Dstillery Audiences

SYNOVUS BANK

Audience Size: 36.2 Thousand Devices

Explore the Synovus Bank Audience

Below you'll find more information about the Synovus Bank audience, broken down in different categories based on their digital and physical behaviors. These are 36.2 thousand unique devices whose actions qualify for the Synovus Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Synovus Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Synovus Bank audience is South Atlantic Voters.

Interest Composition Index
South Atlantic Voters 12.14% 4.06x
Fort Lauderdale Trip Planners 8.67% 3.78x
Palm Beach Trip Planners 7.51% 3.37x
Florida County and Local Fair Visitors 10.98% 3.23x
Florida Gulf Coast Travel Researchers 9.25% 2.98x
Hawaii Trip Planners 5.20% 2.79x
Home Coffee Makers 4.05% 2.58x
Dance Enthusiasts 4.62% 2.52x
Healthcare Thought Leaders 4.05% 2.47x
Florida Trip Planners 6.36% 2.47x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Interest attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Synovus Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Synovus Bank audience is Saint Laurent Paris.

Location Composition Index
Saint Laurent Paris 0.28% 11.81x
Tommy Bahama 1.49% 10.26x
Belk 2.98% 9.24x
Intermix 0.22% 9.11x
Armani 0.75% 6.78x
Anthropologie 2.02% 6.24x
J. Crew 3.10% 6.08x
Brooks Brothers 1.52% 5.70x
Chicos 4.13% 5.14x
Urban Outfitters 1.12% 5.03x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Location attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Synovus Bank audience is Florida Naples News Cluster.

Content Affinity Composition Index
Florida Naples News Cluster 3.47% 6.39x
Finance & Accounting Cluster 1.25% 5.49x
South Florida Cluster 9.83% 4.76x
Idaho Cluster 1.16% 3.99x
Wedding Planning 1.16% 3.94x
Vegans & Animal Welfare 0.33% 3.81x
New York City Education & News Cluster 0.35% 3.72x
Cakes & Sweets 0.45% 3.35x
Winter Sports & Gear 0.27% 3.33x
Discount Shopping 0.11% 3.20x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Content Affinity attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Synovus Bank audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male