Dstillery Audiences

TJ MAXX

Audience Size: 154.5 Thousand Devices

Explore the TJ Maxx Audience

Below you'll find more information about the TJ Maxx audience, broken down in different categories based on their digital and physical behaviors. These are 154.5 thousand unique devices whose actions qualify for the TJ Maxx audience.

Dstillery Crafted Audiences

INTERESTS

The TJ Maxx audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TJ Maxx audience is Verizon Wireless Customers.

Interest Composition Index
Verizon Wireless Customers 0.14% 2.69x
School Closings Updates Readers 2.07% 2.63x
Cape Cod News Readers 3.81% 2.22x
COVID Testing Researchers 2.18% 2.09x
Readers of Bengali Content 2.61% 2.08x
Major Airline Customers 3.92% 2.08x
Canada Trip Planners 3.05% 2.07x
Boston Trip Planners 2.72% 2.06x
Ireland Trip Planners 3.59% 2.02x
Camping Enthusiasts 4.03% 1.99x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Interest attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TJ Maxx audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TJ Maxx audience is Topshop.

Location Composition Index
Topshop 0.06% 12.33x
Dressbarn 6.54% 12.24x
Joe's Jeans 0.05% 11.22x
Calvin Klein 0.16% 10.76x
Lane Bryant 5.81% 10.12x
Old Navy 10.50% 9.55x
Hollister 4.57% 9.46x
Zumiez 4.58% 7.73x
Abercrombie & Fitch 0.28% 7.67x
Belk 1.91% 7.65x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Location attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TJ Maxx audience is Vermont Cluster.

Content Affinity Composition Index
Vermont Cluster 1.31% 9.81x
India Cluster 0.39% 5.42x
Australia & New Zealand Media 0.54% 4.32x
Southern California Cluster 0.05% 4.19x
New Hampshire News 1.31% 3.80x
Teen Hair 0.21% 3.70x
Los Angeles Tourism 0.33% 3.67x
Weight Lifting Enthusiasts 0.26% 3.54x
Mississippi News 2.72% 3.49x
Public Policy Media 0.33% 3.48x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Content Affinity attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TJ Maxx audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female