Dstillery Audiences

TJ MAXX

Audience Size: 603.7 Thousand Devices

Explore the TJ Maxx Audience

Below you'll find more information about the TJ Maxx audience, broken down in different categories based on their digital and physical behaviors. These are 603.7 thousand unique devices whose actions qualify for the TJ Maxx audience.

Dstillery Crafted Audiences

INTERESTS

The TJ Maxx audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the TJ Maxx audience is True Crime Podcast Listeners.

Interest Composition Index
True Crime Podcast Listeners 0.04% 3.85x
Verizon Wireless Customers 0.14% 2.69x
School Closings Updates Readers 0.13% 2.56x
Telemedicine Content Readers 0.10% 2.45x
Hulu Users 0.07% 1.90x
Amazon Prime Movie Subscribers 0.07% 1.70x
Women’s Fashion Blogs Readers 2.51% 1.66x
Coffee Lovers 3.03% 1.63x
Home Interior Design Enthusiasts 2.20% 1.53x
Phoenix Trip Planners 2.72% 1.52x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Interest attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The TJ Maxx audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the TJ Maxx audience is Topshop.

Location Composition Index
Topshop 0.42% 17.97x
Dressbarn 5.50% 10.72x
Everlane 0.09% 10.34x
Joe's Jeans 0.15% 10.07x
Old Navy 11.75% 9.93x
Ann Taylor 1.83% 9.76x
Intermix 0.58% 9.47x
Club Monaco 0.91% 8.94x
Uniqlo 1.23% 8.89x
Lane Bryant 5.20% 8.44x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Location attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the TJ Maxx audience is Assorted Topics (Internet Slang, Hoaxes, Photography).

Content Affinity Composition Index
Assorted Topics (Internet Slang, Hoaxes, Photography) 0.10% 5.02x
Electrical Engineering 0.28% 4.68x
Beach & Intimate Wear 0.10% 4.63x
Serbia & Albania Cluster 0.10% 4.57x
Southern California Cluster 0.05% 4.19x
Nutrition & Diabetic Living 0.10% 3.96x
Canadian Auto 0.14% 3.90x
Holiday Gifts 0.07% 3.82x
Vermont Cluster 0.55% 3.55x
Clean Energy 0.14% 3.30x
Composition Percentage: The overlap percentage between the TJ Maxx audience and the Content Affinity attribute.
Index: A comparison of the TJ Maxx audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The TJ Maxx audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female