Dstillery Audiences

TCBY YOGURT

Audience Size: 62.9 Thousand Devices

Explore the TCBY Yogurt Audience

Below you'll find more information about the TCBY Yogurt audience, broken down in different categories based on their digital and physical behaviors. These are 62.9 thousand unique devices whose actions qualify for the TCBY Yogurt audience.

Dstillery Crafted Audiences

INTERESTS

The TCBY Yogurt audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TCBY Yogurt audience is Carolina Panthers Fans.

Interest Composition Index
Carolina Panthers Fans 4.96% 2.31x
North Carolina Travel Researchers 6.02% 2.20x
Asheville Trip Planners 4.96% 2.18x
Poetry Readers 3.89% 2.16x
North Carolina Football Fans 4.96% 2.14x
Martial Arts Enthusiasts 4.96% 2.11x
Chicago Blackhawks Fans 4.60% 2.08x
Embroidery Enthusiasts 4.60% 2.00x
AT&T Wireless Customers 0.13% 1.98x
Mexico Trip Planners 4.07% 1.96x
Composition Percentage: The overlap percentage between the TCBY Yogurt audience and the Interest attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TCBY Yogurt audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TCBY Yogurt audience is Talbots.

Location Composition Index
Talbots 3.94% 8.78x
Jos A. Bank Clothiers 4.20% 8.62x
Ann Taylor 0.69% 8.43x
LOFT 4.05% 8.28x
Chicos 5.02% 7.93x
Gymboree 3.22% 7.64x
H&M 2.26% 6.77x
Lululemon 1.57% 6.71x
Tommy Bahama 0.72% 6.07x
Club Monaco 0.16% 5.96x
Composition Percentage: The overlap percentage between the TCBY Yogurt audience and the Location attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TCBY Yogurt audience is Memphis News.

Content Affinity Composition Index
Memphis News 0.71% 4.88x
Diet & Weight Loss 0.56% 4.03x
Mortgages & Insurance 0.53% 3.82x
Parenting Blogs 0.35% 3.46x
Trucks 0.38% 3.45x
North Carolina 5.31% 3.26x
Education Cluster 0.35% 3.23x
Science Education & Resources 0.88% 3.09x
Central California Cluster 0.71% 3.05x
Telescopes 0.12% 3.00x
Composition Percentage: The overlap percentage between the TCBY Yogurt audience and the Content Affinity attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TCBY Yogurt audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female