Dstillery Audiences

SYNOVUS BANK

Audience Size: 74.7 Thousand Devices

Explore the Synovus Bank Audience

Below you'll find more information about the Synovus Bank audience, broken down in different categories based on their digital and physical behaviors. These are 74.7 thousand unique devices whose actions qualify for the Synovus Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Synovus Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Synovus Bank audience is South Atlantic Voters.

Interest Composition Index
South Atlantic Voters 8.92% 3.87x
Florida Trip Planners 8.28% 3.54x
True Crime Podcast Listeners 0.23% 3.35x
Florida Gulf Coast Travel Researchers 8.28% 3.18x
Florida County and Local Fair Visitors 9.24% 2.96x
Clemson Tigers Fans 5.73% 2.88x
Miami Trip Planners 4.46% 2.81x
Fort Lauderdale Trip Planners 5.41% 2.80x
Caribbean Destination Reopening Researchers 2.23% 2.78x
Symphony Music Enthusiasts 3.82% 2.63x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Interest attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Synovus Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Synovus Bank audience is Tommy Bahama.

Location Composition Index
Tommy Bahama 1.40% 11.88x
Abercrombie & Fitch 0.38% 10.06x
Intermix 0.15% 7.60x
Belk 1.35% 7.04x
Club Monaco 0.18% 6.84x
Brooks Brothers 1.15% 6.84x
Chicos 4.00% 6.44x
Jos A. Bank Clothiers 2.91% 6.08x
Armani 0.34% 5.93x
White House Black Market 3.11% 5.77x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Location attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Synovus Bank audience is Florida Naples News Cluster.

Content Affinity Composition Index
Florida Naples News Cluster 4.14% 5.93x
Savannah Georgia News 3.50% 5.69x
Child Development 0.96% 4.88x
Shoes & Accessories 0.58% 4.40x
Teen Hair 0.65% 4.13x
South Carolina News 7.32% 4.12x
Vegans & Animal Welfare 0.33% 3.81x
Personal Investment & Advisor Researchers 0.64% 3.70x
Meeting Planning & Hotels 0.12% 3.61x
South Florida Cluster 8.92% 3.56x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Content Affinity attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Synovus Bank audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female