Dstillery Audiences

SYNOVUS BANK

Audience Size: 107.4 Thousand Devices

Explore the Synovus Bank Audience

Below you'll find more information about the Synovus Bank audience, broken down in different categories based on their digital and physical behaviors. These are 107.4 thousand unique devices whose actions qualify for the Synovus Bank audience.

Dstillery Crafted Audiences

INTERESTS

The Synovus Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Synovus Bank audience is Georgia County and Local Fair Visitors.

Interest Composition Index
Georgia County and Local Fair Visitors 10.35% 3.19x
Florida Gulf Coast Travel Researchers 10.25% 3.06x
Atlanta Trip Planners 6.83% 2.94x
Georgia Activities Researchers 4.24% 2.81x
South Atlantic Voters 7.25% 2.78x
Georgia Trip Planners 8.49% 2.67x
Alabama Trip Planners 10.35% 2.49x
South Carolina Gamecocks Fans 4.14% 2.34x
Symphony Music Enthusiasts 4.45% 2.32x
Auburn Tigers Fans 5.69% 2.12x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Interest attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Synovus Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Synovus Bank audience is Belk.

Location Composition Index
Belk 1.23% 5.23x
Tommy Bahama 0.59% 4.48x
Armani 0.42% 4.17x
Saint Laurent Paris 0.09% 4.00x
Intermix 0.08% 3.65x
Anthropologie 1.05% 3.63x
Brooks Brothers 0.72% 3.50x
Chicos 2.30% 3.24x
Talbots 1.31% 3.17x
Urban Outfitters 0.65% 2.98x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Location attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Synovus Bank audience is Hometown Livability.

Content Affinity Composition Index
Hometown Livability 1.55% 5.43x
Savannah Georgia News 2.28% 4.13x
Vegans & Animal Welfare 0.33% 3.81x
Assorted Topics (This Audience Are Interested In Abbreviations, Domain Analysis, Driving Routes, Email Marketing) 0.41% 3.81x
Florida Naples News Cluster 1.97% 3.81x
Alabama News 11.90% 3.63x
DIY Decoration & Furniture 0.41% 3.36x
Cakes & Sweets 0.45% 3.35x
Winter Sports & Gear 0.27% 3.33x
Discount Shopping 0.11% 3.20x
Composition Percentage: The overlap percentage between the Synovus Bank audience and the Content Affinity attribute.
Index: A comparison of the Synovus Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Synovus Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female