Dstillery Audiences

SYNOVUS BANK

Audience Size: 209.7 Thousand Devices

Explore the Synovus Bank Audience

Below you'll find more information about the Synovus Bank audience, broken down in different categories based on their digital and physical behaviors. These are 209.7 thousand unique devices whose actions qualify for the Synovus Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Synovus Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Synovus Bank audience is Florida Gulf Coast Travel Researchers.

Interest Composition Index
Florida Gulf Coast Travel Researchers 11.40% 3.76x
Atlanta Trip Planners 7.42% 3.38x
South Atlantic Voters 8.22% 3.35x
Georgia Trip Planners 9.01% 3.14x
Georgia County and Local Fair Visitors 9.20% 3.12x
SEC Fans 6.74% 3.02x
Florida Trip Planners 6.07% 2.96x
Auburn Tigers Fans 7.17% 2.95x
Georgia Activities Researchers 3.92% 2.93x
South Carolina Gamecocks Fans 4.84% 2.91x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Interest attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Synovus Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Synovus Bank audience is Belk.

Location Composition Index
Belk 3.17% 5.26x
Armani 1.00% 3.64x
Johnston and Murphy 0.01% 3.37x
Tommy Bahama 1.02% 3.18x
Brooks Brothers 1.74% 3.10x
Anthropologie 2.20% 2.78x
Talbots 3.04% 2.75x
Supreme 0.02% 2.67x
Jos A. Bank Clothiers 3.93% 2.66x
Chicos 5.02% 2.66x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Location attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Synovus Bank audience is Central & South American News.

Content Affinity Composition Index
Central & South American News 0.25% 5.12x
Alabama News 13.61% 4.29x
Savannah Georgia News 2.02% 4.17x
Spanish Health & Wellness 0.18% 4.16x
Accounting 0.12% 3.62x
South Carolina News 6.13% 3.51x
Winter Sports & Gear 0.27% 3.33x
Discount Shopping 0.11% 3.20x
Florida Naples News Cluster 1.41% 3.09x
Spam Call Number Searchers 0.12% 2.98x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Content Affinity attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Synovus Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male