Dstillery Audiences

TD BANK

Audience Size: 1.6 Million Devices

Explore the TD Bank Audience

Below you'll find more information about the TD Bank audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the TD Bank audience.

Dstillery Crafted Audiences

INTERESTS

The TD Bank audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TD Bank audience is New York Trip Planners.

Interest Composition Index
New York Trip Planners 3.71% 2.81x
Northeastern Voters 2.70% 2.47x
Miami Trip Planners 2.80% 2.46x
Caribbean Trip Planners 2.94% 2.45x
Readers of Caribbean Content 3.39% 2.43x
Readers of Dominican Republic Content 3.47% 2.36x
Readers of Puerto Rican Content 2.58% 2.36x
Vermont Trip Planners 2.66% 2.36x
Broadway Fans 2.22% 2.31x
Online Grocery Shoppers 5.87% 2.30x
Composition Percentage: The overlap percentage between the TD Bank audience and the Interest attribute.
Index: A comparison of the TD Bank audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TD Bank audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TD Bank audience is Everlane.

Location Composition Index
Everlane 0.13% 23.73x
Intermix 1.04% 19.72x
Lululemon 5.90% 18.98x
Hugo Boss 1.38% 15.22x
Ann Taylor 1.66% 14.87x
Supreme 0.19% 14.83x
Zara 2.41% 14.66x
Armani 1.82% 13.71x
Club Monaco 1.21% 13.39x
Calvin Klein 0.85% 12.10x
Composition Percentage: The overlap percentage between the TD Bank audience and the Location attribute.
Index: A comparison of the TD Bank audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TD Bank audience is Online Games.

Content Affinity Composition Index
Online Games 0.60% 6.57x
New York City Education & News Cluster 2.22% 5.32x
New York City Real Estate Research Cluster 1.48% 4.82x
New York City Family & Activity Cluster 1.96% 4.29x
Vermont Cluster 0.59% 4.26x
NYC Tourist Attractions 2.42% 4.16x
New Hampshire News 0.78% 3.97x
Franco-African Cluster 0.05% 3.66x
Maine Cluster 0.86% 3.59x
Hudson Valley New York Media 0.84% 3.48x
Composition Percentage: The overlap percentage between the TD Bank audience and the Content Affinity attribute.
Index: A comparison of the TD Bank audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TD Bank audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male