Dstillery Audiences

SUPER 8

Audience Size: 361.1 Thousand Devices

Explore the Super 8 Audience

Below you'll find more information about the Super 8 audience, broken down in different categories based on their digital and physical behaviors. These are 361.1 thousand unique devices whose actions qualify for the Super 8 audience.

Dstillery Crafted Audiences

INTERESTS

The Super 8 audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Super 8 audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.11% 2.29x
Sprint Customers 0.04% 1.89x
North Midwest State Fair Visitors 5.35% 1.83x
Kansas City Trip Planners 5.35% 1.76x
Rapid City Trip Planners 3.77% 1.68x
Wisconsin County and Local Fair Visitors 5.23% 1.65x
Green Bay Packers Fans 4.74% 1.65x
Arkansas Razorbacks Fans 3.85% 1.55x
Wyoming Cowboys Fans 3.49% 1.53x
Commercial Truck Researchers 3.73% 1.50x
Composition Percentage: The overlap percentage between the Super 8 audience and the Interest attribute.
Index: A comparison of the Super 8 audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Super 8 audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Super 8 audience is Maurices.

Location Composition Index
Maurices 5.58% 4.93x
Eddie Bauer 1.00% 4.25x
Buckle 2.17% 3.96x
Carhartt 35.56% 3.79x
Patagonia 0.19% 3.42x
The North Face 0.29% 3.32x
Ralph Lauren 0.48% 3.24x
Zumiez 1.40% 3.18x
Columbia 0.24% 3.17x
Journeys 2.48% 3.04x
Composition Percentage: The overlap percentage between the Super 8 audience and the Location attribute.
Index: A comparison of the Super 8 audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Super 8 audience is Local & Travel England - East Midlands.

Content Affinity Composition Index
Local & Travel England - East Midlands 0.11% 4.76x
Homemade Jewelry & Crafts 0.21% 3.81x
Content Streamers & Downloaders 0.01% 3.59x
Clean Energy 0.12% 3.56x
South Dakota Cluster 1.99% 3.38x
Auctions & Repossessions 0.08% 3.34x
Motorsports 0.28% 3.27x
Colorado Snow 0.20% 3.13x
Online Media Converters 0.12% 3.05x
Food Cluster 0.12% 3.05x
Composition Percentage: The overlap percentage between the Super 8 audience and the Content Affinity attribute.
Index: A comparison of the Super 8 audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Super 8 audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female