Dstillery Audiences

TACO BELL

Audience Size: 10.4 Million Devices

Explore the Taco Bell Audience

Below you'll find more information about the Taco Bell audience, broken down in different categories based on their digital and physical behaviors. These are 10.4 million unique devices whose actions qualify for the Taco Bell audience.

Dstillery Crafted Audiences

INTERESTS

The Taco Bell audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Taco Bell audience is Countdown to the Beach Travelers.

Interest Composition Index
Countdown to the Beach Travelers 0.01% 1.64x
South State Fair Visitors 2.99% 1.28x
South West State Fair Visitors 2.98% 1.26x
Cabin Rental Researchers 2.92% 1.24x
Ohio County and Local Fair Visitors 2.85% 1.22x
Dodge Vehicle Shoppers 2.72% 1.21x
Automotive Auctions Enthusiasts 2.72% 1.19x
Vaping Shoppers 3.36% 1.19x
Muscle Car Shoppers 2.46% 1.17x
Truck Shoppers 2.71% 1.17x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Interest attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Taco Bell audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Taco Bell audience is Buckle.

Location Composition Index
Buckle 3.85% 3.91x
Express Outlets 0.72% 3.83x
Charlotte Russe 2.83% 3.81x
Belk 0.83% 3.80x
Zumiez 4.65% 3.78x
Lane Bryant 3.38% 3.75x
Topshop 0.27% 3.73x
Hollister 2.72% 3.71x
Aeropostale 3.25% 3.65x
Forever 21 3.42% 3.64x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Location attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Taco Bell audience is Central California Cluster.

Content Affinity Composition Index
Central California Cluster 0.59% 1.50x
Northern California Cluster 1.12% 1.48x
Online Learning 0.02% 1.46x
Central & Northwest Ohio Cluster 1.37% 1.45x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.07% 1.41x
Memphis News 0.15% 1.41x
Niche Dating Websites 0.38% 1.40x
Cincinnati Cluster 1.78% 1.39x
Tahoe & Reno Tourism 0.30% 1.34x
Vaping 0.18% 1.34x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Content Affinity attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Taco Bell audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female