Dstillery Audiences

SUNGLASS HUT

Audience Size: 3.4 Million Devices

Explore the Sunglass Hut Audience

Below you'll find more information about the Sunglass Hut audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Sunglass Hut audience.

Dstillery Crafted Audiences

INTERESTS

The Sunglass Hut audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sunglass Hut audience is Los Angeles Mass Transit Commuters.

Interest Composition Index
Los Angeles Mass Transit Commuters 3.59% 1.65x
Los Angeles Trip Planners 3.41% 1.59x
Burger Enthusiast 0.22% 1.58x
Las Vegas Nightlife Researchers 3.48% 1.54x
Santa Monica Trip Planners 3.28% 1.53x
Opera Enthusiasts 2.60% 1.53x
New York City Events Researchers 2.62% 1.52x
Santa Cruz Trip Planners 3.26% 1.51x
California Trip Planners 2.78% 1.49x
Last Minute Travelers 2.79% 1.48x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Interest attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sunglass Hut audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sunglass Hut audience is Topshop.

Location Composition Index
Topshop 1.56% 17.66x
Abercrombie & Fitch 8.18% 15.42x
Hollister 12.95% 14.91x
Michael Kors 13.44% 14.07x
Express 16.28% 13.90x
Charlotte Russe 12.64% 13.74x
Zumiez 19.15% 13.71x
Uniqlo 4.14% 13.70x
Aeropostale 15.72% 13.61x
Zara 6.11% 13.61x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Location attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sunglass Hut audience is Italy Cluster.

Content Affinity Composition Index
Italy Cluster 0.02% 2.16x
Assorted Topics (Business Support ToolsForm Templates) 0.06% 2.15x
LGBTQ Advocacy 1.33% 2.11x
South Carolina Travel 0.02% 1.97x
France Online Music & Quiz Content Cluster 0.03% 1.88x
San Francisco Tourism 0.11% 1.88x
Hawaii News 0.75% 1.87x
Meeting Planning & Hotels 0.06% 1.87x
Visa & Immigration 0.08% 1.87x
Southern California Cluster 0.06% 1.80x
Composition Percentage: The overlap percentage between the Sunglass Hut audience and the Content Affinity attribute.
Index: A comparison of the Sunglass Hut audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sunglass Hut audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male