Explore the TCBY Yogurt Audience
Below you'll find more information about the TCBY Yogurt audience, broken down in different categories based on their digital and physical behaviors. These are 460.6 thousand unique devices whose actions qualify for the TCBY Yogurt audience.
INTERESTS
The TCBY Yogurt audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TCBY Yogurt audience is Chicago Trip Planners.
| Interest | Composition | Index |
| Chicago Trip Planners | 3.88% | 2.22x |
| Chicago Cubs Fans | 2.67% | 2.11x |
| Chicago Blackhawks Fans | 2.61% | 2.03x |
| Getting Off the Grid Travelers | 0.03% | 1.99x |
| Carolina Panthers Fans | 2.25% | 1.78x |
| Seattle Trip Planners | 2.92% | 1.76x |
| Auto Show Enthusiasts | 2.72% | 1.75x |
| Denver Trip Planners | 2.96% | 1.73x |
| Seattle Seahawks Fans | 2.37% | 1.73x |
| Chicago Bears Fans | 1.96% | 1.72x |
Composition Percentage:
The overlap percentage between the TCBY Yogurt audience and the Interest attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
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APPAREL RETAILERS
The TCBY Yogurt audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TCBY Yogurt audience is Brooks Brothers.
| Location | Composition | Index |
| Brooks Brothers | 5.61% | 9.63x |
| Belk | 2.09% | 9.44x |
| Hollister | 4.75% | 9.20x |
| Gymboree | 5.04% | 9.20x |
| Jos A. Bank Clothiers | 8.40% | 9.13x |
| Chicos | 7.15% | 8.88x |
| American Eagle Outfitters | 9.79% | 8.73x |
| Johnston and Murphy | 3.82% | 8.72x |
| Banana Republic | 7.65% | 8.53x |
| Eddie Bauer | 2.63% | 8.34x |
Composition Percentage:
The overlap percentage between the TCBY Yogurt audience and the Location attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TCBY Yogurt audience is Golf & Boats.
| Content Affinity | Composition | Index |
| Golf & Boats | 0.02% | 18.76x |
| Watches & Jewelry | 0.02% | 17.62x |
| Washington D.C. Hotels | 0.02% | 16.87x |
| Handyman Tools | 0.02% | 16.59x |
| Sports - Skiing, Snowboarding | 0.02% | 14.57x |
| Local & Travel England - North Midlands | 0.02% | 13.76x |
| Assorted Topics (Self Improvement, Easy Money, Digital Currency) | 0.02% | 12.01x |
| Decoration & Fabric | 0.02% | 10.05x |
| England Tourism | 0.06% | 9.98x |
| Assorted Topics (Elderly, Europe, Viral Media) | 0.02% | 9.36x |
Composition Percentage:
The overlap percentage between the TCBY Yogurt audience and the Content Affinity attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
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DEMOGRAPHICS
The TCBY Yogurt audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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