02x
eBook Readers 0.91% 2.02x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Interest attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglass Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglass Hut audience is Hugo Boss.

Location Composition Index
Hugo Boss 4.98% 46.13x
Charlotte Russe 4.57% 44.52x
Hollister 8.21% 44.12x
Abercrombie & Fitch 3.62% 44.06x
Express 16.66% 41.36x
Express Outlets 2.70% 39.78x
Michael Kors 8.38% 39.74x
Aeropostale 13.65% 38.84x
Journeys 21.15% 38.67x
Club Monaco 1.01% 36.09x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Location attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglass Hut audience is China Cluster.

Content Affinity Composition Index
China Cluster 0.23% 4.56x
Calendar & Holidays 0.17% 4.35x
Oregon News 3.60% 4.04x
Ancestry & Memorial Researchers 0.13% 3.92x
Recreational Motor Sport Enthusiasts 0.11% 3.79x
Tahoe & Reno Tourism 0.34% 3.78x
Data, Analytics & Coding 0.11% 3.66x
NYC Tourist Attractions 0.29% 3.63x
Book Publishers 0.04% 3.57x
High-End Audio 0.23% 3.48x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Content Affinity attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglass Hut audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male