Explore the TCBY Yogurt Audience
Below you'll find more information about the TCBY Yogurt audience, broken down in different categories based on their digital and physical behaviors. These are 212.2 thousand unique devices whose actions qualify for the TCBY Yogurt audience.
INTERESTS
The TCBY Yogurt audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TCBY Yogurt audience is Telluride Trip Planners.
| Interest | Composition | Index |
| Telluride Trip Planners | 5.25% | 3.02x |
| Aspen Trip Planners | 4.89% | 2.93x |
| Colorado County and Local Fair Visitors | 5.98% | 2.84x |
| Colorado Skiers and Snowboarders | 5.43% | 2.84x |
| Denver Trip Planners | 5.07% | 2.73x |
| Denver Nuggets Fans | 5.07% | 2.71x |
| Asheville Trip Planners | 4.89% | 2.51x |
| North Carolina Football Fans | 5.25% | 2.38x |
| Chicago Cubs Fans | 4.53% | 2.37x |
| Chicago Blackhawks Fans | 4.35% | 2.36x |
Composition Percentage:
The overlap percentage between the TCBY Yogurt audience and the Interest attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
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APPAREL RETAILERS
The TCBY Yogurt audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TCBY Yogurt audience is Chicos.
| Location | Composition | Index |
| Chicos | 8.03% | 8.23x |
| Patagonia | 1.26% | 8.05x |
| Talbots | 5.21% | 7.97x |
| Jos A. Bank Clothiers | 6.67% | 7.89x |
| Belk | 1.80% | 6.88x |
| Tommy Bahama | 2.22% | 6.81x |
| Gymboree | 6.36% | 6.71x |
| White House Black Market | 7.47% | 6.39x |
| Madewell | 2.32% | 6.34x |
| The North Face | 2.00% | 6.31x |
Composition Percentage:
The overlap percentage between the TCBY Yogurt audience and the Location attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TCBY Yogurt audience is Auto Body Upkeep & Repair Researchers.
| Content Affinity | Composition | Index |
| Auto Body Upkeep & Repair Researchers | 0.54% | 4.00x |
| MBA Education | 0.54% | 3.94x |
| Hair & Beauty | 0.36% | 3.79x |
| North Carolina | 5.25% | 3.54x |
| Illinois | 0.54% | 3.31x |
| Food Cluster | 0.25% | 3.30x |
| Calendar & Holidays | 0.36% | 3.22x |
| Alaska Cluster | 0.54% | 3.08x |
| Design Software | 0.36% | 3.03x |
| Telescopes | 0.12% | 3.00x |
Composition Percentage:
The overlap percentage between the TCBY Yogurt audience and the Content Affinity attribute.
Index: A comparison of the TCBY Yogurt audience to the internet population.
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DEMOGRAPHICS
The TCBY Yogurt audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
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