Explore the Sur La Table Audience
Below you'll find more information about the Sur La Table audience, broken down in different categories based on their digital and physical behaviors. These are 97.4 thousand unique devices whose actions qualify for the Sur La Table audience.
INTERESTS
The Sur La Table audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sur La Table audience is Restaurant Supply Shoppers.
| Interest | Composition | Index |
| Restaurant Supply Shoppers | 0.65% | 6.33x |
| United Kingdom News Readers | 3.09% | 2.67x |
| Los Angeles Activities Researchers | 2.44% | 2.28x |
| Mountain Biking Enthusiasts | 3.09% | 2.25x |
| Houston Astros Fans | 4.07% | 2.22x |
| Investment Banking Professionals | 3.26% | 2.22x |
| Restaurant Researchers | 1.95% | 2.15x |
| San Diego Activities Researchers | 2.12% | 2.15x |
| Electric Vehicle Shoppers | 3.91% | 2.15x |
| Advertising Professionals | 2.28% | 2.13x |
Composition Percentage:
The overlap percentage between the Sur La Table audience and the Interest attribute.
Index: A comparison of the Sur La Table audience to the internet population.
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APPAREL RETAILERS
The Sur La Table audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sur La Table audience is Madewell.
| Location | Composition | Index |
| Madewell | 13.79% | 33.98x |
| Joe's Jeans | 0.77% | 31.61x |
| Anthropologie | 19.89% | 29.10x |
| Free People | 10.89% | 26.62x |
| Ann Taylor | 7.09% | 25.97x |
| Lululemon | 16.17% | 22.48x |
| Bonobos | 2.91% | 19.57x |
| Club Monaco | 1.75% | 16.94x |
| Zara | 3.94% | 16.34x |
| LL Bean | 2.05% | 16.26x |
Composition Percentage:
The overlap percentage between the Sur La Table audience and the Location attribute.
Index: A comparison of the Sur La Table audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sur La Table audience is Memphis News.
| Content Affinity | Composition | Index |
| Memphis News | 0.65% | 5.96x |
| Recreational Motor Sport Enthusiasts | 0.49% | 5.41x |
| Youth Educational Resources | 0.33% | 5.22x |
| Addiction & Recovery Reference | 0.39% | 3.98x |
| Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) | 0.65% | 3.87x |
| Discount Shopping | 0.14% | 3.84x |
| Philippines News | 0.65% | 3.84x |
| School Curriculum | 0.43% | 3.67x |
| Pacific Northwest Sports & News Cluster | 0.98% | 3.62x |
| Party Planning & Invitations | 1.14% | 3.32x |
Composition Percentage:
The overlap percentage between the Sur La Table audience and the Content Affinity attribute.
Index: A comparison of the Sur La Table audience to the internet population.
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DEMOGRAPHICS
The Sur La Table audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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