Dstillery Audiences

TACO BELL

Audience Size: 2.5 Million Devices

Explore the Taco Bell Audience

Below you'll find more information about the Taco Bell audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Taco Bell audience.

Dstillery Crafted Audiences

INTERESTS

The Taco Bell audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Taco Bell audience is Cabin Rental Researchers.

Interest Composition Index
Cabin Rental Researchers 1.79% 1.22x
Chain Pizzeria Fans 1.89% 1.21x
Fireworks Enthusiasts 1.78% 1.20x
Hip Hop Fans 1.80% 1.20x
Dodge Vehicle Shoppers 1.30% 1.19x
Camaro Enthusiasts 1.25% 1.18x
Auto Body Shoppers 1.44% 1.17x
Vaping Shoppers 2.25% 1.16x
Diesel Vehicle Shoppers 2.46% 1.15x
Off Road Accessories Enthusiasts 1.32% 1.14x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Interest attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Taco Bell audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Taco Bell audience is Gymboree.

Location Composition Index
Gymboree 0.99% 3.29x
Michael Kors 0.38% 3.15x
Free People 0.09% 2.93x
Brooks Brothers 1.34% 2.90x
Carhartt 0.31% 2.85x
Lululemon 0.20% 2.77x
The North Face 0.69% 2.69x
Banana Republic 1.35% 2.64x
J. Crew 1.10% 2.58x
Club Monaco 0.27% 2.52x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Location attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Taco Bell audience is Memphis News.

Content Affinity Composition Index
Memphis News 0.14% 1.80x
Northern California Cluster 0.69% 1.68x
Consumer Rewards 0.08% 1.61x
Content Streamers & Downloaders 0.02% 1.56x
Men's Fashion Shopping 0.01% 1.46x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.01% 1.45x
Scuba Diving 0.04% 1.44x
Niche Dating Websites 0.25% 1.44x
Central California Cluster 0.31% 1.42x
East Texas Cluster 0.17% 1.42x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Content Affinity attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Taco Bell audience resonates most for the following age and income brackets.
Age
25-34
Income
$50,000-$74,999