Dstillery Audiences

TACO BELL

Audience Size: 4.6 Million Devices

Explore the Taco Bell Audience

Below you'll find more information about the Taco Bell audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Taco Bell audience.

Dstillery Crafted Audiences

INTERESTS

The Taco Bell audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Taco Bell audience is South State Fair Visitors.

Interest Composition Index
South State Fair Visitors 4.73% 1.31x
St. Louis Trip Planners 3.50% 1.27x
Michigan County and Local Fair Visitors 3.63% 1.26x
Ohio County and Local Fair Visitors 3.30% 1.26x
Oregon County and Local Fair Visitors 3.09% 1.21x
Southern Central Voters 2.96% 1.19x
Holiday Gift Shoppers 0.83% 1.19x
Kansas City Trip Planners 3.38% 1.18x
Holiday Season Low-Cost Retail Deal Shoppers 1.78% 1.17x
Smokie Mountain Trip Planner 4.32% 1.16x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Interest attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Taco Bell audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Taco Bell audience is Johnston and Murphy.

Location Composition Index
Johnston and Murphy 0.02% 2.29x
Maurices 9.25% 2.03x
Buckle 6.65% 1.98x
Lane Bryant 5.38% 1.96x
Mens Wearhouse 7.85% 1.92x
Abercrombie & Fitch 0.36% 1.92x
Express Outlets 0.90% 1.92x
Forever 21 3.56% 1.89x
Eddie Bauer 2.23% 1.88x
Zumiez 4.65% 1.87x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Location attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Taco Bell audience is Marketing Professionals.

Content Affinity Composition Index
Marketing Professionals 0.01% 3.37x
Art News & Products 0.02% 3.20x
Mobile Industry Information 0.02% 1.93x
Writing & Publishing 0.01% 1.91x
Dental Health 0.01% 1.89x
Cakes & Sweets 0.04% 1.83x
Spam Call Number Searchers 0.03% 1.68x
Cheerleading 0.01% 1.65x
Numerology & Astrology 0.02% 1.60x
Vietnam Cluster 0.02% 1.55x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Content Affinity attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Taco Bell audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Female