Explore the Taco Bell Audience
Below you'll find more information about the Taco Bell audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Taco Bell audience.
INTERESTS
The Taco Bell audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Taco Bell audience is Michigan County and Local Fair Visitors.
| Interest | Composition | Index |
| Michigan County and Local Fair Visitors | 4.26% | 1.37x |
| South State Fair Visitors | 5.01% | 1.34x |
| St. Louis Trip Planners | 4.39% | 1.33x |
| Oregon County and Local Fair Visitors | 3.71% | 1.30x |
| Holiday Season Sporting Goods Deal Shoppers | 2.93% | 1.30x |
| Restaurant Supply Shoppers | 0.13% | 1.27x |
| Southern Central Voters | 3.79% | 1.27x |
| Kansas City Trip Planners | 3.89% | 1.25x |
| Holiday Season Electronics and Game Deal Shoppers | 2.62% | 1.24x |
| Washington County and Local Fair Visitors | 3.43% | 1.24x |
Composition Percentage:
The overlap percentage between the Taco Bell audience and the Interest attribute.
Index: A comparison of the Taco Bell audience to the internet population.
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APPAREL RETAILERS
The Taco Bell audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Taco Bell audience is Forever 21.
| Location | Composition | Index |
| Forever 21 | 0.95% | 2.43x |
| Maurices | 2.53% | 2.39x |
| H&M | 0.89% | 2.34x |
| Zumiez | 1.24% | 2.32x |
| Journeys | 2.25% | 2.25x |
| Abercrombie & Fitch | 0.08% | 2.23x |
| Buckle | 1.52% | 2.19x |
| Carhartt | 15.15% | 2.16x |
| Eddie Bauer | 0.54% | 2.12x |
| The Childrens Place | 1.99% | 2.12x |
Composition Percentage:
The overlap percentage between the Taco Bell audience and the Location attribute.
Index: A comparison of the Taco Bell audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Taco Bell audience is Dermatology.
| Content Affinity | Composition | Index |
| Dermatology | 0.01% | 3.30x |
| Addiction & Recovery Reference | 0.03% | 2.67x |
| Discount Books | 0.02% | 2.46x |
| Canada Shopping - Lifestyle and Mommy Blogs | 0.03% | 2.28x |
| Jokes & Riddles | 0.02% | 2.22x |
| Networking Marketing | 0.01% | 2.18x |
| Auto Tires & Parts Repair Researchers | 0.03% | 2.16x |
| Local & Travel England - East Midlands | 0.01% | 2.10x |
| Writing Resources | 0.01% | 2.02x |
| Auto Body Upkeep & Repair Researchers | 0.04% | 2.00x |
Composition Percentage:
The overlap percentage between the Taco Bell audience and the Content Affinity attribute.
Index: A comparison of the Taco Bell audience to the internet population.
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DEMOGRAPHICS
The Taco Bell audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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