Dstillery Audiences

TJ MAXX

Audience Size: 658.9 Thousand Devices

Explore the TJ Maxx Audience

Below you'll find more information about the TJ Maxx audience, broken down in different categories based on their digital and physical behaviors. These are 658.9 thousand unique devices whose actions qualify for the TJ Maxx audience.

Dstillery Crafted Audiences

INTERESTS

The TJ Maxx audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TJ Maxx audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.14% 2.69x
Vermont Trip Planners 2.25% 1.92x
Restaurant Supply Shoppers 0.16% 1.70x
Orthodontics Researchers 1.36% 1.67x
Medieval History Enthusiasts 2.49% 1.63x
Parents with Kids 1.36% 1.59x
Men's Shoe Shoppers 1.02% 1.54x
Retired Budget Healthcare Shoppers 1.71% 1.54x
Home Exterior Design Enthusiasts 1.01% 1.53x
Ski and Snowboard Enthusiasts 1.67% 1.53x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Interest attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TJ Maxx audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TJ Maxx audience is Topshop.

Location Composition Index
Topshop 0.13% 7.93x
Dressbarn 7.55% 6.55x
Old Navy 15.06% 5.97x
Belk 3.06% 5.68x
Lane Bryant 7.40% 5.18x
Ann Taylor 1.17% 4.55x
Ralph Lauren 1.29% 4.41x
Kate Spade 1.91% 4.36x
J. Crew 3.66% 4.36x
Mens Wearhouse 9.37% 4.36x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Location attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TJ Maxx audience is Vermont Cluster.

Content Affinity Composition Index
Vermont Cluster 0.82% 9.67x
Alaska Cluster 0.16% 5.80x
Promo Codes 0.12% 5.71x
Serbia & Albania Cluster 0.12% 4.69x
Mortgages & Insurance 0.07% 4.54x
New England Universities 0.16% 4.43x
Southern California Cluster 0.05% 4.19x
Work Productivity 0.02% 3.76x
Electronic Accessories 0.35% 3.75x
Mobile Industry Information 0.03% 3.55x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Content Affinity attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TJ Maxx audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male