Explore the Sur La Table Audience
Below you'll find more information about the Sur La Table audience, broken down in different categories based on their digital and physical behaviors. These are 230.5 thousand unique devices whose actions qualify for the Sur La Table audience.
INTERESTS
The Sur La Table audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sur La Table audience is Travel Researchers.
| Interest | Composition | Index |
| Travel Researchers | 5.07% | 3.13x |
| Shared Work Space Researchers | 4.87% | 2.82x |
| Luxury Retail Researchers | 4.68% | 2.69x |
| Work Comes First Travelers | 4.29% | 2.69x |
| Real Estate Decision Makers | 4.87% | 2.67x |
| Charitable Organization Researchers | 4.68% | 2.65x |
| Budget Small Business Researchers | 4.48% | 2.62x |
| Resume Writing Researchers | 5.07% | 2.56x |
| Mens Business Clothes Shoppers | 4.29% | 2.55x |
| Summer Activities Researchers | 5.26% | 2.53x |
Composition Percentage:
The overlap percentage between the Sur La Table audience and the Interest attribute.
Index: A comparison of the Sur La Table audience to the internet population.
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APPAREL RETAILERS
The Sur La Table audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sur La Table audience is Joe's Jeans.
| Location | Composition | Index |
| Joe's Jeans | 2.31% | 76.48x |
| Topshop | 2.31% | 43.54x |
| Madewell | 15.60% | 42.84x |
| Anthropologie | 19.95% | 34.75x |
| Club Monaco | 6.23% | 33.84x |
| Free People | 13.64% | 33.33x |
| Bonobos | 7.06% | 32.02x |
| Lorna Jane | 2.25% | 32.00x |
| Ann Taylor | 10.63% | 31.61x |
| Lululemon | 20.87% | 30.22x |
Composition Percentage:
The overlap percentage between the Sur La Table audience and the Location attribute.
Index: A comparison of the Sur La Table audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sur La Table audience is Medical Supplies.
| Content Affinity | Composition | Index |
| Medical Supplies | 0.58% | 5.71x |
| Mobile Phone Networks | 0.58% | 5.45x |
| Youth Educational Resources | 0.33% | 5.22x |
| Vitamin Shoppers | 0.58% | 5.19x |
| Illinois | 0.58% | 4.03x |
| Addiction & Recovery Reference | 0.39% | 3.98x |
| Vegans & Animal Welfare | 0.39% | 3.85x |
| Discount Shopping | 0.14% | 3.84x |
| Personal Investment & Advisor Researchers | 0.97% | 3.76x |
| Colorado Snow | 0.39% | 3.64x |
Composition Percentage:
The overlap percentage between the Sur La Table audience and the Content Affinity attribute.
Index: A comparison of the Sur La Table audience to the internet population.
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DEMOGRAPHICS
The Sur La Table audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female
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