Dstillery Audiences

SYNOVUS BANK

Audience Size: 48.5 Thousand Devices

Explore the Synovus Bank Audience

Below you'll find more information about the Synovus Bank audience, broken down in different categories based on their digital and physical behaviors. These are 48.5 thousand unique devices whose actions qualify for the Synovus Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Synovus Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Synovus Bank audience is South Atlantic Voters.

Interest Composition Index
South Atlantic Voters 10.57% 3.97x
Florida Gulf Coast Travel Researchers 9.09% 3.30x
Clemson Tigers Fans 7.37% 3.07x
Auburn Tigers Fans 6.88% 2.91x
Florida Trip Planners 5.65% 2.54x
Key West Florida Trip Planners 7.62% 2.54x
Southeastern Voters 6.39% 2.53x
Florida State Seminoles Fans 5.90% 2.37x
Palm Beach Trip Planners 4.42% 2.30x
South Carolina Gamecocks Fans 3.93% 2.30x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Interest attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Synovus Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Synovus Bank audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 1.33% 11.65x
Belk 2.15% 8.24x
Abercrombie & Fitch 0.32% 7.54x
Jos A. Bank Clothiers 3.35% 6.86x
Brooks Brothers 1.85% 6.57x
Anthropologie 1.64% 6.35x
Free People 0.95% 6.26x
Chicos 4.05% 6.00x
J. Crew 2.59% 5.96x
Club Monaco 0.25% 5.52x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Location attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Synovus Bank audience is Teen Hair.

Content Affinity Composition Index
Teen Hair 0.65% 4.13x
Vegans & Animal Welfare 0.33% 3.81x
New York City Education & News Cluster 0.35% 3.72x
Teaching Tools for Kids 0.74% 3.44x
Garden Power Equipment 0.50% 3.42x
Savannah Georgia News 1.72% 3.35x
Cakes & Sweets 0.45% 3.35x
Winter Sports & Gear 0.27% 3.33x
Alabama News 9.58% 3.26x
Routers, Switches & Networking 0.74% 3.21x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Content Affinity attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Synovus Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female