Explore the TGI Friday's Audience
Below you'll find more information about the TGI Friday's audience, broken down in different categories based on their digital and physical behaviors. These are 771.5 thousand unique devices whose actions qualify for the TGI Friday's audience.
INTERESTS
The TGI Friday's audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the TGI Friday's audience is Executive Travelers.
| Interest | Composition | Index |
| Executive Travelers | 0.11% | 1.70x |
| New York Trip Planners | 2.56% | 1.67x |
| New York City Events Researchers | 2.42% | 1.62x |
| Restaurant Menu Researchers | 2.17% | 1.62x |
| Work Comes First Travelers | 0.56% | 1.60x |
| Chicago Trip Planners | 2.35% | 1.57x |
| Caribbean Trip Planners | 2.28% | 1.55x |
| Louisville Cardinals Fans | 1.61% | 1.53x |
| Ballet Enthusiasts | 2.28% | 1.50x |
| Readers of Jamaican Content | 1.73% | 1.48x |
Composition Percentage:
The overlap percentage between the TGI Friday's audience and the Interest attribute.
Index: A comparison of the TGI Friday's audience to the internet population.
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APPAREL RETAILERS
The TGI Friday's audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the TGI Friday's audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.17% | 15.76x |
| Levi Strauss | 1.85% | 14.10x |
| Calvin Klein | 1.57% | 13.74x |
| Zara | 4.02% | 13.15x |
| Club Monaco | 1.57% | 13.05x |
| Free People | 2.57% | 12.78x |
| H&M | 5.89% | 12.75x |
| Express | 4.13% | 12.52x |
| Saint Laurent Paris | 1.26% | 12.18x |
| Armani | 2.93% | 12.06x |
Composition Percentage:
The overlap percentage between the TGI Friday's audience and the Location attribute.
Index: A comparison of the TGI Friday's audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the TGI Friday's audience is Chemicals.
| Content Affinity | Composition | Index |
| Chemicals | 0.06% | 2.63x |
| Scientology | 0.03% | 2.62x |
| New York City Education & News Cluster | 1.22% | 2.57x |
| New York City Real Estate Research Cluster | 0.97% | 2.45x |
| Cosmetics Business | 0.07% | 2.41x |
| Kentucky News | 1.85% | 2.23x |
| Assorted Topics (Toys, T-Shirts, Volvos) | 0.03% | 2.19x |
| Poland Cluster | 0.09% | 2.15x |
| Brazil & Portugal News | 0.10% | 2.13x |
| Illinois | 0.66% | 2.12x |
Composition Percentage:
The overlap percentage between the TGI Friday's audience and the Content Affinity attribute.
Index: A comparison of the TGI Friday's audience to the internet population.
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DEMOGRAPHICS
The TGI Friday's audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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