Dstillery Audiences

TJ MAXX

Audience Size: 150.3 Thousand Devices

Explore the TJ Maxx Audience

Below you'll find more information about the TJ Maxx audience, broken down in different categories based on their digital and physical behaviors. These are 150.3 thousand unique devices whose actions qualify for the TJ Maxx audience.

Dstillery Crafted Audiences

INTERESTS

The TJ Maxx audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TJ Maxx audience is Enterprise Field Services Researchers.

Interest Composition Index
Enterprise Field Services Researchers 6.15% 5.73x
Sailing Enthusiasts 6.15% 5.28x
Hulu Users 4.62% 5.18x
Northwestern Wildcats Fans 6.15% 5.09x
Lacrosse Enthusiasts 6.15% 4.98x
Cryptocurrency Enthusiasts 7.69% 4.84x
Kentucky Wildcats Fans 6.15% 4.81x
Clemson Tigers Fans 6.15% 4.66x
Seattle Seahawks Fans 6.15% 4.49x
Cininnati Reds Fans 6.15% 4.47x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Interest attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TJ Maxx audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TJ Maxx audience is Dressbarn.

Location Composition Index
Dressbarn 6.98% 12.68x
Old Navy 11.19% 11.43x
Hollister 4.80% 11.14x
Kate Spade 2.47% 11.04x
American Apparel 0.87% 10.88x
Zumiez 5.67% 10.74x
Forever 21 3.92% 10.58x
Urban Outfitters 2.18% 10.35x
Ann Taylor 1.02% 10.11x
Tommy Bahama 1.16% 9.90x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Location attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TJ Maxx audience is NYC Tourist Attractions.

Content Affinity Composition Index
NYC Tourist Attractions 0.38% 4.22x
Southern California Cluster 0.05% 4.19x
Cakes & Sweets 0.23% 4.15x
Healthcare - Doctors & Diagnosis 0.16% 3.94x
Technology News 3.08% 3.93x
Gossip & Rumors 3.08% 3.56x
Arthritis & Bones 0.09% 3.26x
Indiana News & Business Cluster 3.08% 3.25x
Natural & Healthy Living Researchers 0.07% 3.18x
Grilling 0.15% 3.10x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Content Affinity attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TJ Maxx audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female