Dstillery Audiences

T-MOBILE

Audience Size: 467 Thousand Devices

Explore the T-Mobile Audience

Below you'll find more information about the T-Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 467 thousand unique devices whose actions qualify for the T-Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The T-Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the T-Mobile audience is Readers of Dominican Republic Content.

Interest Composition Index
Readers of Dominican Republic Content 3.10% 1.68x
Readers of Caribbean Content 3.13% 1.66x
Readers of South American Content 2.80% 1.60x
Readers of El Salvadoran Content 2.76% 1.58x
Readers of Belizean Content 2.95% 1.55x
Colombia Trip Planners 3.00% 1.55x
Readers of Panamanian Content 2.44% 1.51x
Readers of Colombian Content 2.69% 1.50x
Readers of Guatemalan Content 2.64% 1.50x
Readers of Nicaraguan Content 2.43% 1.50x
Composition Percentage: The overlap percentage between the T-Mobile audience and the Interest attribute.
Index: A comparison of the T-Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The T-Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the T-Mobile audience is Brooks Brothers.

Location Composition Index
Brooks Brothers 1.93% 4.23x
REI 1.34% 2.70x
Composition Percentage: The overlap percentage between the T-Mobile audience and the Location attribute.
Index: A comparison of the T-Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the T-Mobile audience is New York City Education & News Cluster.

Content Affinity Composition Index
New York City Education & News Cluster 1.27% 2.36x
Vietnam Cluster 0.11% 2.06x
Latin American Spanish Language News 0.24% 1.98x
New York City Real Estate Research Cluster 0.74% 1.97x
Central & South American News 0.22% 1.95x
Assorted Topics #11298 (Email Hosting, Bitcoin, Online Texting, Online Calling) 0.02% 1.85x
Latin American News 0.27% 1.85x
Caribbean Cluster 0.27% 1.80x
Spain News - Madrid & Seville 0.29% 1.79x
New York City Family & Activity Cluster 1.04% 1.78x
Composition Percentage: The overlap percentage between the T-Mobile audience and the Content Affinity attribute.
Index: A comparison of the T-Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The T-Mobile audience resonates most for the following age and income brackets.
Age
35-44
Income
$50,000-$74,999