Dstillery Audiences

TACO BELL

Audience Size: 6.9 Million Devices

Explore the Taco Bell Audience

Below you'll find more information about the Taco Bell audience, broken down in different categories based on their digital and physical behaviors. These are 6.9 million unique devices whose actions qualify for the Taco Bell audience.

Dstillery Crafted Audiences

INTERESTS

The Taco Bell audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Taco Bell audience is Ohio County and Local Fair Visitors.

Interest Composition Index
Ohio County and Local Fair Visitors 3.68% 1.48x
South State Fair Visitors 3.90% 1.46x
Southern Central Voters 3.10% 1.45x
Shelf-Stable Food Content Readers 0.04% 1.45x
Dodge Vehicle Shoppers 3.36% 1.44x
Truck Shoppers 3.33% 1.44x
Destiny Video Game Fans 3.65% 1.43x
Texas County and Local Fair Visitors 3.51% 1.42x
Gamers 3.11% 1.41x
Xbox Enthusiasts 3.60% 1.41x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Interest attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Taco Bell audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Taco Bell audience is Maurices.

Location Composition Index
Maurices 0.20% 4.81x
Joe's Jeans 0.13% 4.41x
Charlotte Russe 1.27% 4.36x
Lane Bryant 3.71% 4.32x
Buckle 4.67% 4.28x
Hollister 3.65% 4.15x
Aeropostale 4.95% 4.13x
Belk 1.08% 4.12x
Carhartt 22.12% 4.12x
Express Outlets 0.75% 4.10x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Location attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Taco Bell audience is Texas Off-Roading.

Content Affinity Composition Index
Texas Off-Roading 0.01% 2.65x
Sports - Golf, Hunting, Fishing 0.03% 2.41x
Nutrition & Diabetic Living 0.08% 2.18x
Tattoos & Costumes 0.02% 2.03x
Electronic Document Assembly 0.02% 2.01x
Memphis News 0.29% 1.93x
Chat Rooms 0.02% 1.89x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.06% 1.84x
Higher-End Fashion Brands 0.03% 1.83x
Costumes 0.04% 1.83x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Content Affinity attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Taco Bell audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male