Explore the TD Ameritrade Audience
Below you'll find more information about the TD Ameritrade audience, broken down in different categories based on their digital and physical behaviors. These are 264.5 thousand unique devices whose actions qualify for the TD Ameritrade audience.
INTERESTS
The TD Ameritrade audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TD Ameritrade audience is Small Business Administration Cares Act Researchers.
| Interest | Composition | Index |
| Small Business Administration Cares Act Researchers | 0.65% | 2.92x |
| School Closings Updates Readers | 0.15% | 2.86x |
| Financially Aware (COVID-19 related) | 0.48% | 2.56x |
| New York Trip Planners | 3.47% | 2.11x |
| Home Interior Design Enthusiasts | 2.91% | 2.00x |
| Ballet Enthusiasts | 2.67% | 1.92x |
| Readers of Chinese Content | 3.47% | 1.92x |
| SMB Commercial Insurance Researchers | 3.23% | 1.88x |
| Investment Services Intenders | 3.23% | 1.88x |
| Investment Banking Professionals | 3.31% | 1.84x |
Composition Percentage:
The overlap percentage between the TD Ameritrade audience and the Interest attribute.
Index: A comparison of the TD Ameritrade audience to the internet population.
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APPAREL RETAILERS
The TD Ameritrade audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TD Ameritrade audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.21% | 25.07x |
| Supreme | 0.15% | 15.79x |
| Topshop | 0.35% | 15.13x |
| Uniqlo | 1.82% | 13.20x |
| Saint Laurent Paris | 0.86% | 12.24x |
| Zara | 2.79% | 11.88x |
| Urban Outfitters | 4.95% | 11.71x |
| The North Face | 2.25% | 11.48x |
| Intermix | 0.69% | 11.33x |
| Armani | 2.37% | 10.51x |
Composition Percentage:
The overlap percentage between the TD Ameritrade audience and the Location attribute.
Index: A comparison of the TD Ameritrade audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TD Ameritrade audience is Foreign Language Education.
| Content Affinity | Composition | Index |
| Foreign Language Education | 0.24% | 5.99x |
| Weather Information | 0.24% | 5.05x |
| Music Education | 0.48% | 4.56x |
| Assorted Topics (Business Support ToolsForm Templates) | 0.05% | 3.76x |
| Clean Energy | 0.16% | 3.75x |
| Mortgages & Insurance | 0.73% | 3.68x |
| Pool Cleaning | 0.16% | 3.45x |
| Machines & Industrial Supplies | 0.24% | 3.40x |
| China Cluster | 0.16% | 3.39x |
| Poland Cluster | 0.16% | 3.37x |
Composition Percentage:
The overlap percentage between the TD Ameritrade audience and the Content Affinity attribute.
Index: A comparison of the TD Ameritrade audience to the internet population.
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DEMOGRAPHICS
The TD Ameritrade audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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