Explore the TD Ameritrade Audience
Below you'll find more information about the TD Ameritrade audience, broken down in different categories based on their digital and physical behaviors. These are 475.8 thousand unique devices whose actions qualify for the TD Ameritrade audience.
INTERESTS
The TD Ameritrade audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TD Ameritrade audience is School Closings Updates Readers.
| Interest | Composition | Index |
| School Closings Updates Readers | 0.10% | 2.06x |
| Ballet Enthusiasts | 3.41% | 1.92x |
| New York City Events Researchers | 3.16% | 1.88x |
| Travel Guide and Review Readers | 2.96% | 1.87x |
| Canada Trip Planners | 2.24% | 1.85x |
| Venture Capitalists | 2.96% | 1.81x |
| Italy Trip Planners | 2.96% | 1.81x |
| Readers of Chinese Content | 3.06% | 1.76x |
| Retirement Planners | 3.16% | 1.76x |
| Washington Skiers and Snowboarders | 3.57% | 1.74x |
Composition Percentage:
The overlap percentage between the TD Ameritrade audience and the Interest attribute.
Index: A comparison of the TD Ameritrade audience to the internet population.
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APPAREL RETAILERS
The TD Ameritrade audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TD Ameritrade audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.46% | 27.43x |
| Supreme | 0.35% | 20.08x |
| Topshop | 1.00% | 18.83x |
| Intermix | 1.76% | 16.32x |
| Saint Laurent Paris | 1.99% | 15.54x |
| Uniqlo | 3.86% | 15.45x |
| Zara | 5.71% | 14.55x |
| Club Monaco | 2.67% | 14.50x |
| Calvin Klein | 0.98% | 14.34x |
| Bonobos | 3.03% | 13.76x |
Composition Percentage:
The overlap percentage between the TD Ameritrade audience and the Location attribute.
Index: A comparison of the TD Ameritrade audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TD Ameritrade audience is Human Resources & Employee Management.
| Content Affinity | Composition | Index |
| Human Resources & Employee Management | 0.15% | 5.74x |
| Men's Dress Shirt Shopping | 0.15% | 5.10x |
| Winter Sports & Gear | 0.36% | 4.27x |
| National Parks | 0.36% | 3.92x |
| Assorted Topics (Business Support ToolsForm Templates) | 0.05% | 3.76x |
| Philippines News | 0.61% | 3.42x |
| Art News & Products | 0.15% | 3.33x |
| Social & Demographic Trends | 0.11% | 3.18x |
| Visa & Immigration | 0.10% | 3.10x |
| Discount Books | 0.05% | 2.95x |
Composition Percentage:
The overlap percentage between the TD Ameritrade audience and the Content Affinity attribute.
Index: A comparison of the TD Ameritrade audience to the internet population.
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DEMOGRAPHICS
The TD Ameritrade audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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