Dstillery Audiences

SUR LA TABLE

Audience Size: 85.6 Thousand Devices

Explore the Sur La Table Audience

Below you'll find more information about the Sur La Table audience, broken down in different categories based on their digital and physical behaviors. These are 85.6 thousand unique devices whose actions qualify for the Sur La Table audience.

Dstillery Crafted Audiences

INTERESTS

The Sur La Table audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sur La Table audience is Chloroquine Information Researchers.

Interest Composition Index
Chloroquine Information Researchers 3.59% 5.30x
Remdesivir Information Researchers 2.56% 4.47x
Fast Fashion Shoppers 6.19% 3.32x
Readers of Italian Content 4.76% 3.17x
Rock Climbing Enthusiasts 5.24% 3.15x
Online Grocery Shoppers 4.76% 3.14x
Cloud Security Researchers 6.19% 3.00x
Ecommerce Platform Researchers 5.24% 2.89x
College Aspirants 5.24% 2.88x
Coin Collectors 6.19% 2.82x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Interest attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sur La Table audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sur La Table audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 1.56% 105.15x
Madewell 13.84% 56.67x
Anthropologie 19.45% 44.69x
Ann Taylor 7.48% 39.81x
Free People 10.51% 39.69x
Topshop 0.90% 38.75x
Zara 9.09% 38.70x
Tommy Bahama 6.63% 38.46x
Club Monaco 3.85% 37.90x
LL Bean 2.62% 36.60x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Location attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sur La Table audience is College Planning.

Content Affinity Composition Index
College Planning 3.33% 6.42x
Liberal Media - Political Activism 1.90% 6.34x
Mobile Phone Networks 0.58% 5.45x
Youth Educational Resources 0.33% 5.22x
Pacific Northwest Sports & News Cluster 2.38% 4.49x
Online Arcade Games 1.27% 3.99x
Addiction & Recovery Reference 0.39% 3.98x
Discount Shopping 0.14% 3.84x
Texas News Cluster 2.86% 3.83x
Tahoe & Reno Tourism 0.95% 3.82x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Content Affinity attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sur La Table audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male