Dstillery Audiences

TACO BELL

Audience Size: 2.4 Million Devices

Explore the Taco Bell Audience

Below you'll find more information about the Taco Bell audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Taco Bell audience.

Dstillery Crafted Audiences

INTERESTS

The Taco Bell audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Taco Bell audience is Michigan County and Local Fair Visitors.

Interest Composition Index
Michigan County and Local Fair Visitors 4.65% 1.41x
Ohio County and Local Fair Visitors 4.33% 1.35x
Gamers 3.03% 1.31x
Destiny Video Game Fans 3.25% 1.31x
Midwestern Voters 3.52% 1.30x
Call of Duty Enthusiasts 3.49% 1.30x
PokemonGo Fans 3.13% 1.29x
Video and Computer Gaming Enthusiasts 2.82% 1.27x
Video Gamers 2.81% 1.27x
Chain Pizzeria Fans 3.53% 1.27x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Interest attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Taco Bell audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Taco Bell audience is Lorna Jane.

Location Composition Index
Lorna Jane 0.08% 3.94x
Joe's Jeans 0.02% 3.73x
Express Outlets 0.35% 3.60x
Forever 21 1.13% 3.53x
Maurices 3.99% 3.53x
Lane Bryant 2.14% 3.47x
Mens Wearhouse 3.36% 3.43x
Buckle 1.85% 3.38x
Zumiez 1.48% 3.37x
Journeys 2.74% 3.36x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Location attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Taco Bell audience is Alternative Movie Streaming.

Content Affinity Composition Index
Alternative Movie Streaming 0.02% 2.83x
Turkey & Iran Cluster 0.02% 2.28x
Right Wing Blogs - Political Activism 0.03% 2.25x
Concert Posters 0.01% 2.20x
Electronic Cabling 0.03% 2.16x
Illinois College Sports 0.02% 2.01x
Cub & Girl Scouts 0.05% 2.00x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.01% 1.99x
Assorted Topics (Clothing, Asian Food, Japanese Goods, Leggings) 0.03% 1.94x
Cigars 0.01% 1.92x
Composition Percentage: The overlap percentage between the Taco Bell audience and the Content Affinity attribute.
Index: A comparison of the Taco Bell audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Taco Bell audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female