Explore the TGI Friday's Audience
Below you'll find more information about the TGI Friday's audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the TGI Friday's audience.
INTERESTS
The TGI Friday's audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TGI Friday's audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.02% | 2.13x |
| New York City Events Researchers | 3.43% | 1.84x |
| Burger Enthusiast | 1.01% | 1.80x |
| New York Mets Fans | 3.14% | 1.77x |
| Getting Off the Grid Travelers | 0.03% | 1.73x |
| Online Grocery Shoppers | 3.83% | 1.73x |
| New York Rangers Fans | 3.25% | 1.70x |
| Ballet Enthusiasts | 3.34% | 1.70x |
| New York Knicks Fans | 3.17% | 1.69x |
| Real Estate Decision Makers | 3.45% | 1.67x |
Composition Percentage:
The overlap percentage between the TGI Friday's audience and the Interest attribute.
Index: A comparison of the TGI Friday's audience to the internet population.
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APPAREL RETAILERS
The TGI Friday's audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TGI Friday's audience is Topshop.
| Location | Composition | Index |
| Topshop | 1.93% | 22.23x |
| Saint Laurent Paris | 2.03% | 12.45x |
| Hugo Boss | 8.19% | 11.90x |
| Supreme | 0.28% | 11.74x |
| Uniqlo | 3.50% | 10.93x |
| Calvin Klein | 0.92% | 10.81x |
| Everlane | 0.26% | 10.78x |
| Ann Taylor | 4.90% | 10.26x |
| Intermix | 1.56% | 9.51x |
| Zara | 4.36% | 9.30x |
Composition Percentage:
The overlap percentage between the TGI Friday's audience and the Location attribute.
Index: A comparison of the TGI Friday's audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TGI Friday's audience is Content Streamers & Downloaders.
| Content Affinity | Composition | Index |
| Content Streamers & Downloaders | 0.03% | 4.85x |
| New York City Real Estate Research Cluster | 1.32% | 3.30x |
| Canada Shopping - Kitchenware | 0.03% | 3.25x |
| Office Furniture Design | 0.07% | 3.12x |
| Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) | 0.03% | 3.12x |
| Meeting Planning & Hotels | 0.10% | 2.94x |
| Brazil & Portugal News | 0.15% | 2.86x |
| Job Interview Process | 0.17% | 2.76x |
| Credit Unions & Consumer Protection | 0.03% | 2.70x |
| Illinois College Sports | 0.06% | 2.70x |
Composition Percentage:
The overlap percentage between the TGI Friday's audience and the Content Affinity attribute.
Index: A comparison of the TGI Friday's audience to the internet population.
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DEMOGRAPHICS
The TGI Friday's audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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