Dstillery Audiences

SUR LA TABLE

Audience Size: 297.9 Thousand Devices

Explore the Sur La Table Audience

Below you'll find more information about the Sur La Table audience, broken down in different categories based on their digital and physical behaviors. These are 297.9 thousand unique devices whose actions qualify for the Sur La Table audience.

Dstillery Crafted Audiences

INTERESTS

The Sur La Table audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sur La Table audience is Burger Enthusiast.

Interest Composition Index
Burger Enthusiast 0.19% 6.31x
Opera Enthusiasts 3.77% 2.40x
Venture Capitalists 3.42% 2.10x
Symphony Music Enthusiasts 4.57% 2.01x
Real Estate Decision Makers 3.48% 2.00x
Online Investors 2.80% 2.00x
Luxury Retail Researchers 3.60% 1.96x
Tennis Players 3.25% 1.93x
E-cycling Enthusiasts 4.11% 1.92x
Oregon Ducks Fans 3.31% 1.92x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Interest attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sur La Table audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sur La Table audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 2.64% 64.29x
Topshop 2.86% 40.39x
Madewell 15.34% 36.19x
Club Monaco 7.06% 31.96x
Anthropologie 16.73% 31.33x
Bonobos 8.33% 31.12x
Free People 13.52% 29.97x
Lorna Jane 2.59% 28.55x
Zara 13.02% 28.44x
Lululemon 22.21% 27.84x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Location attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sur La Table audience is Men's Dress Shirt Shopping.

Content Affinity Composition Index
Men's Dress Shirt Shopping 0.23% 5.75x
Cardiac & Other Health Research 0.46% 4.11x
Internet Service Provider Sites 0.23% 4.09x
Visa & Immigration 0.11% 3.49x
Southern California Tourism 0.40% 3.41x
Book Publishers 0.40% 3.25x
Canada Business Cluster 0.23% 3.13x
Colorado Snow 0.40% 3.07x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.11% 3.03x
National Parks 0.34% 2.93x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Content Affinity attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sur La Table audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male