Dstillery Audiences

T-MOBILE

Audience Size: 3.4 Million Devices

Explore the T-Mobile Audience

Below you'll find more information about the T-Mobile audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the T-Mobile audience.

Dstillery Crafted Audiences

INTERESTS

The T-Mobile audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the T-Mobile audience is T-Mobile Customers.

Interest Composition Index
T-Mobile Customers 0.13% 2.62x
Essential Oils Enthusiasts 0.03% 1.77x
Latin TV Enthusiasts 4.64% 1.71x
Food Bank Researchers 0.87% 1.70x
Sprint Customers 0.03% 1.63x
Readers of Caribbean Content 2.63% 1.52x
Readers of Puerto Rican Content 2.25% 1.46x
Readers of South American Content 2.23% 1.45x
New York City Events Researchers 1.12% 1.44x
Readers of Dominican Republic Content 3.37% 1.43x
Composition Percentage: The overlap percentage between the T-Mobile audience and the Interest attribute.
Index: A comparison of the T-Mobile audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The T-Mobile audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the T-Mobile audience is Supreme.

Location Composition Index
Supreme 0.01% 3.21x
Topshop 0.11% 3.17x
Abercrombie & Fitch 0.58% 3.03x
Lorna Jane 0.49% 2.88x
Uniqlo 0.62% 2.81x
Charlotte Russe 0.68% 2.81x
Calvin Klein 0.18% 2.80x
Club Monaco 0.48% 2.79x
Saint Laurent Paris 0.28% 2.78x
American Apparel 1.36% 2.78x
Composition Percentage: The overlap percentage between the T-Mobile audience and the Location attribute.
Index: A comparison of the T-Mobile audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the T-Mobile audience is France Online Music & Quiz Content Cluster.

Content Affinity Composition Index
France Online Music & Quiz Content Cluster 0.02% 3.11x
Roleplay & Fantasy Games 0.01% 3.11x
French News & Gossip Cluster 0.04% 2.78x
Writing & Publishing 0.02% 2.66x
Assorted Topics (Movie Trailers, Cooking, India Jobs, Lifestyle Content) 0.02% 2.35x
Home Furnishings 0.03% 2.27x
Turkey & Iran Cluster 0.01% 2.22x
Corporate Employment Pages 0.02% 2.20x
Arabic News 0.06% 2.14x
Poland Cluster 0.06% 2.08x
Composition Percentage: The overlap percentage between the T-Mobile audience and the Content Affinity attribute.
Index: A comparison of the T-Mobile audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The T-Mobile audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male