Dstillery Audiences

SYNOVUS BANK

Audience Size: 55.2 Thousand Devices

Explore the Synovus Bank Audience

Below you'll find more information about the Synovus Bank audience, broken down in different categories based on their digital and physical behaviors. These are 55.2 thousand unique devices whose actions qualify for the Synovus Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Synovus Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Synovus Bank audience is Work Comes First Travelers.

Interest Composition Index
Work Comes First Travelers 0.58% 5.09x
South Atlantic Voters 9.24% 3.18x
Retirement Financial Account Researchers 1.15% 3.10x
Georgia County and Local Fair Visitors 6.06% 3.02x
Restaurant Supply Shoppers 0.29% 2.95x
Georgia Trip Planners 8.66% 2.88x
South Carolina Gamecocks Fans 3.46% 2.83x
Florida Trip Planners 3.03% 2.78x
Palm Beach Trip Planners 5.19% 2.73x
Fort Lauderdale Trip Planners 2.16% 2.70x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Interest attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Synovus Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Synovus Bank audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 1.92% 14.39x
Belk 1.43% 13.56x
Chicos 2.74% 7.99x
Columbia 0.49% 7.44x
Armani 0.70% 7.16x
Jos A. Bank Clothiers 1.41% 6.80x
Talbots 1.38% 6.31x
White House Black Market 2.19% 6.16x
Anthropologie 1.33% 5.97x
Club Monaco 0.22% 5.81x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Location attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Synovus Bank audience is Savannah Georgia News.

Content Affinity Composition Index
Savannah Georgia News 1.73% 6.07x
Finance & Accounting Cluster 0.72% 5.47x
South Carolina News 4.33% 4.10x
Georgia Cluster 5.34% 3.99x
Pet Forums 0.21% 3.89x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 0.72% 3.78x
Alabama News 6.49% 3.56x
Motorcycle Lifestyle Researchers 0.58% 3.49x
Assorted Topics (Food, Pharmacy, Commerce, Retail, Careers, Finance) 0.24% 3.39x
New York City Real Estate Research Cluster 0.29% 3.38x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Content Affinity attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Synovus Bank audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male