Explore the Sweetgreen Audience
Below you'll find more information about the Sweetgreen audience, broken down in different categories based on their digital and physical behaviors. These are 625.3 thousand unique devices whose actions qualify for the Sweetgreen audience.
INTERESTS
The Sweetgreen audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Sweetgreen audience is New York City Events Researchers.
| Interest | Composition | Index |
| New York City Events Researchers | 8.84% | 3.80x |
| Ballet Enthusiasts | 8.38% | 3.53x |
| Real Estate Decision Makers | 8.10% | 3.40x |
| Online Grocery Shoppers | 8.03% | 3.38x |
| Venture Capitalists | 5.59% | 3.03x |
| New York Trip Planners | 7.64% | 2.93x |
| Broadway Fans | 5.77% | 2.77x |
| Restaurant Menu Researchers | 5.20% | 2.68x |
| Preppy Clothing Shoppers | 5.94% | 2.60x |
| Harvard University Fans | 5.24% | 2.55x |
Composition Percentage:
The overlap percentage between the Sweetgreen audience and the Interest attribute.
Index: A comparison of the Sweetgreen audience to the internet population.
Curious about what else the Sweetgreen audience is interested in?
Sign Up
APPAREL RETAILERS
The Sweetgreen audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Sweetgreen audience is Everlane.
| Location | Composition | Index |
| Everlane | 1.02% | 51.04x |
| Intermix | 5.50% | 35.53x |
| Supreme | 1.55% | 35.23x |
| Patagonia | 8.01% | 27.38x |
| Bonobos | 5.06% | 26.86x |
| Uniqlo | 6.26% | 25.16x |
| Topshop | 1.13% | 23.56x |
| Zara | 10.46% | 23.20x |
| Club Monaco | 4.45% | 21.97x |
| Levi Strauss | 4.70% | 21.90x |
Composition Percentage:
The overlap percentage between the Sweetgreen audience and the Location attribute.
Index: A comparison of the Sweetgreen audience to the internet population.
Want to find more of the Sweetgreen audience in the real world?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Sweetgreen audience is Canada News.
| Content Affinity | Composition | Index |
| Canada News | 0.01% | 12.60x |
| Local & Travel England - North Midlands | 0.01% | 12.49x |
| Decoration & Fabric | 0.03% | 10.84x |
| Handyman Tools | 0.01% | 9.83x |
| Quebec Real Estate | 0.07% | 9.79x |
| Assorted Topics (Insurance, Travel, Viral Media) | 0.02% | 9.08x |
| Saskatchewan Media & Retail Cluster | 0.02% | 8.78x |
| Sports - Skiing, Snowboarding | 0.01% | 8.66x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.01% | 7.49x |
| Home Décor, Furniture, & Decorating | 0.01% | 7.30x |
Composition Percentage:
The overlap percentage between the Sweetgreen audience and the Content Affinity attribute.
Index: A comparison of the Sweetgreen audience to the internet population.
Want to see more of the Content Affinities the Sweetgreen audience visits?
Sign Up
DEMOGRAPHICS
The Sweetgreen audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
Interested in seeing other characteristics of the Sweetgreen audience?
Sign Up