Dstillery Audiences

TGI FRIDAY'S

Audience Size: 343.6 Thousand Devices

Explore the TGI Friday's Audience

Below you'll find more information about the TGI Friday's audience, broken down in different categories based on their digital and physical behaviors. These are 343.6 thousand unique devices whose actions qualify for the TGI Friday's audience.

Dstillery Crafted Audiences

INTERESTS

The TGI Friday's audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TGI Friday's audience is Caribbean Trip Planners.

Interest Composition Index
Caribbean Trip Planners 1.98% 1.62x
Hip Hop Fans 2.20% 1.62x
New York Knicks Fans 1.70% 1.58x
New York Mets Fans 1.66% 1.56x
Readers of Jamaican Content 1.70% 1.54x
New York Rangers Fans 1.49% 1.50x
Real Estate Decision Makers 3.29% 1.48x
Readers of African American Content 1.49% 1.48x
Readers of Puerto Rican Content 1.64% 1.48x
New York Trip Planners 1.96% 1.46x
Composition Percentage: The overlap percentage between the TGI Friday's audience and the Interest attribute.
Index: A comparison of the TGI Friday's audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TGI Friday's audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TGI Friday's audience is Ann Taylor.

Location Composition Index
Ann Taylor 2.62% 23.41x
Calvin Klein 1.56% 22.13x
Levi Strauss 1.47% 20.46x
Hugo Boss 1.80% 19.75x
Free People 2.17% 19.42x
H&M 4.42% 18.20x
Armani 2.33% 17.62x
Zara 2.76% 16.80x
Express 2.92% 15.68x
Saint Laurent Paris 0.87% 15.31x
Composition Percentage: The overlap percentage between the TGI Friday's audience and the Location attribute.
Index: A comparison of the TGI Friday's audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TGI Friday's audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 1.05% 2.45x
New York City Family & Activity Cluster 1.05% 2.24x
New York City Real Estate Research Cluster 0.67% 2.14x
Central & South American News 0.17% 2.12x
Latin American News 0.23% 2.11x
Peru Media 0.14% 1.89x
Spain News - Madrid & Seville 0.22% 1.89x
Hudson Valley New York Media 0.47% 1.89x
NYC Tourist Attractions 1.11% 1.86x
LGBTQ Advocacy 0.78% 1.83x
Composition Percentage: The overlap percentage between the TGI Friday's audience and the Content Affinity attribute.
Index: A comparison of the TGI Friday's audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TGI Friday's audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male