Dstillery Audiences

TD BANK

Audience Size: 2.8 Million Devices

Explore the TD Bank Audience

Below you'll find more information about the TD Bank audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the TD Bank audience.

Dstillery Crafted Audiences

INTERESTS

The TD Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TD Bank audience is New York City Events Researchers.

Interest Composition Index
New York City Events Researchers 4.26% 3.16x
New York Trip Planners 4.28% 3.14x
Ballet Enthusiasts 4.05% 3.04x
Northeastern Voters 2.99% 2.67x
Caribbean Trip Planners 3.46% 2.59x
Online Grocery Shoppers 6.88% 2.56x
Broadway Fans 2.79% 2.51x
New York Rangers Fans 2.34% 2.44x
Vermont Trip Planners 3.07% 2.41x
Stay-at-Home Parents 3.40% 2.39x
Composition Percentage: The overlap percentage between the TD Bank audience and the Interest attribute.
Index: A comparison of the TD Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TD Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TD Bank audience is Everlane.

Location Composition Index
Everlane 0.24% 21.67x
Supreme 0.47% 16.40x
Lululemon 10.41% 16.30x
Intermix 1.59% 15.73x
Hugo Boss 3.95% 14.22x
Club Monaco 1.48% 12.57x
Armani 3.07% 11.70x
Zara 3.49% 11.10x
Uniqlo 1.68% 10.88x
Calvin Klein 1.18% 10.34x
Composition Percentage: The overlap percentage between the TD Bank audience and the Location attribute.
Index: A comparison of the TD Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TD Bank audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 2.69% 6.12x
Online Games 0.57% 5.87x
New York City Real Estate Research Cluster 2.04% 5.53x
NYC Tourist Attractions 2.90% 4.76x
New York City Family & Activity Cluster 2.50% 4.60x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.09% 4.17x
Hudson Valley New York Media 1.09% 4.05x
Vermont Cluster 0.53% 3.73x
New Hampshire News 0.72% 3.67x
Maine Cluster 0.88% 3.41x
Composition Percentage: The overlap percentage between the TD Bank audience and the Content Affinity attribute.
Index: A comparison of the TD Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TD Bank audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male