Dstillery Audiences

SUR LA TABLE

Audience Size: 230.5 Thousand Devices

Explore the Sur La Table Audience

Below you'll find more information about the Sur La Table audience, broken down in different categories based on their digital and physical behaviors. These are 230.5 thousand unique devices whose actions qualify for the Sur La Table audience.

Dstillery Crafted Audiences

INTERESTS

The Sur La Table audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sur La Table audience is Travel Researchers.

Interest Composition Index
Travel Researchers 5.07% 3.13x
Shared Work Space Researchers 4.87% 2.82x
Luxury Retail Researchers 4.68% 2.69x
Work Comes First Travelers 4.29% 2.69x
Real Estate Decision Makers 4.87% 2.67x
Charitable Organization Researchers 4.68% 2.65x
Budget Small Business Researchers 4.48% 2.62x
Resume Writing Researchers 5.07% 2.56x
Mens Business Clothes Shoppers 4.29% 2.55x
Summer Activities Researchers 5.26% 2.53x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Interest attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sur La Table audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sur La Table audience is Joe's Jeans.

Location Composition Index
Joe's Jeans 2.31% 76.48x
Topshop 2.31% 43.54x
Madewell 15.60% 42.84x
Anthropologie 19.95% 34.75x
Club Monaco 6.23% 33.84x
Free People 13.64% 33.33x
Bonobos 7.06% 32.02x
Lorna Jane 2.25% 32.00x
Ann Taylor 10.63% 31.61x
Lululemon 20.87% 30.22x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Location attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sur La Table audience is Medical Supplies.

Content Affinity Composition Index
Medical Supplies 0.58% 5.71x
Mobile Phone Networks 0.58% 5.45x
Youth Educational Resources 0.33% 5.22x
Vitamin Shoppers 0.58% 5.19x
Illinois 0.58% 4.03x
Addiction & Recovery Reference 0.39% 3.98x
Vegans & Animal Welfare 0.39% 3.85x
Discount Shopping 0.14% 3.84x
Personal Investment & Advisor Researchers 0.97% 3.76x
Colorado Snow 0.39% 3.64x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Content Affinity attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sur La Table audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female