Dstillery Audiences

TCBY YOGURT

Audience Size: 175.8 Thousand Devices

Explore the TCBY Yogurt Audience

Below you'll find more information about the TCBY Yogurt audience, broken down in different categories based on their digital and physical behaviors. These are 175.8 thousand unique devices whose actions qualify for the TCBY Yogurt audience.

Dstillery Crafted Audiences

INTERESTS

The TCBY Yogurt audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TCBY Yogurt audience is Restaurant Supply Shoppers.

Interest Composition Index
Restaurant Supply Shoppers 0.38% 3.62x
Asheville Trip Planners 4.71% 2.38x
Professional Medical Journal Readers 2.36% 2.17x
Dermatologists 2.58% 2.15x
Telemedicine Content Readers 1.25% 2.12x
UNC Tar Heels Fans 4.49% 2.12x
Clemson Tigers Fans 4.71% 1.99x
AT&T Wireless Customers 0.13% 1.98x
South Carolina Gamecocks Fans 3.24% 1.93x
Primary Care Doctor Researchers 3.24% 1.91x
Composition Percentage: The overlap percentage between the TCBY Yogurt audience and the Interest attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TCBY Yogurt audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TCBY Yogurt audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 6.60% 4.36x
Talbots 4.35% 3.84x
Chicos 7.35% 3.80x
Lululemon 3.10% 3.60x
Belk 2.14% 3.48x
LOFT 5.92% 3.39x
Ann Taylor 1.07% 3.30x
Gymboree 4.83% 3.07x
Patagonia 0.42% 2.96x
H&M 3.47% 2.94x
Composition Percentage: The overlap percentage between the TCBY Yogurt audience and the Location attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TCBY Yogurt audience is Memphis News.

Content Affinity Composition Index
Memphis News 0.88% 7.41x
Legal Information Research Cluster 0.52% 4.08x
Assorted Topics (Television, Origami, Men's Health) 0.15% 3.93x
Healthcare - Doctors & Diagnosis 0.15% 3.83x
Parenting Blogs 0.15% 3.60x
Caribbean Vacation 0.22% 3.55x
North Carolina 4.64% 3.47x
International Travel 0.15% 3.42x
Woodwork 0.44% 3.42x
Sewing, Embroidery & Quilting 0.15% 3.30x
Composition Percentage: The overlap percentage between the TCBY Yogurt audience and the Content Affinity attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TCBY Yogurt audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male