Explore the Taco Bell Audience
Below you'll find more information about the Taco Bell audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Taco Bell audience.
INTERESTS
The Taco Bell audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Taco Bell audience is Southern Central Voters.
| Interest | Composition | Index |
| Southern Central Voters | 2.82% | 1.34x |
| Oregon Ducks Fans | 1.03% | 1.31x |
| Nashville Activity Researchers | 0.29% | 1.31x |
| Identity Theft Protection Researchers | 0.56% | 1.28x |
| Thanksgiving Turkey/Sides/Dessert Recipe Researchers | 0.42% | 1.26x |
| South State Fair Visitors | 3.64% | 1.26x |
| Women’s Lifestyle Blogs Researchers | 0.51% | 1.25x |
| Michigan County and Local Fair Visitors | 3.30% | 1.25x |
| Arkansas Razorbacks Fans | 2.33% | 1.24x |
| Fitness Enthusiasts | 0.53% | 1.23x |
Composition Percentage:
The overlap percentage between the Taco Bell audience and the Interest attribute.
Index: A comparison of the Taco Bell audience to the internet population.
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APPAREL RETAILERS
The Taco Bell audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Taco Bell audience is Carhartt.
| Location | Composition | Index |
| Carhartt | 12.47% | 3.86x |
| Lane Bryant | 1.44% | 3.64x |
| Mens Wearhouse | 2.13% | 3.63x |
| Buckle | 1.95% | 3.58x |
| The Childrens Place | 1.94% | 3.44x |
| Maurices | 2.94% | 3.41x |
| Hollister | 1.09% | 3.35x |
| Dressbarn | 1.14% | 3.34x |
| Journeys | 2.66% | 3.33x |
| Belk | 0.51% | 3.31x |
Composition Percentage:
The overlap percentage between the Taco Bell audience and the Location attribute.
Index: A comparison of the Taco Bell audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Taco Bell audience is Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling).
| Content Affinity | Composition | Index |
| Assorted Topics (Email Hosting, Bitcoin, Online Texting, Online Calling) | 0.01% | 3.53x |
| Yoga & Meditation | 0.01% | 3.04x |
| Greece Cluster | 0.02% | 3.03x |
| Painting & Renovation | 0.02% | 2.98x |
| Visa & Immigration | 0.02% | 2.77x |
| Farming & Agriculture | 0.01% | 2.58x |
| Lacrosse College Athletics | 0.01% | 2.58x |
| Electrical Engineering | 0.01% | 2.38x |
| Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) | 0.01% | 2.38x |
| Canadian Lifestyle | 0.01% | 2.34x |
Composition Percentage:
The overlap percentage between the Taco Bell audience and the Content Affinity attribute.
Index: A comparison of the Taco Bell audience to the internet population.
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DEMOGRAPHICS
The Taco Bell audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male
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