Dstillery Audiences

SUR LA TABLE

Audience Size: 330.6 Thousand Devices

Explore the Sur La Table Audience

Below you'll find more information about the Sur La Table audience, broken down in different categories based on their digital and physical behaviors. These are 330.6 thousand unique devices whose actions qualify for the Sur La Table audience.

Dstillery Crafted Audiences

INTERESTS

The Sur La Table audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Sur La Table audience is Opera Enthusiasts.

Interest Composition Index
Opera Enthusiasts 5.10% 2.34x
Symphony Music Enthusiasts 4.95% 2.09x
Santa Cruz Trip Planners 4.68% 2.02x
San Francisco Giants Fans 3.93% 2.00x
Los Angeles Activities Researchers 4.44% 1.98x
San Francisco Trip Planners 5.22% 1.97x
Family Adventures Travelers 0.04% 1.96x
Las Vegas Nightlife Researchers 5.46% 1.91x
Los Angeles Trip Planners 5.01% 1.90x
Luxury Retail Researchers 4.80% 1.89x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Interest attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Sur La Table audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Sur La Table audience is Topshop.

Location Composition Index
Topshop 2.98% 41.31x
Madewell 17.58% 39.40x
Free People 13.68% 36.27x
Joe's Jeans 2.20% 35.52x
Anthropologie 13.12% 35.51x
Kate Spade 15.17% 34.40x
Club Monaco 6.52% 32.21x
Bonobos 7.90% 31.29x
Zara 12.11% 29.01x
Lorna Jane 1.99% 26.31x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Location attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Sur La Table audience is Watches & Jewelry.

Content Affinity Composition Index
Watches & Jewelry 0.03% 36.61x
Golf & Boats 0.03% 30.56x
Canada News 0.03% 29.71x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 17.02x
Environmental Conservation 0.06% 14.75x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.06% 13.91x
England Tourism 0.04% 12.26x
Saskatchewan Media & Retail Cluster 0.04% 11.69x
Decoration & Fabric 0.02% 11.54x
Assorted Topics (Animals, Clothing, Events, Education) 0.03% 11.28x
Composition Percentage: The overlap percentage between the Sur La Table audience and the Content Affinity attribute.
Index: A comparison of the Sur La Table audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Sur La Table audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male