Dstillery Audiences

TJ MAXX

Audience Size: 327.1 Thousand Devices

Explore the TJ Maxx Audience

Below you'll find more information about the TJ Maxx audience, broken down in different categories based on their digital and physical behaviors. These are 327.1 thousand unique devices whose actions qualify for the TJ Maxx audience.

Dstillery Crafted Audiences

INTERESTS

The TJ Maxx audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TJ Maxx audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.04% 3.85x
Verizon Wireless Customers 0.14% 2.69x
School Closings Updates Readers 1.93% 2.17x
Pantry Recipes Researchers 2.04% 1.86x
New York City Events Researchers 2.38% 1.84x
New York Trip Planners 3.10% 1.80x
Cape Cod News Readers 3.10% 1.80x
Vermont Trip Planners 3.18% 1.72x
UConn Huskies Fans 2.91% 1.72x
Luxury Retail Shoppers 4.01% 1.70x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Interest attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TJ Maxx audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TJ Maxx audience is Topshop.

Location Composition Index
Topshop 0.05% 11.35x
Dressbarn 6.13% 11.15x
Hollister 2.97% 9.51x
Old Navy 10.01% 9.37x
Lane Bryant 5.51% 9.06x
Zumiez 3.49% 8.05x
Uniqlo 0.26% 7.93x
Armani 0.45% 7.77x
Supreme 0.04% 7.45x
Forever 21 2.30% 7.29x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Location attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TJ Maxx audience is Southern California Cluster.

Content Affinity Composition Index
Southern California Cluster 0.05% 4.19x
Canadian News 0.10% 3.91x
Canadian Lifestyle 0.08% 3.91x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.07% 3.35x
Retail Industry News 0.08% 3.17x
Watches Retail 0.26% 3.16x
Canadian Healthcare 0.08% 3.11x
Psychology & Social Work 0.08% 3.08x
Marijuana 0.07% 2.94x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.15% 2.87x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Content Affinity attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TJ Maxx audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female