Dstillery Audiences

SYNOVUS BANK

Audience Size: 125.4 Thousand Devices

Explore the Synovus Bank Audience

Below you'll find more information about the Synovus Bank audience, broken down in different categories based on their digital and physical behaviors. These are 125.4 thousand unique devices whose actions qualify for the Synovus Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Synovus Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Synovus Bank audience is Georgia Trip Planners.

Interest Composition Index
Georgia Trip Planners 11.66% 6.80x
Atlanta Trip Planners 7.77% 5.22x
Florida Gators Fans 5.37% 4.41x
Atlanta United Fans 5.18% 4.28x
Florida State Seminoles Fans 5.00% 4.08x
SEC Fans 4.44% 3.95x
Florida Gulf Coast Travel Researchers 6.01% 3.77x
Work Hard, Play Hard Travelers 0.05% 3.75x
Tampa and St Petersburg Trip Planners 3.70% 3.49x
South Atlantic Voters 4.63% 3.47x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Interest attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Synovus Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Synovus Bank audience is Belk.

Location Composition Index
Belk 2.82% 12.73x
Tommy Bahama 2.82% 7.18x
Jos A. Bank Clothiers 5.47% 5.94x
Talbots 3.96% 5.24x
Chicos 4.04% 5.02x
Express Outlets 0.66% 4.74x
Johnston and Murphy 1.89% 4.32x
Hollister 2.22% 4.30x
Brooks Brothers 2.49% 4.28x
Buckle 2.81% 4.27x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Location attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Synovus Bank audience is Local & Travel England - North Midlands.

Content Affinity Composition Index
Local & Travel England - North Midlands 0.06% 39.45x
Canada News 0.04% 39.08x
Content Streamers & Downloaders 0.19% 33.37x
Savannah Georgia News 7.59% 26.90x
Assorted Topics (Self Improvement, Easy Money, Digital Currency) 0.09% 24.31x
Assorted Topics (Cooking, Games, Viral Media) 0.29% 23.06x
Parenting & Nutrition 0.07% 18.72x
Quinceanera Planning 0.05% 18.14x
Rural Living 0.08% 16.92x
Flags & Trump 0.09% 16.69x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Content Affinity attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Synovus Bank audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female