Explore the TCBY Yogurt Audience
Below you'll find more information about the TCBY Yogurt audience, broken down in different categories based on their digital and physical behaviors. These are 326.9 thousand unique devices whose actions qualify for the TCBY Yogurt audience.
INTERESTS
The TCBY Yogurt audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TCBY Yogurt audience is Carolina Panthers Fans.
| Interest | Composition | Index |
| Carolina Panthers Fans | 5.11% | 2.17x |
| Asheville Trip Planners | 5.00% | 2.08x |
| North Carolina Football Fans | 5.22% | 2.08x |
| South Carolina Gamecocks Fans | 3.90% | 2.08x |
| Clemson Tigers Fans | 4.67% | 2.00x |
| North Carolina Travel Researchers | 4.40% | 1.95x |
| Burger Enthusiast | 0.05% | 1.90x |
| Colorado County and Local Fair Visitors | 4.23% | 1.85x |
| Denver Trip Planners | 4.67% | 1.82x |
| UNC Tar Heels Fans | 3.85% | 1.82x |
Composition Percentage:
The overlap percentage between the TCBY Yogurt audience and the Interest attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
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APPAREL RETAILERS
The TCBY Yogurt audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TCBY Yogurt audience is Jos A. Bank Clothiers.
| Location | Composition | Index |
| Jos A. Bank Clothiers | 8.56% | 8.69x |
| Talbots | 5.72% | 7.35x |
| Patagonia | 1.54% | 7.31x |
| Chicos | 8.34% | 7.28x |
| Topshop | 0.57% | 7.13x |
| Belk | 2.02% | 7.01x |
| Brooks Brothers | 4.33% | 6.83x |
| Tommy Bahama | 3.36% | 6.79x |
| Levi Strauss | 1.17% | 6.58x |
| REI | 1.94% | 6.33x |
Composition Percentage:
The overlap percentage between the TCBY Yogurt audience and the Location attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TCBY Yogurt audience is Auctions & Repossessions.
| Content Affinity | Composition | Index |
| Auctions & Repossessions | 0.22% | 4.34x |
| North Carolina | 3.85% | 4.22x |
| Alternative Movie Streaming | 0.11% | 3.89x |
| Canadian News | 0.11% | 3.84x |
| European Museums, Restaurants & Events | 0.38% | 3.71x |
| Electronic Cabling | 0.11% | 3.57x |
| Telescopes | 0.16% | 3.57x |
| DIY Decoration & Furniture | 0.44% | 3.35x |
| Holistic Medicine | 0.08% | 3.25x |
| South Carolina News | 4.40% | 3.17x |
Composition Percentage:
The overlap percentage between the TCBY Yogurt audience and the Content Affinity attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
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DEMOGRAPHICS
The TCBY Yogurt audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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