Explore the Sur La Table Audience
Below you'll find more information about the Sur La Table audience, broken down in different categories based on their digital and physical behaviors. These are 28.3 thousand unique devices whose actions qualify for the Sur La Table audience.
INTERESTS
The Sur La Table audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sur La Table audience is Home Interior Design Enthusiasts.
| Interest | Composition | Index |
| Home Interior Design Enthusiasts | 5.69% | 3.75x |
| United Nations Donors | 4.47% | 3.52x |
| Caribbean Destination Reopening Researchers | 3.66% | 3.50x |
| Elite Cycling Gear Shoppers | 5.69% | 3.28x |
| Getaways Researchers | 3.66% | 3.19x |
| Headphone Shoppers | 6.91% | 3.18x |
| Mens Business Clothes Shoppers | 4.88% | 3.14x |
| E-cycling Enthusiasts | 5.69% | 3.02x |
| Telemedicine Content Readers | 2.44% | 2.99x |
| Work Visa Researchers | 4.47% | 2.97x |
Composition Percentage:
The overlap percentage between the Sur La Table audience and the Interest attribute.
Index: A comparison of the Sur La Table audience to the internet population.
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APPAREL RETAILERS
The Sur La Table audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sur La Table audience is Madewell.
| Location | Composition | Index |
| Madewell | 9.87% | 91.97x |
| Ann Taylor | 6.24% | 77.02x |
| Anthropologie | 16.47% | 74.12x |
| Lorna Jane | 1.27% | 66.69x |
| Lululemon | 14.62% | 62.68x |
| Free People | 6.42% | 50.34x |
| Armani | 2.25% | 38.85x |
| LL Bean | 1.52% | 38.20x |
| Bonobos | 1.92% | 36.67x |
| Zara | 2.61% | 33.68x |
Composition Percentage:
The overlap percentage between the Sur La Table audience and the Location attribute.
Index: A comparison of the Sur La Table audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sur La Table audience is Tahoe & Reno Tourism.
| Content Affinity | Composition | Index |
| Tahoe & Reno Tourism | 1.22% | 5.70x |
| Assorted Topics (College Sports, Anime, Business, Social Media, Food) | 2.03% | 5.61x |
| Dubai Travel | 4.47% | 5.54x |
| Youth Educational Resources | 0.33% | 5.22x |
| Los Angeles Tourism | 1.63% | 4.94x |
| Liberal Media - Political Activism | 1.29% | 4.71x |
| Female Lifestyle Content Readers | 1.26% | 4.14x |
| India Bollywood, Weddings & Gossip | 2.44% | 4.09x |
| Woodwork | 1.22% | 4.03x |
| Online Arcade Games | 1.27% | 3.99x |
Composition Percentage:
The overlap percentage between the Sur La Table audience and the Content Affinity attribute.
Index: A comparison of the Sur La Table audience to the internet population.
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DEMOGRAPHICS
The Sur La Table audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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