Dstillery Audiences

SUR LA TABLE

Audience Size: 28.3 Thousand Devices

Explore the Sur La Table Audience

Below you'll find more information about the Sur La Table audience, broken down in different categories based on their digital and physical behaviors. These are 28.3 thousand unique devices whose actions qualify for the Sur La Table audience.

Dstillery Crafted Audiences

INTERESTS

The Sur La Table audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sur La Table audience is Home Interior Design Enthusiasts.

Interest Composition Index
Home Interior Design Enthusiasts 5.69% 3.75x
United Nations Donors 4.47% 3.52x
Caribbean Destination Reopening Researchers 3.66% 3.50x
Elite Cycling Gear Shoppers 5.69% 3.28x
Getaways Researchers 3.66% 3.19x
Headphone Shoppers 6.91% 3.18x
Mens Business Clothes Shoppers 4.88% 3.14x
E-cycling Enthusiasts 5.69% 3.02x
Telemedicine Content Readers 2.44% 2.99x
Work Visa Researchers 4.47% 2.97x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Interest attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sur La Table audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sur La Table audience is Madewell.

Location Composition Index
Madewell 9.87% 91.97x
Ann Taylor 6.24% 77.02x
Anthropologie 16.47% 74.12x
Lorna Jane 1.27% 66.69x
Lululemon 14.62% 62.68x
Free People 6.42% 50.34x
Armani 2.25% 38.85x
LL Bean 1.52% 38.20x
Bonobos 1.92% 36.67x
Zara 2.61% 33.68x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Location attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sur La Table audience is Tahoe & Reno Tourism.

Content Affinity Composition Index
Tahoe & Reno Tourism 1.22% 5.70x
Assorted Topics (College Sports, Anime, Business, Social Media, Food) 2.03% 5.61x
Dubai Travel 4.47% 5.54x
Youth Educational Resources 0.33% 5.22x
Los Angeles Tourism 1.63% 4.94x
Liberal Media - Political Activism 1.29% 4.71x
Female Lifestyle Content Readers 1.26% 4.14x
India Bollywood, Weddings & Gossip 2.44% 4.09x
Woodwork 1.22% 4.03x
Online Arcade Games 1.27% 3.99x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Content Affinity attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sur La Table audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male