Explore the Synovus Bank Audience
Below you'll find more information about the Synovus Bank audience, broken down in different categories based on their digital and physical behaviors. These are 233.8 thousand unique devices whose actions qualify for the Synovus Bank audience.
INTERESTS
The Synovus Bank audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Synovus Bank audience is T-Mobile Customers.
| Interest | Composition | Index |
| T-Mobile Customers | 0.40% | 5.48x |
| Verizon Wireless Customers | 0.40% | 4.21x |
| Florida Gulf Coast Travel Researchers | 10.43% | 4.02x |
| Florida Trip Planners | 9.11% | 3.93x |
| South Atlantic Voters | 9.41% | 3.68x |
| True Crime Podcast Listeners | 0.23% | 3.35x |
| Palm Beach Trip Planners | 6.98% | 3.21x |
| Florida County and Local Fair Visitors | 9.31% | 2.99x |
| South Atlantic State Fair Visitors | 7.29% | 2.93x |
| Georgia Trip Planners | 8.00% | 2.89x |
Composition Percentage:
The overlap percentage between the Synovus Bank audience and the Interest attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
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APPAREL RETAILERS
The Synovus Bank audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Synovus Bank audience is Belk.
| Location | Composition | Index |
| Belk | 3.19% | 12.20x |
| Tommy Bahama | 3.10% | 9.27x |
| Levi Strauss | 0.04% | 6.79x |
| Chicos | 6.33% | 6.46x |
| Jos A. Bank Clothiers | 5.21% | 6.12x |
| Brooks Brothers | 3.18% | 5.82x |
| Talbots | 3.79% | 5.75x |
| White House Black Market | 6.55% | 5.57x |
| Intermix | 0.58% | 5.35x |
| Express Outlets | 0.97% | 5.28x |
Composition Percentage:
The overlap percentage between the Synovus Bank audience and the Location attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Synovus Bank audience is Florida Naples News Cluster.
| Content Affinity | Composition | Index |
| Florida Naples News Cluster | 3.44% | 4.92x |
| Addiction & Recovery Reference | 0.40% | 4.00x |
| Natural & Healthy Living Researchers | 0.20% | 3.99x |
| Film Production | 0.20% | 3.76x |
| Clean Energy | 0.20% | 3.72x |
| Florida Local News Cluster | 15.28% | 3.68x |
| Free Online Game Players | 0.20% | 3.68x |
| Meeting Planning & Hotels | 0.12% | 3.61x |
| Alabama News | 12.45% | 3.56x |
| Internet Radio | 0.30% | 3.52x |
Composition Percentage:
The overlap percentage between the Synovus Bank audience and the Content Affinity attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
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DEMOGRAPHICS
The Synovus Bank audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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