Dstillery Audiences

TACO BELL

Audience Size: 5.2 Million Devices

Explore the Taco Bell Audience

Below you'll find more information about the Taco Bell audience, broken down in different categories based on their digital and physical behaviors. These are 5.2 million unique devices whose actions qualify for the Taco Bell audience.

Dstillery Crafted Audiences

INTERESTS

The Taco Bell audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Taco Bell audience is Chain Pizzeria Fans.

Interest Composition Index
Chain Pizzeria Fans 1.78% 1.25x
Cabin Rental Researchers 1.68% 1.25x
Dodge Vehicle Shoppers 1.30% 1.24x
Automotive Auctions Enthusiasts 1.49% 1.23x
Smoky Mountains Trip Planners 1.28% 1.22x
Hip Hop Fans 1.60% 1.22x
Auto Body Shoppers 1.40% 1.21x
Truck Shoppers 1.21% 1.20x
Tractor Shoppers 1.09% 1.19x
Muscle Car Shoppers 1.40% 1.18x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Interest attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Taco Bell audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Taco Bell audience is Hollister.

Location Composition Index
Hollister 0.63% 5.06x
Zumiez 1.17% 4.96x
Belk 0.72% 4.96x
Express Outlets 0.14% 4.95x
Charlotte Russe 0.78% 4.93x
Express 0.90% 4.84x
Aeropostale 1.33% 4.78x
Journeys 1.02% 4.77x
Lorna Jane 0.15% 4.73x
Lane Bryant 1.54% 4.67x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Location attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Taco Bell audience is Survey Websites.

Content Affinity Composition Index
Survey Websites 0.01% 1.87x
Memphis News 0.13% 1.87x
Fashion & Cosmetics 0.01% 1.72x
Consumer Rewards 0.07% 1.71x
Rural Living 0.01% 1.63x
Niche Dating Websites 0.25% 1.52x
Arkansas News 0.41% 1.46x
Online Learning 0.02% 1.46x
East Texas Cluster 0.17% 1.40x
Tennessee Cluster 0.71% 1.34x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Content Affinity attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Taco Bell audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female